http://lodhatherise.co.in/
Lodha The Rise Overview An exclusive chance to buy an apartment and get a city free comes but once in a lifetime. The Lodha Group brings to you, for the first time in India, a privately planned city which brings together the best master planners, urban designers and architects from across the globe to create a world class city. An exclusive opportunity to be a citizen of India’s best planned city for a limited period. • A city in the making, planned to be India’s most livable city. Spread across 4000 acres (one-fourth the size of the island city of Mumbai), the city has been master planned to perfection by the world’s best urban planners to make life easy for its citizens. Each neighborhood is designed with a goal to provide access to everyday essentials, education, health, transport hubs, open spaces lifestyle amenities and much more all within the city and just a short walk away from residences. • Located at the strategic junction of Thane, Navi Mumbai and Kalyan-Dombivali with great connectivity to all parts of Mumbai. Within 20 minutes of the upcoming international airport, and well connected to Mumbai through road and railway networks; the upcoming development is poised to become the new standard for urban living. Government driven infrastructure developments like the planned expansion of roads leading to Vashi and Kalyan, the Virar – Alibaug multimodal corridor, two monorail stations within the city, up gradation of Nilje railway station to suburban railway line status are expected to boost the status of the development and prices in the region in the immediate future.
http://lodhatherise.co.in/
Code for America's style guide offers information on brand usage, language and tone. If you're planning on using this for a community press event please also contact lr[at]codeforamerica.org for assistance.
http://lodhatherise.co.in/
Lodha The Rise Overview An exclusive chance to buy an apartment and get a city free comes but once in a lifetime. The Lodha Group brings to you, for the first time in India, a privately planned city which brings together the best master planners, urban designers and architects from across the globe to create a world class city. An exclusive opportunity to be a citizen of India’s best planned city for a limited period. • A city in the making, planned to be India’s most livable city. Spread across 4000 acres (one-fourth the size of the island city of Mumbai), the city has been master planned to perfection by the world’s best urban planners to make life easy for its citizens. Each neighborhood is designed with a goal to provide access to everyday essentials, education, health, transport hubs, open spaces lifestyle amenities and much more all within the city and just a short walk away from residences. • Located at the strategic junction of Thane, Navi Mumbai and Kalyan-Dombivali with great connectivity to all parts of Mumbai. Within 20 minutes of the upcoming international airport, and well connected to Mumbai through road and railway networks; the upcoming development is poised to become the new standard for urban living. Government driven infrastructure developments like the planned expansion of roads leading to Vashi and Kalyan, the Virar – Alibaug multimodal corridor, two monorail stations within the city, up gradation of Nilje railway station to suburban railway line status are expected to boost the status of the development and prices in the region in the immediate future.
http://lodhatherise.co.in/
Code for America's style guide offers information on brand usage, language and tone. If you're planning on using this for a community press event please also contact lr[at]codeforamerica.org for assistance.
This doctor dumped US job to build integrated medicine platform Syncremediesvinay vinu
Syncremedies is an integrated medicine service that brings together the best of Allopathy, Ayurveda and Homeopathy to offer the most effective treatment for any chronic ailment.
We are the only provider bringing together 3 forms of medicine for treatment of patients’ health concern. With importance given to overall health and wellness, each treatment plan is customized with recommendations around diet, exercise and medication aspects to improve well-being.
But why is integrated medicine the “right” treatment choice?
Syncremedies was born out of empathy after seeing numerous patients struggle through their illness without knowing how or what would be the best option for their ailment. Patients’ today struggle through their illness without knowing how or what would be the best option for their ailment.
Despite all the existing knowledge and ease of access to information they are often victim to long term ill health. Patients rarely know, what form of medicine might be best suited for them. They most often go with what people advise them on, rather than any objective information. Eventually getting stuck in a circle of medications, therapies and treatments, giving them sub-par relief.
Syncremedies answers all your questions!
– Will the Ayurveda doctor know about my Allopathic medicines?
– Is Allopathy the BEST Option for me?
– Can I take Allopathic & Homeopathy/Ayurveda medicines together?
– Will I have side effects due to the medicines?
– Should I consult Allopathy doctor or try Ayurveda/ Homeopathy?
– Is there anything I can do to maintain my health & wellness?
On the flip-side, the amount of medical knowledge that exists also is paramount. Knowledge based on history, research, wisdom, and years of education – knowledge always intended to heal; however, since the healers came from various backgrounds and different schools of thought, knowledge became limited within their circles.
Each form of medicine, be it Ayurveda, Homeopathy or Allopathy has a “best” we could leverage to our benefit, thereby taking stride in the wonderful world of integrated medicine. We at Syncremedies are here to offer the advantages of “all the good” from various modalities, minimize side effects, use more effective medications and use therapies that have a long term goal.
We are here to help you take your path to better health!
Visit your state or countys website where vital statistical infor.docxdickonsondorris
Visit your state or county's website where vital statistical information is provided. Write a two-page essay that analyzes and addresses factors that affect vital statistics and population trends. Discuss how these factors affect the population growth rate in the U.S. Be sure to list at least three factors and provide statistical data in your analysis.Make sure to provide a minimum of 3 APA formatted references along with the URLs from where you obtained the data.
State-West Virginia (WV)
County- Wyoming County
LOGO DESIGN
This project is an opportunity to create a unique logo for a fictional company.
Objective: To create a logo for one of the following company's that captures the attention of the demographic while depicting the nature of the business. You will also develop a branding guidelines sheet for your logo. The brand guide will include color & type; along with images utilizing logo on building structure and street advertisement as a communication device.
