SlideShare a Scribd company logo
Marketing is a key part of business success. You
need to decide which customers to target. You need
to work out how you will reach and win new
customers. You need to make sure that you keep
existing customers happy. And you need to keep
reviewing and improving everything you do to stay
ahead of the competition.
Your marketing plan should be the reference
document you use as a basis to execute your
marketing strategy. It sets out clear objectives and
explains how you will achieve them. Perhaps most
importantly it looks at how you can ensure that
your plan becomes reality.
Prepare the marketing plan of a
business that you want to start.
University of Agronomic Sciences and
Veterinary Medicine
Grigore Andrei Stefan & Giuglan Marius Iulian,
MIEADR IMAPA, Grupa 8111
Keywords:
Marketing, work,
customers
Acknowledgements
Teaching Coordination
Mihai Daniel Frumuselu
References:
https://www.infoentrepreneurs.org/en/guides/w
ite-a-marketing-plan/

More Related Content

What's hot

Dreamlockers - Why we are the best
Dreamlockers - Why we are the bestDreamlockers - Why we are the best
Dreamlockers - Why we are the best
Vipul Narang
 
The responsibilities-of-a-marketing-director
The responsibilities-of-a-marketing-directorThe responsibilities-of-a-marketing-director
The responsibilities-of-a-marketing-director
alexandrulavinia
 
What does a marketing plan includes ?
What does a marketing plan includes ?What does a marketing plan includes ?
What does a marketing plan includes ?
Sameer Mathur
 
About win 2017
About win 2017About win 2017
About win 2017
John Casey
 
Marketing & sales
Marketing & salesMarketing & sales
Marketing & sales
Hfefe
 
oDesk Cover Letter Sample for Marketing
oDesk Cover Letter Sample for MarketingoDesk Cover Letter Sample for Marketing
oDesk Cover Letter Sample for Marketing
Gaurav Arora India Digital Marketing Head
 
Public relations san francisco
Public relations san franciscoPublic relations san francisco
Public relations san francisco
Trainercomm
 
Secrets of sales arise roby
Secrets of sales   arise robySecrets of sales   arise roby
Secrets of sales arise roby
Arise Roby
 
Marketing 101 by Stuart Ross
Marketing 101 by Stuart RossMarketing 101 by Stuart Ross
Marketing 101 by Stuart Ross
Stuart Ross
 
Holland-10QuestionsWhenHiringMarketingPartner
Holland-10QuestionsWhenHiringMarketingPartnerHolland-10QuestionsWhenHiringMarketingPartner
Holland-10QuestionsWhenHiringMarketingPartnerBryan Holland
 
Manish's resume
Manish's resumeManish's resume
Manish's resume
Manish Tiwari
 
Matthew Reaver Sales Professional
Matthew Reaver Sales ProfessionalMatthew Reaver Sales Professional
Matthew Reaver Sales ProfessionalMatthew Reaver
 
Sales & marketing overview for web development &
Sales & marketing overview for web development &Sales & marketing overview for web development &
Sales & marketing overview for web development &Mohammed Rafique Shaikh
 
Investing in your Brand
Investing in your BrandInvesting in your Brand
Investing in your Brand
Boardroom Metrics
 
Brand Maintenance
Brand MaintenanceBrand Maintenance
Brand Maintenance
Boardroom Metrics
 
Find The Journey To Network Marketing Success With These Tips
Find The Journey To Network Marketing Success With These TipsFind The Journey To Network Marketing Success With These Tips
Find The Journey To Network Marketing Success With These Tips
Keinspahr
 
Find The Journey To Network Marketing Success With These Tips
Find The Journey To Network Marketing Success With These TipsFind The Journey To Network Marketing Success With These Tips
Find The Journey To Network Marketing Success With These Tips
Jerry Snyker
 
Components of a Successful Marketing Plan
Components of a Successful Marketing PlanComponents of a Successful Marketing Plan
Components of a Successful Marketing Plan
Craig Feigin
 
Industrial development
Industrial developmentIndustrial development
Industrial development
primary information services
 
Blending new marketing techniques to acquire a brand image
Blending new marketing techniques to acquire a brand image Blending new marketing techniques to acquire a brand image
Blending new marketing techniques to acquire a brand image
Lisa Poulos
 

What's hot (20)

Dreamlockers - Why we are the best
Dreamlockers - Why we are the bestDreamlockers - Why we are the best
Dreamlockers - Why we are the best
 
The responsibilities-of-a-marketing-director
The responsibilities-of-a-marketing-directorThe responsibilities-of-a-marketing-director
The responsibilities-of-a-marketing-director
 
What does a marketing plan includes ?
What does a marketing plan includes ?What does a marketing plan includes ?
What does a marketing plan includes ?
 
