Abodoo aims to utilize innovative skills data mapping technology to aid local governments in addressing unemployment and supporting economic recovery post-COVID-19. The solution offers real-time skills intelligence, facilitating job creation, and enhancing connection between companies and job seekers. By leveraging this platform, governments can make informed decisions on infrastructure, workforce development, and attracting investment to meet sustainability goals.

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Cork Smart
Gateway
Oct 2020

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Company
Purpose
MISSION
To provide every country
groundbreaking skills data
mapping intelligence needed to
recover economies, create
employment in the new world of
remote and hybrid work while
achieving social and environmental
UN Sustainability goals.
As per the Eurostat estimates,
post-COVID-19, the number of
people unemployed in the EU
has reached 15.6 million & the
number continues to rise.

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Introducing
Abodoo
Abodoo provides market creating
innovative Skills Mapping and Matching
technology empowering local
governments to support sustainable low
carbon economic recovery from Covid-19,
new job creation and inclusion through
real time access to skills data intelligence.

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Problem
The pain for local governments globally
No innovative opportunity for government
to solve unemployment problem
No critical tool to re-boost
economy post Covid19
No access to real time skills data of people in
the region, or moving in or out of the region
The rising unemployment (55 million people
impacted worldwide, post COVID-19’2020)
Key industries decline and a dramatic drop in
GDP (% decrease).
Migration - in 2019, Europe & Asia each, hosted
around 82 Mn & 84 Mn international migrants.
6
7
8
9
10
11
12
2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
Unemployed Rates
Euro Area EU
-24
-14
-13 -13
-12
-11
-10 -10
-30
-25
-20
-15
-10
-5
0
RealEstate
Automotive
Coalmining
terminaloprtation
airlines
onlinegambling
Aircraft
HR&Recruitment
Key Industries Decline
Source: UN DESA, 2019a

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Solution
The first dynamic skills data intelligence platform for local government
Registration
Branded landing page created for a region
where people can register anonymously
whether as an employee or jobseeker and
map skills, industry, earning and demand for
the new ways of working.
Mapping
Abodoo data powers Geonostics providing
government license holders with incredible
data intelligence on live talent and skills
clusters for future planning for jobs, digital
hubs, housing education and connectivity
Matching
A free ecosystem for companies and
people to connect for local and global
opportunities

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Innovation
Data intelligence and analysis via two symbiotic platforms
Cognitive Profiling
Gathering and analysing cognitive
and psychometric data to build
behavioural data points for career
and employment predictions
Data Clustering
Using linguistic and statistical analysis
with Machine Learning principles to
curate clustering on existing and
predictive skill sets for industry insight
and matching applications
Modelling
Geo mapping and data modelling to
provide governments with real time and
accurate data analysis supporting
economic trends and predictions

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Location
Capture data on the key skills, industry, earnings
and demand for remote working of a town or
area.
Industry
Analyse leading industries, volumes trends.
Skills
Identify top skills, discover untapped skills, locate
clusters in region, measure trends and growth.
Granular search across a skill and years of
experience
Big Data
Additional macro talent data can be automated
for instant dynamic searching
Smart Working
Measure the demand for remote working
versus office and co-working and identify
clusters.
Earnings
Pull reports on the earnings related to key skills
across the region to compare average incomes in
region to global market.
Solution
Application of proprietary and big data intelligence

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Cork Skills Mapping
Dynamic Data Real Time Reporting

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Value Proposition
Unique Strength - Benefits
Unique Selling Points Benefits for Government and Investment Agencies
• Customised deep learning & geographical skills
mapping
• Real time proprietary and secondary big data on talent
• Predictive Skills Modelling and matching on jobs and
learning
API Integration of Geo-mapping technology and GDPR
compliance
• ID Authentication to validate skills profiles
• Instant Reporting of live Talent Mapping and Data
• Free ecosystem for companies to access talent in region
• Marketing communication channel to registered users
• Create jobs with inward foreign and national direct
investment
• Forecast future skills, gaps and surplus
• Gateway to reverse migration and attract workers
• Support people to transfer and upskill
• Plan infrastructure around identified skills clusters
• Sustainable work model that lowers emissions
• Seamless integration and GDPR compliance
• Reduced bias and broaden talent pools
• Real time data tool for economic recovery
Target Customer "Local government and Inward Investment Agencies"

