Zack Simpson is proposing a new R&B/hip hop magazine called Bass Magazine. The magazine would have a bright, bold font for the title on the front cover and focus on content about R&B artists, including photos, news, and information about their lives and careers. It would be presented with bright colors and clear fonts to attract readers' attention. The target audience is 15-30 year olds of both genders from a range of socioeconomic backgrounds. Each monthly 40-page issue would be produced on A4 paper and cost £2.99.

1. Unit 13 – Planning and Pitching a Print based Media Product - Proposal
Name: Zack Simpson
Candidate Number: 3131
Center Number: 64315
Format:
The format of what im going to create is a R&B/Hip hop magazine. Im going to create a front
cover and a double page spread for Bass magazine.
Working Title:
My working title is Bass magazine. The title of Bass magazine will be in a bright and bold font in
order to attract the readers attention. I have chosen the font Asiyah script because its different to
other fonts and is very simplistic and creative. The title will be centered on the top of my
magazine.
Genre:
The genre of the magazine is R&B/ Hip hop this is effective because it will mean that my magazine
will read a large target audience due to the popularity of the genre. The magazine will be aiming
to compete with Vibe magazine because they are both of the same genre and both contain very
similar content.
Content:
The content in the magazine will contain lots of information and news about R&B artists and will
therefore inform the reader of what is happening in their lives and any major events which have
happened in the genre of music. Bass magazine will contain lots of different pictures of different
artists of the target genre. Most of the artists in the magazine will be signed to record labels or
will be unsigned.
Style or Approach:
The magazine will be presented with bright and bold colours in order to catch the audiences
attention. The font that I will be using is going to stand out so therefore people are more likely to
want to buy my magazine. I will produce the magazine pages with Adobe photoshop and
Indesign to ensure they are of a good quality and a consistent layout. The magic wand tool in
Photoshop will be very beneficial in order to edit the picture from the background I order for the
front cover and the DPS to look professional.
Audience:
The audience age in which I am aiming my magazine at is between 15 and 30. I have chosen this
age range because they will be able to relate to the news and the artists featuring in the
magazine. My magazine is aimed at both genders to ensure that I am aiming the magazine at a
large target audience to therefore increase the chance of sales. The socio economic needs of the
audience my magazine is aimed at is B and C1 so therefore my magazine is designed for a range
of different people.
Length:
The magazine will be 40 pages in length and will be released once a month and will be produced
on A4.
Frequency:
Monthly because its creates a build up to the magazine releasing and will therefore enable me to
put more content and will cost £2.99.

2. Unit 13 – Planning and Pitching a Print based Media Product - Proposal