SlideShare a Scribd company logo
1 of 7
ABOUT : AMUL 
 Type :cooperative 
 Industry : Dairy/FMCG 
 Founder : Verghese kurien 
 Founded : 1946 
 CEO : R.S.Sodhi 
2
HISTORY 
 Amul formed in 1946 
 It is a brand managed by a cooperative body,the 
Gujarat cooperative milk marketing federation 
ltd (GCMMF). 
 Today is jointly owned by 3 million milk 
producers in Gujarat. 
 The cooperative initially referred to as Anand 
milk federation union limited (AMUL). 3
PRODUCTS 
 Amul milk 
 Bread spreads 
 Cheese 
 UHT milk 
 Beverage Range 
 Amul pro 
 Ice Cream 
 Paneer 
 Dahi 
4
 Milk powders 
 Nutramul 
 Mithai range 
 Mithai mate 
 Chocolates 
 Fresh cream 
 Pouch buttermilk 
 recipes 
5
ANY TIME MILK MACHINE 
 Amul has installed a “any time milk” machine 
which dispenses a 300ml pouch of fresh milk for 
Rs .10 at Anand’s milk dairy. 
6
7

More Related Content

What's hot

Project Report on Amul
Project Report on AmulProject Report on Amul
Project Report on AmulRohan Naik
 
Amul ppt
Amul pptAmul ppt
Amul pptCS0722
 
Amul case study, Assignment presentation.
Amul case study, Assignment presentation. Amul case study, Assignment presentation.
Amul case study, Assignment presentation. Vishal Kumar Sinha
 
Amul ppt Presentation - largest food brand in India & Asia
Amul ppt Presentation - largest food brand in India  & AsiaAmul ppt Presentation - largest food brand in India  & Asia
Amul ppt Presentation - largest food brand in India & AsiaAjay Kumar Gupta
 
Presentation on Amul Advertisements
Presentation on Amul Advertisements Presentation on Amul Advertisements
Presentation on Amul Advertisements Chandan Sharma
 
Amul - Business Strategy
Amul - Business StrategyAmul - Business Strategy
Amul - Business Strategyakashbalram
 
Value chain of amul
Value chain of amulValue chain of amul
Value chain of amulShivani Kela
 
AMUL marketing strategy
AMUL marketing strategyAMUL marketing strategy
AMUL marketing strategybhavisha patel
 
Case study on Amul-2019
Case study on Amul-2019Case study on Amul-2019
Case study on Amul-2019JigarBheda
 
Amul company presentation, slideshare
Amul company presentation, slideshareAmul company presentation, slideshare
Amul company presentation, slideshareRakshithM23
 
INTERNSHIP AT AMUL Final ppt
INTERNSHIP AT AMUL Final pptINTERNSHIP AT AMUL Final ppt
INTERNSHIP AT AMUL Final pptBandita Das
 
AMUL PRESENTATION
AMUL PRESENTATIONAMUL PRESENTATION
AMUL PRESENTATIONAKSHIT JAIN
 
Amul Project report pppp
Amul Project report ppppAmul Project report pppp
Amul Project report ppppabhya jain
 

What's hot (20)

Project Report on Amul
Project Report on AmulProject Report on Amul
Project Report on Amul
 
Amul ppt
Amul pptAmul ppt
Amul ppt
 
analysis on amul products
analysis on amul productsanalysis on amul products
analysis on amul products
 
Amul case study, Assignment presentation.
Amul case study, Assignment presentation. Amul case study, Assignment presentation.
Amul case study, Assignment presentation.
 
Amul ppt Presentation - largest food brand in India & Asia
Amul ppt Presentation - largest food brand in India  & AsiaAmul ppt Presentation - largest food brand in India  & Asia
Amul ppt Presentation - largest food brand in India & Asia
 
amul
amul amul
amul
 
Amul
AmulAmul
Amul
 
Amul case study
Amul case studyAmul case study
Amul case study
 
Presentation on Amul Advertisements
Presentation on Amul Advertisements Presentation on Amul Advertisements
Presentation on Amul Advertisements
 
Amul project
Amul projectAmul project
Amul project
 
Amul - Business Strategy
Amul - Business StrategyAmul - Business Strategy
Amul - Business Strategy
 
Value chain of amul
Value chain of amulValue chain of amul
Value chain of amul
 
AMUL marketing strategy
AMUL marketing strategyAMUL marketing strategy
AMUL marketing strategy
 
Case study on Amul-2019
Case study on Amul-2019Case study on Amul-2019
Case study on Amul-2019
 
61908377 amul-ppt
61908377 amul-ppt61908377 amul-ppt
61908377 amul-ppt
 
Amul
AmulAmul
Amul
 
Amul company presentation, slideshare
Amul company presentation, slideshareAmul company presentation, slideshare
Amul company presentation, slideshare
 
INTERNSHIP AT AMUL Final ppt
INTERNSHIP AT AMUL Final pptINTERNSHIP AT AMUL Final ppt
INTERNSHIP AT AMUL Final ppt
 
