Paul Greenberg is the founder and executive director of NORA, an organization focused on providing a more optimistic approach to retail in Australia. NORA and Adobe are hosting a focus group breakfast on August 9th to discuss how customer experience and mobile experiences are differentiating retail brands and converging online and offline shopping. The event will also explore how retailers are prioritizing digital investments and balancing customer needs with technology trends to build agile organizations. RSVP is required by August 4th to reserve a seat at the breakfast taking place from 7:40-9:20am at the Crown Conference Centre in Melbourne.