Graphic Design skills: Formal elements of design such as focal point, hierarchy, eye flow (continuation), unity through grids, balance using negative and positive space.
Typographic Concepts: Typographic rules, leading, kerning, alignment, use of serif, sans serif, and script type faces. Using classic typefaces or typeface that communicate a style, purpose or message.
Computer Layout Skills: Photoshop: Tools, techniques, layers to create a logo.
Style: You want to make sure it will fit well in your company's theme. Look at examples of company logos to see what has been done and what you can do.
logo types
Pictorial / Abstract Symbol:
[Click on the arrow to see samples] This type of mark represents the company in a simple but bold manner. Most often represented through an abstract design. Usually, the ideas and concept behind the logo are complex, yet are represented in the simplest form possible. The abstract symbols can often take on a target market or stylistic form, (technology, health care, or nonprofit, etc). However, in many cases you will find a graphic representation of a pictorial object in a logo mark; a recognizable noun, (an apple, a panda bear, a rabbit, a tree, etc).
Wordmark:
[Click on the arrow to see samples]
Other samples click here This logo type is a uniquely styled font type that spells out the company or brand name. Technology companies usually use this type of logo, as stylized text looks best on electronics and expresses the sophistication of a company. Examples of a wordmark include Sony, Samsung and Microsoft. Other great examples are Facebook and Google, the world’s most visited website. However, word marks are used in other industries as well and often become iconic in their typographic treatments, such as Coca Cola, Disney, Ray Ban, or Subway.
logo types
logo types
Lettermark:
[Click on the arrow to see samples]
This type of logo is exclusively typographic. The lettermark uses the company name written ...
White Raven's branding is essential to its user experience.
This document was created to help communicate
White Raven's branding guidelines for future usage of the
platform. It is needed to ensure that the brand maintains
a consistent look and feel regardless of the platform
where it’s being used, and this requires strict dedication
to standards. This guide is provided to keep White Raven's
brand focused and unique.
Research indicated that CountryWide homes have higher resale absorption and perceived value in the York Region market. Surveys and internal discussions led to the same conclusion: after ten years, CountryWide had become known for their superior quality, detailed construction and ability to exceed customer expectations.
The offer is premium, so it should be advertised as such. A complete rebranding and repositioning was developed to reflect that. This effort resulted in the development of two brand books: the Strategic Marketing Positioning Book and the Corporate Style Guide. Together, they establish a new mission, vision, brand values and visual guidelines to make the company more appealing to a buyer looking for a premium offering.
The result: A New Level. It's not only a tagline, but the company's mindset on everything it touches: from the materials selections, the internal processes, staffing, the buyer's journey, and the way they communicate.
The brand in 3D: signage design.
Conference presentation on signage design and the brand in 3D.
All images are copyright of their rightful owners, designers, creators and brands. They are used here in a purely pedagogic context for academic purposes. No reproduction authorised.
This doctor dumped US job to build integrated medicine platform Syncremediesvinay vinu
Syncremedies is an integrated medicine service that brings together the best of Allopathy, Ayurveda and Homeopathy to offer the most effective treatment for any chronic ailment.
We are the only provider bringing together 3 forms of medicine for treatment of patients’ health concern. With importance given to overall health and wellness, each treatment plan is customized with recommendations around diet, exercise and medication aspects to improve well-being.
But why is integrated medicine the “right” treatment choice?
Syncremedies was born out of empathy after seeing numerous patients struggle through their illness without knowing how or what would be the best option for their ailment. Patients’ today struggle through their illness without knowing how or what would be the best option for their ailment.
Despite all the existing knowledge and ease of access to information they are often victim to long term ill health. Patients rarely know, what form of medicine might be best suited for them. They most often go with what people advise them on, rather than any objective information. Eventually getting stuck in a circle of medications, therapies and treatments, giving them sub-par relief.
Syncremedies answers all your questions!
– Will the Ayurveda doctor know about my Allopathic medicines?
– Is Allopathy the BEST Option for me?
– Can I take Allopathic & Homeopathy/Ayurveda medicines together?
– Will I have side effects due to the medicines?
– Should I consult Allopathy doctor or try Ayurveda/ Homeopathy?
– Is there anything I can do to maintain my health & wellness?
On the flip-side, the amount of medical knowledge that exists also is paramount. Knowledge based on history, research, wisdom, and years of education – knowledge always intended to heal; however, since the healers came from various backgrounds and different schools of thought, knowledge became limited within their circles.
Each form of medicine, be it Ayurveda, Homeopathy or Allopathy has a “best” we could leverage to our benefit, thereby taking stride in the wonderful world of integrated medicine. We at Syncremedies are here to offer the advantages of “all the good” from various modalities, minimize side effects, use more effective medications and use therapies that have a long term goal.
We are here to help you take your path to better health!
Visit your state or countys website where vital statistical infor.docxdickonsondorris
Visit your state or county's website where vital statistical information is provided. Write a two-page essay that analyzes and addresses factors that affect vital statistics and population trends. Discuss how these factors affect the population growth rate in the U.S. Be sure to list at least three factors and provide statistical data in your analysis.Make sure to provide a minimum of 3 APA formatted references along with the URLs from where you obtained the data.
State-West Virginia (WV)
County- Wyoming County
LOGO DESIGN
This project is an opportunity to create a unique logo for a fictional company.
Objective: To create a logo for one of the following company's that captures the attention of the demographic while depicting the nature of the business. You will also develop a branding guidelines sheet for your logo. The brand guide will include color & type; along with images utilizing logo on building structure and street advertisement as a communication device.
