Streamlining New Product Introduction and Product Lifecycle Management to Align and Optimize the End-to-End Supply Chain

1. © 2019 Maine Pointe│All Rights Reserved│Confidential
Accelerating product time-to-market and
product lifecycle optimization
Streamlining New Product Introduction and Product Lifecycle Management to Align and
Optimize the End-to-End Supply Chain

2. © 2019 Maine Pointe│All Rights Reserved│Confidential
A New Commercial Battlefield
Getting the right
product/solution/service
to market to the
customers at the right
time, the way they want
it delivered, has become
the new commercial
battlefield for
competitive advantage.
• Accelerating product time-to-market,
product lifecycle management and
supply chain optimization is key to this
success
• Proactively align New Product
Introduction (NPI), Product Lifecycle
Management (PLM), Sales &
Operations Planning (S&OP), and data
analytics to be part of the supply chain
ecosystem
• Fast-track efforts to improve
• Re-engineer the supply chain
• Maximize gains and establish a
sustainable advantage
• NPI and PLM give leadership the ability
to “see around corners” and deliver a
differentiated customer experience

3. © 2019 Maine Pointe│All Rights Reserved│Confidential
Benefits from aligning NPI and PLM to your
integrated supply chain
● Get the right
product/solution/service to the
marketplace at the right time, to the
right customers, the way they want it
delivered
● Reduce cost, release cash, drive
growth and improve competitive
positioning
● Boost advanced forecasting
● Enhance S&OP by visualizing and
predicting product
interdependencies
● Make product design decisions that
advantage procurement and
strategic sourcing
● Proactive harmonizing of NPI and
integrated supply chain increases
the probability of PLM performance
attainment
● Integrated supply chain has a voice
that counts when it comes to
decision making throughout all new
product introduction and life cycle
phases affecting downstream cost,
quality, and delivery
● Eliminate the supply chain
performance ceiling effect

4. © 2019 Maine Pointe│All Rights Reserved│Confidential
Key principles for effective NPI and PLM
implementation
● Look at the supply chain from the
inside out
● Map competitive priorities that
satisfy internal and external
customers
● Do a gap analysis for existing NPI
and PLM processes
● Collect and assess feedback from
key stakeholder groups
● Find the gaps in the existing process
● Capture potential areas of NPI and
PLM improvement

5. © 2019 Maine Pointe│All Rights Reserved│Confidential
NPI and PLM analytics enhance the supply chain
With increased
supply chain
complexity,
enterprises need to
leverage analytics
across the entire
product life cycle;
from NPI to
product end-of-life.
● Data that might not be of obvious use
for NPI and PLM may still bring
valuable insight into how product
design decisions affect cost, quality,
delivery and time-to-market.
● When it comes to understanding how
to design, launch, and sustain product
designs, untapped data and analytics
should be harnessed to provide critical
information and influence downstream
outcomes and marketplace success.

6. © 2019 Maine Pointe│All Rights Reserved│Confidential
Unlocking NPI and PLM Value Now
● Business Enterprise
– Mature organizations
– Under pressure from new entrants with
disruptive business models
– Time-to-market critical
– Established portfolio and customer
base
– Aggressive, continuous cost reductions
– Earning potential through improved
business efficiencies
● Organization and Structure
– Matrix managed
– Complex cross-functional operating
model
Accelerating and streamlining product time-to-market to create competitive
advantage is now an imperative.
● Product Portfolios
– Complex product development rollouts
– Product portfolio and market
segmentation mix
● Product Fulfillment
– Tier 1 supplier relationships
– Large approved vendor list (AVL)
– Longtail distribution – runners, repeaters,
strangers
– Time-to-revenue is critical
In the context of Total Value Optimization, more mature companies with
well-established products and customer base are the best candidates for
the drive to improvement. These organizations are characterized by:

7. © 2019 Maine Pointe│All Rights Reserved│Confidential
Critical success factors for NPI and PLM
integration
● Positioning NPI and PLM as
business transformation vs product
development or a technology
platform
● 2. Adopting NPI and PLM business
rules to definitively connect them to
supply chain and data analysis
compliance
● 3. Rapidly aligning the entire
integrated supply chain behind NPI
and PLM
● 4. Connecting NPI and PLM to
sales, business development and
ideation
In today’s world of volatility,
uncertainty, complexity and
ambiguity (VUCA), organizations
must be able to move with high
velocity. The imperative to adapt
is now.

8. © 2019 Maine Pointe│All Rights Reserved│Confidential
Download Maine Pointe’s White Paper
New Product Introduction (NPI) and Product
Lifecycle Management (PLM) not only sustains
new products and services, it also helps the
company become a competitive differentiator. To
learn more about how companies are navigating
the new competitive battlefield, download Maine
Pointe’s white paper, “Accelerating product time-
to-market and product lifecycle optimization.”
“Aligning NPI and PLM with specific supply chain
priorities quickly becomes a competitive
differentiator. This alignment leads to enhanced
visibility, so management can readily detect the
best opportunities for positively impacting cost,
margin, time-to-market and customer
experience.”
Steven J. Bowen,
CEO, Maine Pointe