HubSpot's own Kyle Jepson explores frictionless sales, the Operations Hub, and a multitude of tips and tricks for all things HubSpot automation of sales and marketing.
Hub16: Workforce planning at Tableau: Finding time compression and process ag...Anaplan
The document discusses Tableau's implementation of Anaplan for workforce planning. It summarizes that Tableau needed better visibility and faster modeling for headcount forecasting driven by growth, initiatives, and attrition. They implemented Anaplan over 5 months, testing for 3 more months. Anaplan provided dashboards and reports for current and forecasted headcount, recruitment pipelines, and Workday data imports. It resulted in better actuals-based forecasting, significantly reduced consolidation time, and gave teams more process agility and ownership of their data. Tableau is now testing Anaplan API integration with Workday and considering using Anaplan for company-wide budgeting and expense planning.
Dynamics Day 2017 Melbourne - transform you decision makingEmpired
Do you see the full picture of your business’ health? Learn how every organisation can create, analyze and explore a range of business data, all through an easy-to-use, modern platform that turns your data into decisions using Predictive Analytics, Big Data and Power BI.
Dynamics Day 2017 Perth: Dynamics 365 Field and Project ServicesEmpired
Does your organisation need to increase project profitability or deliver highly optimised field services? This session will showcase how Microsoft's newest Dynamics 365 capabilities for project service automation and mobile field services can optimise your project delivery and field service capability.
Delivering data and analytics to your customers should be straightforward. The Looker Data Platform allows for easy access to data through a robust API and embeddable charts, tables and dashboards.
Learn how Looker can help you:
- Embed charts, tables and dashboards into applications
- Use the Looker API to deliver data to applications, including Slack
- Build a customer portal to deliver more value to your customers
- Design the above with version control through Git, along with clustering and multi-server setup as needed
Sage 300: Creating Reports using Orchid Info ExplorerNet at Work
This document provides an agenda and details for a webinar on the topic of Orchid Info Explorer. The webinar will last 30-60 minutes and include a basic overview of Info Explorer, demonstrations of its pivoting and slicing capabilities, and how it can be used for budgets and write back functions. It encourages attendees to ask any questions in the question box during the presentation.
The document discusses how current business intelligence (BI) strategies often fail to meet expectations due to high costs, long implementation times, and requiring domain experts. It introduces FusionOps as a next generation BI application that can be up and running in one day, customized in one week, and launched company-wide within a month. FusionOps offers pre-built analytics, integration with SAP systems, and pre-configured data models and metrics for common business functions like inventory, sales, purchasing, and production planning.
Power to the People: A Stack to Empower Every User to Make Data-Driven DecisionsLooker
Infectious Media runs on data. But, as an ad-tech company that records hundreds of thousands of web events per second, they have have to deal with data at a scale not seen by most companies. You can not make decisions with data when people need to write manual SQL only for queries take 10-20 minutes to return. Infectious Media made the switch to Google BigQuery and Looker and now every member of every team can get the data they need in seconds.
Infectious Media shares:
- Why they chose their current stack
- Why faster data means happier customers
- Advantages and practical implications of storing and processing that much data
Check out the recording at https://info.looker.com/h/i/308848878-power-to-the-people-a-stack-to-empower-every-user-to-make-data-driven-decisions
Stop refreshing vanity metrics & start focusing on the metrics that inform de...Looker
Stop Refreshing Vanity Metrics & Start Focusing on the Metrics that Inform Decisions
There is a propensity to focus on vanity metrics; metrics that show you the score: How many new views, new daily active users, how much revenue last week. You may slice these by different attributes - geography, platform, user demographics. While this can help you understand the high level trends in your business, it does little to tell you how to get better.
This slide deck looks at how vanity metrics can distract you from focusing on the analysis that matters, which is identifying and measuring the metrics that drive decisions. There are several real examples of how companies (Venmo, Simply Business, and Looker) have used event data in highly customized ways to make better decisions about their products.
Hub16: Workforce planning at Tableau: Finding time compression and process ag...Anaplan
The document discusses Tableau's implementation of Anaplan for workforce planning. It summarizes that Tableau needed better visibility and faster modeling for headcount forecasting driven by growth, initiatives, and attrition. They implemented Anaplan over 5 months, testing for 3 more months. Anaplan provided dashboards and reports for current and forecasted headcount, recruitment pipelines, and Workday data imports. It resulted in better actuals-based forecasting, significantly reduced consolidation time, and gave teams more process agility and ownership of their data. Tableau is now testing Anaplan API integration with Workday and considering using Anaplan for company-wide budgeting and expense planning.
Dynamics Day 2017 Melbourne - transform you decision makingEmpired
Do you see the full picture of your business’ health? Learn how every organisation can create, analyze and explore a range of business data, all through an easy-to-use, modern platform that turns your data into decisions using Predictive Analytics, Big Data and Power BI.
Dynamics Day 2017 Perth: Dynamics 365 Field and Project ServicesEmpired
Does your organisation need to increase project profitability or deliver highly optimised field services? This session will showcase how Microsoft's newest Dynamics 365 capabilities for project service automation and mobile field services can optimise your project delivery and field service capability.
Delivering data and analytics to your customers should be straightforward. The Looker Data Platform allows for easy access to data through a robust API and embeddable charts, tables and dashboards.
Learn how Looker can help you:
- Embed charts, tables and dashboards into applications
- Use the Looker API to deliver data to applications, including Slack
- Build a customer portal to deliver more value to your customers
- Design the above with version control through Git, along with clustering and multi-server setup as needed
Sage 300: Creating Reports using Orchid Info ExplorerNet at Work
This document provides an agenda and details for a webinar on the topic of Orchid Info Explorer. The webinar will last 30-60 minutes and include a basic overview of Info Explorer, demonstrations of its pivoting and slicing capabilities, and how it can be used for budgets and write back functions. It encourages attendees to ask any questions in the question box during the presentation.
The document discusses how current business intelligence (BI) strategies often fail to meet expectations due to high costs, long implementation times, and requiring domain experts. It introduces FusionOps as a next generation BI application that can be up and running in one day, customized in one week, and launched company-wide within a month. FusionOps offers pre-built analytics, integration with SAP systems, and pre-configured data models and metrics for common business functions like inventory, sales, purchasing, and production planning.
