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Apple is the world's most valuable technology company known for introducing the iPhone and driving smartphone adoption globally. In 2021, Apple's valuation exceeded $2 trillion. Apple reported record revenue and profits in 2020 from sales of over 230 million iPhones, 71 million iPads, and 20 million Macs, demonstrating strong demand during the pandemic. Apple continues to invest billions annually in research and development to improve its technologies and products, positioning the company for long-term success.
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Apple Earnings Call for Q2 2012
- Apple reported record results for its fiscal Q2 2012, with revenue of $39.2 billion, a 59% increase year-over-year. This set a new record for revenue in a March quarter.
- iPhone sales were 35.1 million, up 88% year-over-year. iPad sales were 11.8 million, up 151% year-over-year. Both set new March quarter records.
- The call outlined strong growth across Apple's product segments and geographic regions, while also providing guidance for the next quarter with expected revenue of $34 billion, gross margin of 41.5%, and EPS of $8.68.
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This presentation talks about Innovation, how innovation changed the Apple Inc. & put it ahead of the competition. This also talks about leadership qualities of Sir Steve Jobs. Just great to watch. Initial introduction of Newton gives an idea how a simple fruit such as Apple has given two genius to mankind first is Sir Issac Newton & another Sir Steve Jobs. No matter, how much we talk about them & share information about them it will be always less.
Steve being one of the greatest leader IT world has ever seen.
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This document provides an overview of Apple Inc. including its history, products, operations, and external factors. It was presented by Subreena Zahoor, Maphara Yaqoob, Fatima Javid, and Mahnoor to Maam Tahreem Ali. Apple was founded in 1976 by Steve Wozniak and Steve Jobs and is now the largest technology company, designing smartphones, computers, tablets and other devices. The document discusses Apple's SWOT analysis, political/economic factors, social/technological/legal/environmental considerations, and business operations including planning, organizing, leading, and controlling. Logistics and financial management are also summarized.
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Apple's iPod sales have been declining as consumers shift spending to the iPhone and iPad. This document analyzes Apple's position in the market through a PEST analysis, SWOT analysis, and TWOS matrix. It identifies key strategic issues for Apple, including how to communicate that the iPod is still relevant and how to potentially reinvigorate the brand to attract new and current consumers. Apple will need to leverage its strong brand image while addressing threats from competitors and a changing technological landscape.
Apple Management Discusses Q3 2011 Results - Earnings Call Transcript
- Apple reported record revenue of $28.6 billion for Q3 2011, an 82% increase from the previous year, driven by strong sales of iPhones and iPads.
- iPhone sales reached a record 20.3 million units, more than double the growth rate of the smartphone market. iPad sales also reached a record of 9.2 million units, with 183% growth over the previous year.
- Mac sales reached 3.95 million units, a 14% increase over the previous year and more than 4 times the estimated growth rate of the PC market.
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Apple reported record quarterly earnings for Q1 FY2013, with revenue of $54.5 billion, up 27% year-over-year. This was driven by record iPhone and iPad sales of 47.8 million and 22.9 million units respectively. Apple also saw strong growth in revenue from iTunes, apps, and accessories. While Mac sales declined 16% to 4.1 million units, this was less than the industry average decline of 6%. Looking ahead, Apple provided revenue guidance of $41-43 billion for Q2 FY2013.
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Apple Earnings Call for Q2 2012
- Apple reported record results for its fiscal Q2 2012, with revenue of $39.2 billion, a 59% increase year-over-year. This set a new record for revenue in a March quarter.
- iPhone sales were 35.1 million, up 88% year-over-year. iPad sales were 11.8 million, up 151% year-over-year. Both set new March quarter records.
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Apple Innovation
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This document provides an overview of Apple Inc. including its history, products, operations, and external factors. It was presented by Subreena Zahoor, Maphara Yaqoob, Fatima Javid, and Mahnoor to Maam Tahreem Ali. Apple was founded in 1976 by Steve Wozniak and Steve Jobs and is now the largest technology company, designing smartphones, computers, tablets and other devices. The document discusses Apple's SWOT analysis, political/economic factors, social/technological/legal/environmental considerations, and business operations including planning, organizing, leading, and controlling. Logistics and financial management are also summarized.
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- Apple reported record revenue of $28.6 billion for Q3 2011, an 82% increase from the previous year, driven by strong sales of iPhones and iPads.