Graphic Design skills: Formal elements of design such as focal point, hierarchy, eye flow (continuation), unity through grids, balance using negative and positive space.
Typographic Concepts: Typographic rules, leading, kerning, alignment, use of serif, sans serif, and script type faces. Using classic typefaces or typeface that communicate a style, purpose or message.
Computer Layout Skills: Photoshop: Tools, techniques, layers to create a logo.
Style: You want to make sure it will fit well in your company's theme. Look at examples of company logos to see what has been done and what you can do.
logo types
Pictorial / Abstract Symbol:
[Click on the arrow to see samples] This type of mark represents the company in a simple but bold manner. Most often represented through an abstract design. Usually, the ideas and concept behind the logo are complex, yet are represented in the simplest form possible. The abstract symbols can often take on a target market or stylistic form, (technology, health care, or nonprofit, etc). However, in many cases you will find a graphic representation of a pictorial object in a logo mark; a recognizable noun, (an apple, a panda bear, a rabbit, a tree, etc).
Wordmark:
[Click on the arrow to see samples]
Other samples click here This logo type is a uniquely styled font type that spells out the company or brand name. Technology companies usually use this type of logo, as stylized text looks best on electronics and expresses the sophistication of a company. Examples of a wordmark include Sony, Samsung and Microsoft. Other great examples are Facebook and Google, the world’s most visited website. However, word marks are used in other industries as well and often become iconic in their typographic treatments, such as Coca Cola, Disney, Ray Ban, or Subway.
logo types
logo types
Lettermark:
[Click on the arrow to see samples]
This type of logo is exclusively typographic. The lettermark uses the company name written ...
White Raven's branding is essential to its user experience.
This document was created to help communicate
White Raven's branding guidelines for future usage of the
platform. It is needed to ensure that the brand maintains
a consistent look and feel regardless of the platform
where it’s being used, and this requires strict dedication
to standards. This guide is provided to keep White Raven's
brand focused and unique.
Research indicated that CountryWide homes have higher resale absorption and perceived value in the York Region market. Surveys and internal discussions led to the same conclusion: after ten years, CountryWide had become known for their superior quality, detailed construction and ability to exceed customer expectations.
The offer is premium, so it should be advertised as such. A complete rebranding and repositioning was developed to reflect that. This effort resulted in the development of two brand books: the Strategic Marketing Positioning Book and the Corporate Style Guide. Together, they establish a new mission, vision, brand values and visual guidelines to make the company more appealing to a buyer looking for a premium offering.
The result: A New Level. It's not only a tagline, but the company's mindset on everything it touches: from the materials selections, the internal processes, staffing, the buyer's journey, and the way they communicate.
The brand in 3D: signage design.
Conference presentation on signage design and the brand in 3D.
All images are copyright of their rightful owners, designers, creators and brands. They are used here in a purely pedagogic context for academic purposes. No reproduction authorised.
Similar to Albany graphic identity_manual_2.0 (20)
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
Is AI-Generated Content the Future of Content Creation?Cut-the-SaaS
Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability.
Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
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CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
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Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
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It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
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When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
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2. University at Albany Graphic Identity Manual
Contents
1
Introduction
2
University Wordmark and Logo
3
Informal Wordmark and Logo
4
Wordmark and Logo Configurations
5
Color
6
Printing on Backgrounds
7
Printing on Photographs
8
Display Logo
9
University Seal
10
Typefaces
11
Examples of Body Copy
12
Examples of Headlines
14
Return Addresses and Unit Names
15
Signatures: Schools and Colleges
16
Signatures: Research Centers and Campus Entities
17
Web
18
Stationery
23
Athletic Logos
24
Licensing and Merchandise
25
Guide to Wordmark/Logo/Seal Files
25
Word Processing and Non-Postscript Printing
3. University at Albany Graphic Identity Manual
1
Introduction
About the University Logo
The University at Albany’s graphic identity guidelines
provide a foundation for clear and consistent communication of the institution’s identity. Adhering to common
standards ensures that the University’s correct name appears
on all official University at Albany communications.
The University at Albany Graphic Identity Program was
launched in April 2003, with the introduction of a new
University graphic signature (logo.) The signature combines the historic Minerva symbol—the Roman goddess of
wisdom—framed by an arch with the words University at
Albany, State University of New York presented in a powerful
new typeface. The signature forms the foundation upon
which the entire Graphic Identity Program is built. It
captures the University’s important history as well as our
bold vision for the future.
All mediums—publications, websites, advertising, signage,
letterhead, or business cards—layout, color, and typography are orchestrated to impart a unified “signature.”
This publication includes a description of the new logo
and guidelines for its use including official colors and typefaces, as well as the appropriate use of the University seal.
The official policies and standards for the design of
University at Albany stationery, publications and other
applications are also available within this graphic identity
manual. The accompanying guidelines note specific uses to
be followed by all members of the University community.
Also included within this identity system are the
University’s established athletic logos featuring the
University mascot, the Great Dane.
The identity program is designed to be flexible enough
to meet the needs of a large, research university serving
a number of audiences while creating a strong brand
presence for the University in the higher education
marketplace. The campus community’s use of the identity
program guidelines is integral to building public awareness
of the University’s prestige and support for its mission.
4. University at Albany Graphic Identity Manual
2
University Wordmark and Logo
The University has two primary identifiers—the University
wordmark and the University logo. Either identifier can
be used to represent the University. Each identifier is
available using the full name University at Albany and the
informal name UAlbany (see page 3.) The wordmark or
logo should appear on all University and University
affiliated publications.
