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Jean-Michel Peny

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What is the real value of digital pharma marketing?
Rapport biosimilars excerpts
Drug value optimization excerpts
Creativity and Performance
Mature brand management
French pharma market 2016 2022 - Excerpts
French generics market attractiveness 2017 - 2022 excerpt
Best in class pharma field force organization
Pharma Training Programs
Time optimization - Eight Practical Recommendations
Be a Smart Manager not just a good one!
Patient centric strategy
Pharma corporate reputation
Best in-class Medical Science Liasons
Best in-class Medical Reps