The document provides an overview of the #AC12 program, which is designed to help startups develop customer-centric business models through customer development and lean startup methodology. It introduces the mentors and their areas of expertise. The agenda includes sessions on introductions, program objectives like achieving product/market fit, weekly schedules, milestones and deliverables. It emphasizes the importance of getting out of the building to test hypotheses through customer interviews and validations.
Understand the basics Federal contracting process. Why is BD necessary? Do you really understand capture? Why you really need to integrate your BD and Proposal process to win more business. This presentation is the start of a series and very high level. Useful for someone new to the federal contracting and proposal process. It is also useful for Public sector employees transitioning into Private sector.
Understand the basics Federal contracting process. Why is BD necessary? Do you really understand capture? Why you really need to integrate your BD and Proposal process to win more business. This presentation is the start of a series and very high level. Useful for someone new to the federal contracting and proposal process. It is also useful for Public sector employees transitioning into Private sector.
A minimum viable product (MVP) is a product with just enough features to gain insight about the product and its future. If you're trying to launch a tech-enabled startup or build a mobile application to solve a problem that matters, the lean startup methodology is an ideal resource for any entrepreneur. It's imperative to run lean because your initial vision is built largely on untested assumptions. In this guideline, you'll learn what entrepreneurs should consider doing before launching an MVP in a timely and cost-effective fashion.
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FITI Workshop_Marketing and Strategy for StartupsAlbert Weng
Title: Course 5_Marketing & Strategy for Startups
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Date: 2021/06/05
Format: online live course & workshop (Google Meet)
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The Benefits Of Innovation Workshops: Co-Creation And Remote CollaborationHarry Alford
Innovation workshops drive companies to develop a compelling point of view, see competitive challenges in a new light, address specific painful problems, and create hooks of synchronicity to stimulate productivity. Over the course of a three-hour session, we facilitate design thinking exercises to connect problems to a solution. This presentation articulates the benefits of participating in an innovation workshop.
Organizer: Hsinchu Science Park Bureau (HSPB), FITI Program
Instructor: Albert Weng
Date: 2021/06/26
Venue: online
Participants: 20+ startup team from FITI and other programs supported by HSPB
1st Conference - Catherine Hills - Service Design and Design ThinkingCatherine Hills
“Speaking with people. How to collaborate with and deliver value for your customers.”
It’s easy to say that we need to have “customer collaboration”, but how can we do this effectively? One way is by speaking to people, but what do you do with the information gathered to deliver valuable outcomes for them?
What does “human centred design”, “service design” and “design thinking” mean? How can we use “design sprints” and how can this be revalidated through the shorter feedback loops and frequent delivery that working with agility insists upon?
It’s all connected to human factors so let’s learn how these can combine to help us get closer to our customers and really deliver!
Catherine Hills is UX and Service Design Director at RMIT Online.
An accomplished and collaborative agile human-centered experience designer and research lead, she has worked for a range of businesses including ANZ Banking Group, SEEK, REA Group, Thoughtworks, 99designs, Envato and the University of Melbourne. Catherine is a seasoned Agile UX practice, delivery lead and people coach, with experience in product discovery and innovation.
Catherine entered industry as a graphic and interaction designer and front-end engineer. Since then, her experience has been gathered in organisations in both the United Kingdom and Australia. Catherine has led design and research in digital agencies, publishing companies, education, technology and startups.
https://www.1stconf.com/speakers/#catherineh
Entrepreneurial Development Course will strive to provide unique learning experiences based on artifacts, stories and lives from Indian business traditions of ingenuity, resourcefulness and innovation.
A minimum viable product (MVP) is a product with just enough features to gain insight about the product and its future. If you're trying to launch a tech-enabled startup or build a mobile application to solve a problem that matters, the lean startup methodology is an ideal resource for any entrepreneur. It's imperative to run lean because your initial vision is built largely on untested assumptions. In this guideline, you'll learn what entrepreneurs should consider doing before launching an MVP in a timely and cost-effective fashion.
Before you launch your idea test it and see if there is initial interest. This presentation will help you to test your idea and refine it before you launch. Lets make your idea more successful.
FITI Workshop_Marketing and Strategy for StartupsAlbert Weng
Title: Course 5_Marketing & Strategy for Startups
Organizer: FITI, a gov-led startup program in Taiwan
Date: 2021/06/05
Format: online live course & workshop (Google Meet)
Attendees: teams from Top 15 of the FITI 2021-01 group
The Benefits Of Innovation Workshops: Co-Creation And Remote CollaborationHarry Alford
Innovation workshops drive companies to develop a compelling point of view, see competitive challenges in a new light, address specific painful problems, and create hooks of synchronicity to stimulate productivity. Over the course of a three-hour session, we facilitate design thinking exercises to connect problems to a solution. This presentation articulates the benefits of participating in an innovation workshop.