Wordmark
Logo
The University wordmark consists of the University name
and State University of New York. It should be treated as one
unit. The proportion and spacing of the elements should
not be altered in any way.
The University logo consists of the wordmark plus the
Minerva symbol. The Minerva symbol is derived from the
University seal. The arched frame that surrounds Minerva
is representative of arches on the main campus.
University at Albany and UAlbany are set in Trajan. State
University of New York is set in Janson. The wordmark
is available in a number of configurations (see page 4.)
Digital files are available for all configurations. The
wordmark should only be reproduced from one of these
approved files.
The logo should be treated as one unit. The proportion
and spacing of the elements should not be altered in any
way. The Minerva symbol should not be separated from the
wordmark. If you have a usage where you would like to use
the Minerva symbol alone please request permission from
Media and Marketing.
The wordmark is the preferred identifier for the covers
of all brochures.
The logo is available in a number of configurations (see
page 4.) Digital files are available for all configurations.
One of these approved files should always be used when
reproducing the logo.
The logo is the preferred identifier for the back of all
brochures.
wordmark
logo
5. University at Albany Graphic Identity Manual
Informal Wordmark and Logo
The official informal name of the University is
UAlbany. The wordmark and logo are available
using the informal name. The informal versions
are recommended for situations where using the
shorter name is advantageous because of space
limitations.
informal wordmark
informal logo
3
6. University at Albany Graphic Identity Manual
Wordmark and Logo Configurations
The wordmark and logo are available in a number of
configurations to accommodate a wide range of
applications.
Each configuration should be treated as one unit. The
proportion and spacing of the elements should not be
altered in any way.
Wordmark configurations
Logo configurations
stacked
stacked
centered horizontal
centered horizontal
informal
flush left
informal stacked
informal flush left
4
7. University at Albany Graphic Identity Manual
5
Color
Minerva symbol and black for all type. These colors should
be used whenever possible. For 4-color publications there
is a cmyk version of the logo that replicates pms 124 in
process inks.
Note: pms colors will print differently on
coated paper than on uncoated paper. Be sure
to view uncoated pms swatches when printing
on uncoated papers and coated pms swatches
when printing on coated papers.
For publications using 1 or 2 colors the logo color options
are: all purple, all black, gold symbol/black type and gold
symbol/purple type.
Gold
pms 124
Logo: The official logo colors are gold pms 124 for the
Black
Purple
pms 269
Purple-Gray
pms 5265
For invitations and notecards another color option is
available: gold for the symbol and purple-gray pms 5265
for type.
Wordmark: The wordmark can be reproduced in black or
purple pms 269 in any publication.
Full-color publications
symbol: gold pms 124
type: black or white
all black
all black or
all white
purple pms 269
purple pms 269
symbol: gold pms 124
type: black or white
symbol: gold pms 124
type: purple pms 269
1 or 2 color publications
all black
Invitations and Notecards
all black or
all white
purple pms 269
symbol: gold pms 124
type: purple-gray pms 5265
8. University at Albany Graphic Identity Manual
6
Printing on light backgrounds
On light backgrounds the background
color should show behind the symbol.
The background color should be at
least 50% lighter than the Minerva
symbol color.
When in doubt about how the gold
symbol will work on a light background
use either the black logo or the purple
pms 269 logo.
The wordmark can be printed in black
or purple pms 269 over light colors.
Printing on dark backgrounds
INCORRECT USAGE
The logo (gold symbol/white type version only) can be used over dark backgrounds as shown. On dark backgrounds
white should print behind the symbol
and the type should print white.
The wordmark can be knocked out
of a background as shown. Be sure the
background is dark enough to provide
proper contrast. Avoid using the
wordmark over textured backgrounds.
The Minerva symbol should never be
reversed out of a background.
9. University at Albany Graphic Identity Manual
Printing on light photographs
PREFERRED VERSION
The wordmark is the preferred identifier for using
on photographs. On light photographs the wordmark should print black or purple pms 269 and be
placed in a light, untextured area.
The logo (any color option using dark type) can be
used on light, untextured areas of photographs. It
is recommended that the background be no darker
than 20% in value. The background should show
behind the symbol.
Printing on dark photographs
PREFERRED VERSION
The wordmark is the preferred identifier for
knocking out of photographs. It can be used with
color or black and white photos. On dark photographs the wordmark should reverse to white and
be placed in a dark, untextured area.
The gold symbol/white type logo is the only logo
that can be used on dark areas of photographs. The
logo should be placed in an untextured area of the
photo. White should print behind the symbol and
the type should reverse to white.
7
10. University at Albany Graphic Identity Manual
Display Logo
A special configuration of the logo is available that
emphasizes the Minerva symbol. This configuration is
designed for applications where a larger visual is desired
ie: banners, displays, decorative applications.
Display logo configurations
Formal version
Informal version
1 3/8"
When reducing
the display logo
the Minerva
symbol should be
no smaller than
1 3/8" in height.
This is to maintain
legibility of State
University of New
York.
Color options
2 color applications only
symbol: gold pms 124
type: black or white
all black
purple pms 269
symbol: gold pms 124
type: purple pms 269
Printing on backgrounds
gold pms 124 on dark color
black on light color
purple pms 269 on light color
8
11. University at Albany Graphic Identity Manual
University Seal
The University seal has been redesigned using a simplified
version of Minerva. The seal is restricted to use on official
University materials such as certificates and medallions.
Contact Creative Services at (518) 442-3674 or
fdoyle@uamail.albany.edu for permission to use the
University seal.
black
Color
The seal can be reproduced in black, gold pms 124 or
metallic gold pms 872.
