My target audience is 16-21 year olds who enjoy shopping at popular clothing stores and watching television shows like EastEnders and Friends. They listen to R&B artists such as Trey Songz, Usher, and Rihanna. I conducted a survey that showed this audience wants to read about their favorite artists' lifestyles and film reviews in a music magazine. They prefer interacting with magazines through Facebook and Twitter to get updates on events. My magazine will include posters of new artists to promote their work and provide opportunities for new talent.

1. Magazine Audience.
My magazine is targeted at a age group from 16-21. I feel there is a age gap in
the magazine industry, I think magazines are targeted at older people so I have
decided to fill the age gap. My magazine is targeted both male & female. My
target audience mostly shop at, JD, Office, Self-Fridges, Top man, Next &
Dorothy Perkins and many more. They listen to R&B music artists such as; Trey
Songs, Usher, Akon, R-Kelly, Rihanna. Their favorite T.V programme would
be, East enders, Friends, Holly oaks, Scrubs, Misfits & Inbetweeners. I believe
my target audience would buy my music magazine because it has all the
information a teenager & young adults would like to read about e.g. current
affairs with artist, latest albums coming up and 24/7 updates on their mobile to
update them on gigs and events. What makes my music magazine different is
that it mainly targets at the new artists to give them the extra boost they
need and also opportunities to the new talent out there.

2. Audience Attraction.
• I conducted a questionnaire asking 20 students to find out information about my
target audience. By creating this questionnaire it enabled me to find out what the
audience want to see in my new music magazine. I asked 20 students 9 males and 11
females it was balanced audience.
• This graph shows what the target audience would like to read about in the music
magazine, they would like to read artist life style, film review & favorite artists by
including all these elements this allows the music magazine to be interesting and
popular. I have made sure I included favorite artist and artist life style.
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4. What would you like to
8.8 read about in the music
8.6 magaine?
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3. Audience Attraction.
• This graph shows how the audience would like to interact with the music magazine the
most popular is Facebook followed by twitter. I’ll be having fan pages on Facebook to
give the audience updates and upcoming events and on twitter the fans can follow. By
doing this the audience is engaged and given information on the go. I have used
twitter, hotmail and blackberry.
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How would you like to interact
with music magazine?
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4. I have chosen to use certain elements in order to fulfill the target
audiences needs and to put myself in their shoes and see what they like
and love about magazines so my music magazine offers a free poster to
reel in the audience and make sure they buy the magazine. Also
competition to make the target audience fight for the prize this will
also attract new audiences as they may know the answer and want to
win. The audience feedback has allowed me to make the changes to
make my music magazine and fulfill the audiences needs
This is the free poster
My target audience receive
Along with the double page spread.

5. Target Audience.
My target audience is both male & females ages from 16-21 they are from
the working class. My magazine costs £3.99 therefore its easily
affordable as the target audience may not like to buy expensive magazines
so this way it can be suitable for the audience to buy. Also the magazine
consists of 200 pages which is a fairly decent amount of pages. My target
audience is a young audience they may prefer reading things about new
talent and new upcoming artists they would like to read about. My target
audiences interest are shopping watching T.V writing books, having family
time and going to gigs & events. They live an easy flexible life as many of
the audience may be students or graduates from university and some may
be urbanite city workers, who may love to read things whilst travelling.
Their clothing is smart and casual as they like to be presentable and love
representing the community to look good. The way my music magazine may
reach wider audience is by targeting the young people first and the older
generation may want be wondering why isn't it targeted at them, but then
surprise them by targeting the next issue at both young & old audiences so
both audiences can demand more magazines to make it more popular another
way I could make it a reach a older age is by including legend and classical
artist they may know.

6. Representing Social Group
As you can see the picture on the left is from the Vibe magazine I found on Google
and I am comparing it with a picture that I have used in my magazine as a free poster
which is part of my double page spread.
The similarities of both picture is that they have the same posture as they are both wearing
rings on different fingers, and their heads are slightly tilted both shots are a medium long
shot also both face expressions look similar, as though they are serious and want you to buy
the magazine. The costumes they are both wearing relate to the genre (R&B) but the picture
on the left relates more to the genre more than the picture on the right because Usher is
wearing the clothes needed for the pose whereas my artist has more of a nerdy look which I
should have considered when taking the picture also they are both wearing glasses Usher is
wearing the cooler look whereas my artist is wearing the glasses that suggest I'm serious.
The difference between both pictures is that the lightening looks darker on the left
compared to the picture on the right this could tell how the artists may be feeling for e.g.
Usher looks cool and ready cause mayhem whereas my model is just calm and relaxed

7. Representing Social Group Continued
Therefore this suggests that young teenagers most likely their role models for fashion
advice to make them look more similar to their role model that they look up to. It may
not be exact same but other peers would know who they are following. Also many
teenagers are represented in many different ways as some are seen as thugs and
troublemakers because of the stereotype in the media. Relating back to the genre and
why I have chosen R&B is because most of the teenagers are more up to date with the
music that they listen to. Its no longer a 90s flavour. Therefore this would make it
more appealing to the audience & keep them entertained, this is going to the audience
the more pop side using artists like Rihanna, J-Cole and Usher etc. Also different
artists represent different types of gender groups for example Rihanna is mainly for
girls and Usher could be a mix for girls and boys. Therefore they are most likely to
follow them again. I have chosen my artists to be similar to Usher he’s more of a
legend in the music industry.