ASSET is celebrating its 10th anniversary of providing diagnostic tests to over 3,000 schools across India, Nepal, Bangladesh, Middle East, and Singapore. The tests assess over 1.5 million students annually in subjects like English, Maths, Science, Social Studies and Hindi. Detailed reports are generated for students, teachers, and schools to identify strengths and weaknesses and guide future learning. ASSET aims to inspire a brighter future for students by focusing on conceptual understanding rather than rote learning.

1. EI
ASSET
Celebrating 10 years
International Benchmarking and Diagnostic Test
Assessed over 1.5 million students

2. AS
3000+ schools have partnered
with ASSET
S N Kansagra School, Padma Seshadri Bala Bhavan Senior Secondary School, K.K.Nagar, Jamnabai Narsee School,
Delhi Public School, Bhavan’s Rajaji Vidyashram, St. George’s School, TVS Matriculation, Sri Kumaran Children’s
Home, South Point School, The Indian High School, Bishop Cotton Boys’ School, Gundecha Education Academy,
Carmel High School, Basaveshwarnagar, Manovikas English Medium School, Smt. Ramdevi Sobhraj Bajaj Arya
Vidya Mandir, Juhu, Sunbeam English School, Bhagwanpur, St. Paul’s School, The Heritage School, Lady Andal
Venkatasubba Rao Matriculation Higher Secondary School, St. Paul’s English School, J. P. Nagar, Presidency School,
Sishu Griha Montessori, Padma Seshadri Bala Bhavan, Udgam School for Children, Vasudev C. Wadhwa Arya Vidya
Mandir, Delhi Public School Bangalore, Ranganathan Montford , Christ Church Diocesan School, Arya Vidya Mandir,
R N Podar School, Don Bosco School, Jasudben M L School, Chinmaya Vidyalaya, K D Ambani Vidyamandir, The Shri
Ram School,Rachana School , Chatrabhuj Narsee Memorial School, The PSBB Millennium School, Sishya School,
Bharatiya Vidya Bhavan’s V .M. Public School, Sri Kumaran Public School, R.K. Puram, Lourdes Convent High School,
Bala Vidya Mandir, St. Kabir School, The Shishukunj International School, Venkateshwar International School,
Maharani Gayatri Devi Girls’ School, St. John’s High School, The Jain International School, M V Dhulashia and JHC
Trust Schools, A M M Matriculation Higher Secondary School, St. Teresa’s Convent School, Maria’s Public School,
Sunbeam School, Sindhi High School, Navrachana School, Anand Niketan School - Satellite. Delhi Public School,
B - North Bangalore ,Innisfree House School , Akshar ,Newtown , Guru Gobind Singh Public School, Billabong High
International Group of Schools, Bombay Scottish School, Jamnabai Narsee School, Podar International School (ICSE)
Kalyan , R N Podar School, Bluebells School International, Doon International School, La Martiniere Girls’ College,
Mayo College , Tagore International School (East of Kailash), Welham Boys’ School, Don Bosco School Northfield
Kohima, South Point School Guwahati, St. John’s International Residential School, The Rajkumar College . ........ and
more.

3. ASSET is the scientifically
designed diagnostic
test, which stands
for Assessment of
Scholastic Skills through
Educational Testing.
Through multiple choice questioning, ASSET focuses
on determining the level of conceptual understanding
in students and not how much they have mugged
up. The test generates detailed reports for students
indicative of their progress and topics that require
attention and improvement.
The teachers receive a special report which indicates
the class performance as compared to the other
divisions as well as other schools on a national level.
The reports are accompanied by an instructional
supplement suggesting the future course of action for
both students as well as teachers.
In India, Nepal,
Bangladesh, 1000 10 Years of experience
Middle East Schools
& Singapore
3,50,000
Students taking
the test every year!

