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Benchmarking
& Best Practices
             Increasing Productivity & 
                 Warehouse Efficiency
    Consumer Goods Supply Chain Officer Summit 2012
                   Shanghai, China
1                      www.werc.org
In this session…
Learn a step‐by‐step description of an ideal 
approach to benchmarking.
• Why qualitative and quantitative benchmarking go hand‐
  in‐hand
• Steps to setting up a benchmarking program 
• Key benchmarking resources in the supply chain industry



                       www.werc.org
“If you can’t measure it, 
           you can’t manage it.”
                            ~ Peter Drucker




3            www.werc.org
Benchmarking is…
“The process of improving performance by continuously
identifying, understanding, and adapting outstanding practices 
and processes found inside and outside the organization.  

Benchmarking (seeks) to improve any given business process by 
exploiting "best practices" rather than merely measuring the best 
performance.  Best practices are the cause of best performance.  
Studying best practices provides the greatest opportunity for 
gaining a strategic, operational, and financial advantage.” 

                          The American Productivity and Quality Center (APQC)


                            www.werc.org
What we know…
                                 Improve 
                                 Bottom Line
                Improve 
                 Metrics
     Improve 
    Processes




5                 www.werc.org
How do we know?
  Percentage of Company Revenue Spent on Distribution Activities

                                               0.72%
                           Retail
                                                              1.80%


                                                 0.90%
          Consumer Products
                                                                                           4.40%


                                                         1.46%
                  Life Sciences
                                                                                 3%


                                                                  2%
    Third Party Warehouses
                                                                                                         6%


                                                                       2.46%
     Wholesale Distribution
                                                                                           4.40%


                                                                         2.60%
   Manufacturing ‐ General
                                                                                                              6.50%


                                    0%          1%               2%            3%     4%           5%   6%        7%

                                              Best in Class                           Median
Source: 8th Annual DC Measures Study, 2011.

                                                                 www.werc.org
Quantitative Benchmarking Data is 
Good… but it is not Good Enough


     Quantitative


                                   Qualitative


 7                  www.werc.org
Limitations of Traditional Financial Measures
         Financial measures tend to be lagging indicators.




Leading Indicators (Performance Drivers)    Lagging Indicators (Outcome)

                             www.werc.org
Leading Indicators…
•       On‐time Shipments
•       Perfect Order Completion
•       Dock‐to‐Stock Cycle Time, in Hours
•       Order Fill Rate
•       Pallets Picked & Shipped per Hour
•       Distribution Costs per Unit Shipped
•       Peak Warehouse Capacity Used
•       Material Handling Damage
•       Percent of Orders with On‐time Delivery


There are hundreds of metrics referenced
      across industry associations 

    9                            www.werc.org
The most popular metrics are…
                               Metric In Order of Popularity – 2012          2011 Rank   2010 Rank
 1. On Time Shipments ‐ Customer                                                 1             1

 2. Order Picking Accuracy – Quality                                             3             2

 3. Average Warehouse Capacity Used – Capacity                                   2             4

 4. Dock to Stock Cycle Time, in Hours ‐ Inbound Operations                      5             6

 5. Internal Order Cycle Time – Customer                                         6            10

 6. Total Order Cycle Time – Customer                                            7       Not in Top 12

 7. Peak Warehouse Capacity Used – Capacity                                      4             9

 8. Lines Picked and Shipped per Hour – Outbound Operations                      8            11

 9. Annual Workforce Turnover – Employee                                        12             8

 10. Fill Rate – Line – Outbound Operations                                     11             3

 11. Lines Received and Put Away per Hour – Inbound Operations                   9       Not in Top 12

 12. Percent of Supplier Orders Received Damage Free – Inbound Operations       10       Not in Top 12 


Source: 9th Annual DC Measures Study, 2012.