About win 2017
About win 2017About win 2017
About win 2017
 
Marketing & sales
Marketing & salesMarketing & sales
Marketing & sales
 
oDesk Cover Letter Sample for Marketing
oDesk Cover Letter Sample for MarketingoDesk Cover Letter Sample for Marketing
oDesk Cover Letter Sample for Marketing
 
Public relations san francisco
Public relations san franciscoPublic relations san francisco
Public relations san francisco
 
Secrets of sales arise roby
Secrets of sales   arise robySecrets of sales   arise roby
Secrets of sales arise roby
 
Marketing 101 by Stuart Ross
Marketing 101 by Stuart RossMarketing 101 by Stuart Ross
Marketing 101 by Stuart Ross
 
Holland-10QuestionsWhenHiringMarketingPartner
Holland-10QuestionsWhenHiringMarketingPartnerHolland-10QuestionsWhenHiringMarketingPartner
Holland-10QuestionsWhenHiringMarketingPartner
 
Manish's resume
Manish's resumeManish's resume
Manish's resume
 
Matthew Reaver Sales Professional
Matthew Reaver Sales ProfessionalMatthew Reaver Sales Professional
Matthew Reaver Sales Professional
 
Sales & marketing overview for web development &
Sales & marketing overview for web development &Sales & marketing overview for web development &
Sales & marketing overview for web development &
 
Investing in your Brand
Investing in your BrandInvesting in your Brand
Investing in your Brand
 
Brand Maintenance
Brand MaintenanceBrand Maintenance
Brand Maintenance
 
Find The Journey To Network Marketing Success With These Tips
Find The Journey To Network Marketing Success With These TipsFind The Journey To Network Marketing Success With These Tips
Find The Journey To Network Marketing Success With These Tips
 
Find The Journey To Network Marketing Success With These Tips
Find The Journey To Network Marketing Success With These TipsFind The Journey To Network Marketing Success With These Tips
Find The Journey To Network Marketing Success With These Tips
 
Components of a Successful Marketing Plan
Components of a Successful Marketing PlanComponents of a Successful Marketing Plan
Components of a Successful Marketing Plan
 
Industrial development
Industrial developmentIndustrial development
Industrial development
 
Blending new marketing techniques to acquire a brand image
Blending new marketing techniques to acquire a brand image Blending new marketing techniques to acquire a brand image
Blending new marketing techniques to acquire a brand image
 

Similar to Afis lb engleza

MARKETING PROCESS
MARKETING PROCESSMARKETING PROCESS
MARKETING PROCESS
CDJMCDJM1
 
Apcon 2019 presentation planning for marketing effectiveness
Apcon 2019 presentation planning for marketing effectivenessApcon 2019 presentation planning for marketing effectiveness
Apcon 2019 presentation planning for marketing effectiveness
Emmanuel Agu. FNIMN, FIMC, FIPMA, MSC, MBA, Ashridge Alumnus
 
Resort.vtc
Resort.vtcResort.vtc
Resort.vtc
vishnutc
 
SIM Strategic Marketing forum 14-15 July
SIM Strategic Marketing forum 14-15 JulySIM Strategic Marketing forum 14-15 July
SIM Strategic Marketing forum 14-15 July
INVITRO INNOVATION
 
Xpert - Growth Marketing Bootcamp
Xpert - Growth Marketing BootcampXpert - Growth Marketing Bootcamp
Xpert - Growth Marketing Bootcamp
PavithraGanesan20
 
Digital Marketing Ebook Topic-1
Digital Marketing Ebook Topic-1Digital Marketing Ebook Topic-1
Digital Marketing Ebook Topic-1
Artdizix
 
The aspects of marketing functions (grade 10
The aspects of marketing functions (grade 10The aspects of marketing functions (grade 10
The aspects of marketing functions (grade 10
Lungiswa Sigqwagqwa
 
Internal Marketing
Internal MarketingInternal Marketing
Internal Marketing
engineer sood
 
5 Steps Towards Marketing and Sales Alignment and Business Growth
5 Steps Towards Marketing and Sales Alignment and Business Growth5 Steps Towards Marketing and Sales Alignment and Business Growth
5 Steps Towards Marketing and Sales Alignment and Business Growth
Yatharth Marketing Solutions
 
Xpert
XpertXpert
Strategic planning
Strategic planningStrategic planning
Strategic planning
Araceli Gonzalez
 