Print Backgrounds
The seal should not be reversed out of a background. It
should not overprint photographs. When using the seal
with a background color, white should show behind the
seal (see below.) When printing on a colored stock the
stock color will show through the seal. For this reason,
only light colored stocks should be used.
Seal printed on white stock
with a printed color in the
background.
gold pms 124
Seal printed on light colored
stock.
Special print techniques
The seal may be embossed, engraved or foil stamped on
paper. It may also be etched in metal, glass or stone.
Minimum Size
The seal should not be reduced below 3/4" diameter.
3/4"
metallic gold pms 872
9
12. University at Albany Graphic Identity Manual
Typefaces
Two type families have been chosen as primary UAlbany
typefaces —Janson and Helvetica Neue.
Please contact Creative Services at (518) 442-3674 or
fdoyle@uamail.albany.edu for information on obtaining
typefaces.
Body Copy:
For subheads within body copy:
Janson Text
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
Janson Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
Helvetica 55 Roman
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
Helvetica 75 Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
For emphasis within body copy:
For headlines:
Janson Text Italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
Janson Text
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
Helvetica 56 Italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
Helvetica 75 Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
10
13. University at Albany Graphic Identity Manual
11
Examples of Body Copy
The following examples show suggestions on how to use
the University typefaces when setting body copy.
Subhead goes here
Lorem ipsum dolor sit amet, consectetaur adipisicing elit, sed do
eiusmod tempor incididunt ut
labore et dolore magna aliqua. Ut
enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi
ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.
Excepteur sint occaecat. Ut enim ad
minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip
ex ea commodo consequat.
Subhead goes here
Lorem ipsum dolor sit amet, consectetaur adipisicing elit, sed do eiusmod
tempor incididunt ut labore et dolore
magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco
laboris nisi ut aliquip ex ea commodo
consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum
dolore eu fugiat nulla pariatur.
Excepteur sint occaecat. Ut enim ad
minim veniam, quis nostrud exercitation
ullamco laboris nisi ut aliquip ex ea
commodo consequat.
Subhead
9 pt Helvetica 75 Bold
14 pt leading
Subhead goes here
Lorem ipsum dolor sit amet, consectetaur
Subhead
9 pt Helvetica 75 Bold
14 pt leading
adipisicing elit, sed do eiusmod tempor
Body copy
10 pt Janson Text
14 pt leading
incididunt ut labore et dolore magna
aliqua. Ut enim ad minim veniam, quis
nostrud exercitation ullamco laboris nisi
ut aliquip ex ea commodo con sequat.
The typefaces can be
used together. When
using Helvetica 75
Bold as a subhead
with Janson body
copy it is recommended that the
subheads be set
1 pt. smaller than
the body text.
Subhead
10 pt Janson Bold
13 pt leading
Body copy
9 pt Janson Text
13 pt leading
Duis aute irure dolor in reprehenderit
in voluptate velit esse cillum dolore eu
fugiat nulla ex ea pariatur. Excepteur sint
occaecat. Ut enim ad minim veniam, quis
nostrud exercitation ullamco laboris nisi
ut aliquip ex ea commodo consequat.
Body copy
8pt Helvetica 55 Roman
14 pt leading
14. University at Albany Graphic Identity Manual
12
Examples of Headlines
The following example shows how the University typefaces
can be used as a headline and subhead on the cover of a
publication.
In many cases the name of a school will be the primary
element on the cover of a brochure. In these cases Janson
Text can be used for the name of the school and Helvetica
75 Bold for the subhead.
Wordmark
Preferred
identifier
for brochure
covers
Janson Text
Helvetica
75 Bold
School of
Social Welfare
A nationally ranked leader in
human services education
15. University at Albany Graphic Identity Manual
Examples of Headlines
In this example the name of the program is the primary
element and is set in Janson Text. Helvetica 75 Bold is
used for the department name. It is recommended that
the department name (when appearing on a cover) be
treated as a seperate unit and not be positioned under
the wordmark.
Wordmark
Preferred
identifier
for brochure
covers
Janson Text
Helvetica
75 Bold
Academic
Advising
Information
Advisement Services Center
13
16. University at Albany Graphic Identity Manual
Return Addresses and Unit Names
Below is a guide for setting return addresses and unit names.
These treatments are recommended when using the logo as a
sign-off on the back of a brochure. Type size and leading can
be scaled proportionally if the logo is used at a different size.
name and return address
name only
Logo reduced 34%
Match Height
of University
Name and address:
7 pt. Helvetica 65 Medium
9 pt. leading
Flush left
Division of University Advancement
Office of Media and Marketing
UAB 209
1400 Washington Avenue
Albany, NY 12222-0001
Division of University Advancement
Office of Media and Marketing
Logo reduced 34%
Match Height
of University
Division of University Advancement, Office of Media and Marketing
UAB 209—1400 Washington Avenue, Albany, NY 12222-0001
Name and address:
7 pt. Helvetica 65 Medium
9 pt. leading
Centered
Division of University Advancement
Office of Media and Marketing
Logo reduced 34%
Match Height
of University
Division of University Advancement, Office of Media and Marketing
UAB 209—1400 Washington Avenue, Albany, NY 12222-0001
Name and address:
7 pt. Helvetica 65 Medium
9 pt. leading
Centered
Division of University Advancement
Office of Media and Marketing
14
17. University at Albany Graphic Identity Manual
15
Signatures
Schools and Colleges
Signatures using the Minerva symbol and Trajan typeface
are for use by Schools and Colleges. These signatures
highlight the unit name while maintaining a strong tie to
the University identity.