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CASE 16 APPLE INC. STILL TAKING A BITE OUT OF THE COMPETIT.docx
CASE 16 :: APPLE INC.: STILL TAKING A BITE OUT OF THE COMPETITION? C117
CASES
CASE 16
APPLE INC.: STILL TAKING A BITE OUT OF THE COMPETITION?*
On February 11, 2015, Apple Inc. made history by becom-
ing the first U.S. publicly traded company to close above
$700 billion in market value. This put Apple’s value nearly
double that of the next three largest companies in the S&P
500 Index,1 and it firmly established expectations for future
performance. Apple’s market value had grown more than
50,600 percent since its initial public offering in December
1980.2 To satisfy investors, consumers, and company enthu-
siasts, Apple would have to continue to deliver, and doing so
might not be easy. As Apple had grown, the pace of innova-
tion had slowed. There were still opportunities, but would
Apple be the company to see them through to fruition?
The year 2015 was not the first time Apple had wowed
investors. In September 2012 Apple stock had hit a price
high of $702.10, at that time making Apple the most valu-
able company in the world, but the company had not been
able to sustain that lofty valuation. September 2012 had also
marked Tim Cook’s first full year as CEO and the first full
year since the death of Apple’s visionary founder, Steve
Jobs. Although most Apple watchers had mourned Steve
Jobs’s death on October 5, 2011, most also realized that
Jobs’s appointed successor, Tim Cook, came to the position
as CEO with an impressive track record. Cook had contin-
ued to grow the company, and the 2012 year-end numbers
showed continued financial success across almost all prod-
uct lines. However, expectations were still very high, and
rumors of a reduction in Asian supplier component orders
for the iPhone for 2013 led investors to worry about a drop-
off in demand for the company’s flagship product. This
worry led to a subsequent drop in Apple’s stock price of
nearly 24 percent.3
CEO Cook subsequently defused concerns over supply
chain issues, but that didn’t stop analysts and media watch-
ers from wondering whether Apple had lost its luster.4 This
posed yet again the unavoidable question that had loomed
large over the then 35-year-old Apple: What happens to a
modern company whose innovations and inspirations are
so closely tied to the vision of one leader when that lead-
er’s influence is no longer present?5 By 2015, that question
appeared to have been definitively answered: Apple, under
CEO Cook, was not only the most valuable company in
the world but was poised to grow even more (see Exhibits
1 and 2).
Apple, Fortune magazine’s “world’s most admired
company” since 2008,6 had distinguished itself by excel-
ling over the years not only in product innovation but also
in revenue and margins (since 2006 Apple had consistently
reported gross margins of over 30 percent). Founded as
a computer company in 1976 and known early on for its
intuitive adaptation of the graphical user interface, or GUI
(via the first mouse and ...
Apple Earnings Call - 4th Quarter 2011
- Apple reported record quarterly revenue of $28.3 billion for its fiscal Q4 2011, up 39% year-over-year, driven by strong sales of iPads, Macs, and iPhones.
- The company sold 17.1 million iPhones, 11.1 million iPads, and 4.89 million Macs in the quarter.
- While iPod sales declined from the previous year, iPhone and iPad sales set new quarterly records for the company.
Apple Presentation (Gunjit Setia).pptx
Apple was founded in 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne. It is an American technology company headquartered in Cupertino, California that designs, develops, and sells consumer electronics, computer software, and online services. Some of Apple's iconic products include the Macintosh, iPod, iPhone and iPad. In 2020, Apple's revenue was $274.5 billion and it employs 147,000 people worldwide. Apple has established itself as a highly innovative company with strong brand recognition and loyal customers.
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Apple was on the brink of bankruptcy over a decade ago but has since reinvented itself through innovation. The company's competitive advantages come from welcoming user-created products to sell to other users. Millions of iPod owners have inspired over 500 accessory companies, generating an estimated $300 million to $6 billion "iPod economy". Popular accessories range from $10 speakers to $1,500 designer bags that expand Apple's reach in technology, business, and entertainment.
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The document discusses the evolution of retail and how mobile devices are transforming the industry. It notes that over 350 million iPhones and 120 million iPads have been shipped globally. iOS accounts for over 61% of mobile traffic and 81% of impressions on the TapSense marketing platform. The summary concludes that retailers should focus on brand differentiation, facilitating mobile-to-physical retail innovations, and implementing marketing platforms to succeed in the future mobile retail landscape.
