The website Yhaaustralia.com targets 18-25 year old travelers as its main audience. It uses bright colors and images of young people traveling in groups that this age group would relate to. The layout is simple with easy navigation and sections for searching and booking. Images on the site depict group tours and hostel accommodations available. The website aims to be inclusive of all races, genders, and sexualities in its design and content.

1. Analysing website
Yhaaustralia
Target audience: going over the website seeing how it works and how it is layout the target audience
seems to be between 18 – 25.The website being about travelling 18 – 25 is the main target audience.
The website is easy to use and made up of bright colours which the target audience would relate
more to than older. The website shows images of groups of people who have travelled with this
site/company and they are all in the ages of 18 – 25.
Aesthetic quality: the quality of the website is very good as it has many bright colours which make
the website standout. The website looks very professional as it has a logo, a theme of colours and an
easy layout.

2. Layout: the layout is simple as you can see in the image above it is set out to be very easy to use. It
has its navigation bar with the main options of the website to help you find the pages you need. In
the middle it has a search box which will help you get directly to the hostel/place you would like to
go/know about. The website has a box in the right corner where you can find the information on
your own booking with the company. At the bottom of the page the website also contains more links
to give you more information about your holidays.
The type of Images to be used: the types of images used are images of the groupie tours, the places
that the groupies can go to, other holidays for bag packing and hostels which are to visit.
Publishing format: the website is published as an html as it is on internet explorer as
www.yha.com.au. The website also has JavaScript animations and other uses of JavaScript to use on
the website..
Legal and ethical considerations: the legal and ethical considerations of the website are to all races,
gender and sexuality. The colours are unisex so they are not aimed straight to any gender or race.
Oz intro

3. Target audience: going over the website seeing how it works and how it is layout the target audience
seems to be between 18 – 25. The website being about travelling 18 – 25 is the main target
audience. The website is easy to use and made up of bright colours which the target audience would
relate more to than older. The website shows images of groups of people who have travelled with
this site/company and they are all in the ages of 18 – 25.
Aesthetic quality: the quality of the website is very professional and the site seems very different to
an original website, the colours of the website go very well together and make the site stand out.
The colours and images of the website make the website seem more of a holiday, waterpark website
though which isn’t the audience they are trying to atract.

4. Layout: the layout is very different to an original layout as it is set out with images and no links apart
from the navigation. The navigation isn’t a bar, they are just rollover buttons sat at the top of the
page that lead to the pages mention. The pages have a theme and colour which is like a water
theme. The layout of the other pages is all similar in the way that everything is in the middle of the
pages.
Layout: on each page at the bottom has the banner which is also unusual to a normal website. The
banner contains screen icons and options to choose from to explore the site further
The type of Images to be used: the types of images used are images of the groupie tours, mountains
and other adventures places, other holidays for bag packing holiday resorts which are to visit.
Publishing format: the website is published as an html as it is on internet explorer
ashttp://www.ozintro.com/. The website also has JavaScript animations and other uses of JavaScript
to use on the website.

5. Legal and ethical considerations: the legal and ethical considerations of the website are to all races,
gender and sexuality. The colours are unisex so they are not aimed straight to any gender or race.