Amul
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GCMMF (Gujarat Cooperative Milk Marketing Federation Ltd.) is a cooperative dairy federation owned by 3.23 million milk producers in Gujarat, India. It was established in 1974 under the guidance of Dr. Verghese Kurian and Tribhuvandas Patel. GCMMF markets its products under the brand names Amul and Sagar. It handles over 23 million liters of milk per day from 18 district cooperative unions representing 17,025 village societies. In 2013-14, GCMMF's sales turnover was Rs. 18,143 crores (US $3 billion).
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Amul full presentation
Amul was founded in 1946 in Anand, Gujarat, India to help milk producers and stop exploitation by middlemen. It grew under the leadership of Tribhuvandas Patel and Dr. Verghese Kurien. Amul operates on a cooperative model with dairy cooperatives at the village level that are federated into larger unions. This model helped India become the largest milk producer in the world. Amul is known for its low cost strategy and iconic advertising featuring the Amul girl. It has a diverse product portfolio and a strong distribution network that has helped its annual turnover grow to $3.2 billion.
Amul
This document is an internship report submitted by Rohit Pathak analyzing Amul's product development and customer feedback. It includes an executive summary, industry profile on the food industry in India focusing on dairy processing, company profile of Amul, description of Amul Pro, research methodology used, findings, and conclusion. The main task of Rohit's internship was promoting the new Amul Pro product and making it available in stores while gathering feedback from 50 retailers on their views of the product.
Amul ppt
1) Amul is a brand managed by Gujarat Cooperative Milk Marketing Federation which was established in 1946 as the first dairy cooperative in India.
2) It has grown to become the largest food brand in India, linking over 2.8 million milk producers in 13,000 villages through a cooperative system.
3) Amul products including milk, butter, cheese and ice cream are very popular for their high quality and affordable prices, due to the cooperative business model that prioritizes farmers' interests.
Amul India
Amul is India's largest food brand that has been managed by GCMMF since 1946. It collects over 12 million liters of milk daily from over 10,000 dairy cooperatives across Gujarat. Amul uses advanced quality control systems and processes the milk through pasteurization, standardization, and packaging before distributing it nationwide through over 5 million retailers. It has become the largest producer of milk and milk products in India with an annual turnover of Rs. 9,700 crore through a robust business model that links dairy farmers to consumers.
comparision between amul & vadilal
Amul was formed in 1946 as a dairy cooperative in Anand, Gujarat. It is jointly owned by 2.6 million milk producers and managed by the Gujarat Cooperative Milk Marketing Federation. Amul pioneered the White Revolution in India, making the country the largest milk producer in the world. It offers high quality milk and dairy products at reasonable prices. Amul's success is attributed to its cooperative model which ensures fair prices for farmers and affordable products for consumers. It has become a global brand and continues to grow its domestic and international markets.
Amul
- Amul is a dairy cooperative brand managed by the Gujarat Cooperative Milk Marketing Federation. It was established in 1946 in Anand, Gujarat in response to exploitation of milk producers.
- Amul follows a three-tier cooperative model with village dairy cooperative societies, district milk unions, and a state level milk federation. It is now the largest food brand in India.
- Amul has a large and complex supply chain involving milk collection from farmers, processing, production of dairy products, and national distribution. Coordination between different entities is crucial.
- The brand saw success by assuring farmers a market for their milk and increasing membership over time which increased milk availability. Amul continues expanding operations
Case study on Amul-2019
To Download this presentation :- https://drive.google.com/open?id=1frXqauSVRYVDYSaC6RfVYGrkeobuQwaO
for more information contact me on instagram at :- @jigar__bheda
Amul extensive report
- The Kaira District Co-operative Milk Producers’ Union was formed in 1946 in response to exploitation of milk producers by traders in Anand, India. It aimed to collect and process milk directly from farmers.
- It was developed under leaders like Sardar Patel and Dr. Verghese Kurien. It established the first modern dairy in Anand and was successful in producing skimmed milk powder from buffalo milk.
- The cooperative movement spread across Gujarat and the Gujarat Co-operative Milk Marketing Federation was formed in 1973 to market products under the Amul brand across the state.
Recommended
Amul full presentation
Amul was founded in 1946 in Anand, Gujarat, India to help milk producers and stop exploitation by middlemen. It grew under the leadership of Tribhuvandas Patel and Dr. Verghese Kurien. Amul operates on a cooperative model with dairy cooperatives at the village level that are federated into larger unions. This model helped India become the largest milk producer in the world. Amul is known for its low cost strategy and iconic advertising featuring the Amul girl. It has a diverse product portfolio and a strong distribution network that has helped its annual turnover grow to $3.2 billion.
Amul
This document is an internship report submitted by Rohit Pathak analyzing Amul's product development and customer feedback. It includes an executive summary, industry profile on the food industry in India focusing on dairy processing, company profile of Amul, description of Amul Pro, research methodology used, findings, and conclusion. The main task of Rohit's internship was promoting the new Amul Pro product and making it available in stores while gathering feedback from 50 retailers on their views of the product.
Amul ppt
1) Amul is a brand managed by Gujarat Cooperative Milk Marketing Federation which was established in 1946 as the first dairy cooperative in India.
2) It has grown to become the largest food brand in India, linking over 2.8 million milk producers in 13,000 villages through a cooperative system.
3) Amul products including milk, butter, cheese and ice cream are very popular for their high quality and affordable prices, due to the cooperative business model that prioritizes farmers' interests.