Signatures can be obtained by contacting Creative Services
at (518) 442-3674 or fdoyle@uamail.albany.edu. Only signatures created by Creative Services are authorized for use.
Schools and Colleges can use these signatures as a
secondary identifier on printed materials. The primary
identifier on the cover of all publications should be the
University wordmark or logo.
Use the guidelines on page 14 for setting return addresses
below signatures.
School of Business
School of Business
UNIVERSITY AT ALBANY State University of New York
UNIVERSITY AT ALBANY State University of New York
Below is an example of how a school or college can use their
signature on a publication.
The University wordmark or logo must appear on the cover of all
publications. In this case the wordmark is used (the preferred identifier for brochure covers.) The school’s name is set as the headline in
Janson Text. The school’s signature can be used on the back cover as
a sign-off with contact information.
Front cover
Back cover
School of Business
School of Business
UNIVERSITY AT ALBANY State University of New York
Business Administration 364
1400 Washington Avenue
Albany, NY 12222-0001
18. University at Albany Graphic Identity Manual
16
Signatures
Research Centers and Approved Campus Entities
Signatures using the Minerva symbol and Trajan typeface
are for use by Research Centers and Approved Campus
Entities. These signatures highlight the unit name while
maintaining a strong tie to the University identity.
Signatures can be obtained by contacting Creative Services
at (518) 442-3674 or fdoyle@uamail.albany.edu. Only signatures created by Creative Services are authorized for use.
Research Centers and Approved Campus Entities can use
these signatures as a primary identifier. When used on
publication covers it should be the only identifier used.
The University wordmark or logo should not appear on a
cover with a signature.
Use the guidelines on page 14 for setting return addresses
below signatures.
center for excellence in
teaching & learning
UNIVERSITY AT ALBANY State University of New York
University Art museum
UNIVERSITY AT ALBANY
State University of New York
University Libraries
UNIVERSITY AT ALBANY
State University of New York
performing Arts Center
UNIVERSITY AT ALBANY
State University of New York
19. University at Albany Graphic Identity Manual
Web
In order to maintain consistency with the University home
and top level web pages the following logo configuration
has been approved for web usage. Templates for creating
web pages are available from Creative Services at
(518) 442-3674 or fdoyle@uamail.albany.edu.
A complete web standards manual is being developed and
will be available soon.
17
20. University at Albany Graphic Identity Manual
Letterhead
The following color and layout options are available
for letterhead. Letterhead should only be printed from
approved templates. To order letterhead contact the
Purchasing Department at (518) 437-4579.
Templates for printing letterhead on a laser printer are
available from Creative Services.
Contact Creative Services for any situations that are not
addressed by these guidelines—(518) 442-3674 or
fdoyle@uamail.albany.edu.
flush left
1 color
all black
University Advancement
Office of Media and Marketing
stacked
University Advancement
Office of Media and Marketing
flush left
2 color
symbol: gold
pms 124
University Advancement
Office of Media and Marketing
type: purple-gray
pms 5265
stacked
University Advancement
Office of Media and Marketing
flush left
President
and Cabinet
symbol: metallic
gold pms 872
University Advancement
Office of the Vice President
type: black
stacked
University Advancement
Office of the Vice President
18
21. University at Albany Graphic Identity Manual
19
Layout Option 1
Flush Left Logo
Letterhead should only be printed from approved templates.
When working with these templates the position of elements
should not be moved except as noted below. To order letterhead contact the Purchasing Department at (518) 437-4579.
Contact Creative Services for any
situations that are not addressed by
these guidelines—(518) 442-3674
or fdoyle@uamail.albany.edu.
University Advancement
Office of Media and Marketing
School
Research Center
or Department
Sub Department
if necessary
(2 maximum)
letter
should
align with
University
name
January 17, 2003
kjlkkffffbvrjfc
rfdfvzdbb
bdfbpnoanmfn
Newyork,NY10155
Dear
margin
1.25 in.
Lorem ipsum dolor sit amet, consectetaur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in
reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint
occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est
laborum Et harumd und lookum like Greek to me, dereud facilis est er expedit distinct.
Nam liber te conscient to factor tum poen legum odioque civiuda. Et tam neque pecun
modut est neque nonor et imper ned libidig met, consectetur adipiscing elit, sed ut
labore et dolore magna aliquam makes one wonder who would ever read this stuff? Bis
margin
1.25 in.
nostrud exercitation ullam mmodo consequet. Duis aute in voluptate velit esse cillum
dolore eu fugiat nulla pariatur. At vver eos et accusam dignissum qui blandit est praesent
With warmest regards,
John Doe
Director
1.25 in.
University Administration Building, Room 101
1400 Washington Avenue, Albany, NY 12222
PH: 518-437-4770
F X : 518-437-4775
www.albany.edu
For addresses with 3
lines start 1 line higher.
Clear space for
Research Center logo
.875 in.
When adding an extra line
to address maintain this
baseline for web address.
Center for
Comparative
Functional
Genomics
Logo should print in
pms 5265 on 2 color
letterhead and black
on 1 color
22. University at Albany Graphic Identity Manual
20
Layout Option 2
Stacked Logo
Letterhead should only be printed from approved templates.
When working with these templates the position of elements
should not be moved except as noted below. To order letterhead contact the Purchasing Department at (518) 437-4579.
Contact Creative Services for any
situations that are not addressed by
these guidelines—(518) 442-3674
or fdoyle@uamail.albany.edu.