Apple inc
Apple is a multinational technology company founded in 1976 by Steve Jobs and Steve Wozniak. It has over 80,000 employees worldwide and is the largest publicly traded company by market capitalization. In 2012, Apple sold 340,000 iPhones per day and earns $300,000 per minute. Its major competitors include Samsung, Dell, HP, and Intel. The company focuses on products like the iPhone, iPad, Mac computers and Apple Watch. Its goal is to provide top quality products and services within tight timeframes at a cost representing best value to customers and shareholders.
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This document discusses the rise of tablets and mobile devices. It notes that while it took 30 years for 1 billion PCs to be in use, it only took 20 years for 4.5 billion mobile phones and 10 years for over 1 billion tablets to be in use. It then outlines key stats on smartphone and tablet adoption rates and usage. Finally, it discusses opportunities for business through mobile apps, mobile marketing, payment platforms, and content delivery on these new computing platforms.
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A1
1. Apple is an American technology company headquartered in California that designs consumer electronics like the iPhone, iPad, Mac computers, and operates online services like the App Store.
2. Founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne, Apple has become the world's largest information technology company by revenue and second largest mobile phone manufacturer.
3. In recent years, Apple has faced some criticism over the labor practices of its contractors and environmental practices, but remains the world's most valuable brand with annual revenue of $233 billion in 2015.
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Apple Inc. is an American technology company known for innovating new products. Over the past decade, Apple launched several monumental products that demonstrated its strong innovation capabilities, including the iPod, iPhone, and iPad. The iPod was important for establishing Apple's brand and popularity in the music industry. The iPhone launched to huge excitement as the first touchscreen smartphone. Similarly, the iPad combined the functionality of the iPhone with the power of a laptop computer. These launches significantly expanded Apple's market share and demonstrated its strategy of studying customer needs to develop accessible and useful new devices. Going forward, Apple should continue exploring new product categories like augmented and virtual reality to build on its success in handheld devices and smartphones.
rairehanbloggercom_1671001459xgnqwx.pdf
The document provides a list of the top 10 mobile phone brands in 2022 based on annual shipments and market share. Samsung is the top brand with 20% market share, followed by Apple with 17-18% and Xiaomi with 14%. The list also includes Oppo, Vivo, Realme, Motorola, Huawei, Transsion, and Honor. Emerging markets drive significant sales and over 50% of phones are estimated to be 5G ready by the end of 2022.
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Apple Inc. is a technology company headquartered in Cupertino, California that manufactures and sells consumer electronics, computer software, and online services. It is the world's largest technology company by revenue and market capitalization. During the COVID-19 pandemic, Apple saw increased demand for its products as more people worked and learned from home, with iPhone sales increasing 185% in China and the App Store seeing 32% revenue growth. Looking ahead, analysts expect Apple to continue its strong growth trajectory.
Apple Case Study.pptx
Apple is the largest technology company by revenue and market capitalization. It designs, manufactures and markets smartphones, tablets, computers and other devices and services. Apple has strengths in its brand, innovation, customer experience and research focus. However, it also faces weaknesses such as premium pricing, lack of compatibility between operating systems, and dependency on iPhone/iPad revenues. Opportunities for Apple include expanding distribution and green technology, while threats include impact from the coronavirus on supply chains and sales in China.
Center for Ethical Organ
Center for Ethical Organizational Cultures
Auburn University
http://harbert.auburn.edu
An Apple a Day: Ethics at Apple Inc.
INTRODUCTION
Headquartered in Cupertino, California, Apple Inc. has experienced many successes throughout
their business history. Apple’s journey to success has not been without ethical challenges along
the way. Apple’s success can be seen from their stock price, up from $3.30 per share in 1997 to
$320 per share in 2020. Although companies try to copy the Apple business model, none have
been able to discover what it is that makes Apple so unique. Apple is a market leader in the
development and sales of mobile devices. Although Apple has consistently won a spot on
Fortune’s World’s Most Admired Companies list, it has experienced several ethical issues
throughout the company’s history. As a “tech giant,” Apple is monitored extensively due to their
extremely large market share and consequently the ability to abuse this power. Consumers and
regulators stay alert for instances of abusive power, monopolies, and unfair practices that should
be rectified.
