Aptoide is one of the top 3 largest Android app stores globally. It has experienced 100% annual growth in daily active users since 2013, reaching 97 million users in 2015. Aptoide's app store is available in over 40 languages and is most popular in Mexico, USA, Italy and other countries. It allows developers and OEMs/telcos to self-publish apps and create their own branded app stores using Aptoide's technology. Aptoide uses a decentralized model and revenue sharing approach to benefit developers, users and partners.

1. Aptoide Partners - 2016

2. Growth and Value Proposition

3. Aptoide is one of the leading Android App Stores in
the world and has experienced 100% growth every
year…
2013 2014 2015
+24M users
+51M users
+97M users

4. Aptoide’s KPIs places us on the Top 3
Android App Markets in the World
(after Google Play and Amazon App Store)
2 Billion
downloads
500,000
different apps
100M
downloads per
month
14M
Monthly Active
Users
40languages
supported

5. Top Aptoide Markets
1. Mexico
2. USA
3. Italy
4. Spain
5. Brazil
6. Colombia
7. France
8. India
9. Chile
10. Germany
11. Saudi Arabia
12. UK
13. Romania
14. Philippines
15. Argentina
16. Iraq
17. Indonesia
18. Turkey
19. Venezuela
20. Morocco
21. Portugal
22. Malaysia
23. Costa Rica
24. Thailand
25. Ecuador
Aptoide’s user base around the world

6. have a diverse portfolio of Apps
selections, social features and
total control
Aptoide provides an Apps-as-a-service experience…
Value Proposition
USERS
can easily publish and promote
own Apps in a self-care way
DEVELOPERS
can use Aptoide’s technology that
allows developers to self-publish their
Apps in their own store and for other
Industry partners to setup a branded
App Store in a self-care way
OEMs / TELCOS

7. Content discovery: an “Youtube-like” distribution model
Simplicity: no login or registration required
Visibility: possibility of featuring on Editor’s Choices
No restrictions: all Apps are accepted as long as they’re safe
Straightforward: white-label solution with 50/50 revenue share
Full customisation: color, logo, portfolio of Apps selection
We have a decentralised model that benefits all main stakeholders
(freedom to create own personal stores)
…Solving many of Google’s “pain” points
USERS
DEVELOPERS
OEMs

8. Main stores with curated content
Main Apps Store
for Smarphones & Tablets
Kids App Store
for Children’s devices
TV App Store
for Android TV & Set-top-
boxes

9. Own your App Store

10. Aptoide’s Partner Program is dedicated
for any partner to manage your own app
content.
We supply the apps, you manage them!
We also provide special custom-made
features for each customer (i.e. billing
integration). Tell us what you are looking
for in your App Store and we’ll provide it
for you.
Aptoide Brand
Pre-install Aptoide
App Store
Your Brand
Pre-install Your Branded
App Store
An App Store for your brand

11. You manage everything in your Aptoide backoffice - event the APK can be built/ costumized by you!
In your backoffice you can:
Apply colours
Customize the Editor’s Choice
section
Create categories
Block apps
Remember:
Android app customization

12. CPI model running on
proprietary Ad
platform
SPONSORED APPS
Aptoide gets a
percentage of all
App and In-App
purchases
PAID APPS
Revenue model: Mainly based on CPI

13. Analytics
Push messages
User list
Apps/Editor Management
Branding
Revenue monitoring
A flexible and complete backoffice for partners

14. …in 4 different verticals: Smartphones / tablets, Education, STB and Wearables
+ than 60 partners using our solution…

15. Android content

16. Developers publish in their own store, allowing their apps
to be shared in other stores, and OEM / Telecom’s /
Integrators leverage their user base
Publisher A
Publisher B
Publisher C
Store 1
Store 2
Store 3
User 1
User 2
User 3

17. USA Mexico India
Not Available
in Aptoide
90% 94% 96%
Aptoide comparing to Play Store top 50

18. A Trusted environment is one of
the current priorities for App
Stores.
Automatic
Scanning
Package
Signature
Manual QA
Developers
chain of trust

19. Business Model

20. Business Model

21. Your potential monthly profit

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