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Q3 Quarterly Product Update
October 24, 2019
M.J. Johnson
Tom
Wentworth
2

81% of Marketers say they expect to be competing
mostly or completely on the basis of CX
Gartner Customer Experience Survey
83% of marketers say customer data lives in silos,
impacting personalization.
Acquia CX Trends Report 2019
Our biggest bet:
EXPERIENCE WINS.
Just like everyone needs a website,
everyone will need an
open digital experience platform
COMPANIES NEED A SOLUTION THAT
SUPPORTS HOW THEY WORK
Low-code page building
Custom widget library
Tools & governance
EXPERIENCE
BUILDERS
Assemble new experiences visually,
using pre-existing components
FOCUSING ON THE NEEDS OF THE KEY PLAYERS
The best cloud platform and developer tools for ambitious digital
experiences that demand scalability, security, and reliability
Profiling & segmentation
Personalization
Journey orchestration
Universal content authoring
Workflow and collaboration
Content optimization
Personalize digital experiences & engage
across the entire customer lifecycle
Authoring and syndicating content
across digital channels
MARKETERSCONTENT
CREATORS
Rapidly create, deploy and manage digital experiences at scale
OPERATORS
DEVELOPERS
Rapidly create, deploy
and manage digital
experiences at scale
ACQUIA
SITE
FACTORY
 
Authoring and syndication
for headless digital
experiences
Personalize and engage
across the entire
customer lifecycle
ACQUIA
CONTENT
CLOUD
ACQUIA
MARKETING
CLOUD
Customer
Success &
Support
Services
Brings together everything you need to deliver exceptional digital experiences
built on the only platform optimized for Drupal
THE ACQUIA OPEN DIGITAL EXPERIENCE
PLATFORM
Endpoints &
Martech
Integrations
ACQUIA CLOUD PLATFORM
ACQUIA
SITE FACTORY
 
ACQUIA
CONTENT CLOUD
ACQUIA
MARKETING CLOUD
Customer
Success &
Support
Services
Brings together everything you need to deliver exceptional digital experiences
built on the only platform optimized for Drupal
THE ACQUIA OPEN DIGITAL EXPERIENCE
PLATFORM
Endpoints &
Martech
Integrations
ACQUIA CLOUD PLATFORM
ACQUIA LIFT
ACQUIA JOURNEY
MAUTIC CLOUD / MAESTROCONTENT HUB
ACQUIA DAM
CONTENT AS A SERVICE
ACQUIA CLOUD DEVELOPER STUDIO EDGE, INSIGHT, SEARCH
ACQUIA COHESION
ACQUIA SITE FACTORY
ACQUIA LIGHTNING
Q3 Product
Update
MEETING THE NEEDS OF MARKETERS
FEEDBACK
– Marketer ready applications
– Less reliance on developers and code
– Easier integrations with other technologies
– Personalize your site in hours, not weeks
MARKETERS
ACQUIA ACQUIRES MAUTIC
TO DELIVER FIRST-EVER
OPEN MARKETING CLOUD
Website
tracking
Progressive
profiling
Web
forms
Landing
pages
Contact
management
Audience
segmentation
Email
marketing
Campaign &
journey design
Multi-channel
communications
Lead
scoring
Account-based
marketing
Third-party
integrations
Email
A/B testing
Website & email
personalization
Internal actions &
notifications
Lightboxes,
modals & toolbars
Website Capabilities Digital Marketing Capabilities
The ONLY enterprise-grade, low-code Site Building Tool for Drupal
Design Website
RESULTS
– 4x SPEED INCREASE
– 100% BRAND COMPLIANT
INTRODUCING OUR LOW-CODE SITE BUILDER FOR DRUPAL
Idea Launch3 WEEKS
Introducing Acquia Cohesion
2019 Launch Theme and Topics
Value to Customer Objective
Speed & Agility Drive the fastest time-to-market and provide more flexibility than any other provider
Business Results Drive the greatest business results by leveraging data, content, and AI
Cost of Ownership Drive the lowest total cost of ownership than any other provider
Risk Management
Drive the lowest business risk by adhering to high standards for security and
compliance
17
Speed & Agility
Drive the fastest time-to-market and provide more flexibility than any other provider
Acquia Cloud
- New Welcome Screens / UI Improvement
- “Breadcrumb” Navigation
- Cloud API v2
- Platform CDN
Drupal
- Layout Builder
- Media Library
- JSON:API
Developer Studio
- Dev Desktop Enhancement Release
- Command-line Interface
- Remote IDE
Acquia Lightning
- JSON API 2.0 & 2.1 support
- Improved JSON:API Capabilities w/
