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Digital and OER Textbooks:
The Library’s Next Frontier?
Stephen R. Acker, Research Director
Ohio Digital Bookshelf Project
OhioLINK/The Ohio Board of Regents
Presented to the ACRL Annual Conference
April 12, 2013, Indianapolis, IN
Agenda
• OER/Digital Value propositions
– Students, faculty, institutions and libraries
• Digital and OER- crossing zebras and leopards
– Formats and business models differ
• State of Ohio textbook/learning materials initiatives
– ALEKS (Commercial)
– Flat World Knowledge (Freemium)
– Scaffold to the Stars (OER)
• Re-visiting the Library value proposition
– An audience poll and discussion
OER/Digital Value Propositions
• Students
– Learning Outcomes/Cost= Value
• Faculty
– Curricular flexibility/Time= Value
• Institution
– Credential Completion/Time= Value
• Library
– Services/Budget=Value
• Pathfinding, accessibility, digital literacy, licensing
Libraries and textbook affordability
96% of attendees felt libraries should play an important role
in promoting affordable textbook options
ALEKS Adaptive Learning
Ohio’s Flat World Knowledge Pilots
Minnesota System’s OER Center
Ohio Flat World Knowledge Study Results
Ohio’s Scaffold to the Stars
Pathfinding: Discovering content
• Library-faculty partnerships are needed to vett
OER resources.
– There are literally millions of OER resources
available offered in complete textbooks and as
modules.
OpenStax
CK-12
OpenTextBookStore
Open Course Library
Merlot
Florida Orange Grove
Accessibility
• Library Reserves have long had challenges
making their resources accessible.
• The accessibility metadata tag introduced in
Scaffold offers a teachable moment for faculty
eReserve contributors.
• Google Analytics funnels track and sequence
equal outcomes for equal effort consistent
with ADA requiremets.
Equifinality- Multiple Paths to Learning
Digital Literacy
• In our post-course focus groups, too many
students indicate they were unaware of tool
usage in digital reserves.
– Libraries are excellent sources of digital literacy
instruction in general and could provide essential
support in navigating eTextbooks and OER
collections.
Licensing
• An under-leveraged resource on most
campuses is library expertise in negotiating
licenses.
– Favorable terms for core textbook access would
be of great value to students and institutions.
• This value-add should increase library budgets.
Flexible licensing model
•Refinement of patron acquisition model
–Volume and Temporal (dynamic demand functions)
•Example point of departure
–ebrary’sthree-user model
•patron driven acquisition and Extended Access™ models
•also with YBP’sGOBI for firm orders as well as demand-
driven acquisition.
Spring thaw: Time to fish
• Why am I writing about this in the Scholarly Kitchen? Because I am concerned, first
of all, that our unwillingness in libraries to cut — to stop doing things, to
discriminate not between what is and isn’t valuable, but between what is less
valuable and what is more valuable — is contributing to a decline in our relevance,
a dynamic to which we have so far tended to respond by ever more loudly
protesting our ongoing relevance. Second of all, I worry that this tendency extends
to academia as a whole and puts higher education (as we understand it) at risk of
implosion under the external pressure of emerging competitors in a cold and
heedless marketplace of new educational opportunities — perhaps not this week,
but sooner than we think. And third, I am concerned that if and when this
implosion happens, what will take the place of libraries and universities as we
currently understand them will serve us less well in the long run, because those
whose choices will shape the future of academia are not always guided in those
choices by consideration of their own long-term best interests.
– Rick Anderson, Interim Dean, University of Utah Marriott Library
• Anderson, R. (Mar 26, 2013). Federal Research Funding and the Unwillingness to Cut Bait, The Scholarly
Kitchen Blog.
Re-visiting the Library Value Proposition
• What should libraries stop doing to start doing
textbooks?
– Nothing, all current services are essential.
– Some things, but not to start doing textbooks.
– Some things, to start library-housed textbook
pilots.
