Kashmiri Carpet Industry

1. KASHMIRI CARPET INDUSTRY: A DETAILED
ANALYSIS
AMIT KUMAR
D8

2. CARPET INDUSTRY: AT A GLANCE
 Mainly export oriented
 Export worth Rs.5500 Crore
 Domestic consumtion only Rs.550 Crore
 Highly labor intensive
 Disorganized sector

3. MAIN CHALLENGES
 Competition from other nations especially
Bangladesh
 Economy of main markets like USA and European
Union are under stress
 Depreciation of Rupee
 Many countries are banning products from
conflict zones, ex- Blood Diamond from west
Africa
 New generation moving towards better career
options
 Improper Marketing

4. GOVERNMENT INCENTIVES
Tax
Benefit
• Reduction of Import tariff on raw material
• Rebate in VAT, Excise, etc
Skill
• Short term courses by IICT to enhance
efficiency
Loans
• Providing loans through Mudra bank
• Giving short term concessional loans

5. CARPET INDUSTRY INITIATIVE
 Centralizing the various centers
 Creating awareness in Indian market by trade
fairs
 Expanding to other nations, apart from traditional
countries
 Skill development
 Aligning with online portals like Flipkart and
Snapdeal
 Mechanizing some of the processes