APPLE’S HISTORY
Apple’s first product, the Apple I, was vastly different from the Apple products most are familiar
with today. This first handmade computer kit was constructed by Apple cofounder Steve
Wozniak. It lacked a graphic user interface (GUI), and buyers had to add their own keyboard and
monitor. Cofounder Steve Jobs convinced Wozniak that it could be sold as a commercial
product. In 1976, the Apple I was unveiled at the Home Brew Computer Club and put on sale for
$666.66.
Jobs and Wozniak continued to create innovative products. Soon their new company,
Apple Computer Inc., surpassed $1 million in sales. However, the mid-1980s brought difficult
*This case was prepared by Kelsey Reddick, Jennifer Sawayda, Harper Baird, Danielle Jolley, and Julian Mathias for
and under the direction of O.C. Ferrell and Linda Ferrell © 2021. It was prepared for classroom discussion rather
than to illustrate either effective or ineffective handling of an administrative, ethical, or legal decision by
management. All sources used for this case were obtained through publicly available material.
http://harbert.auburn.edu
times for Apple. In 1983, the company introduced the Apple Lisa aimed at business users for
$10,000. The product flopped. In 1985, Steve Jobs was ousted after internal conflicts with
Apple’s then-CEO. The company’s products, such as the Mac I and the Newton, an early
personal digital assistant (PDA), were not successful, and the company underwent several CEO
changes. With declining stock prices, the future of Apple was in jeopardy.
Steve Jobs returned to Apple in 1997 to try and save the struggling company. The return
of Jobs introduced a new era for Apple. Jobs immediately began to change the company’s
corporate culture. Before Jobs’s return, employees were more open with the public abou ...
Samsung electronics ppt
Samsung Electronics is a major South Korean electronics company. It produces mobile phones, home appliances, semiconductors, and other electronic devices. The document discusses Samsung's business overview, products, SWOT analysis, impact of COVID-19, and recommendations. It recommends that Samsung target the middle and upper-class markets with more premium product lines, and price products more competitively.
W3W WEEK#14
Apple's largest growing business is selling online goods through iTunes, iBooks, the App Store, and in-app payments, which generated over $16 billion in 2013 and is growing 20% annually. Apple Touch ID is fueling this growth and will make the iPhone a fully secured payment device. Microsoft was forced to address the iPad with Office after its success, and Apple allowed Microsoft to launch Office on the iPad while taking a 30% cut of subscription fees. Mobile internet traffic from applications is surpassing desktop traffic, showing that native applications are revolutionizing the internet.
Apple
Apple- one of the most valuable brand. The presentation include micro and macro analysis of the company. The Brief Description of FMCD sector which includes Categorization, factors for growth and smartphone industry. The section 2 includes the description of brand Apple with vision, mission strategy and SWOT analysis and their social presence.
Apple Inc.
Apple is a multinational technology company founded in 1976 by Steve Jobs and Steve Wozniak. It has over 80,000 employees worldwide and sells over 340,000 iPhones per day. As of 2012, Apple has the largest market capitalization of any publicly traded company. It earns $300,000 per minute and stores everything said to its virtual assistant Siri. Apple's auditors are Ernst & Young LLP. The company focuses on high-quality products like the iPhone, iPad, Mac computers and Apple Watch to achieve success and separate itself from competitors like Samsung, HP, and Intel.
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CASE 16 APPLE INC. STILL TAKING A BITE OUT OF THE COMPETIT.docx
CASE 16 :: APPLE INC.: STILL TAKING A BITE OUT OF THE COMPETITION? C117
CASES
CASE 16
APPLE INC.: STILL TAKING A BITE OUT OF THE COMPETITION?*
On February 11, 2015, Apple Inc. made history by becom-
ing the first U.S. publicly traded company to close above
$700 billion in market value. This put Apple’s value nearly
double that of the next three largest companies in the S&P
500 Index,1 and it firmly established expectations for future
performance. Apple’s market value had grown more than
50,600 percent since its initial public offering in December
1980.2 To satisfy investors, consumers, and company enthu-
siasts, Apple would have to continue to deliver, and doing so
might not be easy. As Apple had grown, the pace of innova-
tion had slowed. There were still opportunities, but would
Apple be the company to see them through to fruition?
