The 2016 Annual Report on Philanthropy in Albania was the result of media monitoring (print, broadcast and electronic) of keywords related to domestic philanthropy during the period from January to December 2016.
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Annual Report on the State of Philanthropy - Albania 2016 - quick facts
1. Quick Facts
*Results of Albanian researchers show that 1.4 million was donated in 2016.
During 2016, Catalyst Balkans tracked media reports on domestic individual, corporate and diaspora
philanthropy in Albania. This brochure provides key statistics on the findings of this research.
2016 Annual Report
on the State of Philanthropy
ALBANIA
ESTIMATED TOTAL
VALUE
# OF RECORDED
INSTANCES
DECREASE FROM
2015
AVERAGE
DONATION PER
CITIZEN
80 0.8 0.3 € 75%
mil.€*
3.8%
Elbasan
5.0%
Korçë
1.3%
Gjirokastër
1.3%
Kukës
6.3%
Durrës
11.3%
Shkodër
2.5%
Lezhë
2.5%
Berat
52.5%
Tiranë
2.5%
Fier
1.3%
Vlorë
8.8%
Througout Albania
1.3%
Outside of Albania
2. 2016 Annual Report on the State of Philanthropy
2|
DONORS
DONATIONS BY TYPE OF DONORS
(% of Instances, vs. % of Recorded Sum)
KEY TRENDS IN TYPES OF DONORS - 2014 TO 2016*
% of Recorded Sum% of Instances
0
Individuals
28.7
75.8
20.0
2.2Other
Corporate Sector
22.5
15.8
28.8
6.2Mass Individual
10 20 30 40 50 60 70 80
2014 2015 2016% OF INSTANCES
Corporate Sector 14.6% 11.8% 22.5%
Mass Individual 31.7% 60.0% 28.8%
Individuals 19.5% 9.4% 28.7%
2014 2015 2016% OF RECORDED SUM
Corporate Sector 45.8% 8.9% 15.8%
Mass Individual 4.0% 59.1% 6.2%
Individuals 49.4% 5.4% 75.8%
*The significant differences between three years are explained on the next page.
3. ALBANIA
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■ In 2016, the most active donor types by number of recorded donations were
mass individual and individuals, with practically same percentage of actions
(28.8 and 28.7 respectively). They are followed by corporate sector with 15.8%
of actions. Other donors included private foundations, mixed category (more
types of donors involved in the same donations), associations and giving by
members of political parties. Their joint share in number of instances is similar
to last year’s (20.0%).
■ Looking at donor types through the lens of the value of donations, the picture
is quite different – this year, individual donors are leading with significant
75.8% share in total recorded amount, followed by corporate sector with share
of 15.8% and mass individual with a share of 6.2%. The share of other donors
is only 2.2%, mostly from private foundations.
■ If we analyze giving by diaspora, the percentage of recorded instances is only
2.5% and 1.5% of recorded values of donations.
■ Overall, there are a few aberrations between the 2014 – 2016 giving data,
which can be explained by several factors:
― Significant decrease in recorded value of donations, which we believe is
part of the overall regional trend, and consequence of smaller economic
power.
― Looking at the instances, we can see that percentages in 2016 are relatively
similar to those from 2014, while 2015 is an abberation. As we noted in
2015 report, unusually high percentage of giving instances by citizens
was due to campaigns for medical treatments for children which gained
huge response throughout Albania. In 2016, that percentage reduced
significantly, while percentage of instances of giving by corporate sector
and individuals increased.
― As for value of donations, we again have unusual data, as giving by
individuals increased significantly – due to several high-value donations
by individual donors (similar to 2014). That however influenced overall
percentages for other donors.
Overall, after three years of following trends, we note that giving in Albania is still in a
very ‘formative’ period. It is characterized with generally low level of mass individual
giving unless spurred by high profile campaigns; individual donors that are known
to give very significant amounts and corporate sector which, while increasing it’s
share (both in number of instances as well as in amount given) is still ‘finding its feet’
in the area of giving.