Schema & Hypermedia
- Improved Administrative UI
- Improved Media Handling
- Autosave
Q1-Q3 2019: What Acquia Delivered
18
Q1-Q3 2019: What Acquia Delivered
Acquia Cloud Edge
- Argo Smart Routing - Add on
- Firebolt - Add on
- Accelerated Mobile Pages (AMP) - Add on
Acquia Cloud
- Application Tagging
Acquia Lightning
- Media Management
Drupal
- OOTB Experience Improvements
Business Results
Drive the greatest business results by leveraging data, content, and AI
Acquia Lift
- Acquia Lift V4
- Brand New User Interface for Lift
- Three step personalization campaign creation
- Point & click slot creation
- Personalization Campaign Scheduling Capability
- Content Recommendations
- Faster, Fresher Data
- Improved Campaign Analytics
- Mixed Campaigns
Acquia DAM
- New PS Services
Acquia Content Hub
- Acquia Content Hub 2.0 Beta
Acquia Cloud Site Factory
- Customer Success Checklist
19
Cost of Ownership
Drive the lowest total cost of ownership than any other provider
Acquia Cloud Edge
- Load Balancing - Add on
- Subdomain Support - Add on
Acquia Cloud
- Enterprise Single Sign-on (SSO) Add-On
Acquia Cloud Site Factory
- Subdirectory based sites
(a.k.a. Path Based Domains)
- Scheduled Jobs
Drupal
- Status Upgrade Module* (D9 Readiness
Dashboard)
Q1-Q3 2019: What Acquia Delivered
2
0
Risk Management
Drive the lowest business risk by adhering to high standards for security and compliance
Acquia Cloud
- Log Forwarding
- FIPS
- Security Alert Reports
- Drupal 8.7 support
- New Log Forwarding Migration
Acquia Cloud Edge
- Mutual TLS - Add on
- Access - Add on
Acquia Lightning
- Workflow & Revision Support for Layout
Builder
Q1-Q3 2019: What Acquia Delivered
Q3 Features Released
Themes Product Capability
Speed & Agility
Drive the fastest time-to-market and provide
more flexibility than any other provider
Developer Studio Command-line Interface Public (Beta Now)
Developer Studio Remote IDE
Acquia Lightning Lightning Autosave
Acquia Cloud Platform CDN
Q3 Features Released
Themes Product Capability
Business Results
Drive the greatest business results by
leveraging data, content, and AI
Site Factory Customer Success Checklist
Acquia Lift Content Recommendations
Acquia Lift Faster, Fresher Data
Acquia Lift Improved Campaign Analytics
Acquia Lift Mixed Campaigns
Cost of Ownership
Drive the lowest total cost of ownership than
any other provider
Drupal Status Upgrade Module* (D9 Readiness
Dashboard)
Risk Management
Drive the lowest business risk by adhering to
high standards for security and compliance
Acquia Cloud New Log Forwarding Migration
Acquia Developer Studio
Command-line Interface Product
AVAILABLE!
What
Why
For Who
A single command-line tool for everything
developers need to build on Acquia FAST
Developers
Streamline and simplify the complex
Drupal development and deployment
process
Remote IDE Product
What
Why
For Who
On-demand IDE (code editor) and
development environment
Developers
Working with Acquia should be easy on
any operating system, and network, and
any computer
IM
PRO
VED
!
U
PCO
M
IN
G
Acquia Lightning & Drupal
David Aponovich, Product Marketing
Lightning Autosave Lightning
IM
PRO
VED
!
What
Why
For Who
Auto-saves content at intervals during editing,
and enables better collaborative editing by
preventing (or allowing) overwrites when
multiple editors work together on content.
Content authors and editors
Alternative to manual button-click to save content;
avoid losing work if users fail to save their work.
This delivers table-stakes capability similar to
auto-save in AEM, Wordpress & G-Docs.
N
EW
!
“Saving draft”
D9 is Coming on June 3, 2020 Drupal
Status Upgrade Module* (D9 Readiness Dashboard) Drupal
What
Why
For Who
A module to detect if a site is D9-ready, based on
D8 modules & custom code in use. ID’s and
remediates deprecated code that may prevent a
site from upgrading to Drupal 9
Site operators
D8 modules must be checked for deprecated
code. Half of D8 modules have deprecated
code and this solution flags the problem and
provides the solution (replacement code).