Organizer: Hsinchu Science Park Bureau (HSPB), FITI Program
Instructor: Albert Weng
Date: 2021/06/26
Venue: online
Participants: 20+ startup team from FITI and other programs supported by HSPB
1st Conference - Catherine Hills - Service Design and Design ThinkingCatherine Hills
“Speaking with people. How to collaborate with and deliver value for your customers.”
It’s easy to say that we need to have “customer collaboration”, but how can we do this effectively? One way is by speaking to people, but what do you do with the information gathered to deliver valuable outcomes for them?
What does “human centred design”, “service design” and “design thinking” mean? How can we use “design sprints” and how can this be revalidated through the shorter feedback loops and frequent delivery that working with agility insists upon?
It’s all connected to human factors so let’s learn how these can combine to help us get closer to our customers and really deliver!
Catherine Hills is UX and Service Design Director at RMIT Online.
An accomplished and collaborative agile human-centered experience designer and research lead, she has worked for a range of businesses including ANZ Banking Group, SEEK, REA Group, Thoughtworks, 99designs, Envato and the University of Melbourne. Catherine is a seasoned Agile UX practice, delivery lead and people coach, with experience in product discovery and innovation.
Catherine entered industry as a graphic and interaction designer and front-end engineer. Since then, her experience has been gathered in organisations in both the United Kingdom and Australia. Catherine has led design and research in digital agencies, publishing companies, education, technology and startups.
https://www.1stconf.com/speakers/#catherineh
Entrepreneurial Development Course will strive to provide unique learning experiences based on artifacts, stories and lives from Indian business traditions of ingenuity, resourcefulness and innovation.
Brief explanation of dybiosis and leaky gut syndrome. Herbal and dietary recommendations using Inno-Vita formulas. This information is for education purposes only. Herbal programs should be monitored by a qualified health professional.
Building new products - sundar rajan - introduction (part 1)Sundar Rajan
In this talk, we will understand the challenges & risks associated with new product development. We will also learn the concept of a discovery process to minimize these risks in a systematic way.
During the talk we will build a fictious product using the discovery process to understand this methodology.
Presented at Ford's 2017 Global IT Learning Summit (GLITS)Ron Lazaro
Presentation Details: The best way to think about product discovery is to think about it in relation to product delivery. It's not possible to build a product without doing both discovery and delivery. Discovery encompasses all the activities that we do to decide what to build. It includes all the decisions we make to decide what to build next, whereas delivery is all the activities we do to write code, package releases, ship products. It's how we deliver value to our customers.
Key takeaway for the participants will be to help them understand the difference between Product Discovery and Product Delivery and how to apply techniques in doing both.
Lean product discovery: Build the right sh*t - ProductCamp Austin - PCA19Daniel Katz
How do you know what you should be building? Are your customers requests actually what they need? Do they know what they want? … and more importantly, what’s the real cost of getting it wrong? Lean Product Discovery is an easy way to help answer these questions and validate (or define) what you’re about to build. Reconsider your ever growing backlog of epics and stories into a validated list of customer value. Transform your team from being a “feature factory” to becoming a squad of strategic feature ninjas. In this session we will overview Lean Product Discovery, go over strategies, tactics and tips to establish an environment of testing and validation. Although I’m categorizing this under “Product Strategy,” this topic crosses into half of the categories offered. Nobody puts Lean Product Discovery in a corner.
Presenter: Dan Katz Dan Katz is a user-centric technologist who creates products that people want to use. He’s passionate about lean product discovery and user psychology, mixed metaphors, craft coffee and ice cream. Dan is a Director of Product Management at CA Technologies. When not focused on his users, he can be found masquerading as an Agile coach preaching the philosophy of kaizen.
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So you’ve begun the product development process. But there’s more to consider as a product manager. How do you know when you’ve built something sufficient as the initial product launch? How can you manage to continually iterate improvements to that product, once it’s been launched? Session Two addresses the challenge of delivering functionality with integrity!
This presentation was provided by Eric Swenson of Swensonia Consulting, during Session Two of the NISO event "Agile Product and Project Management for Information Products and Services," held on May 21, 2020.
Explore L&D trends and insights for 2015. Kineo US leaders Cammy Bean, VP of Learning Design, and Chip Cleary, VP of Solutions and Consulting, discuss top tips for adding business value to your learning strategy this year.
12 Rules for Building Your Product Management PlaybookJeremy Horn
Slides Ian Moulton recently used in his discussion w/ mentees of The Product Mentor.
The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals…Better Decisions. Better Products. Better Product People.