The year 2015 was not the first time Apple had wowed
investors. In September 2012 Apple stock had hit a price
high of $702.10, at that time making Apple the most valu-
able company in the world, but the company had not been
able to sustain that lofty valuation. September 2012 had also
marked Tim Cook’s first full year as CEO and the first full
year since the death of Apple’s visionary founder, Steve
Jobs. Although most Apple watchers had mourned Steve
Jobs’s death on October 5, 2011, most also realized that
Jobs’s appointed successor, Tim Cook, came to the position
as CEO with an impressive track record. Cook had contin-
ued to grow the company, and the 2012 year-end numbers
showed continued financial success across almost all prod-
uct lines. However, expectations were still very high, and
rumors of a reduction in Asian supplier component orders
for the iPhone for 2013 led investors to worry about a drop-
off in demand for the company’s flagship product. This
worry led to a subsequent drop in Apple’s stock price of
nearly 24 percent.3
CEO Cook subsequently defused concerns over supply
chain issues, but that didn’t stop analysts and media watch-
ers from wondering whether Apple had lost its luster.4 This
posed yet again the unavoidable question that had loomed
large over the then 35-year-old Apple: What happens to a
modern company whose innovations and inspirations are
so closely tied to the vision of one leader when that lead-
er’s influence is no longer present?5 By 2015, that question
appeared to have been definitively answered: Apple, under
CEO Cook, was not only the most valuable company in
the world but was poised to grow even more (see Exhibits
1 and 2).
Apple, Fortune magazine’s “world’s most admired
company” since 2008,6 had distinguished itself by excel-
ling over the years not only in product innovation but also
in revenue and margins (since 2006 Apple had consistently
reported gross margins of over 30 percent). Founded as
a computer company in 1976 and known early on for its
intuitive adaptation of the graphical user interface, or GUI
(via the first mouse and ...
Apple Earnings Call - 4th Quarter 2011
- Apple reported record quarterly revenue of $28.3 billion for its fiscal Q4 2011, up 39% year-over-year, driven by strong sales of iPads, Macs, and iPhones.
- The company sold 17.1 million iPhones, 11.1 million iPads, and 4.89 million Macs in the quarter.
- While iPod sales declined from the previous year, iPhone and iPad sales set new quarterly records for the company.
Apple Presentation (Gunjit Setia).pptx
Apple was founded in 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne. It is an American technology company headquartered in Cupertino, California that designs, develops, and sells consumer electronics, computer software, and online services. Some of Apple's iconic products include the Macintosh, iPod, iPhone and iPad. In 2020, Apple's revenue was $274.5 billion and it employs 147,000 people worldwide. Apple has established itself as a highly innovative company with strong brand recognition and loyal customers.
Logistic outsourcing
The document discusses Apple's efforts to reduce environmental impact through more efficient packaging that uses less materials and waste, recycling programs that divert electronics from landfills, and designing products that are compact, durable, and recyclable. It also outlines Apple's key suppliers for components like displays, chips, batteries, and casings that are used to manufacture iPhones, iPads, and Mac computers. Major partners discussed include Samsung, Foxconn, Intel, and cellular providers AT&T and Verizon.
Apple From The IPod To The IPad A Case Study In Corporate Strategy Second Edi...
This document provides an overview and case study of Apple's corporate strategy from 2001 to 2012, beginning with the launch of the iPod and continuing through the development of the iPhone and iPad. It summarizes Apple's business challenges in 2001 when sales were declining, and how the decision to enter the digital music player market with the iPod helped diversify Apple's business into consumer markets. It then briefly outlines Apple's distribution channels, business strategy focused on integrated hardware and software design, and the concept of the "digital hub" that emerged with the iPod and continued with later products.
Apple Merging and of.docx
Apple was on the brink of bankruptcy over a decade ago but has since reinvented itself through innovation. The company's competitive advantages come from welcoming user-created products to sell to other users. Millions of iPod owners have inspired over 500 accessory companies, generating an estimated $300 million to $6 billion "iPod economy". Popular accessories range from $10 speakers to $1,500 designer bags that expand Apple's reach in technology, business, and entertainment.
Future of Retail
The document discusses the evolution of retail and how mobile devices are transforming the industry. It notes that over 350 million iPhones and 120 million iPads have been shipped globally. iOS accounts for over 61% of mobile traffic and 81% of impressions on the TapSense marketing platform. The summary concludes that retailers should focus on brand differentiation, facilitating mobile-to-physical retail innovations, and implementing marketing platforms to succeed in the future mobile retail landscape.