IM
PRO
VED
!
N
EW
!
*Module is in beta; GA end of Q3
Acquia Lift
Eric Fullerton, Product Marketing
Content Recommendations Lift
IM
PRO
VED
!
What
Why
For Who
Content Recommendations
Marketers, Web Teams
Make it easy for Marketers to create
“always on” personalizations that
recommend the right content to the right
person. Feature complete!
Faster, Fresher Data Lift
IM
PRO
VED
!
What
Why
For Who
Improved performance and loading time for
reporting, data querying. Fresher data, 24
hour cache now less than one hour.
Marketers, Analytics Teams
More powerful, up to date, reporting on
personalization campaigns and activities.
Easier to uplevel personalization success
across teams to validate investments.
Campaign Analytics Lift
IM
PRO
VED
!
What
Why
For Who
Simpler, improved analytics shows the
performance of personalization
campaigns.
Marketers, CMO’s, analytics teams
Easier than ever to see performance of
live personalizations to determine
success. Simplifies reporting for
marketing teams.
Mixed Campaigns Lift
What
Why
For Who
Multiple component personalizations
campaigns
Marketers, day to day practitioners
Enable marketers to easily build more
complex personalizations campaigns for
those in the Walk or Run phases.
IM
PRO
VED
!
N
EW
!
Acquia Cloud
Maggie Schroeder, Product Marketing
Migration to New Log Forwarding Cloud
IM
PRO
VED
!
What
Why
For Who
New self-service Log Forwarding UI for ACE
customers that is powered by a more resilient
log forwarding agent.
IT Operators
Use the Cloud UI and API v2 to manage, allows
transmission of logs to two endpoints, and
increases resiliency.
Note
Legacy Log Forwarding will
EOL for Cloud Customers on
January 15th 2020
Questions? Contact your
account manager!
Acquia Roadmap
⬗ Custom docker containers for local environments
⬗ CLI capabilities for faster testing and deployment
⬗ Zero configuration CI/CD
⬗ Integrated support for de-coupled environments
⬗ Revamped and modern user experience
⬗ Fully cross platform (Windows, Linux, Mac)
COMING FALL 2019
ACQUIA DEVELOPER STUDIO
Capabilities under development
COMING FALL 2019
CONTENT CLOUD
✥ Out-of-the-box authoring experience (SaaS)
✥ Integrates with new and existing Drupal sites
✥ API-first to support decoupled experiences
✥ Content moderation and workflow
✥ Built for teams and enterprises
Capabilities under development for “Content-as-a-Service” capabilities
Questions?
Q3 Quarterly Product Update
October 24, 2019
M.J. Johnson
Tom
Wentworth
Thank you!

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Acquia Platform Updates and Capabilities

  • 1. Q3 Quarterly Product Update October 24, 2019 M.J. Johnson Tom Wentworth
  • 2. 2  81% of Marketers say they expect to be competing mostly or completely on the basis of CX Gartner Customer Experience Survey 83% of marketers say customer data lives in silos, impacting personalization. Acquia CX Trends Report 2019
  • 4. Just like everyone needs a website, everyone will need an open digital experience platform
  • 5. COMPANIES NEED A SOLUTION THAT SUPPORTS HOW THEY WORK
  • 6. Low-code page building Custom widget library Tools & governance EXPERIENCE BUILDERS Assemble new experiences visually, using pre-existing components FOCUSING ON THE NEEDS OF THE KEY PLAYERS The best cloud platform and developer tools for ambitious digital experiences that demand scalability, security, and reliability Profiling & segmentation Personalization Journey orchestration Universal content authoring Workflow and collaboration Content optimization Personalize digital experiences & engage across the entire customer lifecycle Authoring and syndicating content across digital channels MARKETERSCONTENT CREATORS Rapidly create, deploy and manage digital experiences at scale OPERATORS DEVELOPERS
  • 7. Rapidly create, deploy and manage digital experiences at scale ACQUIA SITE FACTORY   Authoring and syndication for headless digital experiences Personalize and engage across the entire customer lifecycle ACQUIA CONTENT CLOUD ACQUIA MARKETING CLOUD Customer Success & Support Services Brings together everything you need to deliver exceptional digital experiences built on the only platform optimized for Drupal THE ACQUIA OPEN DIGITAL EXPERIENCE PLATFORM Endpoints & Martech Integrations ACQUIA CLOUD PLATFORM