Throughout the program, each mentor leads a conversation in an area of their expertise that is live streamed and available to both mentee and the broader product community.
http://TheProductMentor.com
No startup business experiences the same journey to success, but there are general stages that most companies move through as they grow:
1) Validation
2) Product Development
3) Commercialization
4) Scale/Growth
The Center for Entrepreneurial Innovation (CEI) helps its clients through these stages of business development and offers best practices for each stage. Represented by an amazing lineup of speakers, including Hart Shafer (Innovation Coach / Founder, Theraspecs), Eric Miller (Principal, PADT Inc.), Nate Curran (Entrepreneur-in-Residence, CEI) and Russ Yelton (CEO, Pinnacle Transplant Technologies, "The Startup Lifecycle" presentation offers unique insights and best practices for entrepreneurs growing their business.
Some insight into what information VCs are looking for from early stage companies, and why startups themselves should be gathering and focusing on this self-same information
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
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In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
FIA officials brutally tortured innocent and snatched 200 Bitcoins of worth 4...jamalseoexpert1978
Farman Ayaz Khattak and Ehtesham Matloob are government officials in CTW Counter terrorism wing Islamabad, in Federal Investigation Agency FIA Headquarters. CTW and FIA kidnapped crypto currency owner from Islamabad and snatched 200 Bitcoins those worth of 4 billion rupees in Pakistan currency. There is not Cryptocurrency Regulations in Pakistan & CTW is official dacoit and stealing digital assets from the innocent crypto holders and making fake cases of terrorism to keep them silent.
2. Agenda
• Introductions.
• Program overview.
• Our expectations.
• Program objectives.
• Introduction to Customer Development.
• Week one milestones.
• Week one housekeeping.
• Key reading for the program.
4. Adrian Stone
Serial Entrepreneur
x 3 Exits via SurePlan
$20-$25m range across US, UK,
Australia, New Zealand.
Finance company + $3m T/O
Helps with. Strategy, business
modelling, enterprise sales,
channel partnerships,
internationalisation, capital
raising and negotiation.
5. Andrew Birt
Marketer and entrepreneur.
Startup Marketing, RosterPlus,
Lean Startup Melbourne &
AngelCube.
Helps with. Lean. Customer
discovery, customer validation
and customer acquisition.
Market testing, branding, pricing,
business modelling, online
marketing, public relations,
pitching and capital raising.
6. Nathan Sampimon
Developer and Entrepreneur.
Founder of Inspire9 web agency & co-
working space. Cofounder AngelCube.
Helps with. Agile development, user
personas, lean startup methodology,
back and front-end design, UI/UX, web
business models, hosting, cloud
infrastructure, user testing, payment
gateways etc.
8. Mentors & Advisors
• VC’s / Entrepreneurs / and SME
experts e.g. Legal, UI/UX etc.
• Their role is to help you “get out
of the building”
• Share contacts
• Offer real world entrepreneurial
advice
• Critical feedback
• Note: You should arrange your
schedule around them not the
other way round.
9. Mentors tactical guidance
• You’ll meet a lot of mentors,
• Respond to our internal
some of who you’ll know &
critique of your team
new people. In addition to
our sessions. Find one or two
to do this for you. • Rolodex help - “why don’t
you call x?”
• Review your presentation
• Pushing your team to make 5
before you present.
- 10 customer contacts/ week
• Comment on your teams
• Meeting one-on-one with
Customer Discovery blog (to
your teams at least four to
be discussed)
five times during the program.
16. Our expectations of you.
• That one of the founders spends a • That if you don’t have a product yet
you have a compelling mock-up or
minimum of 10-20 hours out of the
predesign that you can use to start
building and working on Customer
building excitement.
Development.
• That you do whatever it takes to • That you strive to be the #1 brand
in your category via PR, marketing,
learn from customers, understand
audience building, social, content
the value you could deliver, get
marketing, partnerships & getting
their buy-in and lock in $$$ as early
your brand noticed and talked
as possible.
about.
• That you document your customer
• That you don’t suck at email (hint:
development journey, hypothesis’,
reply instantly to important people,
tests and learning every week (it is
customers and investors).
the best source of investor
readiness you’ll ever develop). • That you treat each-other with
respect, help each-other through
• That your branding, copywriting,
good and bad times, provide
landing pages or front-end design
constructive feedback to your peers
look f#cking amazing.
and enjoy the ride.
17. AngelCube by the numbers
• ~24 mentor sessions (2 per week).
• 12 milestone sessions (This is #1).
• 12 pitch practice sessions.
• 10-20 hours per week of Customer Development
• 3 mentor speed-dating events
• 1 hour per week blogging your learnings.
19. AngelCube is really about
getting Out of The Building
• AngelCube is not just about mentor sessions.
• AngelCube is not just about “getting feedback”
• AngelCube is not just about learning to pitch.