4. 5 Subjects
With an objective to inspire a brighter future
through students who learn and not just study.
ASSET tests students in 5 subjects.
Class
3 10 to
Mathematics,
Science and
English
Class
5 10 to
Social Studies
Class
4 8 to
Hindi

5. Assessments are usually meant
to serve three main purposes –
to enable students to determine
their level of mastery in the
concepts, to provide the
educators with a feedback on the
effectiveness of their teaching and
to provide data which can help
deliver focussed instructions.
ASSET aims to enable effective
education for all stake holders.
Students
With ASSET, students can obtain an accurate
feedback on their strengths and weaknesses and
further improve their skills by themselves being
“ Istudying, I dislike it.
don’t love
involved in the learning as well as evaluation
process.
Teachers
With ASSET, teachers can monitor and evaluate
each student of their class and benchmark the
performance with other divisions as well as I like learning.
Learning is
schools in the country. Based on progress reports,
teachers can get a better insight into the progress
of each child and aim towards continuous skill
beautiful.”
improvement.
Schools
ASSET enables schools to keep an eye on the
overall progress of the students and scale their
performance in comparison to other schools in the
country. The performance and effectiveness of the
National Test Dates
teachers can also be tracked through the detailed
reports.
Summer Round:
Aug 6th - 10th, 2012
Winter Round:
Dec 3rd - 7th, 2012

6. The Evaluation
Process

7. Report cards in school usually show the marks and any inconsistency indicates
that the student has gone wrong. However, neither the student nor the
teacher can pin-point the root cause behind the irregularity in performance,
thus limiting further improvement.
ASSET believes in continuous improvement by solving the core problems.
With ASSET, the evaluation is presented in the form of a detailed report for both students as well as teachers. The
comprehensive analysis has a simplistic format and gives relevant information on the growth of the students.
The reports are easy to infer and can be easily understood by students and teachers alike.
The colour-coded format of the reports organizes the data and enables effortless browsing.
The reports include a teacher as well as student centric report respectively – the Teacher MyBook and the Student
MyBook.
ASSET, through extensive research in the field of learning, has made sure students, educators and parents can reap
utmost benefits out of the evaluation process through the following assistance reports.
Student Assistance
Student Circular Skill
Profile Chart
It shows the student’s skills based on 12
comprehensive skill nodes in 3 subjects,
namely, English, Maths and Science.
Scorecard
The analysis, through objective questioning,
provides a remedial tool to point out where
the student is lacking in terms of clarity of
concepts as well as silly mistakes.
Strengths and Weaknesses
Analysis
A thorough break-up of each skill into
strengths and weaknesses, which gives a
detailed insight into the student’s progress. Circular Skill Profile Chart

8. Teacher Assistance
A Panoramic Perspective
ASSET provides a bird’s eye view of the entire
school’s performance and the positive attributes
as well as areas which need to be worked on.
Skill Performance Report
ASSET helps in determining the strengths
and weaknesses of the entire class to en-
able further improvement.
Annual Analysis
The yearly report depicts the improvement in the school
performance each year.
Divisional Analysis
In order to benchmark performance, ASSET provides
sectional analysis of each division of a grade in order to
weigh the performance in comparison to other divisions
in the same school as well as nationally.
Class Performance Table
ASSET generates class-wise reports for each student
in individual subjects. This helps identify the miscon-
ceptions and forms a platform for further action.
Question Complexity Indicator
ASSET points the 3 questions that the students found
most difficult to attempt as well as the ones they found
simple to crack. This facilitates the teachers to further
improvise on the questions students are tested on.

9. School Management Assistance
Birds eye view
An overall look at the school’s performance, providing a picture of the school’s best practices and concern areas.
Class English Maths Science Students
3 -1 88.03% 86.99% 94.19% 139
4 114.4% 102.8% 106.47% 67
5 109.59% 91.82 105.29% 69
6 111.61% 100.64% 101.64% 60
7 - 121.77% 110.23% 121.39% 34
8 117.24% 98.25% 112.68% 23
9 122.09% 117.83% 112.38% 29
10 128.25% 121.77% 14.29% 24
Below national Above national
2011
average average
Year on Year Analysis 2010
The report shows whether the school’s performance has improved over the years.
Class English Maths Science Students 2011 Students 2010
3 -4% -2% -7% 139 63
4 5% 9% 11% 67 63
5 3% -2% 9% 69 61
6 -21% -15% -11% 60 33
7 11% 10% 15% 34 31
8 -1% -14% -3% 23 27
9 8% -14% 8% 29 25
10 30% -30% 10% 24 21
Significant Degradation: Significant Improvement: Degraded: Status Quo Maintained: Improved:
More than 7% decrease Greater than 7% Between 3% to 7% Change by 3% (+ or –) Between 3% to 7%
decrease increase

