Annik Technology Services provides strategic analytics and business analytics services for the healthcare industry. Their services include brand analytics, pricing strategy analysis, market segmentation, usage and attitude analysis, competitive landscape analysis, and predictive analytics. They analyze various therapeutic areas including pulmonary diseases, cardiovascular diseases, oncology, diabetes, and more. Their analytics help clients improve customer retention, increase market share, optimize products and pricing, identify target customer segments, and increase sales and product growth. They utilize statistical techniques like regression analysis, conjoint analysis, segmentation, and more to address business objectives. They also provide case studies on research projects analyzing topics like new product receptivity, physician treatment algorithms, and product mix optimization.