                                                       www.werc.org
Seven Steps to “Successful 
Benchmarking”…
                 Step 1: Set benchmarking priorities
    Plan
                 Step 2: Identify the key processes to be assessed


 Measure         Step 3: Collect data  ‐ operational and managerial


                 Step 4: Research and compare best‐in‐class 
                         performance to internal and external standards

Compare          Step 5: Identify gaps and reasons for low performance

                 Step 6: Develop an improvement roadmap and set        
                         priorities


    Act          Step 7: Close gaps and improve/refine processes


© Supply Chain Visions ‐ Source: WERC’s “Warehouse Manager’s Guide to Benchmarking”, 2nd Edition (2010)

  11                                                             www.werc.org
Plan – Step 1: Set Benchmarking Priorities

      The best place to start is with a vision statement 
      and values. 




 12                       www.werc.org
Plan – Step 2: Identify Key Processes

Consider 
narrowing 
down your list 
of what you 
would like to 
benchmark 
against


 13               www.werc.org
Measure –
Step 3: Collect Data – Operational & Managerial


       •   Yourself (other locations)
       •   Customers
       •   Formal benchmarking services
       •   Industry Associations




 14                   www.werc.org
Measure
 Trade Associations
                                      Networks




                                     Governments




                      www.werc.org
Compare Quantitative
Step 4: Research & Compare 
Best‐in‐Class Performance

2012 WERC DC Measure Report…




 16               www.werc.org
Compare Qualitative




17            www.werc.org
Compare – Step 5: Identify Gaps
With process standards 
you can rank selected 
processes against the 
standard and identify the 
process changes required 
to achieve the target


                             • Scoring of the 
                               Receiving 
                               Inspection Process 
                               is Assessed as 
                               Inadequate Practice
                             • Review Process 
                               Attributes and Score 
                               Each Process Group
                              Source: WERC’s “Warehouse Manager’s 
                                           Guide to Benchmarking”, 
   18                                             2nd Edition (2010)
Compare 
 Step 5: Identify Improvement Roadmap
Warehouse & Fulfillment: Gap Analysis
                Process                              Poor Practice      Inadequate Practice Common Practice   Good Practice   Best Practice
                                             Gap
                 Rank                                      1                    2                3                 4                5

Receiving & Inspection

Material Handling & Putaway

Slotting

Storage & Inventory Control

Warehouse Management Systems

Shipping & Documentation

Picking & Packing

Load Consolidation & Shipping

Source: WERC’s “Warehouse Manager’s Guide to Benchmarking”, 2nd Edition (2010)



     19                                                            www.werc.org
Compare
Warehouse & Fulfillment: Road Map Rating Tool

                                                             Cost/Performance 
                    Process              Strategic Impact
                                                                  Impact
                                                                                          Total Rating                  Gap


Receiving & Inspection                                                                          6

Material Handling & Putaway                                                                     6

Slotting                                                                                        4

Storage & Inventory Control                                                                     5

Warehouse Management Systems                                                                    5

Shipping & Documentation                                                                        2

Picking & Packing                                                                               6

Load Consolidation & Shipping                                                                   4

                High Impact       High Gap
               Medium Impact      Medium Gap                Highest Priorities in Red           Secondary Priorities in Green
               Low Impact
                                  Low Gap                   Source: WERC’s “Warehouse Manager’s Guide to Benchmarking”, 2nd Edition (2010)
Compare
 Step 6: Identify Improvement Targets
Warehouse & Fulfillment:  Gap Review
                Process                              Poor Practice      Inadequate Practice Common Practice   Good Practice   Best Practice
                                            Gap
                 Rank                                      1                    2                3                 4                5

Receiving & Inspection

Material Handling & Putaway

Slotting

Storage & Inventory Control

Warehouse Management Systems

Shipping & Documentation

Picking & Packing

Load Consolidation & Shipping

 Source: WERC’s “Warehouse Manager’s Guide to Benchmarking”, 2nd Edition (2010)

