The document discusses Animoto Educator, a video creation service that teachers can use to engage students. It allows teachers to incorporate photos, videos, and music to create cinematic videos for classroom use. Some suggested uses are introducing new units, reviewing material, digital storytelling, and end of year recaps. The document provides step-by-step instructions for using Animoto and setting it up for student accounts. It also offers best practices like developing a rubric, allowing peer feedback, and sharing student videos.