50 Shades of Tourism- Social Media
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Social media is a conversation using online tools. While some people are not involved in social media, visitors may be. The document then lists various social media platforms like Facebook, Twitter, Instagram and their user statistics. It provides details on the Natchez CVB's use of these platforms and rankings. Sources are listed at the end.
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I presented a 101 on social media session (Twitter, Facebook and blogging) at the Ag Hort Conference in 2012.
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This document discusses the state of social media in 2015. It notes that social media is a global phenomenon, with one in four people worldwide using social networks. Several experts are quoted emphasizing that social media exists at the intersection of humanity and technology. Common myths about social media are debunked, such as that it is free or a passing fad. Statistics show heavy usage of leading platforms like Facebook, LinkedIn, and Twitter. Trends discussed include paid advertising, rich media, and mobile usage. Tips provided for an effective social media strategy include identifying goals and target audiences, selecting appropriate platforms, and creating a content plan. Examples are given of viral social media successes for Ellen's selfie and Arby's tweet at
Case Studies: Utilizing the Internet
The document provides information about various online research tools and methods, including:
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- Social media platforms like Facebook, Twitter, Instagram and how to search within them or for information about them
- General statistics about the usage and growth of platforms like Facebook, Twitter, and Instagram
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Social media overview
This document discusses how social media, smartphones, and mobile broadband are changing branding and marketing. It notes that two-thirds of online content is now user-generated and uploaded across various social media platforms. Billions of photos are shared daily. It then provides tips on using different social media platforms like Facebook, Twitter, Instagram, and Pinterest to share content, build awareness, engage customers, and promote brands in order to achieve marketing goals. Video and user-generated content are highlighted as effective ways to connect with audiences.
2014 ABC Chapter Presidents Presentation - Social Media Best Practices
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Facebook, Twitter, Blogging 101 - Ag Hort Conference - 2012.01.17
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50 Shades of Tourism- Social Media
- 2. What is Social Media?
- 3. Social Media is a conversation using online tools.
- 5. Just because you are not involved in social media does not mean your visitors are not involved.
- 6. Social Media Outlets used by the Natchez CVB Facebook Google+ Blog Twitter Instagram Pinterest TripAdvisor Flickr Foursquare Hootsuite Statigram
- 7. •Approximately 72% of Internet users in America are on Facebook •Monthly active users were 1.01 billion as of September 30, 2012 •Daily active users were 584 million on average for September 2012 •On average, a user has approximately 130 Facebook friends. •80% of US social network users prefer to connect to brands through Facebook.
- 11. •The Google +1 button is used 5 billion times every day •As of December 2012, it has a total of 500 million registered users of whom 235 million are active on a monthly basis. •Google+ can help your ranking on Google
- 13. • There are over 465 million accounts on Twitter • Of those accounts, 107.7 million are in the United States • Hootsuite has 5 million users
- 14. &
- 19. • Over 10.4 million registered users • It is the fastest site in history to break through the 10 million unique visitor mark • In January of last year, it was driving more referral traffic to retailers than LinkedIn, YouTube and Google+ combined
- 21. Out of 65 CVB/DMO’s present at the 2012 Social Media Tourism Symposium, the Visit Natchez Pinterest ranked #17. www.sparkloftmedia.com
- 22. By the end of 2012, there were 420 CVB/DMO’s on Pinterest. Visit Natchez ranked #57 out of 420.
- 23. • Instagram has over 4 billion photos • 5 million images are uploaded to Instagram every day • If you have an Instagram, you can access Statigram • There are over 100 million registered user on Instagram and 75 million on Flickr
- 27. #visitnatchez
- 28. #visitnatchez
- 31. •Over 75 million reviews and opinions worldwide •TripAdvisor states it is the world’s largest social travel network with over 100 million travelers having used it.
- 33. •25 million users •1 million businesses •10.4 million monthly users
- 36. • 2 billion views per day • 829,440 videos are uploaded everyday • 24 hours of video are uploaded every minute • It would take 1700 years to watch all of the content on YouTube
- 38. Sources Social Media Help • http://bit.ly/UTzQxz The Ultimate Social Media Sizing Cheat Sheet • http://bit.ly/VHzbPt
- 39. Sources Facebook Stats & Help • http://www.mademan.com/mm/facebook-statistics.html • http://techcrunch.com/2012/10/23/facebook-announces- monthly-active-users-were-at-1-01-billion-as-of-september- 30th/ • http://www.jeffbullas.com/2012/04/30/20-interesting-facts- figures-and-statistics-revealed-by-facebook/ • http://www.squidoo.com/facebookpage Twitter Stats • http://www.jeffbullas.com/2012/04/23/48-significant-social- media-facts-figures-and-statistics-plus-7-infographics/
- 40. Sources Google+ Stats • http://en.wikipedia.org/wiki/Google%2B TripAdvisor Help • http://resnexus.com/articles/using-tripadvisor-to-your- advantage.html Other Stats • http://expandedramblings.com/index.php/resource-how- many-people-use-the-top-social-media/