  • 8. ACQUIA SITE FACTORY   ACQUIA CONTENT CLOUD ACQUIA MARKETING CLOUD Customer Success & Support Services Brings together everything you need to deliver exceptional digital experiences built on the only platform optimized for Drupal THE ACQUIA OPEN DIGITAL EXPERIENCE PLATFORM Endpoints & Martech Integrations ACQUIA CLOUD PLATFORM ACQUIA LIFT ACQUIA JOURNEY MAUTIC CLOUD / MAESTROCONTENT HUB ACQUIA DAM CONTENT AS A SERVICE ACQUIA CLOUD DEVELOPER STUDIO EDGE, INSIGHT, SEARCH ACQUIA COHESION ACQUIA SITE FACTORY ACQUIA LIGHTNING
  • 10. MEETING THE NEEDS OF MARKETERS FEEDBACK – Marketer ready applications – Less reliance on developers and code – Easier integrations with other technologies – Personalize your site in hours, not weeks MARKETERS
  • 11. ACQUIA ACQUIRES MAUTIC TO DELIVER FIRST-EVER OPEN MARKETING CLOUD
  • 13. The ONLY enterprise-grade, low-code Site Building Tool for Drupal
  • 14. Design Website RESULTS – 4x SPEED INCREASE – 100% BRAND COMPLIANT INTRODUCING OUR LOW-CODE SITE BUILDER FOR DRUPAL Idea Launch3 WEEKS
  • 16. 2019 Launch Theme and Topics Value to Customer Objective Speed & Agility Drive the fastest time-to-market and provide more flexibility than any other provider Business Results Drive the greatest business results by leveraging data, content, and AI Cost of Ownership Drive the lowest total cost of ownership than any other provider Risk Management Drive the lowest business risk by adhering to high standards for security and compliance
  • 17. 17 Speed & Agility Drive the fastest time-to-market and provide more flexibility than any other provider Acquia Cloud - New Welcome Screens / UI Improvement - “Breadcrumb” Navigation - Cloud API v2 - Platform CDN Drupal - Layout Builder - Media Library - JSON:API Developer Studio - Dev Desktop Enhancement Release - Command-line Interface - Remote IDE Acquia Lightning - JSON API 2.0 & 2.1 support - Improved JSON:API Capabilities w/ Schema & Hypermedia - Improved Administrative UI - Improved Media Handling - Autosave Q1-Q3 2019: What Acquia Delivered
  • 18. 18 Q1-Q3 2019: What Acquia Delivered Acquia Cloud Edge - Argo Smart Routing - Add on - Firebolt - Add on - Accelerated Mobile Pages (AMP) - Add on Acquia Cloud - Application Tagging Acquia Lightning - Media Management Drupal - OOTB Experience Improvements Business Results Drive the greatest business results by leveraging data, content, and AI Acquia Lift - Acquia Lift V4 - Brand New User Interface for Lift - Three step personalization campaign creation - Point & click slot creation - Personalization Campaign Scheduling Capability - Content Recommendations - Faster, Fresher Data - Improved Campaign Analytics - Mixed Campaigns Acquia DAM - New PS Services Acquia Content Hub - Acquia Content Hub 2.0 Beta Acquia Cloud Site Factory - Customer Success Checklist
  • 19. 19 Cost of Ownership Drive the lowest total cost of ownership than any other provider Acquia Cloud Edge - Load Balancing - Add on - Subdomain Support - Add on Acquia Cloud - Enterprise Single Sign-on (SSO) Add-On Acquia Cloud Site Factory - Subdirectory based sites (a.k.a. Path Based Domains) - Scheduled Jobs Drupal - Status Upgrade Module* (D9 Readiness Dashboard) Q1-Q3 2019: What Acquia Delivered
  • 20. 2 0 Risk Management Drive the lowest business risk by adhering to high standards for security and compliance Acquia Cloud - Log Forwarding - FIPS - Security Alert Reports - Drupal 8.7 support - New Log Forwarding Migration Acquia Cloud Edge - Mutual TLS - Add on - Access - Add on Acquia Lightning - Workflow & Revision Support for Layout Builder Q1-Q3 2019: What Acquia Delivered
  • 21. Q3 Features Released Themes Product Capability Speed & Agility Drive the fastest time-to-market and provide more flexibility than any other provider Developer Studio Command-line Interface Public (Beta Now) Developer Studio Remote IDE Acquia Lightning Lightning Autosave Acquia Cloud Platform CDN
  • 22. Q3 Features Released Themes Product Capability Business Results Drive the greatest business results by leveraging data, content, and AI Site Factory Customer Success Checklist Acquia Lift Content Recommendations Acquia Lift Faster, Fresher Data Acquia Lift Improved Campaign Analytics Acquia Lift Mixed Campaigns Cost of Ownership Drive the lowest total cost of ownership than any other provider Drupal Status Upgrade Module* (D9 Readiness Dashboard) Risk Management Drive the lowest business risk by adhering to high standards for security and compliance Acquia Cloud New Log Forwarding Migration