10. Learning
Enhancement
Facilitators
ASSET includes a range of services to improve learning. These have
been developed through extensive research and consist of the
Teacher MyBook and the Student MyBook.
Teacher MyBook Student MyBook
Teachers can mark students on their performance; Students are extremely grade oriented in their
however, often they cannot point out the precise development through schools in the fear of being
limitations in the students’ learning. The ASSET reprimanded by their parents and teachers. However,
Teacher MyBook is a customized folder for each this does not help them in their progress as they are
subject-teacher on the performance of every class. simply not aware of the root cause behind the gaps in
It points out the gaps in learning in each student learning.
and simultaneously provides reference material
recommending ways to augment the learning process. The ASSET Student MyBook presents the students
with a customized feedback and breakdown of their
performance. Individual test results are accompanied
by a detailed analysis listing out the students’ strengths
MY BOOK
and weaknesses. The students also receive practice
tests concentrating on their weak points.
The answers to the tests are also made available, with
elaborate explanations, to enhance the self learning
process and to equip the students with skills to avoid
any flaws in future.
MY BOOK

11. ASSET MyBook in my opinion is one of the best concepts of ASSET. It is a brilliant idea
especially for weak students and helps them to get better clarity of concepts. It enriches
students with a lot of productive knowledge. After seeing the questions and solving them,
I got a lot of knowledge and I am really thankful to it.
Shishir Garg, The Scindia School, Gwalior
It helped me identify my weak areas. I could see why I had made mistakes. It was a great
idea and is perfect for providing personalized feedback for weak students. I learned from
the mistakes I made in the test. It also showed my strengths, so it gave me a scope for my
scholastic talents.
Dhruv Devulapalli, India International School, Bangalore
It contains questions with detailed answers for us to improve especially in our weak areas.
It’s because of these Personalised analysis report and practice questions that I have
managed to improve in those areas which I used to find very hard.
Jai Tatia, Manovikas English Medium School, Margao

12. ASSET SUPPORT
Post ASSET Session
To help the teachers understand and utilise the ASSET results and analysis in a better way, the ASSET support team
members would be visiting the schools who have registered for ASSET 2012 Summer Round / Winter Round with more
than 600 students. This would help teachers identify the learning gaps and misconceptions based on ASSET results.
Professional Development Session
In addition to the above we would also be offering one complimentary Professional Development Session aimed at
helping teachers in improving their skills in one of the below mentioned topics.
Remedial Plan Making
Performance Tasks & Rubric Building
Question Making
Importance Of Continuous And Comprehensive Evaluation
Understanding By Design Planning Model (UbD)
Discussions around Misconceptions – two in each subject (Maths, Science, English)
Building Meaningful Worksheets
Schools can choose one of the topics mentioned above and register before 25th June 2012 by
sending an email to rashi.dave@ei-india.com
*Please note that Post ASSET Session and Professional Development session would be done on the
same day within 3 hours of time span
The schools registering with Detailed Assessment or Mindspark in addition to ASSET
would be offered a year round intensive pedagogical support** for the effective
utilisation of the programmes implemented. To know more about these please check
with our regional manager.
* *conditions apply

