Tim Burton draws on both classic and popular culture in Dark Shadows. He brings elements of old movies to modern audiences, appealing to both young and old. The use of mise-en-scene helps identify the classic culture of Barnabas's time but also links it to the modern financial issues of popular culture. Burton challenges typical codes and conventions by portraying Barnabas as both a hero and one who straddles humanity and vampirism. He uses characters and their roles to break the family curse, and employs feminism to contrast historical gender representations with modern empowerment.