The document provides tips and best practices for blog monetization through Google AdSense including placement of ads, improving ad relevance through site search, understanding metrics like click-through rate and bounce rate, common mistakes to avoid, keeping content fresh, ideas for direct ad sales, and resources for further information. It recommends testing different ad formats and backgrounds, focusing on authority and relevant anchor text for links, and not getting complacent if monetization efforts are already successful.

1. India Blog School http://blogschool.in Digital Inspiration http://www.labnol.org

2. Stop Feeling Shy

3. Big is Better

4. useit.com

5. google.com

6. Colors & Fonts

7. What’s Your Style Ads within content Ads adjacent to content Light background behind ads Blend Blend or complement Dark background behind ads Blend, complement, or contrast Contrast or complement

8. Improve Relevance

9. Site Search search.labnol.org

10. CPM, CPC or Link Units?

11. Placement Example

12. Ask Mom or CrazyEgg Flickr - Test Google AdSense

13. Image Search

14. www.briansolis.com

15. Links and Citations Help Search Engines Authority Good Anchor Text The Dreaded Back Button Flickr

16. Master Analytics High CTR but Low CPM Track Problems Early [email_address] Bounce Rate Visitor Locations AdSense Sandbox Referral Sources

18. Typical Mistakes Diluted Title / Slug “ My Personal Technology Blog – Why I Love My iPod” Too many pages with similar titles / content Make life easy for Advertisers Wasting Visits NOINDEX, FOLLOW for tag pages Allowing Stop Words in Comments Smart Pricing Feeling Complacent If it ain’t broke, don’t fix it – Bad Idea

19. Fresh Content single.php feeds-rss2.php

20. See details

21. Steal Ideas AdSense Case Studies Media Sites – CNN, NYT, Network 18, etc. Premium Publishers Webmaster World Seniors Preferred Members Official Google Guides, JenSense, ProBlogger, Barry Schwartz, Chris Pirillo

23. Selling Direct Ads Audience – Quantcast, Visitor Surveys Ad Formats / Specs Deciding Ad Rates Payment Options Google Ad Manager Testimonials Make it Easy http://www.bbcreachingmillions.com/ http://www.cnnmediainfo.com/ http://www.labnol.org/advertise/

24. Amit Agarwal http://www.labnol.org