  • 24. Command-line Interface Product AVAILABLE! What Why For Who A single command-line tool for everything developers need to build on Acquia FAST Developers Streamline and simplify the complex Drupal development and deployment process
  • 25. Remote IDE Product What Why For Who On-demand IDE (code editor) and development environment Developers Working with Acquia should be easy on any operating system, and network, and any computer IM PRO VED ! U PCO M IN G
  • 26. Acquia Lightning & Drupal David Aponovich, Product Marketing
  • 27. Lightning Autosave Lightning IM PRO VED ! What Why For Who Auto-saves content at intervals during editing, and enables better collaborative editing by preventing (or allowing) overwrites when multiple editors work together on content. Content authors and editors Alternative to manual button-click to save content; avoid losing work if users fail to save their work. This delivers table-stakes capability similar to auto-save in AEM, Wordpress & G-Docs. N EW ! “Saving draft”
  • 28. D9 is Coming on June 3, 2020 Drupal
  • 29. Status Upgrade Module* (D9 Readiness Dashboard) Drupal What Why For Who A module to detect if a site is D9-ready, based on D8 modules & custom code in use. ID’s and remediates deprecated code that may prevent a site from upgrading to Drupal 9 Site operators D8 modules must be checked for deprecated code. Half of D8 modules have deprecated code and this solution flags the problem and provides the solution (replacement code). IM PRO VED ! N EW ! *Module is in beta; GA end of Q3
  • 30. Acquia Lift Eric Fullerton, Product Marketing
  • 31. Content Recommendations Lift IM PRO VED ! What Why For Who Content Recommendations Marketers, Web Teams Make it easy for Marketers to create “always on” personalizations that recommend the right content to the right person. Feature complete!
  • 32. Faster, Fresher Data Lift IM PRO VED ! What Why For Who Improved performance and loading time for reporting, data querying. Fresher data, 24 hour cache now less than one hour. Marketers, Analytics Teams More powerful, up to date, reporting on personalization campaigns and activities. Easier to uplevel personalization success across teams to validate investments.
  • 33. Campaign Analytics Lift IM PRO VED ! What Why For Who Simpler, improved analytics shows the performance of personalization campaigns. Marketers, CMO’s, analytics teams Easier than ever to see performance of live personalizations to determine success. Simplifies reporting for marketing teams.
  • 34. Mixed Campaigns Lift What Why For Who Multiple component personalizations campaigns Marketers, day to day practitioners Enable marketers to easily build more complex personalizations campaigns for those in the Walk or Run phases. IM PRO VED ! N EW !
  • 35. Acquia Cloud Maggie Schroeder, Product Marketing
  • 36. Migration to New Log Forwarding Cloud IM PRO VED ! What Why For Who New self-service Log Forwarding UI for ACE customers that is powered by a more resilient log forwarding agent. IT Operators Use the Cloud UI and API v2 to manage, allows transmission of logs to two endpoints, and increases resiliency. Note Legacy Log Forwarding will EOL for Cloud Customers on January 15th 2020 Questions? Contact your account manager!
  • 38. ⬗ Custom docker containers for local environments ⬗ CLI capabilities for faster testing and deployment ⬗ Zero configuration CI/CD ⬗ Integrated support for de-coupled environments ⬗ Revamped and modern user experience ⬗ Fully cross platform (Windows, Linux, Mac) COMING FALL 2019 ACQUIA DEVELOPER STUDIO Capabilities under development
  • 39. COMING FALL 2019 CONTENT CLOUD ✥ Out-of-the-box authoring experience (SaaS) ✥ Integrates with new and existing Drupal sites ✥ API-first to support decoupled experiences ✥ Content moderation and workflow ✥ Built for teams and enterprises Capabilities under development for “Content-as-a-Service” capabilities
  • 41. Q3 Quarterly Product Update October 24, 2019 M.J. Johnson Tom Wentworth Thank you!