Artificial insemination involves collecting semen from male animals and depositing it into the reproductive tract of females. It was first developed in the early 20th century and allows for widespread genetic improvement by using semen from superior males. Key advantages include extensive use of high quality sires, facilitating progeny testing, and upgrading livestock genetics across large areas. However, it also requires trained operators and infrastructure, carries disease risks if not done properly, and may not be practical in all locations.