In this presentation, you will explore the basics of editorial and column writing. Some works are borrowed for education purposes only.

1. EDITORIAL
WRITING
ZHYRA A. SERRANO
ALLEN MARC R. DE JESUS
Presenters

3. EDITORIAL
An article that presents the newspaper’s
opinion on an issue. It reflects the majority vote
of the editorial board, the governing body of
the newspaper made up of editors and
writers.

4. EDITORIAL
The official stand of the paper on a relevant
development or issue.
It is a personal commentary written by the
editor who comments or gives insights about a
news or the staffs opinions about various
aspects on an issue which is of public interest
and importance to the public.

5. EDITORIAL
It involves a critical interpretation
of significant, usually
contemporary events so that the
readers will be informed,
influenced, or entertained.

6. EDITORIAL
It is meant to influence public opinion.
It promotes critical thinking.
It cause people to take action on an
issue.

7. “SOUL OF THE SCHOOL PAPER”
To note, it is the stand of the paper
not of an individual editor.

8. Bitterness, bias, and fear have no
place in an editorial. They make for
weakness no matter how much they
bluster.
~ William Allen White

10. The editorial reflects the thinking, philosophy,
and morality of the management.
It shows the kind of moral compass of the
paper and projects the principle and
integrity of the organization.
“The Paper’s Conscience”
EDITORIAL

11. An editorial must be
accompanied by an
editorial cartoon.

12. CHARACTERISTICS OF A
GOOD EDITORIAL
Jeffrey Reddrick, an American writer, gives three qualities of
a good editorial:
1. INTEREST 2. BREVITY 3. FORCE
Be sure that a
commoner can
relate to the topic.
Presents facts and
not purely opinions.
Present only one
stand. Avoid
wordiness.
It must have
clearness of style,
moral purpose and
sound reasoning.

13. PARTS OF THE EDITORIAL
The title must be striking enough to arouse
the readers interest. It may also give the
gist of the content.
TITLE

15. PARTS OF THE EDITORIAL
A lead paragraph (sometimes shortened to lead; in
the United States sometimes spelled lede) is the
opening paragraph/s of an article, essay, book
chapter, or other written work that summarizes its
main ideas.
LEAD

16. The lead may be one or two paragraphs. Each
paragraph must contain at least three sentences.
The lead must contain the News Peg. News peg is a
news story that forms the basis of
opinion/justification. In simple words, it is the issue
that will be tackled.
After having the news peg, have rightly the opinion
you are about to justify.
LEAD

17. News Peg
Opinion
Thesis
Statement

18. In making a good lead, it must contain the
following components:
LEAD
- description of the chosen issue
- background of the topic (e.g. facts,
statistics or figures, etc.)
- reasons why the reader must be informed
about the issue

19. By the way, you have a ray of choices in
starting a lead. The following may be useful:
LEAD
• Rhetorical Question
• Narration
• Order
• Quotation
• Remarks about the topic
• Prophecy
• Reaction

20. BODY
It is the middle paragraphs in an editorial. It can
consists of a maximum of four paragraphs.
This is the part where you will arrange your facts
and arguments, cite data, present accurate
details to bolter the opinion or principle of the
newspaper on the given issue.
Arguments must be arranged from the most
significant to the least significant ones.

21. BODY
The following are the components that a body must
contain:
- arguments of the opposing side (with complete
details and objective presentation), after presenting
this, refute it.
- arguments supporting the thesis statement: stand.
- evidence supporting each of your argument.

22. arguments of
the opposing
side
refutations
evidence
arguments

23. arguments
evidences

24. CONCLUSION
It is the ending paragraph/s of an editorial.
It must derive home the most important message and
must have an impact.
Conclusion is the most important part of an editorial.
It presents solutions, plea, advise, command, forecast
possible effects and quotation relevant to the subject
or just a summary.

25. CONCLUSION
Conclusion must have these two components:
~ realistic solutions that an author can offer
~ punch or an impactful end reflecting the thesis
statement

27. SPORTS
EDITORIAL
WRITING

29. SPORTS EDITORIAL WRITING
Sports editorial writing is the same with
editorial. However, in this case, the Sports
Editor will write it.
Jargons are also utilized here.
Editorial Cartoon is not required here.

30. SPORTS EDITORIAL WRITING
Sports editorial writing tackles issues
pertinent to sports.
It uses the same structure in the editorial.

31. COLUMN WRITING

33. COLUMN WRITING
Though quite similar with the Editorial, column
writing or opinion writing has still difference
with the first.
Column writing primarily reflects the writers
own opinion and not of the group.

34. COLUMN
It is a recurring piece or article in a
newspaper, magazines and other
publication. It generally answers how and
why. It is often personal, using the first and
second person point of view (I and you). It
is said to be like writing an open-letter.

35. COLUMN
A column has also had a standard head: its name,
title, and by-line at the top. These identify you and
your column.

36. COLUMN
It offers fresh perspective on the current
events or news.
It argues a point and convince readers.
It conveys the writer’s opinion.

41. REFERENCES
 The Naguenian (2020). Naga City Science High School.
 Malaya (2021). University of Nueva Caceres.
 The Pillars (2018). Ateneo de Naga University.