Asset Performance Management (APM) is a methodology that focuses on maximizing asset performance, optimizing operation and maintenance costs, and mitigating asset failure risks. It ensures efficient asset lifecycle decision-making to optimize value. APM helps achieve goals like improved safety, compliance, and profitability. Arrelic is a firm that provides APM consulting, analytics platforms, IoT solutions, and training to help clients improve plant productivity, reliability, and reduce costs by 25-30% through eliminating downtime and optimizing asset maintenance.