13. Awards & Recognition
For Students For Schools
The objective of ASSET is to give accurate feedback to To recognise the Schools and ASSET Coordinators’
every student and school about the areas of strengths efforts to promote the vision of Learning with
and weaknesses and thus help them do even better. Understanding among their students by implementing
This is why every student participating in ASSET is ASSET, the following awards would be given away
awarded a certificate. after the end of each round
However, ASSET tests are taken by thousands of
students across the country, and doing well in the • Certificate of Recognition for Schools*
ASSET test is a creditable achievement. To recognize • Certificate of Recognition for ASSET
this achievement and inspire students to aspire for Coordinator
academic excellence, top-performing students receive
awards * On registering for ASSET before 16th May, 2012
Category & Recognition
English Subject Topper for classes 3-10 A Trophy and a Certificate
Maths Subject Topper for classes 3-10 A Trophy and a Certificate
Science Subject Topper for classes 3-10 A Trophy and a Certificate
Social Studies Topper for classes 5-10 A Trophy and a Certificate
Hindi Topper for classes 4-8 A Trophy and a Certificate
Each subject Top 1% Students A Certificate of Outstanding Performance
Overall Top 1% Students A Certificate of Outstanding Performance
Overall Next 5% Students A Certificate of Distinguished Performance
Overall Next 10% Students A Certificate of Creditable Performance

14. Brain Boosters
ASSET Question-a-Day
The ASSET questions have been widely recognized for
their ability to trigger the thinking process in children
and to expose them to a fresh and unique way to check
Which law of Physicis is this ?
their own understanding of key concepts covered in the
Science
school curriculum. ASSET Question-A-Day (AQAD) are
thought provoking questions that aim to make students
Q. Sam is being chased through the woods
by a wild elephant that he was attempt-
more accustomed to skill-based questions on a regular
basis.
ing to photograph. The enormous mass
of the wild elephant is extremely intimi-
The benefits envisaged through ASSET Question-a-Day
dating. Yet, if Sam runs in a zigzag pat- are
tern through the woods, always chang-
?
ing directions, he will be able to use the Exposure to good questions that trigger real learning.
large mass of the elephant to his own A useful daily regimen to dissuade last minute
advantage. Which of this scientific phe- cramming and encourage regular interaction with
nomena is the main reason ? innovative learning material.
A large compilation of good questions at the end of the
year that can be used in multiple ways.
a) Inertia Everyday (Monday to Saturday), the team of
educational experts sends a question to the schools’
registered email for students from classes 3-9 for
b) Conservation of energy
English, Maths, Science and Social Studies. The
correct answer to the question is then emailed the next
c) Action-reaction forces
working day with the next day’s question and so on.
d) Friction Students can register for AQAD by visiting our website:
www.ei-india.com

15. ASSET Ambassador
ASSET Ambassador is a platform
that enables students associated
with the ASSET test to interact with
students from other schools.
It is a widely accepted fact that peer influence is a
powerful factor in the development of young minds.
Student relations enable knowledge sharing and
increases their self-confidence in the long run.
In this way they can share their thought processes
and ideas with a diverse student population across
the country and unfold the importance of skill-based
learning amongst their peers. ASSET Ambassadors
get an opportunity to develop skills like leadership,
problem-solving and public speaking. They also get to
share and implement their ideas online.
Currently there are 1250 ASSET Ambassadors
representing 256 schools covering 96 cities. They have
their own website www.assetambassador.com - a
social networking site exclusively for school students.
This web space is a place for children to interact with
their peer and counter parts all across the country;
exchange ideas; build communities; discuss, share and
learn.
India’s only school students’ social network
www.assetambassador.com
Students 3,00,000
1250
ASSET
Ambassadors
96
Cities

16. Ordering Information
To ensure that the schools derive maximum benefits we recommend
schools to register as Full School or Full Classes in 2012.
Advance registration
Early bird opportunity
Offer Details Registering BEFORE 29th Feb* Registering BEFORE 19th May **
English + Maths + Science Rs.400/- per student Rs.400/- per student
Social Studies Rs.160/- per student Rs.160/- per student
Hindi Rs.160/- per student Rs.160/- per student
Admin charges 10% 10%
Benefits for Principal/Management
Executive Summary Report ( soft copy ) x
Sectional Analysis
Benefits for Teachers
Teacher MyBook (For Full School/
Full Class participation)
1 post-ASSET and professional develop-
ment session (for participation of >600
students for EMS )
AQAD on 2 registered email IDs
Benefits for Students
Student MyBook
Benefits for Schools
Additional discount on registering 5% Nil
with >800 students for EMS
Note: The schools registering for Detailed Assessment or Mindspark alongwith ASSET are entitled to
Intensive Pedagogical sessions customized for the school ( Conditions Apply )
*30% advance to be paid by 29th Feb 2012 and balance 70% by 30th June 2012.
**30% advance to be paid by 19th May 2012 and balance 70% by 30th June 2012.
Note: On cancellation of the test, schools will be refunded the amount paid after deducting a minimum
of 25% Advance amount paid or Rs.10,000/- whichever is higher. Refund policy will be applicable only
if the test is cancelled before shipment of the question papers· After which no refund will be done.

