Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
Barriers to OGD use an visualization
The case of intermediaries in Switzerland
▶ E-Government Institute
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
Identify barriers to OGD use
Aim and context of the research
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
The promise of OGD
open data + fancy portal = use
data + easy to use visualization
tools = visualizations everywhere
What we see
▶ No massive use of data can be
observed, therefore cost of data
and access to it is not the only
barrier
▶ The number of visualization as
preferred way to communicate
key messages drawn from
datasets is slowly increasing, but
a massive visual turn cannot be
observed
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
Potential barriers to OGD
In literature we have found several
categories of potential barriers:
▶ Governance issues
▶ Cost issues
▶ Legal issues
▶ Data/Metadata issues
▶ Access issues
▶ Skills issues
Actions suggested to increase use
and visualisation include the
offering and support not only for
data but also it’s processing,
statistical analysis and visualisation.
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
▶ Strategic ecosystem thinking includes:
▶ Identifying the different actors in the ecosystem
▶ Understanding the transactions and their specific value to the
participants
▶ Looking at the ressources needed by the different actors
▶ Finding indicators for the health of the ecosystem
Ecosystem approach to the issue
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
We have loooked at political parties, associations and NGOs, media in
Switzerland
▶ literature based
▶ All actors who are bridging the gap between data producers and
data consumers
▶ Actors with knowledge, skills and ressources to make sense out
of OGD
▶ context based
▶ Strong role of associations and NGOs due to a formalised
consultation process
▶ Need for clear communication in the context of direct democratic
rights
Focus on political intermediaries
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
▶ How do the political intermediaries perceive the role and importance
of OGD visualization?
▶ What are the barriers to wider use of OGD by political intermediaries?
▶ How can the production data visualization by political intermediaries
improved in terms of frequency and quality?
Research questions
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
Interviews and process simulation
Methodology of the study
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
▶ Interdisciplinary team of e-government scholars and visual
communication researcher
▶ Three steps in the process
▶ establish quality criteria for OGD visualization
▶ Semi-structured interviews with intermediaries
▶ Visualisation process simulation
▶ 3 interviews each with 3 groups of intermediaries
Intedisciplinary multi-method approach
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
Context Formal Criteria Narration Quality Intention and Means
intention and key
message
target audience
characteristic of the data
actors involved as
 data supplier
 visualization
designer
 publisher of the
visualization
channels of distribution
tools used
type of graphic used
colour climate:
consistency
typography: readability,
emotional involvement
theme used: adequacy in
regards to the data and
intention
hierarchy of the
elements: size, colour,
position and movement
layout grid: elements
used, flow of
information
overall impression: calm
or nervous
overall consistency of
the design elements
effectiveness of user
prompt (interactivity,
instruction, user
navigation)
adequacy of the
narration structure
(linearity, character of
the narration: functional
vs. emotional)
over-all educational
value of the narration
main take-away for
potential audience
impression for a
potential audience:
novelty, scandal, blame,
…
general style: factual,
reliable, irritating, etc.
overall adequacy to
context
Quality criteria for OGD Visualisations
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
Skills, ressources and text orientation
Key findings
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
Main barriers in media
http://www.nzz.ch/schweiz/die-wahren-interessen-der-lobbyisten-1.18255372
▶ value assesment based on
traditional quality criteria of
news stories
▶ high investments needed for
visualisation
▶ skills are slowly developing
(depending on company size)
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
Main barriers in political parties
https://apps.opendatacity.de/vds/
▶ lack of ressources and skills in
central party offices
▶ singular experimental initiatives
among members of the
parliament which are seen as too
costly
▶ parties have currently a strong
preference towards language
based communication but are
closely following the
development of visualisation use
in the media
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
Main barriers in associations and NGOs
http://www.baumeister.ch/fileadmin/media/3_Politik_und_Kommunikation/Zahle
n_und_Fakten/zahlen-und-fakten_2014_d.pdf
▶ lack of ressources and skills
▶ strong preference towards
written communication
▶ burdensome process for data
collection
▶ spreadsheet application are used
as tools thus limiting the quality
of visualizations
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
Process simulation
▶ visualisation task executed with
different tools and with different
level of expertise
▶ high barriers for effective data
gathering and processing
confirmed
▶ lack of context information as an
additional burden
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
How can the barriers to OGD use be
lowered?
Conclusions and further research
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
Further research topics on possible gov activities
data.gov.in
▶ Supportive actions in data
provisioning
▶ Portal functions for
visualization in order to
facilitate data exploration
and foster a visual approach
▶ Support in political-
administrative system
▶ Support offers to MPs by
parliamentary services
▶ data provisioning together
with governemt
communication
▶ Add data visualisation as
indicator for use and impact of
OGD to current monitoring
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
Further research topics on private services
▶ Research in possible
standardisation for visualisation
processes with the aim to
provide intermediaries with
professional visualization at
lower prices
▶ Market driven provisioning of
training in visualization
Berner Fachhochschule | Haute école spécialisée bernoise | Bern University of Applied Sciences
Thank you for your attention!
