The document provides guidance on how to write effectively by discussing several key elements of writing: 1) Ideas and content - the main ideas should be clear and supported by evidence. 2) Organization - details should fit logically and the paper should have an introduction and conclusion. 3) Voice - the writing should come alive through engaging language and appropriate tone. 4) Word choice - language should be specific, accurate and defined for the audience. 5) Sentence fluency - sentences should vary in structure and length for smooth reading. 6) Conventions - writing should have correct grammar, punctuation and spelling. 7) Presentation - formatting should enhance readability through styles, headings etc.

1. How to write effectively