18. Instructions for filling up the School Summary Form
Thank you for registering for ASSET. We request you to carefully read and follow these instructions which will help us
process your registration quickly and in an error-free manner.
General Instructions:
1. Retain a copy of this form while submitting the original to Educational Initiatives (EI)
2. A test administration fee may be retained by the school to cover test administration expenses including invigilation charges, DD
Charges, courier/postage charges, etc as prescribed below
3. Please mention the school code (provided by EI if the school has taken ASSET earlier) in the space provided in the top left corner.
Schools registering for the first time may leave the school code blank.
4. Fees from the students should be charged as per the offer availed by your school.
5. On cancellation of the test refund for the registrations done under Full Class / Full School participation module will be done as per the
details mentioned in the table below.
6. The full payment should be credited to our bank account so that we can ship the papers on time.
Advance registration
Early bird opportunity
Offer Details Registering BEFORE 29th Feb* Registering BEFORE 19th May **
English + Maths + Science Rs.400/- per student Rs.400/- per student
Social Studies Rs.160/- per student Rs.160/- per student
Hindi Rs.160/- per student Rs.160/- per student
Admin charges 10% 10%
Benefits for Principal/Management
Executive Summary Report ( soft copy ) x
Sectonal Analysis
Benefits for Teachers
Teacher MyBook (For Full School/
Full Class participation)
1 post-ASSET and professional develop-
ment session (for participation of >600
students for EMS )
AQAD on 2 registered email IDs
Benefits for Students
Student MyBook
Benefits for Schools
Additional discount on registering 5% Nil
with >800 students for EMS
*30% advance to be paid by 29th Feb 2012 and balance 70% by 30th June 2012.
**30% advance to be paid by 19th May 2012 and balance 70% by 30th June 2012.
Note: On cancellation of the test, schools will be refunded the amount paid after deducting a minimum of 25% advance amount paid or `10,000/-
whichever is higher. Refund policy will be applicable only if the test is cancelled before shipment of the question papers - after which no refund will be
done.
Item-wise Specific Instructions:
1.Please fill the school name legibly in the blocks provided, writing one letter per block. Leave a blank box between each word.
The school name will appear on all certificates, as written here, followed by the town name in brackets.
4.You will receive communications, automatic updates and dispatch details on your e-mail address.
9.If you are eligible to receive an AQAD offer, then it would be sent on the two registered ids from Mon-Sat.
Please do not pay by cash or local cheque. You may pay by multi-city cheque, or demand draft or deposit the amount directly into the Educational Initiatives Pvt. Ltd. ICICI Bank
account No. 006405000246 in any ICICI Bank branch in your city. Multi-city cheques and demand drafts must be drawn in favour of “Educational Initiatives Pvt. Ltd” (payable at
Ahmedabad)

19. Assistance you
can count on
ASSET believes in assistance at all levels of education. Our
well-trained support staff is available to solve all your queries
and make sure the ASSET year round engagement program
runs smoothly at your school. Speak directly to one of our
Customer Support officer or Regional Manager and get the
speedy help you need to get the most out of our services.
Customer Support
Helpline: +91-79-40269623
Monday - Friday,
9 am to 6 pm
Customer Support Email:
customersupport@ei-india.com

20. Head Office
613-615, J.B. Towers, Opp.Doordarshan, Drive-In Road,
Ahmedabad 380054. Gujarat. INDIA.
Phone: +91-79-40269696. Fax: +91-79-26841400
Email: info@ei-india.com
Bangalore | Delhi | Mumbai | Hyderabad | Bangladesh
Dubai | Kuwait | Singapore | USA
www.ei-india.com