Power to the People: A Stack to Empower Every User to Make Data-Driven DecisionsLooker
Infectious Media runs on data. But, as an ad-tech company that records hundreds of thousands of web events per second, they have have to deal with data at a scale not seen by most companies. You can not make decisions with data when people need to write manual SQL only for queries take 10-20 minutes to return. Infectious Media made the switch to Google BigQuery and Looker and now every member of every team can get the data they need in seconds.
Infectious Media shares:
- Why they chose their current stack
- Why faster data means happier customers
- Advantages and practical implications of storing and processing that much data
Check out the recording at https://info.looker.com/h/i/308848878-power-to-the-people-a-stack-to-empower-every-user-to-make-data-driven-decisions
Stop refreshing vanity metrics & start focusing on the metrics that inform de...Looker
Stop Refreshing Vanity Metrics & Start Focusing on the Metrics that Inform Decisions
There is a propensity to focus on vanity metrics; metrics that show you the score: How many new views, new daily active users, how much revenue last week. You may slice these by different attributes - geography, platform, user demographics. While this can help you understand the high level trends in your business, it does little to tell you how to get better.
This slide deck looks at how vanity metrics can distract you from focusing on the analysis that matters, which is identifying and measuring the metrics that drive decisions. There are several real examples of how companies (Venmo, Simply Business, and Looker) have used event data in highly customized ways to make better decisions about their products.
How the economist with cloud BI and Looker have improved data-driven decision...Looker
This session by The Economist Group, Cloud BI Ltd and Looker explores the challenges of data-driven decision making and how powerful the approach can be. Hear how the solution was implemented quickly and evolved in the cloud and the benefits of being able to see and understand customer preferences through a 360-degree view.
This document provides details about a webinar on using Microsoft Power BI with Sage 300. The webinar aims to educate Sage 300 users on business intelligence tools and help them choose the best solution for their needs. It discusses why Power BI is a good option and will provide an overview of Power BI basics, reporting on general ledger data, visualizations, mobility features, and using Power BI with Office 365. Attendees are encouraged to register for future webinars in the Sage 300 Intelligence Series.
The document discusses integrating the GMaps Plugin with SAP BusinessObjects. It provides an overview of why geographic maps are useful, the advantages of using the GMaps Plugin with Xcelsius, common myths about using Google Maps for enterprise, and what to expect in SAP BusinessObjects 4.0 including improved geographic capabilities.
Business Intelligence: Leveraging SharePoint to drive business resultsEnrique Lima
This document discusses leveraging SharePoint to drive business intelligence and results. It provides an overview of business intelligence concepts like data warehousing and online analytical processing. It describes how SharePoint can bring together various BI tools like Excel, PowerPivot, PerformancePoint and SQL Server Reporting Services. Specific capabilities of tools within the SharePoint BI platform like Power View and its architecture are outlined. Examples are given of how these tools can be used to build dashboards and reports for interactive data exploration and sharing insights.
The how and why of creating dashboardsLinus Logren
This document provides guidance on creating effective dashboards. It defines a dashboard as a way to collect and display data on a single screen. It recommends choosing dashboard tools that are flexible, easy to use, and integrate well with other systems. The document also provides tips on identifying the target audience, selecting the appropriate dashboard type, logically grouping data, keeping the dashboard decluttered, and choosing effective colors, fonts, and display methods. The overall message is that dashboards should be designed to clearly communicate essential performance data to decision-makers in a glanceable, actionable format.
Webinar hosted by:
Don Tirsell VP Alliances Technology & Fredrik Widarsson. Founder & CEO of RealScenario, Inc.
Description
The unique RealZips GeoData Platform was recently awarded App of the Week on the Salesforce AppExchange.
The RealZips GeoData Platform instantly adds Zip codes and millions of geographic data points to Salesforce. Combining geographically oriented data points provide endless data models that can open new markets, saves time, lives and money. Plus additional integration with Enterprise Systems can greatly enhance your competitive advantage.
The joint seminar with Informatica will showcase the value of the RealZips GeoData Platform, and the Informatica integration with RealZips. Informatica Cloud unlocks crucial Enterprise data from many different types of sources from On-Premise to Hybrid including Amazon, Microsoft Azure, SAP, Oracle, Workday, NetSuite, and more.
How to Build a Data-Driven Company: From Infrastructure to InsightsJanessa Lantz
Companies like Buffer, SeatGeek, and Asana aren’t just talking about the value of data, they’re building data infrastructure that can actually deliver it. Join this 45-minute webinar to learn why these companies are investing in data and what you need to know to keep up.
RealZips GeoData Platform™ for Salesforce.com
The native RealZips app instantly provides Zip codes and business GeoData. Recently awarded App of the Week. Drive workflows: territory management, web-to-lead, lead assignment & ownership alignment. Start free 30 day trial.
This document introduces Power BI Sites and discusses how they enable self-service business intelligence and collaboration using the cloud and Office 365. Power BI Sites allow users to discover data sources, analyze and visualize data, explore findings, and collaborate by sharing queries, refreshing data, searching across data, and accessing reports on mobile devices. They provide a portal for collaboration with features like shared queries, data refresh, mobile access, and the ability to ask natural language questions.
You may compare your organization against peers and industry standards, but how often do you compare yourself to yourself? True productiveness is measured against your own day-to-day operations, and your Cartegraph data can help tell that story.
The RealZips app for Salesforce addresses 13 common questions sales teams have around tracking performance and potential in different geographic areas like zip codes. It provides features like territory management, lead routing, customer data views, and analytics to help salespeople maximize their time in the field. The app installs quickly and requires minimal training, accessing demographic and business data for different locations to help users focus their sales efforts.
Spca2014 cool dashboards for power users niaulinNCCOMMS
This document discusses Power BI and its tools for creating dashboards and visualizations including Power Query, Power Pivot, Power View, and Power Map. It explains that Power Query allows users to discover and transform data from various sources. Power Pivot enables analyzing and building models with relationships from query data. Power View visualizes the analyzed data through interactive graphs and charts. And Power Map creates 3D map visuals.
