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Apresentação final

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Gonçalo Carreteiro
Gonçalo Carreteiro
EducationEconomy & FinanceTechnology
1 of 13
João Trigo da Roza António Lucena de Faria Claudia Seidenstricker 152113370 Gonçalo Carreteiro 152113342 Liat Schliesser 152113318 Pedro Guerreiro 152113317 Entrepreneurship & Business Plan Let’s have breakfast for dinner
Católica-Lisbon School of Businness and Economics 2013-2014 Problem & Solution
Católica-Lisbon School of Businness and Economics 2013-2014 The Concept – Buongiorno Cais  Breakfast only New experience Timetable International Food Minimal Viable Product
Católica-Lisbon School of Businness and Economics 2013-2014 TEAM This team is formed by hardworking members with different qualities. What do we have in common? An aspiration: to become ENTREPRENEURS Cláudia PedroLiatGonçalo Strategy Finance Public Relations Marketing
Católica-Lisbon School of Businness and Economics 2013-2014 Customer Segments Families Foodies Tourists Youngsters
Católica-Lisbon School of Businness and Economics 2013-2014 Marketing & Sales Viral Facebook Contest Reviews Advertising News & C. Relationship Referrals PARTNER Sales 124,838.00 € 193,092.00 € 289,195.00 € COGS 54,929.00 € 84,960.00 € 127,246.00 € Gross Margin 69,909.00 € 108,132.00 € 161,949.00 € 2nd Year 3rd Year1st Year
Católica-Lisbon School of Businness and Economics 2013-2014 Competition 2 5 7 5 6 6 4 33 5 3 4 5 4 3 3 6 2 5 5 1 1 0 0 Value Curve Buongiorno Cais Restaurants Bakeries/Pastries
Católica-Lisbon School of Businness and Economics 2013-2014 Traction ONLINE REVIEW 345 likes in one month 682 viewers in one month 51 people in 167 Conversion Rate = 30,54% 96 people in 150 Acceptance of the concept = 64%
Católica-Lisbon School of Businness and Economics 2013-2014 Financial Plan Needs: 15.000 € Founders: 7.500 € External: 7.500 € BEP: 2015 2016 2017 € 8.002 € 5.277 € 50.798 CASHFLOWS: Product % Selling Price VC CM BEP/product Menu 71.4% 5.69 € 2.56 € 3.13 € 15924 Sweet 17.9% 2.28 € 0.91 € 1.37 € 3981 Beverages 10.7% 1.22 € 0.37 € 0.85 € 2389 Total 100.0% 22293
Católica-Lisbon School of Businness and Economics 2013-2014 Calendar
Católica-Lisbon School of Businness and Economics 2013-2014 Thank You! Any Question? Let’s have breakfast for dinner
Católica-Lisbon School of Businness and Economics 2013-2014 Alternative Sales Scenarios 2015 2016 2017 € 15.786 € 16.433 € 64.759 CASHFLOWS: Positive Scenario (+10% in sales) Sales 137,315.00 € 212,409.00 € 318,107.00 € COGS 60,419.00 € 93,460.00 € 139,968.00 € Gross Margin 76,896.00 € 118,949.00 € 178,139.00 € 2nd Year 3rd Year1st Year BEP: Beg. January 2016 NET EARNINGS: 2015 2016 2017 € 406 € 8.337 € 46.936
Católica-Lisbon School of Businness and Economics 2013-2014 Alternative Sales Scenarios 2015 2016 2017 € 207 € -5.998 € 34.349 CASHFLOWS: Negative Scenario (-10% in sales) BEP: March 2016 NET EARNINGS: 2015 2016 2017 € -13.441 € -10.506 € 28.858 Sales 112,345.00 € 173,799.00 € 260,819.00 € COGS 49,432.00 € 76,472.00 € 114,766.00 € Gross Margin 62,913.00 € 97,327.00 € 146,053.00 € 1st Year 2nd Year 3rd Year