– Whatever it takes, textbook-related services are
needed to reverse declining relevance and budget
erosion. Polleverywhere.com
PollEverywhere Preliminary Poll
A singular opinion in need of debate, refinement and creative opposition
declining relevance and budget erosion.
ACRL Live Audience Results
Reverse declining relevance and budget
erosion.
Note: Audience response poll limited to first 40 respondents. Non-scientific and not
necessarily representative.
Contact
• Steve Acker (acker.1 at osu.edu)
– Research Director, Ohio Digital Bookshelf Project
– OhioLINK/The Ohio Board of Regents

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Digital and OER Textbooks: The Library’s Next Frontier?

  • 1. Digital and OER Textbooks: The Library’s Next Frontier? Stephen R. Acker, Research Director Ohio Digital Bookshelf Project OhioLINK/The Ohio Board of Regents Presented to the ACRL Annual Conference April 12, 2013, Indianapolis, IN
  • 2. Agenda • OER/Digital Value propositions – Students, faculty, institutions and libraries • Digital and OER- crossing zebras and leopards – Formats and business models differ • State of Ohio textbook/learning materials initiatives – ALEKS (Commercial) – Flat World Knowledge (Freemium) – Scaffold to the Stars (OER) • Re-visiting the Library value proposition – An audience poll and discussion
  • 3. OER/Digital Value Propositions • Students – Learning Outcomes/Cost= Value • Faculty – Curricular flexibility/Time= Value • Institution – Credential Completion/Time= Value • Library – Services/Budget=Value • Pathfinding, accessibility, digital literacy, licensing
  • 4. Libraries and textbook affordability 96% of attendees felt libraries should play an important role in promoting affordable textbook options
  • 6. Ohio’s Flat World Knowledge Pilots
  • 8. Ohio Flat World Knowledge Study Results
  • 10. Pathfinding: Discovering content • Library-faculty partnerships are needed to vett OER resources. – There are literally millions of OER resources available offered in complete textbooks and as modules.
  • 12. CK-12
  • 17. Accessibility • Library Reserves have long had challenges making their resources accessible. • The accessibility metadata tag introduced in Scaffold offers a teachable moment for faculty eReserve contributors. • Google Analytics funnels track and sequence equal outcomes for equal effort consistent with ADA requiremets.
  • 19. Digital Literacy • In our post-course focus groups, too many students indicate they were unaware of tool usage in digital reserves. – Libraries are excellent sources of digital literacy instruction in general and could provide essential support in navigating eTextbooks and OER collections.
  • 20. Licensing • An under-leveraged resource on most campuses is library expertise in negotiating licenses. – Favorable terms for core textbook access would be of great value to students and institutions. • This value-add should increase library budgets.
  • 21. Flexible licensing model •Refinement of patron acquisition model –Volume and Temporal (dynamic demand functions) •Example point of departure –ebrary’sthree-user model •patron driven acquisition and Extended Access™ models •also with YBP’sGOBI for firm orders as well as demand- driven acquisition.
  • 22.
  • 23. Spring thaw: Time to fish • Why am I writing about this in the Scholarly Kitchen? Because I am concerned, first of all, that our unwillingness in libraries to cut — to stop doing things, to discriminate not between what is and isn’t valuable, but between what is less valuable and what is more valuable — is contributing to a decline in our relevance, a dynamic to which we have so far tended to respond by ever more loudly protesting our ongoing relevance. Second of all, I worry that this tendency extends to academia as a whole and puts higher education (as we understand it) at risk of implosion under the external pressure of emerging competitors in a cold and heedless marketplace of new educational opportunities — perhaps not this week, but sooner than we think. And third, I am concerned that if and when this implosion happens, what will take the place of libraries and universities as we currently understand them will serve us less well in the long run, because those whose choices will shape the future of academia are not always guided in those choices by consideration of their own long-term best interests. – Rick Anderson, Interim Dean, University of Utah Marriott Library • Anderson, R. (Mar 26, 2013). Federal Research Funding and the Unwillingness to Cut Bait, The Scholarly Kitchen Blog.