From Architecture to Analytics: A look at Simply Business’s data strategy Looker
Revamping Your Data Approach to Enable the Pace & Flexibility Needed to Make Timely Business Decisions
This slide deck is from Stewart Duncan of Simply Business and Zach Taylor of Looker. They discussed how Simply Business revamped their data approach to enable the pace and flexibility they needed to make timely decisions based on their data.
Simply Business offers a B2B web product that simplifies the experience of selecting and purchasing business insurance. With over 300,000 policyholders, Simply Business is the largest SME insurer in the UK. Removing friction for users as they complete the insurance quote process is critical to providing a hassle-free user experience and driving continuous improvements in conversion rates. Learn how data analytics helps them strive for these improvements.
Get ideas on the following:
- Using data for rapid A/B testing and to analyze user journeys to inform product development.
Transitioning from a traditional data architecture to a modern cloud-based stack integrating MongoDB, AWS Redshift, Hadoop and Looker.
- Designing a data platform and organizational process that drives data-driven behavior across an organization.
- Empowering product and marketing teams to get into granular online engagement and attribution data which has removed the bottleneck to making informed decisions.
This document describes how Google apps can help real estate professionals and chapters grow their business. It outlines the key features and uses of Google Drive for cloud storage and collaboration on documents, Google Sheets for building databases and financial reports, Google Docs for shared document editing, Google Keep for note taking, Google Voice for call management, Google Forms for surveys, Google+ for social media networking, Google Hangouts for video meetings, and YouTube for creating and sharing videos. The document encourages using these free Google tools to improve organization, communication, and business operations.
SharePoint and Beyond -- SPS Ahmedabad 2018 KeynoteChristian Buckley
Virtual keynote presented at the inaugural SharePoint Saturday Ahmedabad event in India on November 17th, 2019, providing an overview of Microsoft 365, Microsoft Teams, and SharePoint within Microsoft's broader collaboration and intelligent apps strategy.
Sage 300 Intelligence Operational ReportingNet at Work
This document provides an overview and agenda for a webinar on Sage Intelligence Operational Reporting. The webinar will demonstrate how to copy existing reports, modify inventory, sales, and purchasing reports, and create a basic report from scratch in Sage Intelligence. It will also cover dashboards, the sales flash report, trends, and saving and distributing reports. The presenter is Sean Fleming from Net@Work and the webinar is part of a Sage 300 Intelligence series covering business intelligence tools for Sage 300 users.
The document provides a company update and year-end review for 2017. It summarizes Tony's sales review and forecast, development achievements including 2400 changes and 15 releases, marketing's focus on lead generation and new directions for products, customer success implementing 5 new customers this month, and thanks all employees for their work over the past year.
If you’re already using Oracle Eloqua, then you know that marketing automation is an indispensable tool for executing your B2B marketing strategy. But the majority of B2B marketers still feel that they’re not using the technology to its full potential.
In this session, Taha Sheikh, Group Product Manager at Oracle Eloqua, reveals various hacks for getting better results from your marketing efforts powered by Oracle Eloqua.
As technology and data access grow, manufacturers are recognizing the opportunity found in Smart Manufacturing. Smart Manufacturing relies on integrating channels within your supply chain and using the data output to make decisions on execution and set priorities. But smart manufacturing practices must extend beyond the supply chain. This is especially true when drivers behind the smart manufacturing trend include a strong customer focus, decisions supported by data, and efficient execution.
But how many manufacturers extend these smart manufacturing practices beyond operations? How many manufacturers evaluate their marketing analytics and place focus on alignment across marketing, sales, product management, and beyond?
Overview Deploy in Cloud - Dynamic 365 FinOpsJuan Fabian
The document describes an agenda for a #GlobalAzure event taking place in Huancayo, Peru on April 21, 2018. The agenda includes sessions on Azure fundamentals, modernizing websites with Azure, transforming business with IoT, Dynamics 365 and Azure, SQL Azure databases, and more. It lists sponsors and presenters including MVPs and Microsoft influencers.
The New Hub on the Block: Operations Hub With Kyle Jepson - SLCHUG May 7, 2021Bernco Media
On May 7th, 2021, the Salt Lake City HubSpot Users HubSpot held a live event online. HubSpot recently announced Operations Hub, a new product line to help operations professionals get their job done.
In this recording, watch HubSpot Academy, Professor Kyle Jepson, as he explains what Operations Hub is, how it works, and why you should care.
Whether you’re in an operations role or just a HubSpot user who wants to know how this new toolset can make your job easier, watch this recording and see Kyle as he does a live demo of the new tools as well as answer attendee questions.
Who Should Watch?:
- HubSpot users, admins, customers, and partners
- Anyone tasked with operational processes such as integrating systems and data cleanliness
- All who are interested in increasing their revenue operations knowledge and capabilities
For a recap and replay of this event visit https://events.hubspot.com/events/details/hubspot-salt-lake-city-presents-the-new-hub-on-the-block-operations-hub-with-kyle-jepson/
To see our upcoming events, visit https://events.hubspot.com/salt-lake-city/
The demand for BI continues to grow, and while there's no question that analytics brings value, there is often uncertainty about how BI initiatives will deliver bottom-line benefits. Your business case for BI should prove ROI, but this is not always a straightforward process.
How the economist with cloud BI and Looker have improved data-driven decision...Looker
This session by The Economist Group, Cloud BI Ltd and Looker explores the challenges of data-driven decision making and how powerful the approach can be. Hear how the solution was implemented quickly and evolved in the cloud and the benefits of being able to see and understand customer preferences through a 360-degree view.
This document provides details about a webinar on using Microsoft Power BI with Sage 300. The webinar aims to educate Sage 300 users on business intelligence tools and help them choose the best solution for their needs. It discusses why Power BI is a good option and will provide an overview of Power BI basics, reporting on general ledger data, visualizations, mobility features, and using Power BI with Office 365. Attendees are encouraged to register for future webinars in the Sage 300 Intelligence Series.
The document discusses integrating the GMaps Plugin with SAP BusinessObjects. It provides an overview of why geographic maps are useful, the advantages of using the GMaps Plugin with Xcelsius, common myths about using Google Maps for enterprise, and what to expect in SAP BusinessObjects 4.0 including improved geographic capabilities.