Amul India
Amul is India's largest food brand that has been managed by GCMMF since 1946. It collects over 12 million liters of milk daily from over 10,000 dairy cooperatives across Gujarat. Amul uses advanced quality control systems and processes the milk through pasteurization, standardization, and packaging before distributing it nationwide through over 5 million retailers. It has become the largest producer of milk and milk products in India with an annual turnover of Rs. 9,700 crore through a robust business model that links dairy farmers to consumers.
comparision between amul & vadilal
Amul was formed in 1946 as a dairy cooperative in Anand, Gujarat. It is jointly owned by 2.6 million milk producers and managed by the Gujarat Cooperative Milk Marketing Federation. Amul pioneered the White Revolution in India, making the country the largest milk producer in the world. It offers high quality milk and dairy products at reasonable prices. Amul's success is attributed to its cooperative model which ensures fair prices for farmers and affordable products for consumers. It has become a global brand and continues to grow its domestic and international markets.
Amul
- Amul is a dairy cooperative brand managed by the Gujarat Cooperative Milk Marketing Federation. It was established in 1946 in Anand, Gujarat in response to exploitation of milk producers.
- Amul follows a three-tier cooperative model with village dairy cooperative societies, district milk unions, and a state level milk federation. It is now the largest food brand in India.
- Amul has a large and complex supply chain involving milk collection from farmers, processing, production of dairy products, and national distribution. Coordination between different entities is crucial.
- The brand saw success by assuring farmers a market for their milk and increasing membership over time which increased milk availability. Amul continues expanding operations
Case study on Amul-2019
To Download this presentation :- https://drive.google.com/open?id=1frXqauSVRYVDYSaC6RfVYGrkeobuQwaO
for more information contact me on instagram at :- @jigar__bheda
Amul extensive report
- The Kaira District Co-operative Milk Producers’ Union was formed in 1946 in response to exploitation of milk producers by traders in Anand, India. It aimed to collect and process milk directly from farmers.
- It was developed under leaders like Sardar Patel and Dr. Verghese Kurien. It established the first modern dairy in Anand and was successful in producing skimmed milk powder from buffalo milk.
- The cooperative movement spread across Gujarat and the Gujarat Co-operative Milk Marketing Federation was formed in 1973 to market products under the Amul brand across the state.
amul ppt
Amul is an Indian dairy cooperative founded in 1946 by Tribhuvandas Patel and Verghese Kurien in Anand, Gujarat. It is managed by the Gujarat Cooperative Milk Marketing Federation Ltd. which today has over 3 million milk producers as owners. Amul produces and distributes various dairy products, including milk, butter, ice cream, cheese and beverages. It also operates "any time milk" machines that dispense fresh milk pouches.
Amul
Amul was formed in 1946 in Gujarat, India. It is managed by the Gujarat Cooperative Milk Marketing Federation and has helped make India the largest producer of milk and milk products in the world. Amul uses customer-based market segmentation and has a wide range of products from milk to cheese to ice cream to target different customer groups. Factors in Amul's success include highly satisfied customers, improved socio-economic conditions in India, and a strong supply chain.
Project on amul (1)
The document provides an overview of Amul dairy cooperative in India. Key points include:
- Amul was formed in 1946 in Anand, Gujarat and has over 2.8 million milk producer members. It pioneered the dairy cooperative movement in India.
- Amul processes over 10 million liters of milk per day into various dairy products. It has an annual turnover of over $1 billion.
- The Amul model uses a three-tier structure of village dairy cooperative societies that are affiliated to district-level milk unions, which are further federated to a state-level milk federation. This structure allows for delegation across different levels.
Amul Project report pppp
The document provides details about Amul, a dairy cooperative in India. It discusses Amul's history beginning in 1946 and how it has helped spur India's white revolution making it the largest producer of milk and milk products. It then describes Amul's organizational structure and production processes. The production processes discussed include the collection and testing of raw milk, pasteurization and standardization, separation into cream and skimmed milk, quality checks, packaging, storage, and production of milk powder, butter, and ice cream.
Consumer Behavior towards Amul Products
This document summarizes a student's summer project presentation on a study of consumer behavior towards Amul products in Sabarkantha district, India. It includes an introduction on consumer behavior and the dairy industry. It then outlines the project's objectives, research methodology used which was a random sample of 120 consumers across 3 talukas. Key findings included high consumer satisfaction with quality but some issues with availability and price. Suggestions focused on improving product awareness, like for Amul khoa, and increasing local advertising.
Amul Facts
The document provides an overview of Amul, an Indian dairy cooperative. It discusses that Amul was formed in 1946 in Gujarat and now has over 3 million producer members. Amul has become the largest milk producer in India and inspired the country's White Revolution. The document outlines Amul's vision, locations, organizational structure, wide range of dairy products, financial and operational performance, SWOT analysis, market share and achievements.
Amul
Formed in 1946, Amul is India's largest dairy cooperative and the world's largest vegetarian cheese brand. It began as a cooperative of milk producers in Kaira District, Gujarat who were receiving unfairly low prices from private dairies. Led by Dr. Verghese Kurien, the cooperative expanded into the Gujarat Cooperative Milk Marketing Federation (GCMMF) which today connects over 3 million milk producers across Gujarat. Amul controls 30 dairy plants, has annual revenues of over $2 billion, and markets its products domestically and internationally. The cooperative structure has empowered small farmers, increased milk production, and contributed significantly to India's "White Revolution".
Amul
Amul is a dairy cooperative based in Anand, Gujarat that is jointly owned by millions of milk producers. It was established in 1946 to provide fair prices to farmers and counteract exploitation by middlemen. Amul produces a wide range of dairy products under the Amul brand including milk, butter, ghee, cheese, and ice cream. It has established itself as a successful cooperative model that has transformed India's dairy industry and provided economic opportunities for farmers.
