Mobile optimization and responsive design will be important in 2016 as most content consumption shifts to mobile devices and Google prioritizes mobile-friendly websites in search results. Video content and creative, attention-grabbing content can drive large reach, while relationship marketing through valuable, trust-building content and new ad formats like Facebook lead ads that keep users on the platform can help build long-term relationships with customers. Improved analytics will also be key to better tracking the success of digital marketing strategies.
Conference Presentation on Digital Communications TrendsDouglas Menelly
Invited to speak/present at a "Digital Insurer Roundtable" session hosted by Forrester Research & Infosys about digital innovation & trends within communications and marketing in the commercial insurance industry.
Conference Presentation on Digital Communications TrendsDouglas Menelly
Invited to speak/present at a "Digital Insurer Roundtable" session hosted by Forrester Research & Infosys about digital innovation & trends within communications and marketing in the commercial insurance industry.
60% of Internet Access Is Mostly Mobile
90% of adults in the U.S. have a cell phone
Of that 90% of cell phone owners, 58% have a smartphone
32% of adults in the U.S. own an e-reader
42% of adults in the U.S. own a tablet computer
Smartphone users check their devices 150 times a day.
67% of cell phone owners check their phone for messages, alerts, or calls — even when their phone is not sending an alert.
44% of cell phone owners admitted to sleeping with their phone by their bed because they did not want to miss any calls, text messages, or social media updates while they were sleeping.
29% of cell phone owners have taken to describing their phone as “something they can’t imagine living without.”
34% of smartphone users go online mostly using their phones, and not on a desktop, laptop, or other device.
People using a desktop computer to search online will increase from 1.4 billion to 1.6 billion users in 2015.
People searching online using a smartphone will increase from 800 million to 1.9 billion users in 2015.
More than 20 percent of Google searches are now being performed on some sort of mobile device.
25 percent of Internet users only access the internet via a mobile device in the United States.
Mobile Internet usage has overtaken desktop usage.
Out of the 4 billion mobile phones in the world, 1.08 billion are smartphones and 3.05 are SMS enabled.
46% of people using mobile devices report having problems viewing a static site. A static site is a traditional, non-responsive website.
44% of people surveyed claim that navigation was difficult on smaller devices.
Boeing: Taking a Digital Strategy to the SkiesForrest Stone
A full digital strategy for the Boeing Company and how they can successfully utilize both social media as well as the mobile platform to create a full digital marketing campaign that will both increase their brand awareness as well as increase their companies image.
The Future of User Engagement Through Apps and IoT Urban Airship
Develop engaging mobile for the Internet of Things and a seamless experience. Presented by Product Manager of Mobile Engagement, Greg Weinger at Apps World Germany.
Greg shared with the audience:
>The keys to gaining user attention
>Industry examples of recent success
>Utility + personalization - the equation for app growth
>Required APIs for customer engagement
>Apps of the future
To find out more, please visit urbanairship.com or call us at +1 (855) 385-3155, or +44 (0)300 303 8796.
BuzzTale: The Enterprise Story Network. Turn your employees into storytellers.Andris Berzins
Build engaging communications for a stronger corporate culture. BuzzTale provides real-time, mobile storytelling tools for creating employee-sourced and professional content within your business. Gather the best moments from large meetings, off-sites & conferences, team-building events, training sessions and various social activities. Curate the content and then safely share stories that help to define the unique culture of your company and build the foundations for better communications and stronger employee engagement.
Statistics show that by 2017 video content will represent 74% of all internet traffic. We all know that video content marketing is the future of content marketing and that every brand should be on it. But exactly what is video content marketing and how should your brand jump in on it? In this age of video content marketing, Inez defines the what, how and why of video content marketing while exploring the pitfalls of overdoing it.
Mobile Video: The Next Level of Mobile VideoPurplegator
With the growth of the mobile web comes advances in technology and the emergence of mobile trends. Today consumers are confronted with advertising on every platform - and increasingly on mobile. With the adoption of mobile video and rich media advertisements, using video and other rich media can be a way to make your business stand out. The window of opportunity is wide open; learn what you could be doing to engage your consumers with a memorable experience.
