This document provides guidance for strong, transformative leadership. It discusses why leadership is important for setting direction and tone, and controlling the path of the business. In practice, great leaders vision the future, execute effectively, are self-aware of their strengths and weaknesses, and coach their team. Five keys to leadership are setting objectives and key results (OKRs), empowering the team, creating a learning platform, developing daily habits, and being accountable. OKRs involve setting 3-5 key business objectives and results that are tracked. An empowering culture gives the team belonging, utilizes their skills, and provides feedback. A learning platform shares knowledge and builds a culture of growth. Daily habits include reflection, learning, and improvement for both