KEY POINTS
4. 2016 Annual Report on the State of Philanthropy
4|
CORPORATE SECTOR
Profiles of the Most Common Types of Donors
Individuals /
Families
Nonprofits
Institutions
16.7%22.2%61.1%
TOP 3
RECIPIENT ENTITIES
Healthcare
27.8%27.8%
Support to
Marginalized
Groups
TOP 3
THEMES FOR GIVING 5.6%
Education /
Culture and Arts
Economically
Vulnerable
22.2%
Children Without
Parental Care
27.8%
People with
Health Issues
TOP 3
FINAL BENEFICIARY GROUPS 16.7%
5. ALBANIA
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Vodafone Albania Foundation, among other donations, invested in complete
renovation of the Theth Elementary School in region of Shkodra. Donation
covered significant renovation as well as new furniture.
Telekom Albania invested in complete reconstruction and equpping of the
"Cradle of Angels" department in "Queen Geraldine" Maternity Ward, which
serves as a facility for new born babies without parental care. The facility was
originally founded by the OSAAB Foundation.
There are two examples of donations provided by SMEs: Nati Pharmacy
donated medication needed for the mother in Masha family, which brought
significant relief as family is in difficult economic position. SME Life Care
provided supply of diapers for Home for the infants without parental care.
EXAMPLES OF CORPORATE SECTOR DONATIONS
6. 2016 Annual Report on the State of Philanthropy
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MASS INDIVIDUAL
Profiles of the Most Common Types of Donors
TOP 3
RECIPIENT ENTITIES 78.3% 17.4%
Individuals /
Families
Institutions
4.3%
Nonprofits
TOP 3
THEMES FOR GIVING 34.8% 30.4%
Poverty Relief /
Mitigation
Support to
Marginalized
Groups
TOP 3
FINAL BENEFICIARY GROUPS 34.8% 34.8%
People with
Health Issues
Economically
Vulnerable
8.7%
Children
Without
Parental Care
Healthcare
13.0%
7. ALBANIA
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Within activities organized to note Down Syndrome Awareness' month, an
event titled Children for Children was held at the Kodra e Diellit 2 Residence,
in collaboration with Down Syndrome Albania Foundation. Large number
of talented children created paintings on the topic “Hope of Your Dreams”.
Paintings were sold and income donated to the organizations working with
children with Down syndrome.
Famous singer Saimir Pirgu held a concert in Tirana, attended by large
number of citizens; income from the concert was donated to the department
of Pediatrics in the General Hospital in Tirana.
Another interesting example comes from Tirana, where National Theater
produced a comedy titled "Sexterapi në Kryeqytet" (Sex-therapy in the Capital).
Income from tickets sales was donated to institutions working with children
without parental care.
EXAMPLES OF MASS INDIVIDUAL GIVING
8. 2016 Annual Report on the State of Philanthropy
8|
USE OF DONATIONS
USE OF DONATIONS
(by % of Instances) Data for Albania regarding the use of
donationsshowsthatasmuchas71.3%
of recorded instances are directed
to one-off support (humanitarian
support, medical treatments of
individuals, individual housing). A
significantly smaller percentage of
18.8% is directed to support that may
produce long-term effects (capital
investments, equipment, scholarships
and the like). This figure is a somewhat
smaller when comparing giving in
other countries of the region. The
corporate sector, as in other countries,
shows a greater preference for giving
strategically: 38.9% of their donations
are those with potential long-term
effect which is increase in comparison
to the previous year.
2014 2015 2016USE OF DONATIONS
(by % of Instances)
Long-Term Support 31.7% 15.3% 18.8%
One-Off Support 26.8% 70.6% 71.3%
Unknown 41.5% 14.1% 9.9%
An example of strategic giving comes from Alpha bank Albania: in 2016, they
continuously provided significant support to medical institutions in Albania by buying
equipment. Among other donations, Alpha Bank provided ultrasound device to the
Oncology Hospital, various medical equipment for the Berati Hospital, to improve the
conditions provided in the pediatric department and operation rooms as well as an
incubator with phototherapy for newborns for Librazhdi hospital.