Apple inc
Apple is a multinational technology company founded in 1976 by Steve Jobs and Steve Wozniak. It has over 80,000 employees worldwide and is the largest publicly traded company by market capitalization. In 2012, Apple sold 340,000 iPhones per day and earns $300,000 per minute. Its major competitors include Samsung, Dell, HP, and Intel. The company focuses on products like the iPhone, iPad, Mac computers and Apple Watch. Its goal is to provide top quality products and services within tight timeframes at a cost representing best value to customers and shareholders.
Tablet Marketing Speech
This document discusses the rise of tablets and mobile devices. It notes that while it took 30 years for 1 billion PCs to be in use, it only took 20 years for 4.5 billion mobile phones and 10 years for over 1 billion tablets to be in use. It then outlines key stats on smartphone and tablet adoption rates and usage. Finally, it discusses opportunities for business through mobile apps, mobile marketing, payment platforms, and content delivery on these new computing platforms.
Making India hub of Smartphone Manufacturing
Challenges and Opportunities
The smartphone industry was created in 1992 when IBM created Simon Personal
Communicator. 15 years later, Apple created the iPhone sparking a revolution
throughout the world...
A1
1. Apple is an American technology company headquartered in California that designs consumer electronics like the iPhone, iPad, Mac computers, and operates online services like the App Store.
2. Founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne, Apple has become the world's largest information technology company by revenue and second largest mobile phone manufacturer.
3. In recent years, Apple has faced some criticism over the labor practices of its contractors and environmental practices, but remains the world's most valuable brand with annual revenue of $233 billion in 2015.
Apple inc ppt
Apple Inc. is an American technology company known for innovating new products. Over the past decade, Apple launched several monumental products that demonstrated its strong innovation capabilities, including the iPod, iPhone, and iPad. The iPod was important for establishing Apple's brand and popularity in the music industry. The iPhone launched to huge excitement as the first touchscreen smartphone. Similarly, the iPad combined the functionality of the iPhone with the power of a laptop computer. These launches significantly expanded Apple's market share and demonstrated its strategy of studying customer needs to develop accessible and useful new devices. Going forward, Apple should continue exploring new product categories like augmented and virtual reality to build on its success in handheld devices and smartphones.
rairehanbloggercom_1671001459xgnqwx.pdf
The document provides a list of the top 10 mobile phone brands in 2022 based on annual shipments and market share. Samsung is the top brand with 20% market share, followed by Apple with 17-18% and Xiaomi with 14%. The list also includes Oppo, Vivo, Realme, Motorola, Huawei, Transsion, and Honor. Emerging markets drive significant sales and over 50% of phones are estimated to be 5G ready by the end of 2022.
Microeconomics Presentation.pdf
Apple Inc. is a technology company headquartered in Cupertino, California that manufactures and sells consumer electronics, computer software, and online services. It is the world's largest technology company by revenue and market capitalization. During the COVID-19 pandemic, Apple saw increased demand for its products as more people worked and learned from home, with iPhone sales increasing 185% in China and the App Store seeing 32% revenue growth. Looking ahead, analysts expect Apple to continue its strong growth trajectory.
Apple Case Study.pptx
Apple is the largest technology company by revenue and market capitalization. It designs, manufactures and markets smartphones, tablets, computers and other devices and services. Apple has strengths in its brand, innovation, customer experience and research focus. However, it also faces weaknesses such as premium pricing, lack of compatibility between operating systems, and dependency on iPhone/iPad revenues. Opportunities for Apple include expanding distribution and green technology, while threats include impact from the coronavirus on supply chains and sales in China.
Center for Ethical Organ
Center for Ethical Organizational Cultures
Auburn University
http://harbert.auburn.edu
An Apple a Day: Ethics at Apple Inc.
INTRODUCTION
Headquartered in Cupertino, California, Apple Inc. has experienced many successes throughout
their business history. Apple’s journey to success has not been without ethical challenges along
the way. Apple’s success can be seen from their stock price, up from $3.30 per share in 1997 to
$320 per share in 2020. Although companies try to copy the Apple business model, none have
been able to discover what it is that makes Apple so unique. Apple is a market leader in the
development and sales of mobile devices. Although Apple has consistently won a spot on
Fortune’s World’s Most Admired Companies list, it has experienced several ethical issues
throughout the company’s history. As a “tech giant,” Apple is monitored extensively due to their
extremely large market share and consequently the ability to abuse this power. Consumers and
regulators stay alert for instances of abusive power, monopolies, and unfair practices that should
be rectified.