Project report amul (gcmmf)
This document provides an overview of Amul, an Indian dairy cooperative based in Anand, Gujarat. It discusses Amul's founding in 1946 in response to exploitation of milk farmers by private traders. Amul now has over 3 million milk producer members. The document profiles Amul's organizational structure and operations, products including milk, butter, ghee, and ice cream. It analyzes the Indian and world dairy industries and Amul's role in India's White Revolution. The document also examines Amul's marketing strategies and provides profiles and analyses of new Amul Lactose Free Milk and Liquid Creamer products.
AMUL PRESENTATION
Amul was formed in 1946 as a dairy cooperative in Anand, Gujarat. It is managed by the Gujarat Cooperative Milk Marketing Federation and has grown to become the largest food brand in India. As of 2012, Amul had a 25% market share in the Indian dairy market and an annual turnover of $2.2 billion from procuring over 12 million liters of milk per day. Amul follows a cooperative model where milk producers control procurement, processing, and marketing through professional management.
SUMMER INTERNSHIP PROJECT ON AMUL
1) The document summarizes a summer training project conducted at Amul (Anand Milk Union Limited) to study consumer buying behavior with respect to Amul milk.
2) The objectives of the project were to understand consumer awareness, reasons for buying or not buying Amul milk, and analyze usage patterns.
3) Surveys were conducted at retail outlets in Nagpur to collect data and feedback from consumers on Amul milk products like Taaza, Gold, and Double Toned varieties.
SIP Amul
Amul is introducing two new products: Amul Liquid Creamer and Amul Lactose Free Milk. Amul Liquid Creamer is a shelf-stable dairy creamer as an alternative to milk powder. It will target hotels, airlines, and offices. Amul Lactose Free Milk is the first lactose-free milk in India targeting people with lactose intolerance. Field research was conducted through store promotions and sampling. Key findings were a lack of awareness about the products' benefits and retailers' dissatisfaction with margins and damaged goods policies. Recommendations include improving supply chain management, providing reasonable margins, and placing Lactose Free Milk in larger 1L cartons.
Advertorial and Segmentation Targeting Positioning (STP) Analysis of AMUL
The presentation aims to provide an insight of an analysis to Advertisements of the brand 'AMUL' and understand its Segmentation, Target Market and Positioning.
GCMMF ( Gujarat Co-operative Milk Marketing Federation Limited )
This an overall View one of the leading Brand of Dairy Industry...
And Asia Topmost Dairy ...... Its My MBA Presentation,
Kindly See it on Microsoft Office 13...
analysis on amul products
This document provides an analysis of product development for Amul. It begins with an acknowledgement and introduction. It then discusses the dairy processing industry and major players in India. The document provides an overview of Amul, including its founding, achievements, and wide range of dairy products. It analyzes Amul's major competitors and concludes with a discussion of promoting its new product, Amul Pro.
SIP REPORT OF AMUL.docx
This is the SIP report of Amul. If you want more details then follow me on LinkedIn
https://www.linkedin.com/in/abhishek-k-6ab76818b
Amul
The document provides a history of Amul, beginning with the establishment of the Kaira District Co-operative Milk Producers Union in 1946. It details Amul's growth over the decades as it established dairy cooperatives across Gujarat. Amul is now the Gujarat Co-operative Milk Marketing Federation, with over 3 million producer members, handling nearly 14 million liters of milk per day. Amul has become one of the largest food brands in India and pioneered the white revolution to boost rural incomes. It aims to ensure milk producers receive the maximum share of consumer rupees.
Amul project
This document provides an overview of consumer behavior and satisfaction related to Amul milk and products. It discusses the importance of understanding consumer behavior for marketing management. Consumer behavior is influenced by psychological, social, and physical factors and involves awareness, evaluation, purchase, consumption, and sharing of experiences. It notes that consumer behavior is a social process and marketing must take into account individual differences and influences. The concept of consumer behavior is introduced as the study of how individuals make decisions on spending resources. Key questions around who, how, where, when, why and how often products are bought and used are important to understand the decision making process.
PROJECT AMUL
Amul was formed in 1946 as a dairy cooperative in Anand, Gujarat owned by 2.6 million milk producers. It pioneered the White Revolution in India that made India the largest milk producer in the world. Amul processes over 10 million liters of milk per day and earns an annual turnover of over $1 billion. It became successful due to the leadership of Dr. Verghese Kurien who established the cooperative model that empowered milk producers and increased India's milk production dramatically. Amul's brand was built on providing high quality products at affordable prices nationwide.
amul
Amul is an Indian dairy cooperative founded in 1946 with headquarters in Anand, India. It is owned by millions of milk producers and is one of the largest food companies in India. Amul produces milk and dairy products, including butter, milk powder, ghee, ice cream, and cheese. Amul ice cream was launched nationally in 1999 and has become the top ice cream brand in India with a 38% market share, significantly higher than its nearest competitor. Amul uses innovative marketing strategies including affordable pricing, diverse product offerings to meet the needs of various customer segments, and memorable advertising campaigns.
A Study of Computer Applications in the Management of Aavin Dairy Cooperative...
A Study of Computer Applications in the Management of Aavin Dairy Cooperative...Dr. Ramkumar Lakshminarayanan
This document provides information about a PhD public viva-voce examination for a candidate studying computer applications in the management of dairy cooperatives. The 3-page document includes objectives of the study, a literature review on dairy cooperatives and computer applications, profiles of dairy cooperatives in India and Tamil Nadu, computer applications used by AMUL and AAVIN dairy cooperatives, and a comparison of computerization between the two. The candidate is presenting their research under the guidance of Dr. P.M Meera Mohiadeen and will be examined by Dr. M Balasundaram.Aavin Ratio analysis MBA in FINANCE ppt for Internship project
This document analyzes the financial ratios of Salem District co-operative milk producer union Ltd. from 2008-2009 to 2012-2013. It aims to determine the financial condition and performance of the company and find solutions to unfavorable financial statements. Primary and secondary data were collected, including financial reports and balance sheets. Various profitability, turnover, and solvency ratios were calculated like operating ratio, gross profit ratio, current ratio, and liquid ratio. The findings show the operating ratio needs improvement to reduce operating costs. Recommendations include reducing costs and improving current asset management. In conclusion, the company has generally performed well over the past 5 years with increasing profitability.