Business Intelligence: Leveraging SharePoint to drive business resultsEnrique Lima
This document discusses leveraging SharePoint to drive business intelligence and results. It provides an overview of business intelligence concepts like data warehousing and online analytical processing. It describes how SharePoint can bring together various BI tools like Excel, PowerPivot, PerformancePoint and SQL Server Reporting Services. Specific capabilities of tools within the SharePoint BI platform like Power View and its architecture are outlined. Examples are given of how these tools can be used to build dashboards and reports for interactive data exploration and sharing insights.
The how and why of creating dashboardsLinus Logren
This document provides guidance on creating effective dashboards. It defines a dashboard as a way to collect and display data on a single screen. It recommends choosing dashboard tools that are flexible, easy to use, and integrate well with other systems. The document also provides tips on identifying the target audience, selecting the appropriate dashboard type, logically grouping data, keeping the dashboard decluttered, and choosing effective colors, fonts, and display methods. The overall message is that dashboards should be designed to clearly communicate essential performance data to decision-makers in a glanceable, actionable format.
Webinar hosted by:
Don Tirsell VP Alliances Technology & Fredrik Widarsson. Founder & CEO of RealScenario, Inc.
Description
The unique RealZips GeoData Platform was recently awarded App of the Week on the Salesforce AppExchange.
The RealZips GeoData Platform instantly adds Zip codes and millions of geographic data points to Salesforce. Combining geographically oriented data points provide endless data models that can open new markets, saves time, lives and money. Plus additional integration with Enterprise Systems can greatly enhance your competitive advantage.
The joint seminar with Informatica will showcase the value of the RealZips GeoData Platform, and the Informatica integration with RealZips. Informatica Cloud unlocks crucial Enterprise data from many different types of sources from On-Premise to Hybrid including Amazon, Microsoft Azure, SAP, Oracle, Workday, NetSuite, and more.
How to Build a Data-Driven Company: From Infrastructure to InsightsJanessa Lantz
Companies like Buffer, SeatGeek, and Asana aren’t just talking about the value of data, they’re building data infrastructure that can actually deliver it. Join this 45-minute webinar to learn why these companies are investing in data and what you need to know to keep up.
RealZips GeoData Platform™ for Salesforce.com
The native RealZips app instantly provides Zip codes and business GeoData. Recently awarded App of the Week. Drive workflows: territory management, web-to-lead, lead assignment & ownership alignment. Start free 30 day trial.
This document introduces Power BI Sites and discusses how they enable self-service business intelligence and collaboration using the cloud and Office 365. Power BI Sites allow users to discover data sources, analyze and visualize data, explore findings, and collaborate by sharing queries, refreshing data, searching across data, and accessing reports on mobile devices. They provide a portal for collaboration with features like shared queries, data refresh, mobile access, and the ability to ask natural language questions.
You may compare your organization against peers and industry standards, but how often do you compare yourself to yourself? True productiveness is measured against your own day-to-day operations, and your Cartegraph data can help tell that story.
The RealZips app for Salesforce addresses 13 common questions sales teams have around tracking performance and potential in different geographic areas like zip codes. It provides features like territory management, lead routing, customer data views, and analytics to help salespeople maximize their time in the field. The app installs quickly and requires minimal training, accessing demographic and business data for different locations to help users focus their sales efforts.
Spca2014 cool dashboards for power users niaulinNCCOMMS
This document discusses Power BI and its tools for creating dashboards and visualizations including Power Query, Power Pivot, Power View, and Power Map. It explains that Power Query allows users to discover and transform data from various sources. Power Pivot enables analyzing and building models with relationships from query data. Power View visualizes the analyzed data through interactive graphs and charts. And Power Map creates 3D map visuals.
From Architecture to Analytics: A look at Simply Business’s data strategy Looker
Revamping Your Data Approach to Enable the Pace & Flexibility Needed to Make Timely Business Decisions
This slide deck is from Stewart Duncan of Simply Business and Zach Taylor of Looker. They discussed how Simply Business revamped their data approach to enable the pace and flexibility they needed to make timely decisions based on their data.
Simply Business offers a B2B web product that simplifies the experience of selecting and purchasing business insurance. With over 300,000 policyholders, Simply Business is the largest SME insurer in the UK. Removing friction for users as they complete the insurance quote process is critical to providing a hassle-free user experience and driving continuous improvements in conversion rates. Learn how data analytics helps them strive for these improvements.
Get ideas on the following:
- Using data for rapid A/B testing and to analyze user journeys to inform product development.
Transitioning from a traditional data architecture to a modern cloud-based stack integrating MongoDB, AWS Redshift, Hadoop and Looker.
- Designing a data platform and organizational process that drives data-driven behavior across an organization.
- Empowering product and marketing teams to get into granular online engagement and attribution data which has removed the bottleneck to making informed decisions.
This document describes how Google apps can help real estate professionals and chapters grow their business. It outlines the key features and uses of Google Drive for cloud storage and collaboration on documents, Google Sheets for building databases and financial reports, Google Docs for shared document editing, Google Keep for note taking, Google Voice for call management, Google Forms for surveys, Google+ for social media networking, Google Hangouts for video meetings, and YouTube for creating and sharing videos. The document encourages using these free Google tools to improve organization, communication, and business operations.
SharePoint and Beyond -- SPS Ahmedabad 2018 KeynoteChristian Buckley
Virtual keynote presented at the inaugural SharePoint Saturday Ahmedabad event in India on November 17th, 2019, providing an overview of Microsoft 365, Microsoft Teams, and SharePoint within Microsoft's broader collaboration and intelligent apps strategy.
Sage 300 Intelligence Operational ReportingNet at Work
This document provides an overview and agenda for a webinar on Sage Intelligence Operational Reporting. The webinar will demonstrate how to copy existing reports, modify inventory, sales, and purchasing reports, and create a basic report from scratch in Sage Intelligence. It will also cover dashboards, the sales flash report, trends, and saving and distributing reports. The presenter is Sean Fleming from Net@Work and the webinar is part of a Sage 300 Intelligence series covering business intelligence tools for Sage 300 users.
The document provides a company update and year-end review for 2017. It summarizes Tony's sales review and forecast, development achievements including 2400 changes and 15 releases, marketing's focus on lead generation and new directions for products, customer success implementing 5 new customers this month, and thanks all employees for their work over the past year.
