1. Balakrushna Pala
Tel: (+91) 9990836740, 9650187772
Email: bpala4@gmail.com
Overview
• Innovative & result oriented professional with over 10 years experience in business analysis, product development &
marketing operations.
• Successfully provided strategic leadership to startups and also well established organizations for the development &
management of new business ventures, market planning, rollout and operational stability.
• Developed and launched several ecommerce websites in the travel, gaming, business management, fashion & retail,
food & restaurants, furniture & logistics segments.
• Possess good contacts in the investors’ community with expertise in Angel & VC funding.
• Skilled in people management, mentoring & relationship development while maintaining high standards of personal
performance and professionalism.
Key Competencies
• Bplan & Concept Development • Planning, Strategy formulation & Execution • Operation Management &
implementation • Recruitment / IR • PR • Business Development • Tender Sourcing • Bid & Proposal preparation • Risk
Assessment & Regulatory Compliance Management • Product/Project Management • Data Maintain, Analysis &
Business integration • E-commerce Ownership & Accountability • Market & Competitor analysis • Brand Promotion •
Internet Marketing (SEM, SEO)
Professional Experience
ITech Mass Pvt.Ltd.
An IT/ITes Co. based out of Noida
Business Development Manager June2016 to Till Date
• Responsible for developing executing the business development plan
• Act as a key member of sales team
• Work closely with assigned partner to define the top business development priorities objectives
• Create customer-focused programs to achieve desired sales results
• Develop the annual business development plan that reflects the right balance
• Create the business development programs that can be easily replicated executed across geos
• Work closely with partner to establish rock-solid measurement system for all major business development efforts
• Identify best practices from the regions
• Prioritize participation in partner events including forward planning scheduling
• Liaise with marketing to create sales assets to be used in business development efforts
• Finding New tenders which are suitable for company.
AJR Info Systems Pvt. Ltd. Dec 2015 - Mar 2016
A start-up venture by an IT MNC Group which is
into development of Cloud & IOT based
Ecommerce products.
Associate Vice President
Product Development/Strategy Management/Business Analysis
Managing a team of 40 members & staff strength of 300.
KRAs
• Ensure that projects stay on target, scope, cost and timing.
• Coordinate with promoters on business strategy, annual
plans.
• Strategic planning, project management
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Achievements
• Developed the strategy for launching and monetizing the websites.
• Revamped the websites under various stages of development and improved
the functioning and scalability.
• Innovated new product categories, devised the Go- to- Market strategy and
implemented a successful rollout.
• Successfully tied up with hotels, taxi services, airlines, restaurants etc. to
expand the scope of the travel websites. Scaled up the websites activities by
running digital and social media campaigns.
• Successfully increased the traffic on websites from 0 to 8000 traction /
visitors per day.
• Prepared Investor Deck to raise Series A for venture capital funding .
• Made a pitch to 40 Investors and got in 6 potential investors.
• Reached the organization to a level of being eligible for Venture capital/
Funding.
• Built a strong network across the Ecommerce industry covering various
stakeholders such as Startups, Consultants, VC, Designing/Marketing
agencies which is helpful in many ways.

2. • Effectively monitor the development of the websites & traction acquisition &
retain/engage them consistently.
• Risk & compliance management.
• Internal stakeholder analysis, competitive market scans, industry best-practice analysis.
• Effective use of analytics to understand customer behavior to drive sales, pricing, marketing campaigns.
• Develop training material, Product Categories & Contents
• Launch short/long term marketing campaigns to achieve targets with P&L ownership.
• Liaison with Internal team members/External vendors for effective & smooth running of projects.
Projects
Gaming websites
Gorummy.com
Gaming platform for Rummy.
2 new websites gaming websites are under development.
Travel & Entertainment Websites.
Triptyme.com Weekendsplan.com
Weekendbazar.com Onlide.com
Tripdesk.com
Weekendsplan.com - Cofounder May 2015 – Dec 2015
Weekend plans is an entertainment & hospitality platform based out of Gurgaon.
Contributed in Preparing the Conceptualization of the Product, Rolling out of Go to Market Strategy & Business
management, Vendor Finalization, Digital Marketing, Data Analysis, Implementing business plan, Developing complex
operational plans, Decision making & integration of IT based frameworks and solutions with the business requirements,
Business Analysis, Various Product features & service analysis, Prepared the Investor deck, Participated Events to
represent weekends plan, Network with other entrepreneur circle various insights for BD, Investor pitching, Recruiting
other cofounders etc. Similarly weekendbazar.com has been came into existence while trying to give shape weekendsplan
as because of the potential of the product & great demand of the product category which was under pipeline to be
launched after successfully launch of the earlier product
Ernst & Young LLP, Gurgaon Oct 2014 - May 2015
This division is into health, education, agriculture & skill development projects for mainly government clients.