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amul ppt
Amul is an Indian dairy cooperative founded in 1946 by Tribhuvandas Patel and Verghese Kurien in Anand, Gujarat. It is managed by the Gujarat Cooperative Milk Marketing Federation Ltd. which today has over 3 million milk producers as owners. Amul produces and distributes various dairy products, including milk, butter, ice cream, cheese and beverages. It also operates "any time milk" machines that dispense fresh milk pouches.
Amul
Amul was formed in 1946 in Gujarat, India. It is managed by the Gujarat Cooperative Milk Marketing Federation and has helped make India the largest producer of milk and milk products in the world. Amul uses customer-based market segmentation and has a wide range of products from milk to cheese to ice cream to target different customer groups. Factors in Amul's success include highly satisfied customers, improved socio-economic conditions in India, and a strong supply chain.
Project on amul (1)
The document provides an overview of Amul dairy cooperative in India. Key points include:
- Amul was formed in 1946 in Anand, Gujarat and has over 2.8 million milk producer members. It pioneered the dairy cooperative movement in India.
- Amul processes over 10 million liters of milk per day into various dairy products. It has an annual turnover of over $1 billion.
- The Amul model uses a three-tier structure of village dairy cooperative societies that are affiliated to district-level milk unions, which are further federated to a state-level milk federation. This structure allows for delegation across different levels.
Amul Project report pppp
The document provides details about Amul, a dairy cooperative in India. It discusses Amul's history beginning in 1946 and how it has helped spur India's white revolution making it the largest producer of milk and milk products. It then describes Amul's organizational structure and production processes. The production processes discussed include the collection and testing of raw milk, pasteurization and standardization, separation into cream and skimmed milk, quality checks, packaging, storage, and production of milk powder, butter, and ice cream.
Consumer Behavior towards Amul Products
This document summarizes a student's summer project presentation on a study of consumer behavior towards Amul products in Sabarkantha district, India. It includes an introduction on consumer behavior and the dairy industry. It then outlines the project's objectives, research methodology used which was a random sample of 120 consumers across 3 talukas. Key findings included high consumer satisfaction with quality but some issues with availability and price. Suggestions focused on improving product awareness, like for Amul khoa, and increasing local advertising.
Amul Facts
The document provides an overview of Amul, an Indian dairy cooperative. It discusses that Amul was formed in 1946 in Gujarat and now has over 3 million producer members. Amul has become the largest milk producer in India and inspired the country's White Revolution. The document outlines Amul's vision, locations, organizational structure, wide range of dairy products, financial and operational performance, SWOT analysis, market share and achievements.
Amul
Formed in 1946, Amul is India's largest dairy cooperative and the world's largest vegetarian cheese brand. It began as a cooperative of milk producers in Kaira District, Gujarat who were receiving unfairly low prices from private dairies. Led by Dr. Verghese Kurien, the cooperative expanded into the Gujarat Cooperative Milk Marketing Federation (GCMMF) which today connects over 3 million milk producers across Gujarat. Amul controls 30 dairy plants, has annual revenues of over $2 billion, and markets its products domestically and internationally. The cooperative structure has empowered small farmers, increased milk production, and contributed significantly to India's "White Revolution".
Amul
Amul is a dairy cooperative based in Anand, Gujarat that is jointly owned by millions of milk producers. It was established in 1946 to provide fair prices to farmers and counteract exploitation by middlemen. Amul produces a wide range of dairy products under the Amul brand including milk, butter, ghee, cheese, and ice cream. It has established itself as a successful cooperative model that has transformed India's dairy industry and provided economic opportunities for farmers.
Project report amul (gcmmf)
This document provides an overview of Amul, an Indian dairy cooperative based in Anand, Gujarat. It discusses Amul's founding in 1946 in response to exploitation of milk farmers by private traders. Amul now has over 3 million milk producer members. The document profiles Amul's organizational structure and operations, products including milk, butter, ghee, and ice cream. It analyzes the Indian and world dairy industries and Amul's role in India's White Revolution. The document also examines Amul's marketing strategies and provides profiles and analyses of new Amul Lactose Free Milk and Liquid Creamer products.
AMUL PRESENTATION
Amul was formed in 1946 as a dairy cooperative in Anand, Gujarat. It is managed by the Gujarat Cooperative Milk Marketing Federation and has grown to become the largest food brand in India. As of 2012, Amul had a 25% market share in the Indian dairy market and an annual turnover of $2.2 billion from procuring over 12 million liters of milk per day. Amul follows a cooperative model where milk producers control procurement, processing, and marketing through professional management.
SUMMER INTERNSHIP PROJECT ON AMUL
1) The document summarizes a summer training project conducted at Amul (Anand Milk Union Limited) to study consumer buying behavior with respect to Amul milk.
2) The objectives of the project were to understand consumer awareness, reasons for buying or not buying Amul milk, and analyze usage patterns.
3) Surveys were conducted at retail outlets in Nagpur to collect data and feedback from consumers on Amul milk products like Taaza, Gold, and Double Toned varieties.