    21                                                            www.werc.org
Compare
Step 6: Identify Improvement Targets
                                                                 Major 
                                   Twelve Key Metrics                        Disadvantage   Typical   Advantage   Best in Class
                                                               Opportunity
                        On time shipments

 Customer Metrics       Internal Order Cycle Time

                        Total Order Cycle Time

                        Dock to Stock Cycle Time, in Hours 

                        Fill Rate ‐ Line

 Operations Metrics     Lines Received and Put Away per Hour

                        Percent of Supplier Orders Received 
                        Damage Free

                        Lines Picked and Shipped Per Hour  

                        Average warehouse capacity used   
Capacity and Quality 
                        Order Picking Accuracy
      Metrics
                        Peak Warehouse Capacity Used

                        Annual work force turnover 
 Employee Metrics
                        Productive hours to total hours   

 22
Act – Step 7: Close Gaps
Warehouse & Fulfillment: Final Initiatives
             Process                              Poor Practice   Inadequate Practice Common Practice   Good Practice   Best Practice
                                            Gap
              Rank                                      1                 2                3                 4                5

Receiving & Inspection

Material Handling & Putaway

Slotting

Storage & Inventory Control

Warehouse Management Systems

Shipping & Documentation

Picking & Packing

Load Consolidation & Shipping

                Highest Priorities in Red                  Interim Target

    23
                Secondary Priorities in Green                www.werc.org
Act – Step 7: Close Gaps
Setting Targets
                                                     Benchmark 98%

      Half Life Theory                              Interim Goal  95%
                                             Current Performance  92%
      The half‐life theory 
      suggests that an 
      interim goal should 
      be selected when 
      there is a large gap 
      to close                                              Interim Target



 24                           www.werc.org
Benchmarking Challenges
  A study by Penn State found several key challenges among 
  companies trying to benchmark
  •   Accurate/comparable data is the biggest barrier
  •   Implementing results
  •   Comparable processes
  •   Available resources
  •   Standard definitions
  •   Clear Goals for benchmarking
  •   Willingness to share
  •   Finding the right partner
  •   Senior management support

                           www.werc.org
Best‐in‐Class Companies Are Like Decathletes
                                     Top ranking athletes across a set of events will:
      Decathletes                         • Accumulate the most points among all events
                                          • Win some events, but not all
                                          • Know their own strengths and weaknesses
                                          • Know the strengths and weaknesses of competitors
                                          • Focus training first on events that match their relative strengths & events which 
                                            they feel they can or must win
                                          • Spend remainder of training time and energy on the remaining events to assure 
                                            they are minimally competitive in all events

                                      Top ranking companies across a process will:
     Best‐in‐Class
                                          •   Beat competitors in most areas, not all
     Companies
                                          •   Not be best‐in‐class in every performance category, but will win in areas that 
                                              match their strategies and priorities
                                          •   Know their own competencies, strengths, and weaknesses
                                          •   Likewise, know the same about their competitors
                                          •   Spend most of their resources in those areas which in which they must excel (in 
                                              accordance with competitive knowledge, customer and stakeholder 
                                              requirements, and business strategies)
                                          •   Minimally competitive in every performance category


 Source:  Performance Measurement Group
                                                             www.werc.org
Attributes of Good Performance Measures
A Good Measure             Description
Measure only what is       The measure focuses on key aspects of process 
important                  performance
Can be collected           Processes and activities are designed to easily capture 
economically               the relevant information
                           The measure and its causal effects are readily available 
Is Visible
                           to everyone who is measured

Is quantitative            The measure provides an objective value of performance

                           The measure conveys at a glance what it is measuring 
Is easy to understand
                           and how it is derived

Beginner Mistakes: Companies starting to use metrics may leave out one or 
more of these attributes

                                   www.werc.org
Attributes of Good Performance Measures
A Good Measure            Description
                          The measure makes the proper trade‐offs among 
Is Process Orientated
                          utilization, productivity and performance
Is defined and mutually   The measure has been defined and mutually understood 
understood                by all key parties (internal and external)
                          The measure validates the participation among various 
Facilitates Trust
                          parties and discourages “game playing”
                          The measure is used to show progress and not data that 
Is Usable
                          is collected; Indicates performance versus data


More Advanced Mistakes: Failure to consider all of the above attributes will 
prevent a company from gaining success


                                 www.werc.org
Going Back to School on Metrics
Grammar, Math & History rule when it comes to setting up metrics!