Executive Assistant to Partner, Gov. Advisory–Social Infra
Business Analysis, Risk & Compliance Management in BD
KRAs
• Assisting the social Infra Team for business development,
tender sourcing, bid preparation & proposal submission
(Technical/Financial) for projects from state, central Govt. &
international institutions.
• Liaison with govt. officials in health, education, agriculture,
also NGOs for exploring new business opportunities.
• SPOC for all the regulatory, compliance, risk assessment,
MMT Calculation & operational issues of Social Infra Team.
• Budgeting & monitoring such as Cash flow, Pipeline,
Cost/benefit analysis of ongoing & upcoming projects.
• Resolution of risk & compliance management issues.
• Work with Information Technology Dept. to improve the
quality of the services being delivered & ensured all the
internal software compliance duly as guide lined.
• Assist in integration and testing of new solutions.
• Follow up for payment collection from clients.
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Achievements
• Successfully managed 37 government projects in
social sector.
• Successfully streamlined the monitoring of project
operations by implementing a QRM/Bid Tracker sheet
to update the project deliverable status.
• Set up effective systems for monitoring project
updates, delays in tender submission, quality violation,
financial mismatch in quotations for projects, on new
changes on QRM & bid process.
• Close coordination resulted in effective and timely
resolution of issues relating to risk & compliance
management.
• Successful liaison with ministries & government
organizations in social, health & skill development
sector resulted in new business development,
resolution of issues for ongoing projects and timely
payments for projects.
• Effective coordination & extensive tender participation
& smooth engagement delivery leads to generate of
highest revenue.

3. • Allocate payment to vendors after verification.
• Due diligence analysis of third party vendors.
Lanco Infratech Ltd, Gurgaon Mar 2014 - Oct 2015
EPC Contractor for MAHAGENCO, ANAPARA,UDUPI, BHABANDH,VIDARBHA.
Executive Assistant to COO (PMG-EPC)
KRAs
• Preparation of various reports, compliance letters &
presentations in PMG Team for effective client
communication & delivery of service. Follow up to ensure
fulfillment of MOM responsibilities.
• Coordinate with senior management to achieve desired
turnaround time for assigned jobs being a part of planning
team by maintain & analyzing data with the schedule.
• Raise PRs in SAP & follow up for on time release of
material delivery & vendor payment in coordination with
site-in charge.
STI Infrastructures ltd (MBL Infra Group) New Delhi Oct 2012 – Nov 2013
Executive Assistant to CEO – Road & Infrastructure Division
KRAs
• Assisting the Sales& Technical teams for preparation & participation in tenders.
• Prepared the Detailed Project / Techno-Economic viability report for Gara-Waraseoni and Bikaner-Suratgarh project.
• Successfully explored JV, partnership, collaborations for projects.
• Business analysis, formulation of plans for company’s expansion.
• Analysis of internet, print, audio visual media to explore new business opportunities.
• Power Point Presentations, preparation of reports, business plans, MIS.
Indian Technomac Company Ltd., Bhubaneswar, Odisha Mar 2010-Nov 2011
Executive Assistant to Director - HR & Admin / Operation
Overseeing Operation, Administration & HR of three plants -
one Ferro-alloy & two chrome concentrate washing plants.
KRAs
• Ensure compliance with all statutory provisions related to
labor & welfare laws.
• Negotiate with unions & sign settlements.
• Finalize contracts for facility, security management,
accommodation, canteen, travel management.
• HR/administration budgets.
• Training for all employees at site.
• Roll out corporate initiatives like business excellence plan,
leadership development, risk management.
• PR and liaison with different government bodies – directorate
of mines, directorate of factories & boilers, state pollution
control board, EPF, ESIC.
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Achievements
• Resolved project related issues by coordinating with
the technical team, Procurment & finance team saving
costs.
• Part of the Organizing Committee which evaluated the
ongoing projects and implementing solutions relating
to the project.
• Analyzed the PR,PO for vendor payment
Achievements
• Implemented ISO standards & safety compliances.
• Effectively handled labor strikes, local problems &
inter departmental issues.
• Successfully coordinated with various statutory
authorities such as-State Pollution Control Board,
Environment Ministry, Director of Mines, Excise &
Sales Tax Office, Labor Office, EPF, ESIC, Factories
& Boilers, Superintendent of Police Office and other
concerned department for clearance , permits &
renewal related matters.
• Procured pollution clearances for three plants from
Environment Ministry.
• Effectively handled Media, Labor union strikes, Plant
Operation & vendor payment issues.

4. Attended full time residential programme under IIT Delhi, DMS for Enterprise Management (Duration 6 Months)
Sep 2009 – Mar 2010
Exe. Management programme covering all the aspects of management focusing on startup or enterprise management.