In this presentation, we discuss:
THE GROWTH OF MOBILE RICH MEDIA. The numbers are staggering - smartphone & tablet users consume more web video than anyone else. Learn about the many ways they are watching.
MOBILE AD BUYING & TARGETING. With so many platforms and outlets, how do you choose where to advertise - and how do you reach your ideal customers without breaking the bank?
WEB VIDEO PRODUCTION. In addition to our media buying, ATS Mobile is a full-service production house for video & rich media. Let us help you develop & execute your idea.
Don't get left behind as your competitors engage on the mobile platform. Let industry experts Jim Marnie & Michael Candelori show you the cutting edge of web marketing and how you can start implementing it TODAY.
60% of Internet Access Is Mostly Mobile
90% of adults in the U.S. have a cell phone
Of that 90% of cell phone owners, 58% have a smartphone
32% of adults in the U.S. own an e-reader
42% of adults in the U.S. own a tablet computer
Smartphone users check their devices 150 times a day.
67% of cell phone owners check their phone for messages, alerts, or calls — even when their phone is not sending an alert.
44% of cell phone owners admitted to sleeping with their phone by their bed because they did not want to miss any calls, text messages, or social media updates while they were sleeping.
29% of cell phone owners have taken to describing their phone as “something they can’t imagine living without.”
34% of smartphone users go online mostly using their phones, and not on a desktop, laptop, or other device.
People using a desktop computer to search online will increase from 1.4 billion to 1.6 billion users in 2015.
People searching online using a smartphone will increase from 800 million to 1.9 billion users in 2015.
More than 20 percent of Google searches are now being performed on some sort of mobile device.
25 percent of Internet users only access the internet via a mobile device in the United States.
Mobile Internet usage has overtaken desktop usage.
Out of the 4 billion mobile phones in the world, 1.08 billion are smartphones and 3.05 are SMS enabled.
46% of people using mobile devices report having problems viewing a static site. A static site is a traditional, non-responsive website.
44% of people surveyed claim that navigation was difficult on smaller devices.
Boeing: Taking a Digital Strategy to the SkiesForrest Stone
A full digital strategy for the Boeing Company and how they can successfully utilize both social media as well as the mobile platform to create a full digital marketing campaign that will both increase their brand awareness as well as increase their companies image.
The Future of User Engagement Through Apps and IoT Urban Airship
Develop engaging mobile for the Internet of Things and a seamless experience. Presented by Product Manager of Mobile Engagement, Greg Weinger at Apps World Germany.
Greg shared with the audience:
>The keys to gaining user attention
>Industry examples of recent success
>Utility + personalization - the equation for app growth
>Required APIs for customer engagement
>Apps of the future
To find out more, please visit urbanairship.com or call us at +1 (855) 385-3155, or +44 (0)300 303 8796.
BuzzTale: The Enterprise Story Network. Turn your employees into storytellers.Andris Berzins
Build engaging communications for a stronger corporate culture. BuzzTale provides real-time, mobile storytelling tools for creating employee-sourced and professional content within your business. Gather the best moments from large meetings, off-sites & conferences, team-building events, training sessions and various social activities. Curate the content and then safely share stories that help to define the unique culture of your company and build the foundations for better communications and stronger employee engagement.
Statistics show that by 2017 video content will represent 74% of all internet traffic. We all know that video content marketing is the future of content marketing and that every brand should be on it. But exactly what is video content marketing and how should your brand jump in on it? In this age of video content marketing, Inez defines the what, how and why of video content marketing while exploring the pitfalls of overdoing it.
Mobile Video: The Next Level of Mobile VideoPurplegator
With the growth of the mobile web comes advances in technology and the emergence of mobile trends. Today consumers are confronted with advertising on every platform - and increasingly on mobile. With the adoption of mobile video and rich media advertisements, using video and other rich media can be a way to make your business stand out. The window of opportunity is wide open; learn what you could be doing to engage your consumers with a memorable experience.
In this presentation, we discuss:
THE GROWTH OF MOBILE RICH MEDIA. The numbers are staggering - smartphone & tablet users consume more web video than anyone else. Learn about the many ways they are watching.
