Amir Adnan started Pakistan's first international men's wear brand in 1990 by leaving his tie business to focus on designing sherwanis. He named the brand after himself, "Amir Adnan". The brand grew slowly with the opening of its first store in Karachi and expansion to other parts of Pakistan. Amir Adnan initially advertised in fashion magazines and later launched his own magazine called "HIGH" to promote his designs. He maintains friendly relationships with his employees and believes success is unlikely without good relationships. Amir Adnan designs incorporate elements of Pakistani culture for both formal and casual wear that can be worn internationally.

1. Amir Adnan

2. Revolutionizing the Art of Fashion Designing

3. Pakistan's First International Men's Wear Introduction 1990 saw the evolution of men's fashion in Pakistan when Amir Adnan, a business graduate by profession, decided to revolutionize mindsets and stimulate the senses of modern Eastern man . Thus for achieving his goal he left his Tie Business and started designing “Sherwanis”.

4. The Brand 'Amir Adnan' He assigned his brand his own name. “ Amir Adnan” First outlet was opened in Karachi. Slowly and Gradually with his sheer hard work and skills he rose amongst the masses. Thus resulting in the Expansion of his outlets in different parts of country.

5. Mean of Advertising his Brand Amir Adnan initally advertised his master piece through other fashion magazines , later on he went for publishing his own Magazine by the name “HIGH” His design are regularly wore in Different Fashion Shows , where he personaly visits also as a Figurehead of the Organisation .

6. Organizational Management He is a guy who maintains friendly relationship from Top mangers of the lot to that of First line Managers . He believes that without having a cordial relationship with the staff “Success is Very Unlikely to Happen” He acts as a Brand Manager Ceo is his Father Gm of the firm is her Sister (Beena Rashid) His Particular outlets consists of seven Staff Sales Manager, assistant manager and 4 sales staff .

7. Masterpieces of Amir Adnan

8. Views About his Designing I see him using it with the same ease and style. I take wonderful elements of our culture and brings it into line with his final product for the customers while ensuring that the price points back at the product!" Amir Adnan "When I create a Kurta, a chemise or even a shirt, I think of my man wearing it at a formal dinner hosted at an International Convention in London or at a warm family gathering at Eid.

9. Our Member Photo with Amir

10. Autograph by Amir Adnan

11. In the End we Would like to give thanks to …….Amir Adnan……. for Co-operating with us .

12. Special Thanks to Mrs Maliha And all the Student for Viewing our Presentation . By : M.Mairaj Karima Sundus Mariya Ayena M.Umer