       Grammar… 
           • What is the DEFINITION of your metric?                    Grammar
       Do the Math…
                                                                       Math
           • A metric that does not require math is 
             probably just data                                        History
       Know your History…
            Past
            Present
            Future

                       Back to School on Metrics
 www.dcvelocity.com/print/article/20100915back_to_school_on_metrics/

 29                                              www.werc.org
Michael Mikitka, CEO
   Warehousing Education & Research Council
     P: 630.990.0001 / mmikitka@werc.org
                 www.werc.org

Presentation Information: www.werc.org/cgsco2012

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Benchmarking & Best Practices - Increasing Productivity & Warehouse Efficiency

  • 1. Benchmarking & Best Practices Increasing Productivity &  Warehouse Efficiency Consumer Goods Supply Chain Officer Summit 2012 Shanghai, China 1 www.werc.org
  • 2. In this session… Learn a step‐by‐step description of an ideal  approach to benchmarking. • Why qualitative and quantitative benchmarking go hand‐ in‐hand • Steps to setting up a benchmarking program  • Key benchmarking resources in the supply chain industry www.werc.org
  • 3. “If you can’t measure it,  you can’t manage it.” ~ Peter Drucker 3 www.werc.org
  • 4. Benchmarking is… “The process of improving performance by continuously identifying, understanding, and adapting outstanding practices  and processes found inside and outside the organization.   Benchmarking (seeks) to improve any given business process by  exploiting "best practices" rather than merely measuring the best  performance.  Best practices are the cause of best performance.   Studying best practices provides the greatest opportunity for  gaining a strategic, operational, and financial advantage.”  The American Productivity and Quality Center (APQC) www.werc.org
  • 5. What we know… Improve  Bottom Line Improve  Metrics Improve  Processes 5 www.werc.org
  • 6. How do we know? Percentage of Company Revenue Spent on Distribution Activities 0.72% Retail 1.80% 0.90% Consumer Products 4.40% 1.46% Life Sciences 3% 2% Third Party Warehouses 6% 2.46% Wholesale Distribution 4.40% 2.60% Manufacturing ‐ General 6.50% 0% 1% 2% 3% 4% 5% 6% 7% Best in Class Median Source: 8th Annual DC Measures Study, 2011. www.werc.org
  • 8. Limitations of Traditional Financial Measures Financial measures tend to be lagging indicators. Leading Indicators (Performance Drivers) Lagging Indicators (Outcome) www.werc.org
  • 9. Leading Indicators… • On‐time Shipments • Perfect Order Completion • Dock‐to‐Stock Cycle Time, in Hours • Order Fill Rate • Pallets Picked & Shipped per Hour • Distribution Costs per Unit Shipped • Peak Warehouse Capacity Used • Material Handling Damage • Percent of Orders with On‐time Delivery There are hundreds of metrics referenced across industry associations  9 www.werc.org
  • 10. The most popular metrics are… Metric In Order of Popularity – 2012 2011 Rank 2010 Rank 1. On Time Shipments ‐ Customer 1 1 2. Order Picking Accuracy – Quality  3 2 3. Average Warehouse Capacity Used – Capacity 2 4 4. Dock to Stock Cycle Time, in Hours ‐ Inbound Operations 5 6 5. Internal Order Cycle Time – Customer 6 10 6. Total Order Cycle Time – Customer  7 Not in Top 12 7. Peak Warehouse Capacity Used – Capacity 4 9 8. Lines Picked and Shipped per Hour – Outbound Operations 8 11 9. Annual Workforce Turnover – Employee 12 8 10. Fill Rate – Line – Outbound Operations  11 3 11. Lines Received and Put Away per Hour – Inbound Operations  9 Not in Top 12 12. Percent of Supplier Orders Received Damage Free – Inbound Operations  10 Not in Top 12  Source: 9th Annual DC Measures Study, 2012. www.werc.org