MOBILE AD BUYING & TARGETING. With so many platforms and outlets, how do you choose where to advertise - and how do you reach your ideal customers without breaking the bank?
WEB VIDEO PRODUCTION. In addition to our media buying, ATS Mobile is a full-service production house for video & rich media. Let us help you develop & execute your idea.
Don't get left behind as your competitors engage on the mobile platform. Let industry experts Jim Marnie & Michael Candelori show you the cutting edge of web marketing and how you can start implementing it TODAY.
This deck is from a webinar that we presented on August 21, 2013 titled The 5 Mobile Advertising Mistakes to Avoid. We discussed some of the leading mobile advertising pitfalls preventing user acquisition growth and higher LTV.
THE CONSUMER AND ADVERTISING LANDSCAPES IN INDIA EVOLVE QUICKLY AND OMG IS CONSTANTLY THINKING ABOUT HOW TO KEEP UP WITH THAT RATE OF CHANGE IN ORDER TO HELP BUILD BRANDS AND DELIVER GROWTH.
Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.[1] Digital marketing channels are systems based on the internet that can create, accelerate, and transmit product value from producer to the terminal consumer by digital networks.
Mobile Advertising 2014 - Targeting Your AudiencePurplegator
There is so much going on in the world of mobile advertising in 2014, Certainly targeting an audience and controlling ad spend are critical for marketers, and with so many different directions to look at, now is the perfect time to learn and capitalize on the technology available.
ATS Mobile's senior mobile marketing executive Scott Bronenberg and Creative Director Michael Candelori review how mobile advertising needs to be part of your company’s advertising budget, and how ATS Mobile can help generate real engagement on every mobile device. Whether it's advertising on social media, mobile website or in-app, Scott will detail the latest targeting strategies and tools available to accurately pinpoint and cost-effectively reach your desired audience, as well as the all-important question - how do we turn digital traffic into foot traffic?
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
Buy Pinterest Followers, Reactions & Repins Go Viral on Pinterest with Socio...SocioCosmos
Get more Pinterest followers, reactions, and repins with Sociocosmos, the leading platform to buy all kinds of Pinterest presence. Boost your profile and reach a wider audience.
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Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
https://www.sociocosmos.com/product-category/youtube/
Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
burden of workplace accidents. A consensus among scholars attributes a substantial portion of these incidents to
human factors, particularly unsafe behaviors. This study, conducted in Malaysia's northern region, specifically
targeted Safety and Health/Human Resource professionals within the manufacturing sector of SMEs. We
gathered a robust dataset comprising 107 responses through a meticulously designed self-administered
questionnaire. Employing advanced partial least squares-structural equation modeling (PLS-SEM) techniques
with SmartPLS 3.2.9, we rigorously analyzed the data to scrutinize the intricate relationship between safety
behavior and safety performance. The research findings unequivocally underscore the palpable and
consequential impact of safety behavior variables, namely safety compliance and safety participation, on
improving safety performance indicators such as accidents, injuries, and property damages. These results
strongly validate research hypotheses. Consequently, this study highlights the pivotal significance of cultivating
safety behavior among employees, particularly in resource-constrained SME settings, as an essential step toward
enhancing workplace safety performance.
KEYWORDS :Safety compliance, safety participation, safety performance, SME
Unlock TikTok Success with Sociocosmos..SocioCosmos
Discover how Sociocosmos can boost your TikTok presence with real followers and engagement. Achieve your social media goals today!
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Grow Your Reddit Community Fast.........SocioCosmos
Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
https://www.sociocosmos.com/product-category/reddit/
The Evolution of SEO: Insights from a Leading Digital Marketing AgencyDigital Marketing Lab
Explore the latest trends in Search Engine Optimization (SEO) and discover how modern practices are transforming business visibility. This document delves into the shift from keyword optimization to user intent, highlighting key trends such as voice search optimization, artificial intelligence, mobile-first indexing, and the importance of E-A-T principles. Enhance your online presence with expert insights from Digital Marketing Lab, your partner in maximizing SEO performance.
Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
Visit us at -https://www.filose.com/
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