• AngelCube is about the work you do outside the building...
It’s the difference between a vision and a hallucination
(Steve Blank).
20. Program objectives.
• Going from idea or “a product” to a business.
– Business Model + Customer Development
– Hypotheses testing of the business model(s)
– Getting “out of the building”
– Execution. Product development/refinement.
• Product/Market Fit.
• Positioning (Messaging & Mindshare)
• Economics (Cost of Acquisition)
• Growth (Marketing, PR, Partners, Momentum)
• Investor Readiness. (Pitching. Intro’s. Knowledge, etc)
21. Two types of Startups.
Before product market fit.
& After product market fit.
Marc Andreeseen, Founder Netscape & Andreeseen Horowitz Capital
22. What is Product/Market Fit?
1. The customer is willing to pay for the product.
2. The cost of acquiring the customer is less than
what they pay for the product.
3. There’s sufficient evidence indicating the market
is large enough to support the business.
34. 20 Minute Exercise
• Sketch out your business model canvas.
• Write down your riskiest assumption, as something
that you need to test.
• Conceive a test (MVP) you will run this week to
validate or disprove this assumption.
• Develop the criteria to determine if your test has
passed or failed.
• List who you need to interview and design the process.
38. A pivot can be on the product, business
model, and engine of growth. Here’s 10.
Zoom-in pivot. 5.Business
1.Zoom-out pivot. architecture pivot.
2.Customer 6.Value capture
segment pivot. pivot.
3.Customer need 7.Engine of growth
pivot. pivot.
4.Platform pivot. 8.Channel pivot.
9.Technology pivot.
Eric Ries, The Lean Startup 2011
39. I recommend that every
startup have a regular
pivot or persevere
meeting.
Eric Ries, The Lean Startup 2011
43. 9 Milestones to Growth
• Where’s the love.
• Expose the core gratifying experience.
• Metrics.
• Start charging.
• Extreme customer support.
• Brand experience over awareness.
• Driving growth. (Dave McClure, AAARR)
• Business / process building.
• Patience / persistence / durability.
“Milestones to Startup Success”, Sean Ellis - Startup-Marketing.com 2009
44. AAARR Metrics
• Acquisition: users come from various channels.
• Activation: users enjoy 1st visit “Experience”
• Retention: users come back multiple times.
• Referall: users like product enough to refer.
• Revenue: users conduct monetization.
Dave McClure, Startup Metrics for Pirates
52. Team Deliverables
- Sketch out your business model canvas.
- Identify your most critical / riskiest assumption.
- Develop a way to MVP (test) that assumption (slide deck,
screenshots, diagram, brochure, landing page, demo etc).
- Write your interview process including key insights.
- Conduct 10-20 real customer (or user) F2F interviews.
- Start a blog, journal, wiki or LeanLaunchLab to describe the
key customer insights you’ve gained during these interviews.
- Make necessary product improvements based on customer
feedback and lessons learned from real customers.
- Present this learning back to the group in 10 minutes - Monday
53. Housekeeping
- Develop a loose 13 week product and CustDev plan.
- Develop a product plan, that can factor in Customer insights.
- Develop a loose 13 week budget and book a time with Adrian
and Andrew for budget approval and payment of the $20,000.
- Ensure the company is formed (or process started).
- Book a time with Adrian to sign all legal documentation.
- Please join the AngelCube Yammer and introduce yourself.
- Set-up your AngelList profile with existing brand and logo.
54. The boardoom reimagined.
Blog Customer Development progress as a
narrative following this format.
• Keep score of the strategy changes with the
Business Model Canvas
• Comment/Dialog with advisors and
investors on a near-realtime basis.
57. Cust Dev Manifesto
A Startup Is a Temporary Organization Designed to Search
for A Repeatable and Scalable Business Model
There are no facts in the building, so get 9. Startup Metrics are Different from Existing
out of the building. Companies
1. Pair Customer Development with Agile 10.Agree on Market Type – It Changes
Development Everything
2. Failure is an Integral Part of the Search for 11.Fast, Fearless Decision-Making, Cycle Time,
the Business Model Speed and Tempo
3. If You’re Afraid to Fail You’re Destined to 12.If it’s not About Passion,You’re Dead the
Do So Day You Opened your Doors
4. Iterations and Pivots are Driven by Insight 13.Startup Titles and Functions Are Very
5. Validate Your Hypotheses Different from a Company’s
with Experiments 14.Preserve Cash While Searching. After It’s
6. Success Begins with Buy-In from Investors Found, Spend
and Co-Founders 15.Communicate and Share Learning
7. No Business Plan Survives First Contact 16.Startups Demand Comfort with Chaos and
with Customers Uncertainty
8. Not All Startups Are Alike