If you’re already using Oracle Eloqua, then you know that marketing automation is an indispensable tool for executing your B2B marketing strategy. But the majority of B2B marketers still feel that they’re not using the technology to its full potential.
In this session, Taha Sheikh, Group Product Manager at Oracle Eloqua, reveals various hacks for getting better results from your marketing efforts powered by Oracle Eloqua.
As technology and data access grow, manufacturers are recognizing the opportunity found in Smart Manufacturing. Smart Manufacturing relies on integrating channels within your supply chain and using the data output to make decisions on execution and set priorities. But smart manufacturing practices must extend beyond the supply chain. This is especially true when drivers behind the smart manufacturing trend include a strong customer focus, decisions supported by data, and efficient execution.
But how many manufacturers extend these smart manufacturing practices beyond operations? How many manufacturers evaluate their marketing analytics and place focus on alignment across marketing, sales, product management, and beyond?
Overview Deploy in Cloud - Dynamic 365 FinOpsJuan Fabian
The document describes an agenda for a #GlobalAzure event taking place in Huancayo, Peru on April 21, 2018. The agenda includes sessions on Azure fundamentals, modernizing websites with Azure, transforming business with IoT, Dynamics 365 and Azure, SQL Azure databases, and more. It lists sponsors and presenters including MVPs and Microsoft influencers.
The New Hub on the Block: Operations Hub With Kyle Jepson - SLCHUG May 7, 2021Bernco Media
On May 7th, 2021, the Salt Lake City HubSpot Users HubSpot held a live event online. HubSpot recently announced Operations Hub, a new product line to help operations professionals get their job done.
In this recording, watch HubSpot Academy, Professor Kyle Jepson, as he explains what Operations Hub is, how it works, and why you should care.
Whether you’re in an operations role or just a HubSpot user who wants to know how this new toolset can make your job easier, watch this recording and see Kyle as he does a live demo of the new tools as well as answer attendee questions.
Who Should Watch?:
- HubSpot users, admins, customers, and partners
- Anyone tasked with operational processes such as integrating systems and data cleanliness
- All who are interested in increasing their revenue operations knowledge and capabilities
For a recap and replay of this event visit https://events.hubspot.com/events/details/hubspot-salt-lake-city-presents-the-new-hub-on-the-block-operations-hub-with-kyle-jepson/
To see our upcoming events, visit https://events.hubspot.com/salt-lake-city/
The demand for BI continues to grow, and while there's no question that analytics brings value, there is often uncertainty about how BI initiatives will deliver bottom-line benefits. Your business case for BI should prove ROI, but this is not always a straightforward process.
When and Where to Embed Business IntelligenceLooker
Watch the recorded webinar at http://bit.ly/1MeX7QK
Everywhere you look, companies are using external-facing analytics to maximize the value derived from their data assets, by moving customers up the value chain, increasing stickiness, and offering a more competitive product on the marketplace.
Listen to learn about how to bring an external-facing data product to market by embedding BI software, and what that can add to your offering.
Presentation covers:
-Top uses cases for embedding business intelligence software
Case studies from different companies currently embedding BI
-Build vs buy considerations
-Evaluating ROI
How To Achieve a 30% Reply Rate on Cold Emails with Hull, Paddle, Outreach, &...Angela Sun
Average email reply rates can vary greatly, but some suggest they can hover around 1-5%. When Paddle, UK’s fastest growing software company, went to market with an outbound email strategy, they blew those numbers out of the water, consistently achieving reply rates of 30% or higher.
In this webinar, we’ll dive into how the Paddle team executed their outbound strategy to catapult their success. Topics covered include:
- Paddle’s phased approach
- What data they required and how they sourced it
- The tools and technologies used
- Best practices learned along the way
We encourage anyone with responsibility for B2B marketing, sales, revenue ops, growth, and customer data management to watch the reply of this engaging 1-hour webinar.
Replay: https://www.hull.io/blog/webinar-recap-paddle-30-percent-reply-rate-cold-emails/
- Mastech Digital is a $175M digital technologies company headquartered in Pittsburgh with offices in the US, Canada, and India. It provides IT staffing and data management/analytics services.
- Mastech Digital has been a Bullhorn Enterprise client since 2006, with over 300 active users managing 1.5M+ candidates, 40k+ companies, and 300k+ contacts.
- The presentation discusses using Bullhorn data to improve business processes, such as leveraging reports to ensure timely entry of project completion records and implementing automated de-duplication of candidate records.
Developing a Manageable Approach to Utilizing Sitecore at ScaleJill Grozalsky
One question that all Sitecore customers have is how do you make sure you are using the right features and functionality within the Sitecore platform to deliver the customer experience your prospects and customers want and demand. The answer is making sure you do your due diligence in knowing your customers and building a plan that makes sure you are not biting off more than you can chew. And that is what Ecolab is doing. This session will focus on Ecolab’s process of discovery and roadmapping that is helping them incrementally use Sitecore’s features, scale their experience for an audience base with varying needs, and gain executive buy-in along the way.
How B2B Tech Companies Can Leverage HubSpot for Long-Term RevOps SuccessKiwi Creative
A cohesive tech stack is a critical part of any growing business, yet many B2B tech companies lack a true understanding of what revenue operations should entail. Christina Kay, Growth Marketer at ResellerRatings, will cover who should own the RevOps process, how to spot the gaps at your tech company and how to leverage HubSpot (including the brand-new Operations Hub!) for long-term success.
- - -
This is the slide deck from the June 2021 HubSpot User Group (HUG) for B2B Technology USA.
View the webinar recording at https://youtu.be/ccO5AYshogs
Sign up for future HUG events at https://events.hubspot.com/b2b-technology-usa/
6 steps to richer visualizations using alteryx for microsoft power bi updatedPhillip Reinhart
Microsoft Power BI enables analysts to deliver incredible data-driven insights
and visualizations to their organizations. As decision makers recognize the value
of visual analytics produced in Microsoft Power BI, analysts must find ways
of dealing with the increasing volumes and complexity of the data required to
get to these insights and visualizations. For Microsoft Power BI users this is a
critical and often time consuming process. A lot of time spent revolves around
blending data from multiple sources to create an actionable analytic dataset.