Strategic planning
Strategic planningStrategic planning
Strategic planning
Araceli Gonzalez
 
Introduction to marketing workshop ppt_september 2016
Introduction to marketing workshop ppt_september 2016Introduction to marketing workshop ppt_september 2016
Introduction to marketing workshop ppt_september 2016
Jim Mintz
 
Chapter 1-Overview of MARKETING MANAGEMENT.pptx
Chapter 1-Overview of  MARKETING MANAGEMENT.pptxChapter 1-Overview of  MARKETING MANAGEMENT.pptx
Chapter 1-Overview of MARKETING MANAGEMENT.pptx
NoemieDelgado
 
Creating a Marketing Budget A Step-by-Step Guide.pdf
Creating a Marketing Budget A Step-by-Step Guide.pdfCreating a Marketing Budget A Step-by-Step Guide.pdf
Creating a Marketing Budget A Step-by-Step Guide.pdf
EkaKhrisnanda
 
Award Winning Go Booklet
Award Winning Go BookletAward Winning Go Booklet
Award Winning Go Booklet
Cstro7
 
Marketing strategy
Marketing strategyMarketing strategy
Marketing strategy
Reham Maher El-Safarini
 
Diploma In Business Marketing
Diploma In Business MarketingDiploma In Business Marketing
Diploma In Business Marketing
woodenpersonnel36
 
Marketing management orientation
Marketing management orientationMarketing management orientation
Marketing management orientation
Abdullah Khosa
 

Similar to Afis lb engleza (20)

MARKETING PROCESS
MARKETING PROCESSMARKETING PROCESS
MARKETING PROCESS
 
Apcon 2019 presentation planning for marketing effectiveness
Apcon 2019 presentation planning for marketing effectivenessApcon 2019 presentation planning for marketing effectiveness
Apcon 2019 presentation planning for marketing effectiveness
 
Resort.vtc
Resort.vtcResort.vtc
Resort.vtc
 
SIM Strategic Marketing forum 14-15 July
SIM Strategic Marketing forum 14-15 JulySIM Strategic Marketing forum 14-15 July
SIM Strategic Marketing forum 14-15 July
 
Xpert - Growth Marketing Bootcamp
Xpert - Growth Marketing BootcampXpert - Growth Marketing Bootcamp
Xpert - Growth Marketing Bootcamp
 
Digital Marketing Ebook Topic-1
Digital Marketing Ebook Topic-1Digital Marketing Ebook Topic-1
Digital Marketing Ebook Topic-1
 
The aspects of marketing functions (grade 10
The aspects of marketing functions (grade 10The aspects of marketing functions (grade 10
The aspects of marketing functions (grade 10
 
Internal Marketing
Internal MarketingInternal Marketing
Internal Marketing
 
5 Steps Towards Marketing and Sales Alignment and Business Growth
5 Steps Towards Marketing and Sales Alignment and Business Growth5 Steps Towards Marketing and Sales Alignment and Business Growth
5 Steps Towards Marketing and Sales Alignment and Business Growth
 
Xpert
XpertXpert
Xpert
 
Strategic planning
Strategic planningStrategic planning
Strategic planning
 
Strategic planning
Strategic planningStrategic planning
Strategic planning
 
Ebook on Marketing
Ebook on MarketingEbook on Marketing
Ebook on Marketing
 
Introduction to marketing workshop ppt_september 2016
Introduction to marketing workshop ppt_september 2016Introduction to marketing workshop ppt_september 2016
Introduction to marketing workshop ppt_september 2016
 
Chapter 1-Overview of MARKETING MANAGEMENT.pptx
Chapter 1-Overview of  MARKETING MANAGEMENT.pptxChapter 1-Overview of  MARKETING MANAGEMENT.pptx
Chapter 1-Overview of MARKETING MANAGEMENT.pptx
 
Creating a Marketing Budget A Step-by-Step Guide.pdf
Creating a Marketing Budget A Step-by-Step Guide.pdfCreating a Marketing Budget A Step-by-Step Guide.pdf
Creating a Marketing Budget A Step-by-Step Guide.pdf
 
Award Winning Go Booklet
Award Winning Go BookletAward Winning Go Booklet
Award Winning Go Booklet
 
Marketing strategy
Marketing strategyMarketing strategy
Marketing strategy
 
Diploma In Business Marketing
Diploma In Business MarketingDiploma In Business Marketing
Diploma In Business Marketing
 
Marketing management orientation
Marketing management orientationMarketing management orientation
Marketing management orientation
 

