apidays LIVE Singapore 2022: Digitising at scale with APIs April 20 & 21, 2022 Commercial Models for Open Finance in South East Asia Todd Schweitzer, Co-founder & CEO at Brankas ------------ Check out our conferences at https://www.apidays.global/ Do you want to sponsor or talk at one of our conferences? https://apidays.typeform.com/to/ILJeAaV8 Learn more on APIscene, the global media made by the community for the community: https://www.apiscene.io Explore the API ecosystem with the API Landscape: https://apilandscape.apiscene.io/ Deep dive into the API industry with our reports: https://www.apidays.global/industry-reports/ Subscribe to our global newsletter: https://apidays.typeform.com/to/i1MPEW

1. Commercial Models for Open Finance
21 April 2022
Todd Schweitzer
Co-founder & CEO
Brankas

2. 2022 SERIES OF EVENTS
New York
JULY
(HYBRID)
Australia
SEPTEMBER
(HYBRID)
Singapore
APRIL
(VIRTUAL)
Helsinki & North
MARCH
(VIRTUAL)
Paris
DECEMBER
(HYBRID)
London
OCTOBER
(HYBRID)
Hong Kong
AUGUST
(VIRTUAL)
JUNE (VIRTUAL)
India
MAY
(VIRTUAL)
APRIL (VIRTUAL)
Dubai & Middle East
JUNE
(VIRTUAL)
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3. Hi, I’m Todd 👋
Todd Schweitzer
CEO, Brankas
Director, OBE Asia
Co-Founded Brankas in 2016, SE Asia's leading Open Finance enabler
● Provides API middleware for 40+ institutions across APAC
● API aggregation (data, identity, payments, accounts) for 100+ enterprises
Roles within the APAC Open Finance Community:
● Chair, Open Banking Working Group, Indonesia Fintech Ass'n (AFTECH)
● Advisory Council, MAS-APIX
● Facilitator, Philippines Open Finance Pilot (17 participating FIs)

4. Key Messages Today
1. API Banking is a new revenue driver and a new channel for
sales, onboarding, and servicing
2. The API Banking tech stack has arrived
3. We are still early in the adoption curve

5. Open Finance / API Banking
1. Everything payments: retail, corporate, remittance, crypto…
2. Identity and Authentication
3. Account Opening
4. Loan Origination: consumer, SME, salary advances, Buy-now-pay-later…
5. Card Issuing
6. Investments and Brokerage
7. API “marketplace” including 3rd party services

6. Aggregate Statement Data - Personal

7. Aggregate Statement Data - Corporate

8. Retail Payments

9. Corporate Payments (Disbursements)
Disbursement API and dashboard, direct link
to corporate account
● Single aggregated API that integrates with
company’s workflow / ERP
● No intermediary: directly debit your
selected corporate account(s)
● Simple user interface with maker/approver
roles and transaction monitoring

10. White Labeling / In-House Payment Gateways

11. Crypto On/Off Ramps
Disbursement API and dashboard, direct link to corporate
account
● Authenticate PDAX account on Tap (Log-in)
● Choose from your PDAX balances:
○ PHP
○ BTC
○ ETH
○ local stablecoin
● PDAX executes trade and disburses to merchant account

12. Identity and Authentication

13. Account Opening through Partner Apps

14. Card Issuance

15. SME Financing
Multifinance Startup Startup eWallet
Bank
Bank Bank Bank
Bank
Startup
Startup

16. API Marketplace

17. Other examples: Banking-as-a-service

18. Takeaways
Why do banks choose to adopt Open Banking API commercial models?
1. New customer acquisition and engagement
• Retail/SME: third-party acquisition channels, app marketplace
• Corporate: “integrated banking”
2. New fee revenue: monetize transactions, payments, customer data
3. Platform revenue: fintech marketplace, “app store for banking”
4. Data Insights: Single customer profile across entities
5. Product Innovation: easily create and test new products

19. The New API Banking Stack
1. Open source: lower
costs and more
flexibility to choose
commercial support
2. Microservices: less
reworking, more
standardization
3. Containerized:
automated scaling
4. Modular: less
dependency on core
banking provider
5. Standard architecture
for internal and
external users

20. Observations on Adoption Curve
● More use cases and demand for API-based bank services
○ Startups and digital-first companies
○ b2b SaaS providers (payroll, accounting, HR, supply chain, CRM, etc.)
○ Traditional businesses launching online channels
● And yet, many financial institutions still in “wait and see” mode:
○ “let the early adopters try and fail”
○ “we’ll wait for more clear regulations”
○ “that’s a fringe customer segment

21. Slowly, then all at once…

22. Thanks!
Todd @ Brankas.com