Hence, this forces analysts to spend many days dealing with:
• Wasted time waiting for others to get them the right data for their analysis
• Manual preparation and integration of different data sets
• A lack of advanced analytics that many decisions require
Alteryx provides the advanced data blending capabilities required to reduce
the time and effort to create the perfect dataset for a Microsoft Power BI
visualization. This cookbook shows you how you can quickly blend multiple
sources of data in order to create richer visualizations in Microsoft Power BI.
You take all this time to create data visualizations, but the story is still not coming across. You spend hours fabricating elaborate charts and graphs, yet in presentations you’re still grilled with questions from your CMO. Sound familiar? We know the practice of data visualization can be super challenging, and we want to make it easier and more efficient for you.
Join Bing’s Purna Virji and Hanapin’s Alaina Thompson as they walk you through tips to save time, improve efficiency, and create lasting and memorable data visualizations. We’re talking beautiful and clear masterpieces that your CMO will hang on the fridge (well, maybe not. But those visualizations won’t leave their minds).
Streamlining Your SAP S/4HANA Migration: Expert Tips and Best PracticesPrecisely
What is the current status of your migration plans for implementing SAP S/4HANA? While many companies are eager to move to SAP S/4HANA, others struggle to complete an effective transition.
In order to help, watch this on-demand webinar and discover how to address some of the challenges through our expert tips and best practices for how your organization can use process automation and data management solutions to not only streamline your migration but get the best initial data quality into SAP S/4HANA and establish a solid foundation for future success.
We cover:
· The why and how behind automation and its role in significantly increasing the chance of a smooth transition
· The key questions to ask before, during, and after migration to help set up success
· How process automation and data management capabilities from Precisely streamline the overall migration process
· Real examples of companies who successfully automated their transition and all of the new benefits they uncovered along the way
Whether SAP S/4HANA is the first time you are implementing SAP, or you are migrating from an older SAP system, you’ll come away with valuable information to help set-up your strategy, identify the critical questions to ask and consider, as you plot your migration strategy.
Google Analytics Konferenz 2019_Google Cloud Platform_Carl Fernandes & Ksenia...e-dialog GmbH
Marketing in the Cloud with Google
It's no secret that "data" and "the cloud" presents a huge opportunity for marketers - but often it's difficult to understand how exactly these famous buzzwords can really help step change performance for a business. In this talk you will learn how Google thinks about marketing in the cloud, what the key use cases are and best practices that will help advertisers prepare for the future.
Win More Sales: CRM for the Quota-Busting Sales ExecutiveApttus
For some sales executives, their CRM app just doesn’t provide enough real value for the complexity and high cost. Low sales adoption, rising user subscription fees and a challenging user interface have some sales leaders looking for alternatives. In this session, we’ll discuss CRM that will get sales execs the results they need and deserve. If you’re ready for a change, join us.
This document describes a 5-day training program on Power BI tools. Each day focuses on a different topic, from data modeling to visualizations to deployment. The goal is to help organizations develop prototype BI solutions using their own data to drive business decisions. Trainees will learn to create, manage and deploy data exploration solutions leveraging tools like Power Pivot, Power View and Power Map. The scope of the solution created is typically limited to 3 data sources and 5 Power View reports due to time constraints, but post-engagement support is provided.
While Office365 continues to grow at a rapid rate, adoption beyond Exchange can be slow without a strategy in place. This presentation discusses: a "go to market" strategy for a successful Office 365 deployment; productivity features that will enhance adoption; strategies for keeping end users engaged; how to track usage and activity so you can measure your success; and touches on many of the productivity features (Groups, Delve, Yammer, co-editing, etc). The primary focus, however, is on the management/ongoing educational aspects of a successful deployment.
You can find a video recording of this session via #Collab365 at https://youtu.be/uYpPx5R3lPY
The document discusses how using HubSpot's CRM and sales tools alongside another back office CRM can provide specialization for different teams' needs while ensuring leads move smoothly between systems. It provides an overview of HubSpot's CRM and sales tools capabilities as well as tips for integrating HubSpot CRM with a company's existing back office CRM to synchronize data for accuracy and speed between departments. The presentation concludes with a demo of connecting HubSpot CRM to a back office CRM and a question and answer session.
Revenue Operations centralizes the operational functions of all revenue focused groups across an org such as Marketing, Sales, and Customer Experience. Business Operations take this one step further and encompasses Product and internal operations groups such as Human Resources and Finance.
In this presentation, Joe Gelata reviews both models and how they can help increase alignment and effectiveness of teams across the organization:
- Delivering critical insights and business intelligence from across the business and market.
- Implementing process improvements to gain efficiency.
- Managing and integrating cross-function business technologies and data.
- Enabling employees and partners with knowledge and tools to do their jobs better.
Operational efficiency is the key to sustainable growth.
That's why HubSpot recently launched its 5th (and newest!) hub, Operations Hub.
Packed with new features, it includes deeper integrations, more flexible workflow automation, supercharged reporting, and more.
In this session, you'll get the full scoop on HubSpot's newest product line directly from the source
A solution that could:
• eliminate data silos
• provide greater connection of departments/employees to an automated process
• allow you to have cleaner & synced data
• improve overall operation efficiency
If this sounds like a bit of what you fancy, then Operations Hub is your solution!
Launched in 2009, Cisco’s Hierarchy Management Platform aimed at consolidating and improving master data management by creating a one-stop shop for Enterprise hierarchies. Fast forward seven years and the mission has expanded to something even more intriguing: utilizing cross-hierarchy relationships to simplify and automate Cisco’s functional processes. Enabled by Neo4j, these relationships (and graphical visualizations of these relationships) are fundamentally changing how Cisco conducts operations globally.
This discussion is intended for technical and non-technical audiences, focusing primarily on Enterprise hierarchy strategy, hierarchy data capabilities, and unlocking actionable business insights.
Persona-Led Reporting: Designing Blinding Reports to Keep Every Stakeholder H...Rumble Romagnoli
Are they reading our reports? Do they understand them? Stop spending days creating complex reports nobody is going to read or understand! This talk will provide the answers you have been waiting for on what should be included in a monthly, quarterly or annual digital marketing report. By using Data Studio, Supermetrics and Funnel as SEOs we can keep the Board, Head of Digital and the marketing team happy.