AMUL PRESENTATION
AMUL PRESENTATIONAMUL PRESENTATION
AMUL PRESENTATION
 
Amul Project report pppp
Amul Project report ppppAmul Project report pppp
Amul Project report pppp
 

Similar to amul ppt

Similar to amul ppt (20)

Amul
AmulAmul
Amul
 
Project on amul (1)
Project on amul (1)Project on amul (1)
Project on amul (1)
 
report Amul
report Amulreport Amul
report Amul
 
Amul- Sales Promotion
Amul- Sales PromotionAmul- Sales Promotion
Amul- Sales Promotion
 
240771174 comparitive-study-docx
240771174 comparitive-study-docx240771174 comparitive-study-docx
240771174 comparitive-study-docx
 
Amul
AmulAmul
Amul
 
Branding strategies of amul
Branding strategies of amulBranding strategies of amul
Branding strategies of amul
 
Amul ppt
Amul pptAmul ppt
Amul ppt
 
Amul Butter Marketing Mix
Amul Butter Marketing MixAmul Butter Marketing Mix
Amul Butter Marketing Mix
 
AMUL PROJECT - BUSSINESS STUDIES
AMUL PROJECT - BUSSINESS STUDIESAMUL PROJECT - BUSSINESS STUDIES
AMUL PROJECT - BUSSINESS STUDIES
 
International Business Amul
International Business   AmulInternational Business   Amul
International Business Amul
 
Amul taste of india
Amul  taste of indiaAmul  taste of india
Amul taste of india
 
Amul project
Amul projectAmul project
Amul project
 
Ind based mnc
Ind based mncInd based mnc
Ind based mnc
 
amul. introduction and history
 amul. introduction and history amul. introduction and history
amul. introduction and history
 
AMUL ppt
AMUL ppt AMUL ppt
AMUL ppt
 
Amul
AmulAmul
Amul
 
203654221-Final-Amul (1).docx67898765456786
203654221-Final-Amul (1).docx67898765456786203654221-Final-Amul (1).docx67898765456786
203654221-Final-Amul (1).docx67898765456786
 
Amul in rural markets
Amul in rural marketsAmul in rural markets
Amul in rural markets
 
amul supply chain
amul supply chainamul supply chain
amul supply chain
 

Recently uploaded

Best VIP Call Girls Noida Sector 50 Call Me: 8448380779
Best VIP Call Girls Noida Sector 50 Call Me: 8448380779Best VIP Call Girls Noida Sector 50 Call Me: 8448380779
Best VIP Call Girls Noida Sector 50 Call Me: 8448380779Delhi Call girls
 
Indian Call Girl In Dubai #$# O5634O3O18 #$# Dubai Call Girl
Indian Call Girl In Dubai #$# O5634O3O18 #$# Dubai Call GirlIndian Call Girl In Dubai #$# O5634O3O18 #$# Dubai Call Girl
Indian Call Girl In Dubai #$# O5634O3O18 #$# Dubai Call GirlAroojKhan71
 
Best VIP Call Girls Noida Sector 51 Call Me: 8448380779
Best VIP Call Girls Noida Sector 51 Call Me: 8448380779Best VIP Call Girls Noida Sector 51 Call Me: 8448380779
Best VIP Call Girls Noida Sector 51 Call Me: 8448380779Delhi Call girls
 
Best VIP Call Girls Noida Sector 55 Call Me: 8448380779
Best VIP Call Girls Noida Sector 55 Call Me: 8448380779Best VIP Call Girls Noida Sector 55 Call Me: 8448380779
Best VIP Call Girls Noida Sector 55 Call Me: 8448380779Delhi Call girls
 
Korba Call Girls #9907093804 Contact Number Escorts Service Korba
Korba Call Girls #9907093804 Contact Number Escorts Service KorbaKorba Call Girls #9907093804 Contact Number Escorts Service Korba
Korba Call Girls #9907093804 Contact Number Escorts Service Korbasrsj9000
 
Dubai Call Girls O525547&19 (Asii) Call Girls Dubai
Dubai Call Girls O525547&19 (Asii) Call Girls DubaiDubai Call Girls O525547&19 (Asii) Call Girls Dubai
Dubai Call Girls O525547&19 (Asii) Call Girls Dubaikojalkojal131
 
Film= Dubai Call Girls O525547819 Call Girls Dubai Whsatapp
Film= Dubai Call Girls O525547819 Call Girls Dubai WhsatappFilm= Dubai Call Girls O525547819 Call Girls Dubai Whsatapp
Film= Dubai Call Girls O525547819 Call Girls Dubai Whsatappkojalkojal131
 
The 15 Minute Breakdown: 2024 Beauty Marketing Study
The 15 Minute Breakdown: 2024 Beauty Marketing StudyThe 15 Minute Breakdown: 2024 Beauty Marketing Study
The 15 Minute Breakdown: 2024 Beauty Marketing StudyKatherineBishop4
 
