This document outlines 5 strategies for therapists to attract more clients: 1. Be easily referred through positive client experiences and asking for referrals. 2. Create partnerships with complementary therapists and local businesses for cross-promotion. 3. Stay front of mind through regular client communication like newsletters and social media. 4. Be easily found online through websites, directories and search engines. 5. Build trust quickly through social proof, free consultations and helpful guides.

1. 5 STRATEGIES T
CLIENTS
ATTRACT MOR

2. WHO ARE WE?

3. WHO AM I?@WarrenCass

4. THE PROBLEM

5. FACT 1 :You are taught your trade,
but not how to attract clients
to a private practice.

6. FACT 2 :Many therapists identify as
somewhat introverted, so the
idea of marketing a practice
can feel very uncomfortable.

7. FACT 3 :There is NO “one size fits
all” marketing solution. This
is because we are all
different.

8. FACT 4 :Often you are a
stress purchase.

9. FACT 5 :Finding time for marketing
can be difficult during
practice hours.

10. Strategy ONE
‘Be EASILY REFERRED

11. ‘Be EASILY REFERRED’
91% of customers say they would give referrals, only 11% are ever ask
Clients
network
• Be specific
• Make it easy
• Make them look fantastic
• Ask for help
• Create offers
• Incentivise - Introduce a loyalty scheme
Seek out influencers

12. Strategy ONE
‘Be EASILY REFERRED
‘Create fans’

13. Strategy two
‘Create partnerships’

14. ‘Create partnerships’
Complimentary Therapists
Consider Website Space
Local Corporate Businesses
Diversify? Co-habitate?

15. Strategy three
‘Stay front of mind’

16. ‘Stay front of mind’
Weekly Newsletter
Daily Tips
Regular Blogs
Follow Your Clients
Speak at Events
Follow Up Your Clients
PR

17. Strategy four
‘Be EASILY found’

18. ‘Be EASILY found’
Website
Directory

19. MONE
Y
LOVES
SPEED

20. Strategy five
‘build trust - quickly’

21. ‘build trust - quickly’
SOCIAL PROOF
FREE CONSULTATION
HELPFUL GUIDES
IMPROVE YOUR BEDSIDE MANNER

22. ACCELERATOR 2017
• 12 Month Program…. And Beyond!
• 12 x Full Day Mastermind
• Monthly 121 Mentoring
• Private Support Group Online
• Limited Group Size
Investment
Only £3995
But Wait……
25% off if booked at
• Massive Accountability
• Monthly Marketing Workshop
Investment
Only £3995
Only £2995