Operation, Marketing, Sales, Logistic & supply chain management, Brand & PR Management ,Accounting & finance
handling, HR, Risk & Compliance , Registration of regulatory affairs related to company incorporation & management.
NIMS University, Jaipur Mar 2009 – Sep 2009
600 bed multi disciplinary Hospital and a part of NIMS University.
Business Assistant to Managing Director/Chief Administrator
KRAs
• Total administration of NIMS Hospital including housekeeping,
maintenance, transport, electricity, water & sanitary, manpower
management. Arranging of accommodation coordination with hostel
superintendents & Maintenance of existing resources
• Coordination with different college principals, administrators, and
department heads for various clearances, approvals and maintenance
related work.
• Time office management with coordination with JR/SR/Hospital
superintendents for effective patient service delivery ensuring the
hygienic & safety.
• Student and patient counseling & further follow up. Organizing and
conducting programs, events as part of CSR.
SUN TV, Bhubaneswar
Joined Dec 2007
Branch Manager
Operation & Installation Division
Reporting to CSR & Sales Head, with operational reporting to CEO.
KRAs
• Handled a branch of 20-30 people including P & L ownership.
• Redressal of Customer grievances.
• Installation of Sun TV connections throughout Bhubaneswar.
• New recruitment and training, Cost & inventory management.
Reliance Telecom Ltd Joined July 2007
MIS Executive (Marketing Dept)
KRAs
• Assist distribution channel & sales team for creating brand
awareness.
• Preparing purchasing orders.
• Follow up & verification of bills.
• Organize road shows, campaigns and other advertising
sources for boosting up the business.
• Responsible for all stores, logistics & supply chain
management.
Aircel Joined 2006
Sr. Executive, Customer Care
KRAs
• Guiding team to maximize customer satisfaction.
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Achievements
• Selected as Best Employee at NIMS University &
being facilitated by the MD.
• Organized various Events & Campaigns as &
when required by the management for brand
promotion.
• Handled the Hospital Operation, Administration
along with the Logistic Management of the whole
university.
• Implemented cost effective measures by
streamlining or integrating various parts by taking
ownership, taken accountability of expense
management by analyzing budget allotted for
various heads or accounts.
• Drive the campaigns for Admission into various
school/colleges & ensured filling up of full
capacity for each stream.
Achievements
• Effectively handled arrangement of meetings, parties,
distribution of gifts and other promotional materials.
• Organized event for celebration of 10th
year completion
of RTL.
• Awarded as Best Target Achiever in Reliance Telecom
SIM activation & mobile sale segment.

5. • Taken the responsibility of overall team management & delivering service in a time bound environment without
compromising the level of quality of service.
• Guiding a Team with boosting up the encouragement of the team members for achieving the target with data maintain &
analysis. Report the same to the senior management & take the updates accordingly & apply it for growth.
• Personally attending the Customers to resolve the queries complains & requests made by them to gave highest level of
satisfaction as per their requirements.
Airtel Joined 2005
Customer Support Executive
KRAs
• Attending calls, understanding client problems and providing time-bound solutions.
Academics
• Post Graduate Diploma in Finance Management, Symbiosis Continuing
• Master in Economics, Indira Gandhi National Open University Continuing
• Certificate in Enterprise Management, I.I.T. New Delhi - 2010
• B.A. Economics(H), Govt. Rajdhani College under Utkal University, Bhubaneswar - 2008
• PG Diploma in Computer Application, Human Life Center Xavier Computer Center - 2007
• Spoken English & Personality development - 2006
• Attended Hindi Language development classes - 2001
Address: Sector 31,Gurgaon
Language Proficiency: English, Hindi, Odiya and Bengali
Date of Birth: 25th
May 1986
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6. • Taken the responsibility of overall team management & delivering service in a time bound environment without
compromising the level of quality of service.
• Guiding a Team with boosting up the encouragement of the team members for achieving the target with data maintain &
analysis. Report the same to the senior management & take the updates accordingly & apply it for growth.
• Personally attending the Customers to resolve the queries complains & requests made by them to gave highest level of
satisfaction as per their requirements.
Airtel Joined 2005
Customer Support Executive
KRAs
• Attending calls, understanding client problems and providing time-bound solutions.
Academics
• Post Graduate Diploma in Finance Management, Symbiosis Continuing
• Master in Economics, Indira Gandhi National Open University Continuing
• Certificate in Enterprise Management, I.I.T. New Delhi - 2010
• B.A. Economics(H), Govt. Rajdhani College under Utkal University, Bhubaneswar - 2008
• PG Diploma in Computer Application, Human Life Center Xavier Computer Center - 2007
• Spoken English & Personality development - 2006
• Attended Hindi Language development classes - 2001
Address: Sector 31,Gurgaon
Language Proficiency: English, Hindi, Odiya and Bengali
Date of Birth: 25th
May 1986
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