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Apresentação final

  • 1. João Trigo da Roza António Lucena de Faria Claudia Seidenstricker 152113370 Gonçalo Carreteiro 152113342 Liat Schliesser 152113318 Pedro Guerreiro 152113317 Entrepreneurship & Business Plan Let’s have breakfast for dinner
  • 2. Católica-Lisbon School of Businness and Economics 2013-2014 Problem & Solution
  • 3. Católica-Lisbon School of Businness and Economics 2013-2014 The Concept – Buongiorno Cais  Breakfast only New experience Timetable International Food Minimal Viable Product
  • 4. Católica-Lisbon School of Businness and Economics 2013-2014 TEAM This team is formed by hardworking members with different qualities. What do we have in common? An aspiration: to become ENTREPRENEURS Cláudia PedroLiatGonçalo Strategy Finance Public Relations Marketing
  • 5. Católica-Lisbon School of Businness and Economics 2013-2014 Customer Segments Families Foodies Tourists Youngsters
  • 6. Católica-Lisbon School of Businness and Economics 2013-2014 Marketing & Sales Viral Facebook Contest Reviews Advertising News & C. Relationship Referrals PARTNER Sales 124,838.00 € 193,092.00 € 289,195.00 € COGS 54,929.00 € 84,960.00 € 127,246.00 € Gross Margin 69,909.00 € 108,132.00 € 161,949.00 € 2nd Year 3rd Year1st Year
  • 7. Católica-Lisbon School of Businness and Economics 2013-2014 Competition 2 5 7 5 6 6 4 33 5 3 4 5 4 3 3 6 2 5 5 1 1 0 0 Value Curve Buongiorno Cais Restaurants Bakeries/Pastries
  • 8. Católica-Lisbon School of Businness and Economics 2013-2014 Traction ONLINE REVIEW 345 likes in one month 682 viewers in one month 51 people in 167 Conversion Rate = 30,54% 96 people in 150 Acceptance of the concept = 64%
  • 9. Católica-Lisbon School of Businness and Economics 2013-2014 Financial Plan Needs: 15.000 € Founders: 7.500 € External: 7.500 € BEP: 2015 2016 2017 € 8.002 € 5.277 € 50.798 CASHFLOWS: Product % Selling Price VC CM BEP/product Menu 71.4% 5.69 € 2.56 € 3.13 € 15924 Sweet 17.9% 2.28 € 0.91 € 1.37 € 3981 Beverages 10.7% 1.22 € 0.37 € 0.85 € 2389 Total 100.0% 22293
  • 10. Católica-Lisbon School of Businness and Economics 2013-2014 Calendar
  • 11. Católica-Lisbon School of Businness and Economics 2013-2014 Thank You! Any Question? Let’s have breakfast for dinner
  • 12. Católica-Lisbon School of Businness and Economics 2013-2014 Alternative Sales Scenarios 2015 2016 2017 € 15.786 € 16.433 € 64.759 CASHFLOWS: Positive Scenario (+10% in sales) Sales 137,315.00 € 212,409.00 € 318,107.00 € COGS 60,419.00 € 93,460.00 € 139,968.00 € Gross Margin 76,896.00 € 118,949.00 € 178,139.00 € 2nd Year 3rd Year1st Year BEP: Beg. January 2016 NET EARNINGS: 2015 2016 2017 € 406 € 8.337 € 46.936
  • 13. Católica-Lisbon School of Businness and Economics 2013-2014 Alternative Sales Scenarios 2015 2016 2017 € 207 € -5.998 € 34.349 CASHFLOWS: Negative Scenario (-10% in sales) BEP: March 2016 NET EARNINGS: 2015 2016 2017 € -13.441 € -10.506 € 28.858 Sales 112,345.00 € 173,799.00 € 260,819.00 € COGS 49,432.00 € 76,472.00 € 114,766.00 € Gross Margin 62,913.00 € 97,327.00 € 146,053.00 € 1st Year 2nd Year 3rd Year

Editor's Notes

  1. Liat
  2. Liat
  3. Liat
  4. Cláudia
  5. Cláudia
  6. Gonçalo
  7. Gonçalo
  8. Pedro
  9. Pedro – BEP em Fevereiro de 2016
  10. Pedro – Explicar que só no 4º ano vamos abrir uma loja nova. Isto porque queremos controlar o risco. É uma estratégia de negócio. Daqui em diante iremos abrir novas lojas de maneira mais regular (em Lisboa e no Porto).