B2B is Different
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B2B and B2C ecommerce have difference that you need to know. There are also some strategies you can adopt to benefit from these these differences.
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Download On-demand webinar recording at (https://info.m-ize.com/webinar-on-parts-ecommerce-megatrend-on-aftermarket-parts-sales) hosted by Mize where Ted Fellowes, president of Fellowes Research will share his perspective on Parts eCommerce Megatrends and clarify the opportunities and threats facing OEMs, their dealer networks and other stakeholders. Attendees will come away with insights to guide them through turbulent times ahead.
Webinar Topic: Parts eCommerce & Megatrend Impacts on Aftermarket Parts Sales
Presenters:
Ted Fellowes, President, Fellowes Research
Michael R. Blumberg, CMO, Mize
Eric Marlan, Senior Product Manager, Mize
During this Webinar presented by leading Industry experts, you will learn about:
- OEM ‘AfterSales’ continuing to shift to online channels
- Parts eCommerce reshaping service-parts solutions sector
- Synergies of eCommerce with other fixed-ops solutions driving solution suites
- Advantage partnering with experienced solution providers & experts
Download On-demand webinar recording at (https://info.m-ize.com/webinar-on-parts-ecommerce-megatrend-on-aftermarket-parts-sales)
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It talks about ( TOpics 1-14).
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B2B is Different
- 1. Strategies to use these differences to your benefit
- 2. • Add better search and navigation process to the site. Home Catalog Store Contact Us • D-I-Y Supply • Construction Equipment • Hardware • Painting Equipment • Streamlining the order process. • Products • Services • Physical Outlets Search by name or code
- 3. • The key to study the sales processes and to make an integral part of the businesses by the following : o Use of Analytics o PO And Invoice Handling o Multi Channel Commerce
- 4. • Use of Analytics: Whenever you sell through a site, you should also collect the data which delivers the right content. • PO And Invoice Handling: This is the major segment where the B2B organizations are different from B2C. The most important thing is just keep the payment models flexible to know the differences. • Multi Channel Commerce: Most of the B2B ecommerce sites are inclined in revenues by making presence in multiple sites. Just be responsive through out various devices that influence the customers to use your own services.
- 5. • While some of the ideas presented here may make your systems integration complex, they’re sure to provide immense benefits to the business in the long term and keep your customers loyal. • Both are key elements in an increasingly fickle digitized business world. FEEL THE BRAND LOVE