This document discusses the target audience for a documentary about animal abuse in the cosmetics industry. The primary target audience is females aged 16-25 from a middle or working class background in Britain, as this age group is most likely to use cosmetics. The secondary audience is older adults in their 30s who would have more knowledge of the history of animal testing. The document argues that the topic could raise awareness of animal abuse and influence people to think more about the issue. It proposes attracting the audience through TV and billboard advertisements.