The 15 Minute Breakdown: 2024 Beauty Marketing Study
The 15 Minute Breakdown: 2024 Beauty Marketing StudyThe 15 Minute Breakdown: 2024 Beauty Marketing Study
The 15 Minute Breakdown: 2024 Beauty Marketing StudyTinuiti
 
Supermarket Floral Ad Roundup- Week 17 2024.pdf
Supermarket Floral Ad Roundup- Week 17 2024.pdfSupermarket Floral Ad Roundup- Week 17 2024.pdf
Supermarket Floral Ad Roundup- Week 17 2024.pdfKarliNelson4
 

Recently uploaded (11)

Best VIP Call Girls Noida Sector 50 Call Me: 8448380779
Best VIP Call Girls Noida Sector 50 Call Me: 8448380779Best VIP Call Girls Noida Sector 50 Call Me: 8448380779
Best VIP Call Girls Noida Sector 50 Call Me: 8448380779
 
Indian Call Girl In Dubai #$# O5634O3O18 #$# Dubai Call Girl
Indian Call Girl In Dubai #$# O5634O3O18 #$# Dubai Call GirlIndian Call Girl In Dubai #$# O5634O3O18 #$# Dubai Call Girl
Indian Call Girl In Dubai #$# O5634O3O18 #$# Dubai Call Girl
 
Best VIP Call Girls Noida Sector 51 Call Me: 8448380779
Best VIP Call Girls Noida Sector 51 Call Me: 8448380779Best VIP Call Girls Noida Sector 51 Call Me: 8448380779
Best VIP Call Girls Noida Sector 51 Call Me: 8448380779
 
Model Call Girl in Yamuna Vihar Delhi reach out to us at 🔝9953056974🔝
Model Call Girl in  Yamuna Vihar Delhi reach out to us at 🔝9953056974🔝Model Call Girl in  Yamuna Vihar Delhi reach out to us at 🔝9953056974🔝
Model Call Girl in Yamuna Vihar Delhi reach out to us at 🔝9953056974🔝
 
Best VIP Call Girls Noida Sector 55 Call Me: 8448380779
Best VIP Call Girls Noida Sector 55 Call Me: 8448380779Best VIP Call Girls Noida Sector 55 Call Me: 8448380779
Best VIP Call Girls Noida Sector 55 Call Me: 8448380779
 
Korba Call Girls #9907093804 Contact Number Escorts Service Korba
Korba Call Girls #9907093804 Contact Number Escorts Service KorbaKorba Call Girls #9907093804 Contact Number Escorts Service Korba
Korba Call Girls #9907093804 Contact Number Escorts Service Korba
 
Dubai Call Girls O525547&19 (Asii) Call Girls Dubai
Dubai Call Girls O525547&19 (Asii) Call Girls DubaiDubai Call Girls O525547&19 (Asii) Call Girls Dubai
Dubai Call Girls O525547&19 (Asii) Call Girls Dubai
 
Film= Dubai Call Girls O525547819 Call Girls Dubai Whsatapp
Film= Dubai Call Girls O525547819 Call Girls Dubai WhsatappFilm= Dubai Call Girls O525547819 Call Girls Dubai Whsatapp
Film= Dubai Call Girls O525547819 Call Girls Dubai Whsatapp
 
The 15 Minute Breakdown: 2024 Beauty Marketing Study
The 15 Minute Breakdown: 2024 Beauty Marketing StudyThe 15 Minute Breakdown: 2024 Beauty Marketing Study
The 15 Minute Breakdown: 2024 Beauty Marketing Study
 
The 15 Minute Breakdown: 2024 Beauty Marketing Study
The 15 Minute Breakdown: 2024 Beauty Marketing StudyThe 15 Minute Breakdown: 2024 Beauty Marketing Study
The 15 Minute Breakdown: 2024 Beauty Marketing Study
 
Supermarket Floral Ad Roundup- Week 17 2024.pdf
Supermarket Floral Ad Roundup- Week 17 2024.pdfSupermarket Floral Ad Roundup- Week 17 2024.pdf
Supermarket Floral Ad Roundup- Week 17 2024.pdf
 

amul ppt

  • 1.
  • 2. ABOUT : AMUL  Type :cooperative  Industry : Dairy/FMCG  Founder : Verghese kurien  Founded : 1946  CEO : R.S.Sodhi 2
  • 3. HISTORY  Amul formed in 1946  It is a brand managed by a cooperative body,the Gujarat cooperative milk marketing federation ltd (GCMMF).  Today is jointly owned by 3 million milk producers in Gujarat.  The cooperative initially referred to as Anand milk federation union limited (AMUL). 3
  • 4. PRODUCTS  Amul milk  Bread spreads  Cheese  UHT milk  Beverage Range  Amul pro  Ice Cream  Paneer  Dahi 4
  • 5.  Milk powders  Nutramul  Mithai range  Mithai mate  Chocolates  Fresh cream  Pouch buttermilk  recipes 5
  • 6. ANY TIME MILK MACHINE  Amul has installed a “any time milk” machine which dispenses a 300ml pouch of fresh milk for Rs .10 at Anand’s milk dairy. 6
  • 7. 7