  • 11. Seven Steps to “Successful  Benchmarking”… Step 1: Set benchmarking priorities Plan Step 2: Identify the key processes to be assessed Measure Step 3: Collect data  ‐ operational and managerial Step 4: Research and compare best‐in‐class  performance to internal and external standards Compare Step 5: Identify gaps and reasons for low performance Step 6: Develop an improvement roadmap and set         priorities Act Step 7: Close gaps and improve/refine processes © Supply Chain Visions ‐ Source: WERC’s “Warehouse Manager’s Guide to Benchmarking”, 2nd Edition (2010) 11 www.werc.org
  • 12. Plan – Step 1: Set Benchmarking Priorities The best place to start is with a vision statement  and values.  12 www.werc.org
  • 14. Measure – Step 3: Collect Data – Operational & Managerial • Yourself (other locations) • Customers • Formal benchmarking services • Industry Associations 14 www.werc.org
  • 15. Measure Trade Associations Networks Governments www.werc.org
  • 17. Compare Qualitative 17 www.werc.org
  • 18. Compare – Step 5: Identify Gaps With process standards  you can rank selected  processes against the  standard and identify the  process changes required  to achieve the target • Scoring of the  Receiving  Inspection Process  is Assessed as  Inadequate Practice • Review Process  Attributes and Score  Each Process Group Source: WERC’s “Warehouse Manager’s  Guide to Benchmarking”,  18 2nd Edition (2010)
  • 19. Compare  Step 5: Identify Improvement Roadmap Warehouse & Fulfillment: Gap Analysis Process Poor Practice Inadequate Practice Common Practice Good Practice Best Practice Gap Rank 1 2 3 4 5 Receiving & Inspection Material Handling & Putaway Slotting Storage & Inventory Control Warehouse Management Systems Shipping & Documentation Picking & Packing Load Consolidation & Shipping Source: WERC’s “Warehouse Manager’s Guide to Benchmarking”, 2nd Edition (2010) 19 www.werc.org
  • 20. Compare Warehouse & Fulfillment: Road Map Rating Tool Cost/Performance  Process Strategic Impact Impact Total Rating Gap Receiving & Inspection 6 Material Handling & Putaway 6 Slotting 4 Storage & Inventory Control 5 Warehouse Management Systems 5 Shipping & Documentation 2 Picking & Packing 6 Load Consolidation & Shipping 4 High Impact High Gap Medium Impact Medium Gap Highest Priorities in Red Secondary Priorities in Green Low Impact Low Gap Source: WERC’s “Warehouse Manager’s Guide to Benchmarking”, 2nd Edition (2010)
  • 21. Compare Step 6: Identify Improvement Targets Warehouse & Fulfillment:  Gap Review Process Poor Practice Inadequate Practice Common Practice Good Practice Best Practice Gap Rank 1 2 3 4 5 Receiving & Inspection Material Handling & Putaway Slotting Storage & Inventory Control Warehouse Management Systems Shipping & Documentation Picking & Packing Load Consolidation & Shipping Source: WERC’s “Warehouse Manager’s Guide to Benchmarking”, 2nd Edition (2010) 21 www.werc.org
  • 22. Compare Step 6: Identify Improvement Targets Major  Twelve Key Metrics Disadvantage Typical Advantage Best in Class Opportunity On time shipments Customer Metrics Internal Order Cycle Time Total Order Cycle Time Dock to Stock Cycle Time, in Hours  Fill Rate ‐ Line Operations Metrics Lines Received and Put Away per Hour Percent of Supplier Orders Received  Damage Free Lines Picked and Shipped Per Hour   Average warehouse capacity used    Capacity and Quality  Order Picking Accuracy Metrics Peak Warehouse Capacity Used Annual work force turnover  Employee Metrics Productive hours to total hours    22
  • 23. Act – Step 7: Close Gaps Warehouse & Fulfillment: Final Initiatives Process Poor Practice Inadequate Practice Common Practice Good Practice Best Practice Gap Rank 1 2 3 4 5 Receiving & Inspection Material Handling & Putaway Slotting Storage & Inventory Control Warehouse Management Systems Shipping & Documentation Picking & Packing Load Consolidation & Shipping Highest Priorities in Red Interim Target 23 Secondary Priorities in Green www.werc.org
