1. Ben Henretig Founder, micro-documentaries.com Researcher, The Stanford Persuasive Technology Lab micro-documentaries.com A 20-min Crash Course in Video Production
2.
3.
4.
5. Our Mission: your stories micro-documentaries inspire your audience for positive change micro-documentaries.com
6. The power of micro-documentaries person to person connection short and sweet microcosm of mission & values an engaging catalyst for action Serena & Lily of Serena & Lily Arnold Wasserman for Collective Invention
10. How will the audience take action? Pre-production Audience who are we speaking to? Call to action what’s the trigger ? Story what can we share that’s inspiring?