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Market
Opportunity
& Risks
Business Data Intelligence
Market potential
The global business data intelligence software market size was valued at
USD 23.1 billion in 2019 and is expected to witness a CAGR of 7.6% from
2019 to 2025.
Over the next six years the forecasted growth
ratio of business intelligence target market for
government is 1.068 YOY’ bringing it to 2.62
Billion in 2026 globally.
With its forecasted sales up to 42 million in 2026
Abodoo aims to have 1.59% market share in the
global government expenditure on its target
market by this time.
Europe Business Intelligence Market by Country
0
1000
2000
3000
4000
2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026
Germany Spain UK France Italy RoE
Source: Inkwood Research

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Commercialisation & Marketing Strategy
Geonositics strategy for commercialization can be
categorized into the following heads :
Marketing creating potential
The revenue market license value €17.8 Billion across
323,000 local government and agencies. Abodoo will
have a dual market approach of direct to Economic
development at local government and through
commercial and strategic partnerships.
Social Connect Connect
across linkedin, twitter,
Instagram, facebook, and
set up google alert
o E-signature of order frorm
thought HelloSign by both
parties
o Secure PO.No.
o Raise invoice
o Understand min 3 core
focus/ pain of the region
o Introduce Abodoo and
talent Heat Mapping
License
o Secure Appointment
o Send through
customized order
form and agree any
edits
o Attach case study
o Set up on zoom and send
calendar invite to all parties
o Send 2 page brochure
Email
requesting a call
Email Head of Economic
Development on Government
body with strong content
o Open questions to uncover
more of the focus/pain
o Short presentation on
Abodoo (slides)
o Objection handle
o Understand budget and marketing
capabilities
o Present talent heat mapping license
as solution

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Commercialisation & Marketing Strategy
Geonostics MVP pilot - Summer 2020
Government
County
Cork County Council (population 542k - 2nd largest county of
Ireland)
Need
• To support economic recovery and attract jobs to the region
• To identify skills clusters for future planning of digital hubs
• To lobby for more connectivity in rural areas
Description
of
collaboration
Geonostics by Abodoo at the stage of TRL6 in conjunction with Cork
County Council has launched a great initiative to encourage the
workers and those unemployed to map their skills to create a county
wide talent heat map. www.abodoo.com/corkcounty
Impact so far
• Thousands of people have registered and created skills profile
• Big data including census and heat map of digital hubs live on Geonostics
• Key data intelligence on skills clusters arising and feeding into the Council
• Live data used by IDA Ireland with potential US company looking to
expand
“Original Talent Heat Map Pilot Reference
“With Abodoo’s help, we're estimating
+150 new jobs in Gorey and have paved
the way for future development and
investment.”
Tony Larkin Economic Development
Director, Wexford County Council

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Competitors Abodoo/Geonostics Competitors
• Dynamic Skills Data • Secondary and legacy data
• Talent Heat Map generation • Ad hoc surveys
• Proprietary and big data • Data protection
• Anonymous profiling • Static visuals
• Data protection • Fixed reporting
• Elastic Search • Paid matching ecosystem
• Live Reporting
• Free Skills Matching ecosystem
• Remote Working intelligence

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Vanessa Tierney
CEO
Ben Wainwright
Director & Product
Development
Cliona Lawton
Government Business
Development Manager
Denis Breen
CFO
Angelica Faye
Community Manager
Damien Kelly
Technical Lead Advisor
(2 Developers)
Wen Gong
Data Analyst
Development Manager
Nino Kovziridze
Government Business
Development E
Sonale Sethi
Government Business
Development Manager
Team
Relevant Experience
o Talent Mapping
o SaaS Development
o Licensing sales
o Big data analytics
Commercial Success
o Top 100 All Ireland female entrepreneur, built and sold Remote Recruitment Company
o Co-author of Your Company with No Walls
o Presented to the Oireachtas (government) on future of work solutions for Ireland
o Combined value of successful international exits from start up €1.08 Billion and 8000
workforce (investor and mentor)
50 years exp in :
o Diversity and
inclusion
o Strategic planning
o International scaling
o Start ups
o Government
Contracts
o Data Protection
Abodoo has an
incredibly strong and
highly diverse core
team with
strategically aligned
investors to be able to
successfully
commercialise the
planned innovation to
achieve scalability
while at the same
time positiviting
impacting local
economies at a time
of crisis.

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Conclusion
Geonstics has the potential of being a world class innovative solution for governments leveraging real-time
data intelligence & insights for dynamic talent heat mapping to support economic recovery and growth by
Increasing Sustainable
Employment
o Attract Foreign Direct
Investment into regions
o Create Economic Hubs and
infrastructure on skills clusters
Unlock Skills Potential
From Declining
Industries
o Transfer skills using AI and ML
to industries in growth globally
o Producing skills gap predictive
analysis to feed into education
Reverse Migration
o Provide a gateway for returning
talent and broaden talent pools
o Guide investments in workforce
development