jerome.brugger@bfh.ch

Barriers to OGD use an visualization #CeDEM16

  • 1.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences Barriers to OGD use an visualization The case of intermediaries in Switzerland ▶ E-Government Institute
  • 2.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences Identify barriers to OGD use Aim and context of the research
  • 3.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences The promise of OGD open data + fancy portal = use data + easy to use visualization tools = visualizations everywhere What we see ▶ No massive use of data can be observed, therefore cost of data and access to it is not the only barrier ▶ The number of visualization as preferred way to communicate key messages drawn from datasets is slowly increasing, but a massive visual turn cannot be observed
  • 4.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences Potential barriers to OGD In literature we have found several categories of potential barriers: ▶ Governance issues ▶ Cost issues ▶ Legal issues ▶ Data/Metadata issues ▶ Access issues ▶ Skills issues Actions suggested to increase use and visualisation include the offering and support not only for data but also it’s processing, statistical analysis and visualisation.
  • 5.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences ▶ Strategic ecosystem thinking includes: ▶ Identifying the different actors in the ecosystem ▶ Understanding the transactions and their specific value to the participants ▶ Looking at the ressources needed by the different actors ▶ Finding indicators for the health of the ecosystem Ecosystem approach to the issue
  • 6.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences We have loooked at political parties, associations and NGOs, media in Switzerland ▶ literature based ▶ All actors who are bridging the gap between data producers and data consumers ▶ Actors with knowledge, skills and ressources to make sense out of OGD ▶ context based ▶ Strong role of associations and NGOs due to a formalised consultation process ▶ Need for clear communication in the context of direct democratic rights Focus on political intermediaries
  • 7.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences ▶ How do the political intermediaries perceive the role and importance of OGD visualization? ▶ What are the barriers to wider use of OGD by political intermediaries? ▶ How can the production data visualization by political intermediaries improved in terms of frequency and quality? Research questions
  • 8.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences Interviews and process simulation Methodology of the study
  • 9.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences ▶ Interdisciplinary team of e-government scholars and visual communication researcher ▶ Three steps in the process ▶ establish quality criteria for OGD visualization ▶ Semi-structured interviews with intermediaries ▶ Visualisation process simulation ▶ 3 interviews each with 3 groups of intermediaries Intedisciplinary multi-method approach
  • 10.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences Context Formal Criteria Narration Quality Intention and Means intention and key message target audience characteristic of the data actors involved as  data supplier  visualization designer  publisher of the visualization channels of distribution tools used type of graphic used colour climate: consistency typography: readability, emotional involvement theme used: adequacy in regards to the data and intention hierarchy of the elements: size, colour, position and movement layout grid: elements used, flow of information overall impression: calm or nervous overall consistency of the design elements effectiveness of user prompt (interactivity, instruction, user navigation) adequacy of the narration structure (linearity, character of the narration: functional vs. emotional) over-all educational value of the narration main take-away for potential audience impression for a potential audience: novelty, scandal, blame, … general style: factual, reliable, irritating, etc. overall adequacy to context Quality criteria for OGD Visualisations
  • 11.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences Skills, ressources and text orientation Key findings
  • 12.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences Main barriers in media http://www.nzz.ch/schweiz/die-wahren-interessen-der-lobbyisten-1.18255372 ▶ value assesment based on traditional quality criteria of news stories ▶ high investments needed for visualisation ▶ skills are slowly developing (depending on company size)
  • 13.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences Main barriers in political parties https://apps.opendatacity.de/vds/ ▶ lack of ressources and skills in central party offices ▶ singular experimental initiatives among members of the parliament which are seen as too costly ▶ parties have currently a strong preference towards language based communication but are closely following the development of visualisation use in the media
  • 14.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences Main barriers in associations and NGOs http://www.baumeister.ch/fileadmin/media/3_Politik_und_Kommunikation/Zahle n_und_Fakten/zahlen-und-fakten_2014_d.pdf ▶ lack of ressources and skills ▶ strong preference towards written communication ▶ burdensome process for data collection ▶ spreadsheet application are used as tools thus limiting the quality of visualizations
  • 15.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences Process simulation ▶ visualisation task executed with different tools and with different level of expertise ▶ high barriers for effective data gathering and processing confirmed ▶ lack of context information as an additional burden
  • 16.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences How can the barriers to OGD use be lowered? Conclusions and further research
  • 17.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences Further research topics on possible gov activities data.gov.in ▶ Supportive actions in data provisioning ▶ Portal functions for visualization in order to facilitate data exploration and foster a visual approach ▶ Support in political- administrative system ▶ Support offers to MPs by parliamentary services ▶ data provisioning together with governemt communication ▶ Add data visualisation as indicator for use and impact of OGD to current monitoring
  • 18.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences Further research topics on private services ▶ Research in possible standardisation for visualisation processes with the aim to provide intermediaries with professional visualization at lower prices ▶ Market driven provisioning of training in visualization
  • 19.
    Berner Fachhochschule |Haute école spécialisée bernoise | Bern University of Applied Sciences Thank you for your attention! jerome.brugger@bfh.ch