Recently uploaded

Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptx
Cynthia Clay
 
The-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic managementThe-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic management
Bojamma2
 
Lookback Analysis
Lookback AnalysisLookback Analysis
Lookback Analysis
Safe PaaS
 
3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx
tanyjahb
 
chapter 10 - excise tax of transfer and business taxation
chapter 10 - excise tax of transfer and business taxationchapter 10 - excise tax of transfer and business taxation
chapter 10 - excise tax of transfer and business taxation
AUDIJEAngelo
 
Cree_Rey_BrandIdentityKit.PDF_PersonalBd
Cree_Rey_BrandIdentityKit.PDF_PersonalBdCree_Rey_BrandIdentityKit.PDF_PersonalBd
Cree_Rey_BrandIdentityKit.PDF_PersonalBd
creerey
 
anas about venice for grade 6f about venice
anas about venice for grade 6f about veniceanas about venice for grade 6f about venice
anas about venice for grade 6f about venice
anasabutalha2013
 
PriyoShop Celebration Pohela Falgun Mar 20, 2024
PriyoShop Celebration Pohela Falgun Mar 20, 2024PriyoShop Celebration Pohela Falgun Mar 20, 2024
PriyoShop Celebration Pohela Falgun Mar 20, 2024
PriyoShop.com LTD
 
Digital Transformation in PLM - WHAT and HOW - for distribution.pdf
Digital Transformation in PLM - WHAT and HOW - for distribution.pdfDigital Transformation in PLM - WHAT and HOW - for distribution.pdf
Digital Transformation in PLM - WHAT and HOW - for distribution.pdf
Jos Voskuil
 
What is the TDS Return Filing Due Date for FY 2024-25.pdf
What is the TDS Return Filing Due Date for FY 2024-25.pdfWhat is the TDS Return Filing Due Date for FY 2024-25.pdf
What is the TDS Return Filing Due Date for FY 2024-25.pdf
seoforlegalpillers
 
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
taqyed
 
Global Interconnection Group Joint Venture[960] (1).pdf
Global Interconnection Group Joint Venture[960] (1).pdfGlobal Interconnection Group Joint Venture[960] (1).pdf
Global Interconnection Group Joint Venture[960] (1).pdf
Henry Tapper
 
April 2024 Nostalgia Products Newsletter
April 2024 Nostalgia Products NewsletterApril 2024 Nostalgia Products Newsletter
April 2024 Nostalgia Products Newsletter
NathanBaughman3
 
Pitch Deck Teardown: RAW Dating App's $3M Angel deck
Pitch Deck Teardown: RAW Dating App's $3M Angel deckPitch Deck Teardown: RAW Dating App's $3M Angel deck
Pitch Deck Teardown: RAW Dating App's $3M Angel deck
HajeJanKamps
 
Business Valuation Principles for Entrepreneurs
Business Valuation Principles for EntrepreneursBusiness Valuation Principles for Entrepreneurs
Business Valuation Principles for Entrepreneurs
Ben Wann
 
Buy Verified PayPal Account | Buy Google 5 Star Reviews
Buy Verified PayPal Account | Buy Google 5 Star ReviewsBuy Verified PayPal Account | Buy Google 5 Star Reviews
Buy Verified PayPal Account | Buy Google 5 Star Reviews
usawebmarket
 
Enterprise Excellence is Inclusive Excellence.pdf
Enterprise Excellence is Inclusive Excellence.pdfEnterprise Excellence is Inclusive Excellence.pdf
Enterprise Excellence is Inclusive Excellence.pdf
KaiNexus
 
20240425_ TJ Communications Credentials_compressed.pdf
20240425_ TJ Communications Credentials_compressed.pdf20240425_ TJ Communications Credentials_compressed.pdf
20240425_ TJ Communications Credentials_compressed.pdf
tjcomstrang
 
BeMetals Presentation_May_22_2024 .pdf
BeMetals Presentation_May_22_2024   .pdfBeMetals Presentation_May_22_2024   .pdf
BeMetals Presentation_May_22_2024 .pdf
DerekIwanaka1
 
What are the main advantages of using HR recruiter services.pdf
What are the main advantages of using HR recruiter services.pdfWhat are the main advantages of using HR recruiter services.pdf
What are the main advantages of using HR recruiter services.pdf
HumanResourceDimensi1
 

Recently uploaded (20)

Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptx
 
The-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic managementThe-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic management
 