The document discusses machine learning considerations at Meetup. It describes how Meetup uses machine learning to improve personalization and insights through recommendations and predictions. It also discusses how Meetup's data, machine learning, and data science teams work together to build ML products. Some key challenges covered include selecting objective functions, making progress on cross-domain projects, prioritizing data needs, translating local model impacts to global effects, and determining model ownership and governance.
Similar to Bask in the Wisdom of Kyle Jepson, HubSpot Academy Professor Extraordinaire (20)
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Devyn Bellamy took us through a hands-on presentation of adding financial metrics to the pipeline. Armed with this, marketers can show the worth of their campaigns and initiatives.
LA HUG Mar 2023 - Scaling Community and Brand Affinity Through AdvocacyLital Barkan
Christina Garnett, HubSpot’s Principal Marketing Manager, Offline Community and Advocacy, leads us through understanding the importance of community and how to build one that you can use as a growth lever.
LA HUG Oct 2022 - Building Blocks of Web3Lital Barkan
Ben Harmanus, HubSpot International Brand Lead guides us through the building blocks of web3 and what it means for HubSpot users.
🔸 Web3 vs Web2 vs Web1
🔸 What's an NFT, and what are cool use cases beyond digital art?
🔸 What is the Metaverse - and how will it change brand building, brand ownership, and community management?
🔸 And so much more!
HubSpot Payments Go-to-Market leaders Mike Vittum and Jack Coopersmith explain the functionality free and available to US-based HubSpot customers to GET PAID FASTER
HubSpot Inbound Service Professor, Adriti Gulati, presents on the magical relationship between sales and service teams and how to streamline the handoff between the two -- to solve for the customer experience.
Building a Sales Enablement Plan That Works Lital Barkan
Whether you're just getting started with a sales enablement strategy or fine-tuning an existing strategy, this power-hour session with Dani Buckley covers the best practices, frameworks, and hacks that you can follow to massively drive the results of your strategic efforts.
Included:
- The four buckets of sales enablement
- What actionable steps to take for getting started with your own sales enablement content plan
- Best practices for ensuring results, effectiveness, and adoption inside your organization
- Pro tips to help you turn insights into action items
Demystifying the HubSpot custom report builderLital Barkan
Your data is only as good as your ability to understand and communicate it. In this session, you'll learn the basics of the reports builder, how the organization of data in HubSpot affects the reports you build, and some tips and tricks for determining the right reports to fit your needs.
Sparking Joy from HubSpot: How to Tidy Up Your PortalLital Barkan
This document provides tips on how to tidy up a Hubspot portal through an audit process. It begins by introducing the speakers and asking about the messiest parts of portals. It then outlines the audit process in 4 steps - determining when an audit is needed, getting stakeholder buy-in, sorting through data, and setting up systems. Specific tips are provided around prioritizing questions to answer, using tools like Growth Grader, reviewing performance of efforts, and ensuring customer journey alignment through content and workflows. The document aims to help users effectively clean and organize their Hubspot portal through data analysis.
How to Automate the Most Boring Parts of SalesLital Barkan
Using HubSpot's automation tools to update properties, lead assignments, lead follow-ups, task creation, alerts, win-back campaigns, and more. MTR Marketing and HubSpot team up for this engaging and informative presentation
ABM that does not overwhelm: How to do it in HubSpot
Account-Based Marketing gets a lot of hype... but is it right for you? How can you design a small-scale test without much investment to determine if it is a fit for your organization? Join us for the May HUG to find out.
Dive deep into the cutting-edge strategies we're employing to revolutionize our web presence in the age of AI-driven search. As Gen Z reshapes the digital realm, discover how we can bridge the generational divide. Unlock the synergistic power of PPC, social media, and SEO, driving unparalleled revenues for our projects.
Gokila digital marketing| consultant| Coimbatoredmgokila
Myself Gokila digital marketing consultant located in Coimbatore other various types of digital marketing services such as SEM
SEO SMO SMM CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Gokila digital marketer
Coimbatore
As the call for for skilled experts continues to develop, investing in quality education and education from a reputable https://www.safalta.com/online-digital-marketing/best-digital-marketing-institute-in-noida Digital advertising institute in Noida can lead to a a success career on this eve
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brand
Unlock the secrets to enhancing your digital presence with our masterclass on mastering online visibility. Learn actionable strategies to boost your brand, optimize your social media, and leverage SEO. Transform your online footprint into a powerful tool for growth and engagement.
Key Takeaways:
1. Effective techniques to increase your brand's visibility across various online platforms.
2. Strategies for optimizing social media profiles and content to maximize reach and engagement.
3. Insights into leveraging SEO best practices to improve search engine rankings and drive organic traffic.
We will explore the transformative journey of American Bath Group as they transitioned from a traditional monolithic CMS to a dynamic, composable martech framework using Kontent.ai. Discover the strategic decisions, challenges, and key benefits realized through adopting a headless CMS approach. Learn how composable business models empower marketers with flexibility, speed, and integration capabilities, ultimately enhancing digital experiences and operational efficiency. This session is essential for marketers looking to understand the practical impacts and advantages of composable technology in today's digital landscape. Join us to gain valuable insights and actionable takeaways from a real-world implementation that redefines the boundaries of marketing technology.
This session will aim to comprehensively review the current state of artificial intelligence techniques for emotional recognition and their potential applications in optimizing digital advertising strategies. Key studies developing AI models for multimodal emotion recognition from videos, images, and neurophysiological signals were analyzed to build content for this session. The session delves deeper into the current challenges, opportunities to help realize the full benefits of emotion AI for personalized digital marketing.
Can you kickstart content marketing when you have a small team or even a team of one? Why yes, you can! Dennis Shiao, founder of marketing agency Attention Retention will detail how to draw insights from subject matter experts (SMEs) and turn them into articles, bylines, blog posts, social media posts and more. He’ll also share tips on content licensing and how to establish a webinar program. Attend this session to learn how to make an impact with content marketing even when you have a small team and limited resources.
