The document proposes a narrative music video concept for the R&B song "Friends Forever" by Mars. The concept involves showing the singer Fudge hugging his girlfriend and friend Josh betraying him by getting close to his girlfriend. Mars witnesses this from across the street and warns Fudge, who reacts aggressively. The video would then cut to Mars and Fudge discussing the situation before Mars' verse in the song begins. The intended audience is described as primarily 18-30 year old males and females, along with younger music fans aged 12-15 who see Mars as a role model.