University Advancement
School
Research Center
Department
Office of Media and Marketing
Sub Department
if necessary
(2 maximum)
January 17, 2003
kjlkkffffbvrjfc
rfdfvzdbb
bdfbpnoanmf/;n
Newyork,NY10155
Dear
margin
1.25 in.
Lorem ipsum dolor sit amet, consectetaur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in
reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint
occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est
laborum Et harumd und lookum like Greek to me, dereud facilis est er expedit distinct.
Nam liber te conscient to factor tum poen legum odioque civiuda. Et tam neque pecun
modut est neque nonor et imper ned libidig met, consectetur adipiscing elit, sed ut
labore et dolore magna aliquam makes one wonder who would ever read this stuff? Bis
margin
1.25 in.
nostrud exercitation ullam mmodo consequet. Duis aute in voluptate velit esse cillum
dolore eu fugiat nulla pariatur. At vver eos et accusam dignissum qui blandit est praesent
With warmest regards,
John Doe
Director
1.25 in.
University Administration Building, Room 101
1400 Washington Avenue, Albany, NY 12222
PH: 518-437-4770
F X : 518-437-4775
.875 in.
www.albany.edu
For addresses with 3
lines start 1 line higher.
When adding an extra line
to address maintain this
baseline for web address.
Clear space for
Research Center logo
Center for
Comparative
Functional
Genomics
Logo should print in
pms 5265 on 2 color
letterhead and black
on 1 color
23. University at Albany Graphic Identity Manual
21
Business Cards
The following color options are available for business
cards. Business cards should only be printed from
approved templates. When working with these templates
the position of elements should not be moved except as
noted below. To order business cards contact the
Purchasing Department at (518) 437-4579.
Contact Creative Services for any
situations that are not addressed by
these guidelines—(518) 442-3674
or fdoyle@uamail.albany.edu.
1 color
all black
To add a 2nd title keep
this line as the base
and move name and
first title up
Max: 2 lines for titles
John Doe
Director, Office of Undergraduate Admissions
University Administration Building, Room 101
1400 Washington Avenue
Albany, NY 12222
Do not move rule
PH:
FX:
jdoe@uamail.albany.edu
518-437-5020
518-442-5383
www.albany.edu
For 4 line addresses:
Place email under web
address and move
entire block up so
phone number lines up
with first line of address
2 color
symbol + email:
gold pms 124
type: purple-gray
pms 5265
John Doe
Director, Office of Undergraduate Admissions
University Administration Building, Room 101
1400 Washington Avenue
Albany, NY 12222
PH:
FX:
jdoe@uamail.albany.edu
518-437-5020
518-442-5383
www.albany.edu
President
and Cabinet
symbol: metallic
gold pms 872
type: black
John Doe
Vice President for University Advancement
University Administration Building, Room 200
1400 Washington Avenue
Albany, NY 12222
jdoe@uamail.albany.edu
PH:
FX:
518-437-5020
518-442-5383
www.albany.edu
24. University at Albany Graphic Identity Manual
22
Envelopes
The following color options are available for envelopes.
Envelopes should only be printed from approved templates.
When working with these templates the position of
elements should not be moved. To order envelopes contact
the Purchasing Department at (518) 437-4579.
Contact Creative Services for any
situations that are not addressed by
these guidelines—(518) 442-3674
or fdoyle@uamail.albany.edu.
1 color
all black
Division of University Advancement
Office of Media and Marketing
UAB 209
1400 Washington Avenue
Albany, NY 12222-0001
2 color
symbol: gold
pms 124
type: purple-gray
pms 5265
Division of of Education
School University Advancement
Office of Media and Marketing
Department of Educational Administration and Policy Studies
UAB 209
Education 344
1400 Washington Avenue
1400 Washington Avenue
Albany, NY 12222-0001
Albany, NY 12222
President
and Cabinet
symbol: metallic
gold pms 872
type: black
Division of University Advancement
Office of the Vice President
UAB 200
1400 Washington Avenue
Albany, NY 12222-0001
25. University at Albany Graphic Identity Manual
Athletic Logos
Any and all athletic logo usage must be first approved by
the Director of Athletics Marketing, Corporate Sales &
Ticket Operations at (518) 442-3310.
Primary Logo
Standing Dane
Danehead Logo
UA Logo
23
26. University at Albany Graphic Identity Manual
Licensing and Merchandise
Trademarked Wordmarks and Logos
All wordmarks or logos that appear on merchandise
intended for sale or to be given away must have a TM
(trademark.) Trademarked versions of wordmarks and logos
are available from Creative Services at (518) 442-3674 or
fdoyle@uamail.albany.edu.
The Collegiate Licensing office, along with its management
company, the Collegiate Licensing Company negotiate
and administer licenses with manufacturers that wish to
trade upon the University name. Please contact them at
(518) 442-3737 or cpolito@uamail.albany.edu.
TM
24
27. University at Albany Graphic Identity Manual
25
Guide to Wordmark, Logo and Seal Files
The following pages (25-30) provide a reference for all
University digital files. Below each identifier is the name of
the file that should be used to reproduce that particular
version. In some cases two files are listed. One file is for
use when printing a pms spot color and the other is a cmyk
file for 4-color reproduction. Please contact Creative
Services at (518) 442-3674 or fdoyle@uamail.albany.edu for
help in choosing the correct logo, wordmark or seal.
Commercial Printing (postscript printing)
When sending a job to a commercial printer EPS files
should always be used. It is not necessary to send the fonts
used in the logo when using EPS files (unless you are using
the same fonts elsewhere in your document.)
When using EPS files in layout programs do not copy a
file from one document and paste it into another document—always import directly from the original EPS file.