  • 24. Re-visiting the Library Value Proposition • What should libraries stop doing to start doing textbooks? – Nothing, all current services are essential. – Some things, but not to start doing textbooks. – Some things, to start library-housed textbook pilots. – Whatever it takes, textbook-related services are needed to reverse declining relevance and budget erosion. Polleverywhere.com
  • 25. PollEverywhere Preliminary Poll A singular opinion in need of debate, refinement and creative opposition declining relevance and budget erosion.
  • 26. ACRL Live Audience Results Reverse declining relevance and budget erosion. Note: Audience response poll limited to first 40 respondents. Non-scientific and not necessarily representative.
  • 27. Contact • Steve Acker (acker.1 at osu.edu) – Research Director, Ohio Digital Bookshelf Project – OhioLINK/The Ohio Board of Regents

Editor's Notes

  1. 3rd annual state meeting representing Students, Faculty, Administrators, Librarians, Bookstores, IT, and Accessibility staffs
  2. ALEKS is an adaptive learning program that individualizes how students learn math. Students are located in a knowledge space and demonstrate learning through correctly answering concept-centered problem sets. ALEKS is similar to The Kahn Academy in this regard.Among the six institutions that participated in our pilot, those that demonstrated the most student learning (28% opting out of at least one developmental math course) did so when the instruction was offered in an Emporium setting. Those with negligible learning gains attempted the ALEKS curriculum individually from home. Students beginning college with compromised study skills need an inclusive community to succeed. Our data support this finding. Libraries offer excellent group learning spaces and can promote digital literacy.
  3. Flat World has moved from providing an OER option as entre into Freemium content into a low-cost customizable publisher.
  4. David Ernst at the University of Minnesota established a website for the review of OER. The Minnesota system has expanded on these efforts and offers this site for evaluating open resources in a variety of forms.
  5. Cost-effective data are trending downward as the Flat World business model has changed from “Freemium” to “Lost Cost and Personal.” The balanced preference for digital and paper needs unpacking. At the class level, the preferences are best met with “both-and” rather than “either-or.” Most interestingly, students expected to print up to 80% of digitally-delivered content. At end of term, approximately half printed less than 20% and only about 10% of the time did students actually print 80% of the digital content.Libraries can help with digital literacy and the appropriate ways to leverage the study tools bundled with most digital textbooks.
  6. OhioLINK led this Next Generation Learning Challenge project. Open educational resource packages were constructed for a “ladder” of math courses and a two coures sequence of Applied Engineering courses.
  7. Complete books privilege the author’s voice. Modular resources privilege audience ears (different learning styles and levels of preparation). What follows is a sample of OER websites.
  8. Washington State’s 42 course collection of high enrollment courses offered at $30 or less per course
  9. Look at the rate of change in materials and users
  10. The virtue of modular content and flexible, individualized resource packs for students is that a faculty can build multiple pathways through different packages of modular learning resources. We used the concept of funnel to consider how two different pathways could lead to the fulfillment of learning outcomes, imperfectly measured as grades received in a class. We were interested in whether two different sequences could lead to equivalent learning outcomes. In the case of accessibility, two different populations, those needing accessibility support and those without this need would use two different starting pages. If the modules on each learning path provided content that was equally supportive of student learning, and if the number of modules visited was approximately the same, we would have information to help us construct parity of learning pathways for students with print disabilities and those without.
  11. Here’s an example of a flexible license that could be extended through negotiation in the textbook realm.
  12. Usage logs can be used to establish short term access privileges around class times, midterms and finals. This dynamic access is similar to how IT departments manage bandwidth based on demand (e.g sporting events, commencement addresses).
  13. Is this quote accurate and worth reflection? Let’s take a vote
  14. The poll– supports voting by smart phones and twitter, among other approaces.
  15. A singular opinion in need of debate, refinement and creative opposition
  16. PollEverywhere limited responses to 40. These are the first forty audience members (total audience approximately 250). While the results are not necessarily representative and the sample not drawn as “representational,” it reflects the mood of those in attendance.