Key Takeaways:
- You don't need a large team to start a content marketing program
- A webinar program yields a "one-to-many" approach to content creation
- Use partnerships and licensing to create new content assets
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Customer Experience is not only for B2C and big box brands. Embark on a transformative journey into the realm of B2B customer experience with our masterclass. In this dynamic session, we'll delve into the intricacies of designing and implementing seamless customer journeys that leave a lasting impression. Explore proven strategies and best practices tailored specifically for the B2B landscape, learning how to navigate complex decision-making processes and cultivate meaningful relationships with clients. From initial engagement to post-sale support, discover how to optimize every touchpoint to deliver exceptional experiences that drive loyalty and revenue growth. Join us and unlock the keys to unparalleled success in the B2B arena.
Key Takeaways:
1. Identify your customer journey and growth areas
2. Build a three-step customer experience strategy
3. Put your CX data to use and drive action in your organization
QuickBooks Sync Manager Repair Tool- What You Need to Knowmarkmargaret23
Occurrence of technical errors on QuickBooks is common but it can be resolved with the use of QuickBooks Sync Manager Tool . With the help of this too, users can sync the QuickBooks Desktop company file with the Intuit online server. It is compatible with versions QuickBooks Pro, Premier, or Enterprise. In case a user faces sync-related errors then they simply need this repair tool.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptxBoston SEO Services
From Hope to Despair: The Top 10 Reasons Businesses Ditch SEO Tactics
Are you tired of seeing your business's online visibility plummet from hope to despair? When it comes to SEO tactics, many businesses find themselves grappling with challenges that lead them to abandon their strategies altogether. In a digital landscape that's constantly evolving, staying on top of SEO best practices is crucial to maintaining a competitive edge.
In this blog, we delve deep into the top 10 reasons why businesses ditch SEO tactics, uncovering the pain points that may resonate with you:
1. Algorithm Changes: The ever-changing algorithms can leave businesses feeling like they're chasing a moving target. Search engines like Google frequently update their algorithms to improve user experience and provide more relevant search results. However, these updates can significantly impact your website's visibility and ranking if you're not prepared.
2. Lack of Results: Investing time and resources without seeing tangible results can be disheartening. The absence of immediate results often leads businesses to lose faith in their SEO strategies. It's important to remember that SEO is a long-term game that requires patience and consistent effort.
3. Technical Challenges: From site speed issues to complex metadata implementation, technical hurdles can be daunting. Overcoming these challenges is crucial for SEO success, as technical issues can hinder your website's performance and user experience.
4. Keyword Competition: Fierce competition for top keywords can make it hard to rank effectively. Businesses often struggle to find the right balance between targeting high-traffic keywords and finding less competitive, niche keywords that can still drive significant traffic.
5. Lack of Understanding of SEO Basics: Many businesses dive into the complex world of SEO without fully grasping the fundamental principles. This lack of understanding can lead to several issues:
Keyword Awareness: Failing to recognize the importance of keyword research and targeting the right keywords in content.
On-Page Optimization: Ignorance regarding crucial on-page elements such as meta tags, headers, and content structure.
Technical SEO Best Practices: Overlooking essential aspects like site speed, mobile responsiveness, and crawlability.
Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
6. Unrealistic Expectations and Timeframe: Entrepreneurs often fall prey to the allure of quick fixes and overnight success. Unrealistic expectations can overshadow the reality of the time and effort needed to see tangible results in the highly competitive digital landscape. SEO is a long-term strategy, and setting realistic goals is crucial for success.
#SEO #DigitalMarketing #BusinessGrowth #OnlineVisibility #SEOChallenges #BostonSEO
In this humorous and data-heavy Master Class, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fast
janani Digital Marketer|Digital Marketing consultant|Marketing Promotion|Coim...janudm24
Myself Janani Digital marketing consultant located in coimbatore I offer all kinds of digital marketing services for your business requirements such as SEO SMO SMM SMO CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Janani Digital Marketer
Coimbatore,Tamilnadu.
5. Kyle Jepson
● Author of five HubSpot Academy
certifications.
● Big fan of raw veggies, tortilla
chips, and Billy Joel.
● Married father of three.
● Bishop of a Latter-day Saint
congregation.
Inbound Sales Professor
6. These are a few of my favorite things!
^This is me right now^
11. Using the technology we acquired from
PieSync, we’ve built a sync framework
that integrates data two ways in real
time. And it pulls historical data, too.
Data Sync
Faster, better integrations
FREE/STARTER
12. ~104 integrations currently supported
with more coming in the future.
Data Sync
Faster, better integrations
FREE/STARTER
13. Operations Hub Free: Standard Integrations
Operations Hub Starter: Custom Field Mappings
Data Sync
Faster, better integrations
FREE/STARTER
14. New operational actions that make it
easy to clean CRM data — date
properties, capitalization, and more. No
fancy Excel work required.
Data Quality
Automation
Clean data in clicks not hours.
PROFESSIONAL
15. Automate anything, and set up any
business process with fully custom
workflow actions.
Programmable
Automation
Custom Code Actions
PROFESSIONAL
16. Trigger HubSpot workflows on custom,
pre-defined intervals, to better support
your recurring processes.
Scheduled
Automation
Scheduled Workflow Triggers
PROFESSIONAL
17. Create reusable data tables with
pre-selected fields and calculated values
for users to create reports with
Datasets
Curated data for reports
ENTERPRISE
18. Some Possibilities….
● Data Sync + Data Quality Automation
○ Sync dirty data into HubSpot, clean it, and sync it back
into external systems
● Data Quality Automation + Emails or Sequences
○ Standardize name capitalization before sending emails
○ Format date/time properties by region
● Programmable Automation + Deals
○ Weighted lead rotations
○ Automatically set expiration or renewal dates
● Datasets + Sales Reporting
○ Convert monthly metrics into annual metrics
○ Simplify report generation for sales leaders
19. Demo
Using “Data Quality Automation” To…
● Fix name capitalization
● Personalize date/time format by region
22. WDYT?
● Topic? Future topics?
○ April 26: Building a Sales Enablement Content Plan That Works!
● Giveaways:
○ Everyone - puzzle swag from HubSpot User Groups
○ Random Attendee - $50 Amazon gift card from MTR
○ Best question - INBOUND 22 Powerhouse Pass from MTR
● Feedback survey:
https://forms.gle/jgMRMoacT11WPpjB8