This will ensure that the pms colors used in the EPS file
will load into the layout program’s color palette.
Word Processing (non-postscript printing)
Special wordmark and logo files are available for printing
from word processing programs (such as Microsoft Word)
to non-postscript printers.
Key to file names
Identifier: logo / wordmark / seal / stationery / invitation
Full Name/Informal Name: A-University at Albany / B-UAlbany
Configuration: 1-stacked / 2-flush left / 3-centered horizontal / 4-display
Symbol Color: pms 124 / cmykgold / pms 269 / black
Type Color: black / white / pms 269 / pms 5265
File Format: EPS-postscript / non-postscript
logo_A1_pms124_blk.EPS
28. University at Albany Graphic Identity Manual
Logo A
Logos using the full name—University at Albany
2—FLUSH LEFT
3—CENTERED HORIZONTAL
USE: ALL PUBLICATIONS
logo_A2_blk.EPS
logo_A3_blk.EPS
logo_A1_pms124_blk.EPS
logo_A1_cmykgold_blk.EPS
logo_A2_pms124_blk.EPS
logo_A2_cmykgold_blk.EPS
logo_A3_pms124_blk.EPS
logo_A3_cmykgold_blk.EPS
logo_A1_pms124_white.EPS
logo_A1_cmykgold_white.EPS
logo_A2_pms124_white.EPS
logo_A2_cmykgold_white.EPS
logo_A3_pms124_white.EPS
logo_A3_cmykgold_white.EPS
logo_A1_pms269.EPS
logo_A2_pms269.EPS
logo_A3_pms269.EPS
logo_A1_pms124_269.EPS
logo_A2_pms124_269.EPS
logo_A3_pms124_269.EPS
logo_A4_pms124_blk.EPS
logo_A4_cmykgold_blk.EPS
USE: SEE PAGE 8
USE: ALL PUBLICATIONS
logo_A4_pms124_white.EPS
logo_A4_cmykgold_white.EPS
USE: SEE PAGE 8
USE: KNOCKING OUT
logo_A4_pms269.EPS
USE: SEE PAGE 8
USE: 1 OR 2 COLOR PUBLICATIONS ONLY
logo_A4_blk.EPS
USE: SEE PAGE 8
logo_A1_blk.EPS
USE: 2 COLOR PUBLICATIONS ONLY
4—DISPLAY
USE: SEE PAGE 8
1—STACKED
logo_A4_pms124_269.EPS
26
29. University at Albany Graphic Identity Manual
Logo B
Logos using the informal name—UAlbany
2—FLUSH LEFT
logo_B1_blk.EPS
logo_B2_blk.EPS
logo_B1_pms124_blk.EPS
logo_B1_cmykgold_blk.EPS
logo_B2_pms124_blk.EPS
logo_B2_cmykgold_blk.EPS
logo_B1_pms124_white.EPS
logo_B1_cmykgold_white.EPS
logo_B2_pms124_white.EPS
logo_B2_cmykgold_white.EPS
logo_B1_pms269.EPS
logo_B2_pms269.EPS
logo_B1_pms124_269.EPS
logo_B2_pms124_269.EPS
logo_B4_blk.EPS
USE: SEE PAGE 8
USE: ALL PUBLICATIONS
USE: ALL PUBLICATIONS
logo_B4_pms124_blk.EPS
logo_B4_cmykgold_blk.EPS
USE: SEE PAGE 8
USE: KNOCKING OUT
USE: SEE PAGE 8
logo_B4_pms124_white.EPS
logo_B4_cmykgold_white.EPS
logo_B4_pms269.EPS
USE: SEE PAGE 8
USE: 1 OR 2 COLOR PUBLICATIONS ONLY
USE: 2 COLOR PUBLICATIONS ONLY
4—DISPLAY
USE: SEE PAGE 8
1—STACKED
logo_B4_pms124_269.EPS
27
30. University at Albany Graphic Identity Manual
Wordmark A
Wordmarks using the full name—University at Albany
3—CENTERED HORIZONTAL
wordmark_A1_blk.EPS
wordmark_A3_blk.EPS
wordmark_A1_white.EPS
wordmark_A3_white.EPS
wordmark_A1_pms269.EPS
wordmark_A1_cmykpurple.EPS
wordmark_A3_pms269.EPS
wordmark_A3_cmykpurple.EPS
1—STACKED
wordmark_B1_blk.EPS
wordmark_B1_white.EPS
USE: ALL PUBLICATIONS
USE: ALL PUBLICATIONS
USE: KNOCKING OUT
USE: KNOCKING OUT
USE: ALL PUBLICATIONS
USE: ALL PUBLICATIONS
1—STACKED
Wordmark B
Wordmarks using the informal name—UAlbany
wordmark_B1_pms269.EPS
wordmark_B1_cmykpurple.EPS
28
31. University at Albany Graphic Identity Manual
Invitations and Notecards
A series of logos using gold pms 124 and purple-gray pms
5265 are available for use on invitations and notecards.
USE: INVITATIONS/NOTECARDS ONLY
1—STACKED
invitation_A1_pms124_5265.EPS
2—FLUSH LEFT
invitation_A2_pms124_5265.EPS
Stationery
Please contact the Purchasing Department at (518) 437-4579
to order stationery.
3—CENTERED HORIZONTAL
4—DISPLAY
invitation_A3_pms124_5265.EPS
invitation_A4_pms124_5265.EPS
29
32. University at Albany Graphic Identity Manual
Seals
seal_blk.EPS
seal_metallic872.EPS
seal_pms124.EPS
30