EXAMPLES OF LONG-TERM SUPPORT
9.9%
Unknown
18.8%
Long-Term Support
71.3%
One-Off Support
9. ALBANIA
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Note: an unusually large percentage of instances, 26%, was directed to Seasonal
Giving.
KEY THEMES FOR GIVING
HEALTHCARE SUPPORT TO
MARGINALIZED
GROUPS
EDUCATIONPOVERTY RELIEF /
MITIGATION
21.3% 20.0% 18.8% 5.0%
2014 2015 2016# OF INSTANCES DIRECTED
TO TOP 4 THEMES
(by % of Instances)
Support to Marginalized Groups 43.9% 27.1% 18.8%
Poverty Relief / Mitigation 9.8% 30.6% 21.3%
Healthcare 14.6% 17.6% 20.0%
Education 4.9% 2.4% 5.0%
from 0 to 2% from 2 to 5%
• Culture and Arts • Assistance in Emergencies
• Religious Activities
BREAKDOWN OF OTHER THEMES (% of Instances)
10. 2016 Annual Report on the State of Philanthropy
10|
RECIPIENT ENTITIES
2014 2015 2016# OF INSTANCES DIRECTED TO
VARIOUS TYPES OF RECIPIENT
ENTITIES (by % of Instances)
Institutions 39.1% 10.6% 35.0%
Nonprofits 4.9% 8.2% 8.8%
Individuals / Families 34.1% 76.5% 53.8%
Local / National Governments 7.3% 1.2% N/A
TYPE OF RECIPIENT ENTITIES
(% of Instances)
In 2016, the most frequent recipients of giving were individuals and families
(53.8%). This is a significant decrease from 2015, of almost 20%. The difference
went to institutions to whom support was increased to 35%. Nonprofit
organizations received 8.8% of the donations, which is almost the same as
in 2015. In difference to previous year, no support was recorded to local and
national governments.
State-controlled recipients include therefore only institutions.
53.8%
Individuals /
Families
8.8%
Nonprofits
35.0%
Institutions
11. ALBANIA
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RECIPIENTS OF DONATIONS
Economically Vulnerable 14.6% 31.8% 31.3%
People with Health Issues 14.6% 16.5% 20.0%
Children Without Parental Care 24.4% 10.6% 12.5%
People with Disabilities 9.8% 8.2% 13.8%
Population from
Specific Local Communities
2.4% 20.0% 11.3%
2014 2015 2016KEY FINAL BENEFICIARY GROUPS
(by % of Instances)
20.0%
ECONOMICALLY
VULNERABLE
PEOPLE WITH
HEALTH ISSUES
PEOPLE WITH
DISABILITIES
CHILDREN
WITHOUT
PARENTAL
CARE
POPULATION
FROM SPECIFIC
LOCAL
COMMUNITIES
11.3%
31.3% 13.8% 12.5%
from 0 to 5% from 5 to 10%
• General Population
• People from Other Countries
• Religious Communities
• Homeless People
• Elderly Population
BREAKDOWN OF OTHER FINAL BENEFICIARY GROUPS (by % of Instances)
12. PREPARED BY:
Aleksandra Vesić
EDITORS:
Aleksandra Vesić
Nathan Koeshall
GRAPHIC DESIGN:
Tatjana Negić Paunović
CATALYST BALKANS
Takovska 38, Belgrade
Serbia
www.givingbalkans.org
Belgrade, 2017
Given that the value of the donation in Albania
was reported in only 33.8% of the instances,
estimation about the total amount donated is
made by extrapolation based on the known
data.
The 2016 Annual Report on the State of Philanthropy in Albania –
Quick Facts is part of a broader initiative to promote and stimulate
philanthropy in the region carried out by the Catalyst Foundation.
The underlying research and this publication were created by Catalyst
Foundation (Catalyst Balkans) and with the generous support of the C.
S. Mott Foundation and Balkan Trust for Democracy (BTD).
Opinions expressed in this publication do not necessarily those of the
Balkan Trust for Democracy, the German Marshall Fund of the United
States, or its partners.
Research Supported by:
Research Conducted by:
In Partnership with: