Exotica aims to launch a chain of juice bars and offer home delivery of freshly squeezed juices in India. It will differentiate itself by providing natural juices without excessive sugar or additives. The founders have relevant business qualifications and plan to target health-conscious customers. Exotica will source, process and deliver juices hygienically based on research on small-scale juice processing. It will recruit staff and develop a menu of standard, exotic and health-focused juices to attract different customer segments.

1. ExoticaTM Squeeze the best out of life!

2. ExoticaTM Squeeze the best out of life!Flow of the PresentationAbout the CompanyObjective and VisionAbout the FoundersMarket ResearchBusiness ModelFinancesOperationsHuman ResourcesStrategy – PEST and SWOTRisk AssociatedTime line and Future Growth

3. ExoticaTM Squeeze the best out of life!rigin of the IdeDoctor: Have fresh juice in the morning, your haemoglobin level is low. Please do not have packed/tinned Juices as sugar level in those products is very high.Me: Is there no one to serve me Fresh Juice at my meal table.What to do now……..?…...........................................Eureka………………………………Exotica…!!!! Lets open up Exotica…………But Whatsthat ???

4. ExoticaTM Squeeze the best out of life!About the C mpanyEXOTICA is going to be one of the first companies in India to offer 100% natural freshly squeezed juices. The business plan is to launch a chain of juice bars in the country like never done anywhere else in India.The Differentiating Factor is that we want to be in the business of home delivery of Fresh Juices so as to provide a alternative to people who do not want to consume Tinned Juices which has excessive Sugar and additives.

5. ExoticaTM Squeeze the best out of life!B ECT VETo be the most sought after single stop for all the healthy natural Juice .VISI NTo be biggest & most valued healthy natural food chain in IndiaMissi nInvolve our stakeholders in our best growth path for Healthy-Societal development along with business proposition.

6. ExoticaTM Squeeze the best out of life!About the FondersSamruddhiDadheFounder, Head HRQualification - MBA Mohit MalikFounder, Head - CEQualification - MBAVaibhavMisraFounder, CEOQualification - MBAUnmeshChitnisFounder, Head - OperationsQualification - MBADisha SethFounder, Head - FinanceQualification - MBALets Squeeze them out

7. ExoticaTM Squeeze the best out of life!Products/ Services of the CompanyExotica stems from a simple fact that more than 95% of the Juice consumed at home is a packed Juice which is not fresh. Exotica want to make the natural juices available at the Meal table whenever it is required. Exotica would deliver its products to the homes where they can be consumed fresh without worrying about the additives added to the juice as preservatives. We would also break free from the traditional juices and deliver the variety that is not available in packed/tinned juices.

8. ExoticaTM Market ResearchSqueeze the best out of life!Roadside thelas/carts Average sales per dayTier – III 230 esTier – II 350 esTier – I 420 es(Pune Lies Here)Avgprice per glass of juice Rs 20 - Rs 40 (depending on size & mix)Traditional juice-parlors Average revenue per day Tier – III Rs 15,000 - Rs 20,000Tier – II Rs 20,000 - Rs 25,000Tier – I Rs 30,000 + (Pune Lies Here)

9. ExoticaTM Squeeze the best out of life!Business ModelSegmentation:Middle/Upper Middle Class Families – Standard/ExoticHealth Conscious Individuals - Power Patients (Diabetes, Obesity, High BP etc) Health Club/ GYM MembersWorking Couples, High Income Youth - Standard/Exotic

10. ExoticaTM Squeeze the best out of life!Business ModelPositioning:Pitted against Tinned Juices / Unhygienic vendorsHome Delivery at the Breakfast time/ Evening Parties.Special Juices for Diabetic/ High BP/ Low BP Customers 3 Broad Ranges : Standard, Power, ExoticSubscription Based Model (e.g. Milk) + Available at Shops

11. ExoticaTM Squeeze the best out of life!FinancesRequired Startup Funds Salary and WagesFixed Operating ExpensesProjected Sales ForecastIncome Statement up to 3 yearsCash Flow StatementBalance Sheet up to 3 years

12. ExoticaTM Squeeze the best out of life!OperationsProcurementJuice ProcessingDeliveryAsstated in the “Principles and practices of small- and medium-scale fruit juice processing” by the “Food and Agriculture Organization of the United Nations”

13. ExoticaTM Squeeze the best out of life!Human Resource5 Partners3 Chef3 Permanent Delivery Boys3 Temporary Delivery Boys

14. ExoticaTM Squeeze the best out of life!

15. ExoticaTM Menu Card Squeeze the best out of life!The Body Cleanser - EThe Cholesterol Buster - PSuper Breath - EA juice made from Apple cucumber and celery is known to fight cancer and reduce cholesterol. It also improves any sort of stomach upset and headache. This juice is a must have once you have crossed your 30’s. If you have this juice every other day, then you will not have to worry about your cholesterol level any more.This juice is specifically for people who want to improve their skin complexion. The ingredients are Apple, Carrot and Tomato. For better effect use Green apples. This juice also had an added advantage of eliminating bad breath. This is due to the Apple, Tomato combination.The main benefits of this juice include revitalization of the body, good for cold and glowing skin. Beauticians usually prescribe this juice because of its extremely good effects on the skin.

16. ExoticaTM Menu Card Squeeze the best out of life!Super Cooler - ESuper Skin - EThe Wild Thing - EIt is a very well know fact that orange and cucumber are the most vital things to have if one is concerned about the skin. A combination of these two combined with ginger will act as a supper supplement for your skin. Its combined effect will improve the skin texture and moisture content in the skin. It is also a body heat reducing drink.Now, this one is one of my favorites. Apple, Pineapple and Watermelon blends together to form a wonderful mouth watering juice which is excellent for you kidney and bladder. It also helps dispelling excess salts from your body. Some people use a tint of salt with this juice but I like to drink it as it is without the salt flavor.A combination of Bitter gourd milk and Apple is used when one generates lots of internal body heat. This juice will instantly cool down your internal body heat and make you more comfortable. It also fights bad breath just like our previous recipe.

17. ExoticaTM Squeeze the best out of life!PEST AnalysisLets Squeeze them out

18. ExoticaTM Squeeze the best out of life!Risks Associated with the PlanLets Squeeze them out