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Alex Keybl (Plex): We’re All Video Game Companies Now
- 1. We’re All Video Game Companies now Alex Keybl Director of VR @ Plex
- 2. Why should I care? We’ve ● made a top 15 mobile VR app ● launched on multiple VR platforms and devices You’re ● a non-game software company considering jumping into VR/AR ● learning from the VR experience of others
- 3. Stream smarter. | plex.tv “Plex could be the heart of everything.” -Forbes
- 4. What is Plex VR?
- 5. Why We Invested in Virtual Reality
- 6. VR is going mainstream : : ::
- 7. Where is VR now? existence comfort and mass user acceptance, despite price mass business acceptance VR ?
- 8. At the end of the day, comfort is king headstrapsnose foam overheating wires/sensors pixel density field of view sweet spot god rays ghosting Visual Physical light seepage Softwaresetup tracking drift re-centering boundaries UI interaction hardware requirements text input 6dof comfortable now?
- 9. Mass market ≠ everybody… yet object occlusion optionally drop walls and horizon dynamic space utilization visual passthrough
- 10. Every “screen” will be virtual
- 12. awesome The design shift from 2D to 3D meh
- 13. Design for the future AR glasses multi-user hand tracking
- 14. Multi-platform VR is hard, for biz and technically or but...
- 15. Decisions, decisions, decisions... Native vs Web Mobile vs Desktop Unity vs Unreal
- 16. Frame rate is the new load time
- 17. Dev time split for non-game VR software Performance UI Platform-specific issues Interaction Environment Multi-user
- 18. Minimally viable VR/AR team Internal External VR Product/Design Unity Dev Your Dev Expert 3D Assets/Environment Most importantly, the freedom to take risks and autonomy
- 19. Questions?
Editor's Notes
- I’m Alex Keybl, I made an indie VR app (non-game) that was acquired by the media software company Plex “We’re all video game companies now” - meant to highlight the fact that normal software companies are going to experience the struggles of video game companies
- Not wanting to be left behind
- The heart of all your media content - ...one hub for all of your media Allows you to stream your media smarter, to any device - from Live TV to VR experiences to streaming news and your music collection - it’s the hub We make a promise to our users to give them access to all of their media on all of their devices
- Comfortable, Interactive, Social media player -- available for Daydream phones/standalones, Gear VR, and the Oculus Go
- Google and Oculus approached Plex Outside of the fact that ~80% of mobile VR usage is video
- A little SAT prep Simply put, VR is headphones for your eyes This leaves out a bunch of the magic of VR - interaction, future haptics, etc.
- Comfort, mass user acceptance, part of daily life/habits When the right tools are available
- ~40 - 50% interest Even once VR is a totally comfortable experience, a majority of people will not own or use VR until AR glasses, and that's OK. Note that I'm skipping over phone AR - we have to be honest with ourselves, it's not what consumers want. AR glasses as a superset of VR The space is being carved up now
- I put screen in quotes, because it’s sort of a misnomer (more about that in a second) Highlight TV on the wall “But Alex…” Tactile (said the same thing about the iphone Wearing glasses won’t be cool - look kids wear glasses without lenses these days… it’ll be cool
- Outside of the fact that ~80% of mobile VR usage is video
- Prior app design only translates partially into UI design, and isn't applicable elsewhere Breaking out your existing app into menus, or following a 2D paradigm, will get you left behind Let them pull videos off the shelf Let them resize the screen to whatever size they want You're now more of an imagineer than a designer, and that means that existing designers may not get it. Things need to be interactive
- Design for AR glasses first, and work your way back to VR (ESPECIALLY IN SOFTWARE VS GAMES) Multi-user (my wife won’t get involved in VR until we can do things together) Hand tracking - laser pointers are a short-term fix
- Thankfully this is mostly an issue for bring-up Something Plex is really good at in general - multi-platform is hard; we have worked at it for years/since Day 1
- Native, specifically Unity Mobile first User numbers and usage One exception is console, but that’s only in the medium-term and even more game focused Open XR can't come quickly enough for common platform features
- Expect to spend at least 33% of your dev time on performance Loading time was whether somebody wanted to open your app This is now comfort, engagement, etc. necessary to stay in the app
- Do NOT contract out the entire product outside the company It’s not going to work if everybody doesn’t love VR due to: Innovation Hurdles The expert (preferably Android/mobile, with build experience too) -- keeping things professional and on track -- adaptable Product/design hybrid role to start Unity dev can have worked on mobile Unity, not necessarily VR Freedom & autonomy - something Plex does very well
- Maybe those should have been VR headsets instead of blindfolds, I dunno