SIP Amul
Amul is introducing two new products: Amul Liquid Creamer and Amul Lactose Free Milk. Amul Liquid Creamer is a shelf-stable dairy creamer as an alternative to milk powder. It will target hotels, airlines, and offices. Amul Lactose Free Milk is the first lactose-free milk in India targeting people with lactose intolerance. Field research was conducted through store promotions and sampling. Key findings were a lack of awareness about the products' benefits and retailers' dissatisfaction with margins and damaged goods policies. Recommendations include improving supply chain management, providing reasonable margins, and placing Lactose Free Milk in larger 1L cartons.
Advertorial and Segmentation Targeting Positioning (STP) Analysis of AMUL
The presentation aims to provide an insight of an analysis to Advertisements of the brand 'AMUL' and understand its Segmentation, Target Market and Positioning.
GCMMF ( Gujarat Co-operative Milk Marketing Federation Limited )
This an overall View one of the leading Brand of Dairy Industry...
And Asia Topmost Dairy ...... Its My MBA Presentation,
Kindly See it on Microsoft Office 13...
analysis on amul products
This document provides an analysis of product development for Amul. It begins with an acknowledgement and introduction. It then discusses the dairy processing industry and major players in India. The document provides an overview of Amul, including its founding, achievements, and wide range of dairy products. It analyzes Amul's major competitors and concludes with a discussion of promoting its new product, Amul Pro.
SIP REPORT OF AMUL.docx
This is the SIP report of Amul. If you want more details then follow me on LinkedIn
https://www.linkedin.com/in/abhishek-k-6ab76818b
Amul
The document provides a history of Amul, beginning with the establishment of the Kaira District Co-operative Milk Producers Union in 1946. It details Amul's growth over the decades as it established dairy cooperatives across Gujarat. Amul is now the Gujarat Co-operative Milk Marketing Federation, with over 3 million producer members, handling nearly 14 million liters of milk per day. Amul has become one of the largest food brands in India and pioneered the white revolution to boost rural incomes. It aims to ensure milk producers receive the maximum share of consumer rupees.
Amul project
This document provides an overview of consumer behavior and satisfaction related to Amul milk and products. It discusses the importance of understanding consumer behavior for marketing management. Consumer behavior is influenced by psychological, social, and physical factors and involves awareness, evaluation, purchase, consumption, and sharing of experiences. It notes that consumer behavior is a social process and marketing must take into account individual differences and influences. The concept of consumer behavior is introduced as the study of how individuals make decisions on spending resources. Key questions around who, how, where, when, why and how often products are bought and used are important to understand the decision making process.
PROJECT AMUL
Amul was formed in 1946 as a dairy cooperative in Anand, Gujarat owned by 2.6 million milk producers. It pioneered the White Revolution in India that made India the largest milk producer in the world. Amul processes over 10 million liters of milk per day and earns an annual turnover of over $1 billion. It became successful due to the leadership of Dr. Verghese Kurien who established the cooperative model that empowered milk producers and increased India's milk production dramatically. Amul's brand was built on providing high quality products at affordable prices nationwide.
amul
Amul is an Indian dairy cooperative founded in 1946 with headquarters in Anand, India. It is owned by millions of milk producers and is one of the largest food companies in India. Amul produces milk and dairy products, including butter, milk powder, ghee, ice cream, and cheese. Amul ice cream was launched nationally in 1999 and has become the top ice cream brand in India with a 38% market share, significantly higher than its nearest competitor. Amul uses innovative marketing strategies including affordable pricing, diverse product offerings to meet the needs of various customer segments, and memorable advertising campaigns.
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Advertorial and Segmentation Targeting Positioning (STP) Analysis of AMUL
Advertorial and Segmentation Targeting Positioning (STP) Analysis of AMUL
GCMMF ( Gujarat Co-operative Milk Marketing Federation Limited )
GCMMF ( Gujarat Co-operative Milk Marketing Federation Limited )
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A Study of Computer Applications in the Management of Aavin Dairy Cooperative...
A Study of Computer Applications in the Management of Aavin Dairy Cooperative...Dr. Ramkumar Lakshminarayanan
This document provides information about a PhD public viva-voce examination for a candidate studying computer applications in the management of dairy cooperatives. The 3-page document includes objectives of the study, a literature review on dairy cooperatives and computer applications, profiles of dairy cooperatives in India and Tamil Nadu, computer applications used by AMUL and AAVIN dairy cooperatives, and a comparison of computerization between the two. The candidate is presenting their research under the guidance of Dr. P.M Meera Mohiadeen and will be examined by Dr. M Balasundaram.Aavin Ratio analysis MBA in FINANCE ppt for Internship project
This document analyzes the financial ratios of Salem District co-operative milk producer union Ltd. from 2008-2009 to 2012-2013. It aims to determine the financial condition and performance of the company and find solutions to unfavorable financial statements. Primary and secondary data were collected, including financial reports and balance sheets. Various profitability, turnover, and solvency ratios were calculated like operating ratio, gross profit ratio, current ratio, and liquid ratio. The findings show the operating ratio needs improvement to reduce operating costs. Recommendations include reducing costs and improving current asset management. In conclusion, the company has generally performed well over the past 5 years with increasing profitability.
aavin
This document provides an introduction and overview of a study on customer satisfaction with Aavin milk in Tirunelveli District, India. The study aims to analyze customer satisfaction, preferences, and factors influencing satisfaction towards Aavin milk products. The methodology section outlines that primary and secondary data was collected through questionnaires and interviews with 150 customers using convenience sampling. Key findings indicate that the majority of respondents are satisfied with Aavin milk and motivated to purchase it due to availability and taste. Suggestions include increasing advertising, expanding to rural areas, improving customer service and brand involvement. In conclusion, Aavin milk enjoys a good reputation and leading position in the market.