  • 24. Act – Step 7: Close Gaps Setting Targets Benchmark 98% Half Life Theory Interim Goal  95% Current Performance  92% The half‐life theory  suggests that an  interim goal should  be selected when  there is a large gap  to close Interim Target 24 www.werc.org
  • 25. Benchmarking Challenges A study by Penn State found several key challenges among  companies trying to benchmark • Accurate/comparable data is the biggest barrier • Implementing results • Comparable processes • Available resources • Standard definitions • Clear Goals for benchmarking • Willingness to share • Finding the right partner • Senior management support www.werc.org
  • 26. Best‐in‐Class Companies Are Like Decathletes Top ranking athletes across a set of events will: Decathletes • Accumulate the most points among all events • Win some events, but not all • Know their own strengths and weaknesses • Know the strengths and weaknesses of competitors • Focus training first on events that match their relative strengths & events which  they feel they can or must win • Spend remainder of training time and energy on the remaining events to assure  they are minimally competitive in all events Top ranking companies across a process will: Best‐in‐Class • Beat competitors in most areas, not all Companies • Not be best‐in‐class in every performance category, but will win in areas that  match their strategies and priorities • Know their own competencies, strengths, and weaknesses • Likewise, know the same about their competitors • Spend most of their resources in those areas which in which they must excel (in  accordance with competitive knowledge, customer and stakeholder  requirements, and business strategies) • Minimally competitive in every performance category Source:  Performance Measurement Group www.werc.org
  • 27. Attributes of Good Performance Measures A Good Measure Description Measure only what is  The measure focuses on key aspects of process  important performance Can be collected  Processes and activities are designed to easily capture  economically the relevant information The measure and its causal effects are readily available  Is Visible to everyone who is measured Is quantitative The measure provides an objective value of performance The measure conveys at a glance what it is measuring  Is easy to understand and how it is derived Beginner Mistakes: Companies starting to use metrics may leave out one or  more of these attributes www.werc.org
  • 28. Attributes of Good Performance Measures A Good Measure Description The measure makes the proper trade‐offs among  Is Process Orientated utilization, productivity and performance Is defined and mutually The measure has been defined and mutually understood  understood by all key parties (internal and external) The measure validates the participation among various  Facilitates Trust parties and discourages “game playing” The measure is used to show progress and not data that  Is Usable is collected; Indicates performance versus data More Advanced Mistakes: Failure to consider all of the above attributes will  prevent a company from gaining success www.werc.org
  • 29. Going Back to School on Metrics Grammar, Math & History rule when it comes to setting up metrics!  Grammar…  • What is the DEFINITION of your metric?   Grammar  Do the Math… Math • A metric that does not require math is  probably just data History  Know your History…  Past  Present  Future Back to School on Metrics www.dcvelocity.com/print/article/20100915back_to_school_on_metrics/ 29 www.werc.org
  • 30. Michael Mikitka, CEO Warehousing Education & Research Council P: 630.990.0001 / mmikitka@werc.org www.werc.org Presentation Information: www.werc.org/cgsco2012