1. Audience Profile
Name: Mandisi Sibanda
Gender: Male
Age: 16
Occupation: Student at Heath Park Sixth Form studying double media, film studies and
theatre studies
Life Style: Stressful life, hardworking, living with parents, a big fan of football and
supports Chelsea FC, enjoys using social media, watching movies/ thrillers/ horrors/
actions/ drama.
Favorite type of music: Pop, rap, indie, musical
Favorite film franchise: Jeepers Creepers
What are your hobbies: Football training, playing football, going to the cinema
Spending powers: Medium to high, as both of his parents are in well paid jobs, he is
able to receive money from them he finds most things he wants to buy affordable,
such as tickets to the cinema, the latest designer clothes and the newest phones.