Amul
Gujarat Cooperative Milk Marketing Federation (GCMMF) is India's largest food products marketing organization and apex body for milk cooperatives in Gujarat. It manages the Amul brand. GCMMF has over 2.79 million producer members across 13,328 village societies. It handles over 11 million liters of milk per day. Under the leadership of Chairman Parthibhai Bhatol, GCMMF achieved a turnover of over Rs. 6,700 crores in 2008-2009, a growth of 28% compared to the previous year. Amul's success is attributed to its robust supply chain network, diverse product portfolio, strong distribution network, and the brand value of offering quality products at affordable prices
Aavin report
The document provides information about Aavin, the cooperative dairy producer in Tamil Nadu, India. It discusses Aavin's history, objectives, milk production levels from 2007-2010, and milk sales figures. It also describes Aavin's operations including milk collection, processing, products offered, and marketing activities. Key points include:
- Aavin was established in 1981 to procure, process and market milk and milk products in Tamil Nadu.
- Milk production increased from 733812 liters per day in 2007-2008 to a high of 771620 liters in 2008-2009 before declining slightly to 760210 liters in 2009-2010.
- Similarly, milk sales rose from 5855
Stakeholder Analysis
Stakeholder analysis is used to identify an organization's stakeholders, assess how they may be impacted by or influence the organization, and develop strategies for managing stakeholder relationships. The document defines stakeholders as any person or group that can be positively or negatively affected by an organization's actions. It then discusses different frameworks for categorizing stakeholders, such as internal vs. external, primary vs. secondary, and mapping stakeholders based on attributes like power, interests, and urgency. Performing a stakeholder analysis helps an organization develop strategies to meet stakeholder needs and create value, thereby gaining acceptance and managing risks from stakeholders.
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The Amul dairy cooperative was founded in 1946 in Anand, India in response to exploitation of farmers by milk traders. Inspired by Mahatma Gandhi's cooperative movement, farmers formed a cooperative society under the guidance of Sardar Vallabhbhai Patel and leaders like Morarji Desai. Starting with 247 liters of milk from two villages, Amul grew to become the largest dairy in India, establishing the successful Amul model of three-tiered farmer-owned and managed dairy cooperatives. The Amul model was then replicated nationwide by the National Dairy Development Board to empower millions of Indian milk producers.
Project report. amul
This document is a project report on the promotion and distribution of Amul ice cream. It provides background information on Amul and its ice cream business. Amul launched ice cream in 1996 and has since become the top brand in India with a 38% market share. The report discusses Amul's objectives, supply chain network, distribution challenges, and opportunities for expanding its business through new products and improved distribution. It also includes a SWOT analysis of Amul ice cream that examines its strengths in brand recognition and product quality against weaknesses in advertising and packaging.
Orgniziation study of dharwad milk union MINI PROJECT PPT
The document provides an overview of the Dharwad Milk Union (DMU) in India. It was established in 1986 as a cooperative to educate villagers about milk quality and provide milk and dairy products to consumers. The DMU collects milk from village cooperative societies, processes it using automated equipment, and distributes products through an extensive network. It has various departments, facilities, and a board of directors. The DMU aims to maximize farmer incomes while ensuring quality products and consumer satisfaction. A SWOT analysis found strengths in brand reputation but weaknesses in flexibility and promotion.
AMUL PROJECT - BUSSINESS STUDIES
The document provides a history and overview of Amul, India's largest dairy cooperative. It describes how Amul was founded in 1946 by dairy farmers in Anand, Gujarat to stop exploitation by middlemen. Amul grew from just two village cooperatives with 247 liters of milk into the largest dairy organization in India. It established a direct link between milk producers and consumers by eliminating middlemen and giving farmers control. Amul's cooperative model of farmer ownership and management has helped India become the world's largest milk producer.
Urvashi khurana ver. Report.pdf.docx
The document provides a summary of the author's in-plant training experience at Verka Milk Plant in Mohali, India. It discusses [1] the company's operations including milk procurement from local cooperatives, production facilities, and quality control; [2] the various departments within the plant such as procurement, production, quality control, and engineering; and [3] concludes that the training was a valuable learning experience that provided practical knowledge of industrial processes.
Amul – as a social enterprise by: sam symon
Amul was formed in 1946 as a cooperative in Anand, Gujarat in response to exploitation of milk producers by traders. It is now the Gujarat Cooperative Milk Marketing Federation (GCMMF), which procures milk from 18,536 village cooperatives involving 3.37 million milk producers. GCMMF markets dairy products under the Amul brand and has annual revenue of $3.4 billion, making it one of the largest food companies in India. The cooperative model has empowered farmers and helped establish India as the world's largest producer and consumer of milk and dairy products.
Cooperative Analysis: Amul India
Amul is an Indian dairy cooperative formed in 1948 that is jointly owned by 3.6 million milk producers in Gujarat. It procures milk from 18,554 village cooperative societies across 33 districts, totaling around 18 million liters per day. Amul produces and exports a wide range of dairy products, including milk, butter, cheese, and ice cream. It has the largest market share in India's ice cream segment and is the country's largest exporter of dairy products.
Amul
Amul was founded in 1946 in Anand, Gujarat as a cooperative effort to end exploitation of farmers by middlemen. It procures over 14.85 million liters of milk per day and has over 3.37 million milk producer members across Gujarat. Led initially by Sardar Vallabhbhai Patel and later Dr. Verghese Kurien, Amul provides remunerative prices to farmers and high quality, good value products to consumers. It is India's largest food brand and aims to grow its annual turnover to over 50,000 crores by 2020.