Lookback Analysis
Lookback AnalysisLookback Analysis
Lookback Analysis
 
3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx
 
chapter 10 - excise tax of transfer and business taxation
chapter 10 - excise tax of transfer and business taxationchapter 10 - excise tax of transfer and business taxation
chapter 10 - excise tax of transfer and business taxation
 
Cree_Rey_BrandIdentityKit.PDF_PersonalBd
Cree_Rey_BrandIdentityKit.PDF_PersonalBdCree_Rey_BrandIdentityKit.PDF_PersonalBd
Cree_Rey_BrandIdentityKit.PDF_PersonalBd
 
anas about venice for grade 6f about venice
anas about venice for grade 6f about veniceanas about venice for grade 6f about venice
anas about venice for grade 6f about venice
 
PriyoShop Celebration Pohela Falgun Mar 20, 2024
PriyoShop Celebration Pohela Falgun Mar 20, 2024PriyoShop Celebration Pohela Falgun Mar 20, 2024
PriyoShop Celebration Pohela Falgun Mar 20, 2024
 
Digital Transformation in PLM - WHAT and HOW - for distribution.pdf
Digital Transformation in PLM - WHAT and HOW - for distribution.pdfDigital Transformation in PLM - WHAT and HOW - for distribution.pdf
Digital Transformation in PLM - WHAT and HOW - for distribution.pdf
 
What is the TDS Return Filing Due Date for FY 2024-25.pdf
What is the TDS Return Filing Due Date for FY 2024-25.pdfWhat is the TDS Return Filing Due Date for FY 2024-25.pdf
What is the TDS Return Filing Due Date for FY 2024-25.pdf
 
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
 
Global Interconnection Group Joint Venture[960] (1).pdf
Global Interconnection Group Joint Venture[960] (1).pdfGlobal Interconnection Group Joint Venture[960] (1).pdf
Global Interconnection Group Joint Venture[960] (1).pdf
 
April 2024 Nostalgia Products Newsletter
April 2024 Nostalgia Products NewsletterApril 2024 Nostalgia Products Newsletter
April 2024 Nostalgia Products Newsletter
 
Pitch Deck Teardown: RAW Dating App's $3M Angel deck
Pitch Deck Teardown: RAW Dating App's $3M Angel deckPitch Deck Teardown: RAW Dating App's $3M Angel deck
Pitch Deck Teardown: RAW Dating App's $3M Angel deck
 
Business Valuation Principles for Entrepreneurs
Business Valuation Principles for EntrepreneursBusiness Valuation Principles for Entrepreneurs
Business Valuation Principles for Entrepreneurs
 
Buy Verified PayPal Account | Buy Google 5 Star Reviews
Buy Verified PayPal Account | Buy Google 5 Star ReviewsBuy Verified PayPal Account | Buy Google 5 Star Reviews
Buy Verified PayPal Account | Buy Google 5 Star Reviews
 
Enterprise Excellence is Inclusive Excellence.pdf
Enterprise Excellence is Inclusive Excellence.pdfEnterprise Excellence is Inclusive Excellence.pdf
Enterprise Excellence is Inclusive Excellence.pdf
 
20240425_ TJ Communications Credentials_compressed.pdf
20240425_ TJ Communications Credentials_compressed.pdf20240425_ TJ Communications Credentials_compressed.pdf
20240425_ TJ Communications Credentials_compressed.pdf
 
BeMetals Presentation_May_22_2024 .pdf
BeMetals Presentation_May_22_2024   .pdfBeMetals Presentation_May_22_2024   .pdf
BeMetals Presentation_May_22_2024 .pdf
 
What are the main advantages of using HR recruiter services.pdf
What are the main advantages of using HR recruiter services.pdfWhat are the main advantages of using HR recruiter services.pdf
What are the main advantages of using HR recruiter services.pdf
 

Afis lb engleza

  • 1. Marketing is a key part of business success. You need to decide which customers to target. You need to work out how you will reach and win new customers. You need to make sure that you keep existing customers happy. And you need to keep reviewing and improving everything you do to stay ahead of the competition. Your marketing plan should be the reference document you use as a basis to execute your marketing strategy. It sets out clear objectives and explains how you will achieve them. Perhaps most importantly it looks at how you can ensure that your plan becomes reality. Prepare the marketing plan of a business that you want to start. University of Agronomic Sciences and Veterinary Medicine Grigore Andrei Stefan & Giuglan Marius Iulian, MIEADR IMAPA, Grupa 8111 Keywords: Marketing, work, customers Acknowledgements Teaching Coordination Mihai Daniel Frumuselu References: https://www.infoentrepreneurs.org/en/guides/w ite-a-marketing-plan/