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Building Your Brand

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Diane Perrin Sager
Diane Perrin Sager
BusinessNews & Politics
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“ BUILDING BRAND YOU” By Diane Sager
Discussion Points ,[object Object],[object Object],[object Object],[object Object],[object Object]
Corporate Brands
What is Personal Branding?
What is Personal Branding? ,[object Object],[object Object],[object Object],http://mashable.com/2009/02/05/personal-branding-101/ http://www.cwanswers.com/8921/personal_branding
Your Brand ,[object Object],[object Object],Peters, T. (n.d.). The Brand Called You | Fast Company . Retrieved February 19, 2009, from http://www.fastcompany.com/magazine/10/brandyou.html
Let’s put it this way…
Your Brand ,[object Object],That’s YOU!
How to Build Your Personal Brand
Conduct a Personal Inventory ,[object Object],[object Object],[object Object],[object Object],Montoya, P. (2002). The Personal Branding Phenomenon . Oxforshire: Peter Montoya. Peters, T. (n.d.). The Brand Called You | Fast Company . Retrieved February 19, 2009, from http://www.fastcompany.com/magazine/10/brandyou.html
Create a New Brand ,[object Object],[object Object],[object Object],[object Object],[object Object],Montoya, P. (2002). The Personal Branding Phenomenon . Oxforshire: Peter Montoya.
Eight Laws of Personal Branding
Eight Laws of Personal Branding Montoya, P. (2002). The Personal Branding Phenomenon . Oxforshire: Peter Montoya.
Marketing Your Brand
Marketing Your Brand ,[object Object],[object Object],[object Object],[object Object],[object Object],Peters, T. (n.d.). The Brand Called You | Fast Company . Retrieved February 19, 2009, from http://www.fastcompany.com/magazine/10/brandyou.html
Branding 2.0 http://en.wikipedia.org/wiki/Web_2.0
Web 2.0 and Social Media ,[object Object],[object Object],http://encyclopedia2.thefreedictionary.com/Web+2.0 http://socialcomputingmagazine.com/viewcolumn.cfm?colid=424
Branding 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Personal Branding With Social Media
Job Hunting… Social Media Tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Review Montoya, P. (2002). The Personal Branding Phenomenon . Oxforshire: Peter Montoya.
Review ,[object Object],[object Object],[object Object],[object Object],[object Object]
In Conclusion… ,[object Object],[object Object],[object Object]
Bibliography ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Appendix
Eight Laws of Personal Branding ,[object Object],[object Object],[object Object],Montoya, P. (2002). The Personal Branding Phenomenon . Oxforshire: Peter Montoya.
Eight Laws of Personal Branding Montoya, P. (2002). The Personal Branding Phenomenon . Oxforshire: Peter Montoya.
Identifying Key Qualities Montoya, P. (2002). The Personal Branding Phenomenon . Oxforshire: Peter Montoya.

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