Dairy Market Presentation
This document discusses the major players in the Indian dairy market and provides an overview of the dairy market and products. It notes that Rabobank expects the organized dairy market in India to more than double to $24 billion by 2020. It also discusses some of the challenges faced by dairy players like high investment needs, low milk yields from Indian cows, and low margins in liquid milk. It provides examples of value-added dairy products and case studies of major players like Amul and Parag Milk Foods. It outlines the effects that value-added products have had on sourcing milk from outside Gujarat for Amul. Finally, it briefly mentions some external investors in the dairy industry.
Market penetration of amul beverage range products by dhruvil shah
"Market Penetration of Amul Beverage Range Products" is a Summer Internship Project Under Taken my me during May-June 2017.
In Summer, the demand of cold beverages increases. Hence, I was supposed the push the sales of Amul Beverage Range Products which include Amul kool Flavored milk, Amul Masti Buttermilk, Amul Lassi, Amul Koko & Café Can and Amul Pro Drink by increasing the retail penetration.
I was supposed to work with two distributors of Amul dairy product in North Ahmedabad and Gandhinagar. The first one is ‘Shree Pashwanath Traders’ which is located in Sabarmati, Ahmedabad and another one is ‘Ashok Marketing’ which is located in Sargasan,Gandhinagar.
The main objective of the project is to increase retail penetration of Amul beverage range products.
To find the problems in selling of Amul beverage range product and find out improvement areas.
Other objective of the project is to competitive analysis and to know how company beverage products perform in competitive market.
To Study the Consumer satifaction for Amul Milk in Nashk Region
The document provides information about Amul milk and Gujarat Cooperative Milk Marketing Federation Ltd (GCMMF), including their mission, vision, competitors, and details about GCMMF such as its annual turnover, milk procurement amounts, member unions, and product range. It discusses GCMMF's role in marketing Amul and Sagar branded products and describes some of its achievements and international exports.
Anmol milk union
Mr. Alok Gupta, manager of AMUL's Kanpur branch, is worried because AMUL has lost significant market share to a new competitor, Namaste India milk. AMUL was previously the dominant packaged milk brand in Kanpur with over 86% market share. Market surveys found that many customers switched to Namaste India because they believe it has better quality than AMUL. Retailers also report higher margins and better supply for Namaste India. Mr. Gupta must decide whether AMUL should change its strategy or continue its current approach to address the threat from Namaste India.
Anmol milk union
Case on Market Competition and promotional Strategies. The Case describes how a new brand can compete with the market leader and what should be done by the market leader to be on top of the market.
Blackbook Vijay mirgule
Vijay Mirgule completed a summer internship project on "A Study on Effective Use of Marketing & Research Methodology for Premium Product" with Parag Milk Foods Ltd. The project involved conducting market research and customer surveys to provide feedback on Parag's premium milk brand "Pride of Cows". Vijay visited customers, offered product samples, explained product features and benefits, and registered new subscribers. He also gathered feedback from existing customers to help improve the product. Through the internship, Vijay aimed to help Pride of Cows increase sales and better understand customer requirements.
Sumul
This document provides an overview of Sumul Dairy or the Surat District Co-operative Milk Producers' Union Ltd. It discusses the dairy's history beginning in 1951, operations including milk procurement, production processes, and distribution channels. It also describes the various departments within Sumul Dairy including human resources, marketing, production, and quality management.
Sumul
The document provides information about Surat District Co-operative Milk Producer's Union Ltd (SUMUL), including:
1) It was established in 1951 to support milk producers in Surat and is part of the Gujarat Co-operative Milk Marketing Federation.
2) It collects milk from farmers, tests quality, processes the milk and sells products like milk, butter, ghee across Surat.
3) It has grown significantly over the years in terms of milk procurement, production and sales.
final project
This document provides an executive summary of a project analyzing consumer preferences for Amul butter and Amul Lite butter. It discusses the compositional and communication differences between the two products that have led to differences in sales volume. Amul has historically been the market leader in India for bread spreads, but its market share has decreased as competitors like Nutralite have emerged and more consumers seek healthier options. The project will investigate the technical differences between Amul butter and Amul Lite, differences in their advertising, and analyze primary consumer data to understand purchasing patterns and preferences.
final project
The document is a student project report analyzing consumer preferences between Amul butter and Amul lite butter. It discusses the compositional and communication differences between the two products that have led to differences in sales volume. The report will examine Amul's market leadership position in the bread spread category in India and investigate why its market share has decreased as competitors like Nutralite have increased their share.
Bhagalpur Sudha Dairy Project, Project on Sudha Dairy Bhagalpur, Sudha Dairy ...
Established in the year 2002, Vikramshila Dugudh
Utpadak Sahkari Sangh LTD. in Mayaganj, Bhagalpur is
a top player in the category Milk Dairy in the Bhagalpur.
This well-known establishment acts as a one-stop
destination servicing customers both local and from
other parts of Bhagalpur.
Harshad sales agency mother dairy
Mother Dairy is a company that markets dairy products in Delhi, Mumbai, and other regions. It sells approximately 4.8 million liters of milk daily and has a dominant market share. The company sources milk from dairy cooperatives and fruits/vegetables from farmer associations. It processes milk using automated technology to ensure quality and safety. Mother Dairy distributes products through a network of retail outlets and mobile units. It manufactures products like butter, cheese, ice cream, and markets fruits/vegetables under the Safal brand. Pratik Sales Agency is a milk distribution agency that was started in 2008 and offers products like milk, dahi, lassi, ghee to customers at competitive prices with a
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Orgniziation study of dharwad milk union MINI PROJECT PPT
Orgniziation study of dharwad milk union MINI PROJECT PPT
Market penetration of amul beverage range products by dhruvil shah
Market penetration of amul beverage range products by dhruvil shah
To Study the Consumer satifaction for Amul Milk in Nashk Region
To Study the Consumer satifaction for Amul Milk in Nashk Region
Bhagalpur Sudha Dairy Project, Project on Sudha Dairy Bhagalpur, Sudha Dairy ...
