The document discusses B2B opportunities in mobile applications, highlighting the dominance of social and utility apps in the market. It argues that B2B apps are a wise investment due to defined markets, lower competition, and existing processes that can be improved or integrated. Additionally, it outlines the demand for mobile solutions in various sectors, emphasizing efficiency and real-time data access in business operations.

2. B2B OPPORTUNITIES IN MOBILE APPLICATIONSJames Burnes, CEO of Mobiltopia @jamesburnes | @mobiltopia | james.burnes@mobiltopia.com | (317) 512-3612

3. What are the most popular apps on the iTunes Store?

4. Top iOS Free AppsFacebook - The dominant social network. Pandora Radio - Personalised internet radio. Google Mobile App - Web search, including voice rec.Shazam - Music discovery service. Movies by Flixter - US DVD rentals. The Weather Channel - Worldwide forecasts. Google Earth - The most popular mapping service. Bump - Easy data sharing between two iPhones. Skype - Free VoIP calling. Paper Toss - Addictive time-wasting video game.

5. Top iOS Paid AppsDoodle Jump - Simplistic platformerTap Tap revenge 3 - Guitar Hero-style rhythm game. Pocket God - You play God over primitive islanders. Angry Birds - Inescapable catapulting fun. Tap Tap Revenge 2.6 - More rhythmic tapping action. Bejewled 2 + Blitz - Puzzler based on matching gemstones. Traffic Rush - Solve puzzles based on traffic jams. Tap Tap Revenge Classice - Yet more tapping in time. AppBox Pro-Alarm Clock - Fully featured utilities suite. Flight Control - Air traffic control simulator.

10. BOLD STATEMENTS3

11. Businesses have more money than consumersBold Statement #1

12. B2b transactions are bigger than THOSE OF b2c Bold Statement #2

13. Businesses don’t like to experimentBold Statement #3

15. Why B2B Apps are a good investment for you (and for businesses)There are defined markets and audiences

16. Why B2B Apps are a good investment for you (and for businesses)There is little competition within industries and niches

17. Why B2B Apps are a good investment for you (and for businesses)There are existing processes and systems to integrate (or replace)

18. Why B2B Apps are a good investment for you (and for businesses)Established costs make defining ROI simpler

19. Why B2B Apps are a good investment for you (and for businesses)Businesses are hungry to slash costs by using technology

20. Why B2B Apps are a good investment for you (and for businesses)Employees must do more with less resources, so quick access to data or tools is critical for efficiency.

21. Why B2B Apps are a good investment for you (and for businesses)Businesses already have established budgets for technology investment.

22. Why B2B Apps are a good investment for you (and for businesses)CIOs and CEOs understand applications that improve process and costs have a specific ROI

23. Why B2B Apps are a good investment for you (and for businesses)Businesses are discovering staff, customers and partners want to conduct business anytime, anywhere.

24. RISKEFFORTIs it worth the risk?B2CWANT VS. NEED BARRIERB2B

25. 01B2B MOBILE OPPORTUNITIES

26. GREAT SALES PEOPLE HATE SOFTWARE & HARDWARE 1

27. 2BUYERS LOVE TO TOUCH AND INTERACT WITH PRODUCTS

28. 3 DATABASES AND DIRECTORIES NEED UNLEASHED

29. 4EMPLOYEES IN THE FIELD NEED TOOLS, AND NOT PAPERWORK

30. 5SALES FORCES DON’T WANT TO BE REQUIRED TO THINK.

31. 6COUNTLESS CUSTOMINTERNAL SOFTWARE APPS NEED MOBILE ACCESS

32. 7EMPLOYEES WHO HAVE ACCESS TO OFFICE TOOLS AND DATA WILL WORK MORE.

33. 8SUPPLY CHAIN MANAGEMENT AND REAL TIME DATA NEEDS PUSHED OUT 24/7.

34. 9INVENTORY CONTROL IS HAPPENNING IN REAL TIME.

35. 01PAPER SUCKS

36. 5 places to look for opportunitiesManufacturing environmentsOrganizations with large external staffProprietary data sources for an industryCompanies reliant on large distribution networks to sell their productsCommoditized markets & industries

37. BUSINESSES ARE READY. ARE YOU?B2B IS WHERE IT’S AT!

38. Thank you!Now let’s chat! Any questions?@jamesburnes | @mobiltopia | james.burnes@mobiltopia.com | (317) 512-3612