APPLE’S HISTORY
Apple’s first product, the Apple I, was vastly different from the Apple products most are familiar
with today. This first handmade computer kit was constructed by Apple cofounder Steve
Wozniak. It lacked a graphic user interface (GUI), and buyers had to add their own keyboard and
monitor. Cofounder Steve Jobs convinced Wozniak that it could be sold as a commercial
product. In 1976, the Apple I was unveiled at the Home Brew Computer Club and put on sale for
$666.66.
Jobs and Wozniak continued to create innovative products. Soon their new company,
Apple Computer Inc., surpassed $1 million in sales. However, the mid-1980s brought difficult
*This case was prepared by Kelsey Reddick, Jennifer Sawayda, Harper Baird, Danielle Jolley, and Julian Mathias for
and under the direction of O.C. Ferrell and Linda Ferrell © 2021. It was prepared for classroom discussion rather
than to illustrate either effective or ineffective handling of an administrative, ethical, or legal decision by
management. All sources used for this case were obtained through publicly available material.
http://harbert.auburn.edu
times for Apple. In 1983, the company introduced the Apple Lisa aimed at business users for
$10,000. The product flopped. In 1985, Steve Jobs was ousted after internal conflicts with
Apple’s then-CEO. The company’s products, such as the Mac I and the Newton, an early
personal digital assistant (PDA), were not successful, and the company underwent several CEO
changes. With declining stock prices, the future of Apple was in jeopardy.
Steve Jobs returned to Apple in 1997 to try and save the struggling company. The return
of Jobs introduced a new era for Apple. Jobs immediately began to change the company’s
corporate culture. Before Jobs’s return, employees were more open with the public abou ...
Samsung electronics ppt
Samsung Electronics is a major South Korean electronics company. It produces mobile phones, home appliances, semiconductors, and other electronic devices. The document discusses Samsung's business overview, products, SWOT analysis, impact of COVID-19, and recommendations. It recommends that Samsung target the middle and upper-class markets with more premium product lines, and price products more competitively.
W3W WEEK#14
Apple's largest growing business is selling online goods through iTunes, iBooks, the App Store, and in-app payments, which generated over $16 billion in 2013 and is growing 20% annually. Apple Touch ID is fueling this growth and will make the iPhone a fully secured payment device. Microsoft was forced to address the iPad with Office after its success, and Apple allowed Microsoft to launch Office on the iPad while taking a 30% cut of subscription fees. Mobile internet traffic from applications is surpassing desktop traffic, showing that native applications are revolutionizing the internet.
Apple
Apple- one of the most valuable brand. The presentation include micro and macro analysis of the company. The Brief Description of FMCD sector which includes Categorization, factors for growth and smartphone industry. The section 2 includes the description of brand Apple with vision, mission strategy and SWOT analysis and their social presence.
Apple Inc.
Apple is a multinational technology company founded in 1976 by Steve Jobs and Steve Wozniak. It has over 80,000 employees worldwide and sells over 340,000 iPhones per day. As of 2012, Apple has the largest market capitalization of any publicly traded company. It earns $300,000 per minute and stores everything said to its virtual assistant Siri. Apple's auditors are Ernst & Young LLP. The company focuses on high-quality products like the iPhone, iPad, Mac computers and Apple Watch to achieve success and separate itself from competitors like Samsung, HP, and Intel.
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9
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apple COMPANY (1).pdf
- 2. Apple is one of the most influential and recognisable brands in the world, responsible for the rise of the smartphone with the iPhone. Valued at over $2 trillion in 2021, it is also the most valuable technology company in the world
- 3. •Apple Services was the second largest division, responsible for 18% of revenue •230 million iPhones, 71 million iPads and 20 million Mac and MacBook units were sold in 2020
- 4. Добавить подзаголовок apple manufactures and improves technologies and spends about $2 billion on them every year
- 5. Apple Inc. recorded record net profit and revenue in the first fiscal quarter due to strong demand for most product categories. Apple's net profit in the last quarter increased by 11% to $34.63 billion
- 6. AT THIS POINT, WE CAN CERTAINLY SAY THAT APPLE IS A SOLID COMPANY CAPABLE OF WITHSTANDING THE YEARS TO COME AND WITH A STRONG BUSINESS.
- 7. Thank you for your attention