Bhagalpur Sudha Dairy Project, Project on Sudha Dairy Bhagalpur, Sudha Dairy ...
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3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
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一比一原版(Sheffield毕业证书)谢菲尔德大学毕业证如何办理
学校原件一模一样【微信：6496090 】【(Sheffield毕业证书)谢菲尔德大学毕业证成绩单】【微信：6496090 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微6496090
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三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微6496090】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
办理(Sheffield毕业证书)谢菲尔德大学毕业证【微信：6496090 】外观非常简单，由纸质材料制成，上面印有校徽、校名、毕业生姓名、专业等信息。
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本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
【主营项目】
一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
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Heritage Conservation.Strategies and Options for Preserving India Heritage
Heritage Conservation.Strategies and Options for Preserving India Heritage
Amul
- 1. GCMMF Gujarat Cooperative Milk Marketing Federation Ltd. Anand Milk Union Limited 13 May 2015 1Arpan Ghosh
- 2. 13 May 2015 2Arpan Ghosh
- 3. GCMMF In a Nutshell Visionary Dr. Verghese Kurian and Tribhuvandas Patel Chairperson Jethabhai P. Patel Brand Names Amul and Sagar Year of Establishment 1974 Organization type Co-operative Members 18 District Cooperative Milk Producers' Unions No. of Producer Members 3.23 Million No. of Village Societies 17,025 Total Milk handling capacity per day 23.2 Million litres per day Milk Collection (Total - 2013-14) 4.79 billion litres Milk collection (Daily Average 2013-14) 13.18 million litres Cattlefeed manufacturing Capacity 6190 Mts. per day Sales Turnover -(2013-14) Rs. 18143 Crores (US $ 3.0 Billion)13 May 2015 3Arpan Ghosh
- 4. Our Member Unions 1. Kaira District Cooperative Milk Producers' Union Ltd., Anand 2. Mehsana District Cooperative Milk Producers' Union Ltd, Mehsana 3. Sabarkantha District Cooperative Milk Producers' Union Ltd., Himatnagar 4. Banaskantha District Cooperative Milk Producers' Union Ltd., Palanpur 5. Surat District Cooperative Milk Producers' Union Ltd., Surat 6. Baroda District Cooperative Milk Producers' Union Ltd., Vadodara 7. Panchmahal District Cooperative Milk Producers' Union Ltd., Godhra 8. Valsad District Cooperative Milk Producers' Union Ltd., Valsad 9. Bharuch District Cooperative Milk Producers' Union Ltd., Bharuch 10.Ahmedabad District Cooperative Milk Producers' Union Ltd.,Ahmedabad 11. Rajkot District Cooperative Milk Producers' Union Ltd., Rajkot 12. Gandhinagar District Cooperative Milk Producers'Union Ltd., Gandhinagar 13. Surendranagar District Cooperative Milk Producers' Union Ltd., Surendranagar 14. Amreli District Cooperative Milk Producers Union Ltd., Amreli 15. Bhavnagar District Cooperative Milk Producers Union Ltd., Bhavnagar 16.Kutch District Cooperative Milk Producers' Union Ltd., Anjar 17. Junagadh District Cooperative Milk Producers' Union Limited,Junagadh 1. 18. Porbandar District Cooperative Milk Producers' Union Limited 13 May 2015 4Arpan Ghosh
- 5. Top milk producing states in India 13 May 2015 Arpan Ghosh 5
- 6. The Amul Model 13 May 2015 6Courtesy: www.amul.com
- 7. Amul’s Growth 13 May 2015 7Courtesy: www.amul.com
- 8. Sales Growth of Amul FY2013-14 Growth area Growth as compared to FY13-12 Remarks/Reasons Over all growth 32.1% Highest ever Long shelve life milk 40% Long shelve life cream 37% Milk beverages 25% Ghee 46% Customized accordingly to regions Butter 21% Cheese 22% Pouched milk 23% Introduction in Goa and Gwalior Ice creams 13.2% Condense milk 22% 13 May 2015 Courtesy: www.amul.com 8
- 9. Amul’s International Presence 13 May 2015 Courtesy: www.amul.com 9
- 10. Amul Products 13 May 2015 Arpan Ghosh 10
- 11. Awards received by Amul • Srishti Good Green Governance award for the year 2013 • CNN-IBN Innovating for a Better Tomorrow Award • AIMA High Performance Brand Award-2013 for brand AmulShri • R S Sodhi, MD-GCMMF, receives prestigious QIMPRO GOLD STANDARD Quality Award 2013 • SAP Award for Customer Excellence (SAPACE) 2013 under the category of "Best Run Award in Finance"ET-Corporate Citizen Award of the Year 2010-11 • Green Globe Foundation AwardDr. V.Kurien honoured with Life Time Achievement Award • Srishti's G-Cube Award - 2010Amul Bags International Dairy Federation Award • Srishti G-cube Award For Good Green Governance – 2009 • Amul Pro-Biotic Ice-cream Gets No. 1 Award At World Dairy SummitRamkrishna Bajaj National Quality Award – 2003 • Qimpro Gold Standard Award - 2003Amul • International CIO 100 Award For ResourcefulnessRajiv Gandhi National Quality Award - 1999 13 May 2015 Arpan Ghosh 11
- 12. References 13 May 2015 Arpan Ghosh 12 • http://economictimes.indiatimes.com/ • http://www.amul.com/m/about-us • http://www.amul.com/m/organisation • http://www.amul.com/m/40th-annual- general-body-meeting-held-on-15th-may- 2014
- 13. Thank You • 13 May 2015 Arpan Ghosh 13