This document outlines 30 strategy models used over the past 75 years. It provides brief descriptions of 10 models, including SWOT analysis, Porter's 5 Forces model, Porter's 3 generic strategies, Burgelman's strategy dynamics model, Porter's value chain model, core competencies and the resource-based view, Nonaka and Takeuchi's knowledge spiral, Peters, Athos and Waterman's 7S framework, scenario planning, and Ansoff's growth grid. The models are tools for strategic planning and analysis that help assess the competitive environment and identify appropriate strategies.
Business Model Generation Value Proposition PowerPoint Presentation SlidesSlideTeam
If cracking the business deal with your best shot is on your mind, then go forward with this amazing PowerPoint presentation that not only offers the best graphics but also compiles information in a presentable manner. The one stop solution, when it comes to compiling of text and graphic is Business Model Generation Value Proposition PowerPoint Presentation Slides. Presentation layout can be customized as per the topic you need to address in the meeting. The business model generation PPT slide helps deliver the content and maintain a record of the same in the best possible manner. To the point and crisp information is conveyed which a perfect roadmap for the financial years by business model PowerPoint PPT. May it be revenue model, swot analysis or business model, planning or comparison, every core issue is addressed by wonderful mix of colored graphs and graphics in presentation slides. For business model visionaries, the PPT are a game changer and strive to map, design and test different strategies. Delve into all the facts involved with our Business Model Generation Value Proposition PowerPoint Presentation Slides. It helps investigate the issue.
Presenting this set of slides with name - Influencer Marketing Strategy Powerpoint Presentation Slides. Download our professional PPT comprising extensively researched content and professional design layouts. Dont waste hours fiddling with PowerPoint toolbars and finding professional PowerPoint templates. This complete Influencer Marketing Strategy Powerpoint Presentation Slides saves hours of your time. Comprising a total of nineteen slides, the PowerPoint presentation is a visual masterpiece with professional PPT templates, data-driven graphs, charts and tables, a beautiful theme, impressive slide designs, icons, imagery and more. It is fully editable so that you can make changes to colors, data and fonts if you need to. Just enter your text in the placeholders provided and rock the meeting or conference you are presenting at.
How To Integrate Influencer Marketing Into Your Marketing MixOnalytica
How To Integrate Influencer Marketing into your Marketing Mix including the business case for influencer marketing, engagement models and how to measure success
Presentation by Tim Williams, CEO of Onalytica first shown at Marketing Week Live, 28th April 2016 at the Kensington Olympia in London, UK
How to Be a Persuasive Product Manager by reddit Director of ProductProduct School
Product Management Event Held at the Product Conference in San Francisco.
Tyler Odean, Director of Product at Reddit, gave an introduction to our cognitive biases and the psychology of decision making (drawing heavily from Thinking Fast & Slow) to help frame a set of practical tips and tricks for making your arguments as persuasive as possible. Being effective as a Product Manager requires influence without authority - convincing a broad portfolio of stakeholders to work together on a shared vision.
A High Growth SaaS Playbook - 12 Metrics to Drive SuccessSaaStock
Keynote by David Skok, ForEntrepreneurs Blog & General Partner, Matrix Partners, at SaaStock on Tour New York, 20th June 2018, KnockDown Center, Maspeth, NYC
Our topic specific Treacy Wiersema Market Customer Intimacy Product Leadership Operational Excellence presentation deck contains twleve slides to formulate the topic with a sound understanding. This PPT deck is what you can bank upon. With diverse and professional slides at your side, worry the least for a powerpack presentation. A range of editable and ready to use slides with all sorts of relevant charts and graphs, overviews, topics subtopics templates, and analysis templates makes it all the more worth. This deck displays creative and professional looking slides of all sorts. Whether you are a member of an assigned team or a designated official on the look out for impacting slides, it caters to every professional field.
Business Model Generation Value Proposition PowerPoint Presentation SlidesSlideTeam
If cracking the business deal with your best shot is on your mind, then go forward with this amazing PowerPoint presentation that not only offers the best graphics but also compiles information in a presentable manner. The one stop solution, when it comes to compiling of text and graphic is Business Model Generation Value Proposition PowerPoint Presentation Slides. Presentation layout can be customized as per the topic you need to address in the meeting. The business model generation PPT slide helps deliver the content and maintain a record of the same in the best possible manner. To the point and crisp information is conveyed which a perfect roadmap for the financial years by business model PowerPoint PPT. May it be revenue model, swot analysis or business model, planning or comparison, every core issue is addressed by wonderful mix of colored graphs and graphics in presentation slides. For business model visionaries, the PPT are a game changer and strive to map, design and test different strategies. Delve into all the facts involved with our Business Model Generation Value Proposition PowerPoint Presentation Slides. It helps investigate the issue.
Presenting this set of slides with name - Influencer Marketing Strategy Powerpoint Presentation Slides. Download our professional PPT comprising extensively researched content and professional design layouts. Dont waste hours fiddling with PowerPoint toolbars and finding professional PowerPoint templates. This complete Influencer Marketing Strategy Powerpoint Presentation Slides saves hours of your time. Comprising a total of nineteen slides, the PowerPoint presentation is a visual masterpiece with professional PPT templates, data-driven graphs, charts and tables, a beautiful theme, impressive slide designs, icons, imagery and more. It is fully editable so that you can make changes to colors, data and fonts if you need to. Just enter your text in the placeholders provided and rock the meeting or conference you are presenting at.
How To Integrate Influencer Marketing Into Your Marketing MixOnalytica
How To Integrate Influencer Marketing into your Marketing Mix including the business case for influencer marketing, engagement models and how to measure success
Presentation by Tim Williams, CEO of Onalytica first shown at Marketing Week Live, 28th April 2016 at the Kensington Olympia in London, UK
How to Be a Persuasive Product Manager by reddit Director of ProductProduct School
Product Management Event Held at the Product Conference in San Francisco.
Tyler Odean, Director of Product at Reddit, gave an introduction to our cognitive biases and the psychology of decision making (drawing heavily from Thinking Fast & Slow) to help frame a set of practical tips and tricks for making your arguments as persuasive as possible. Being effective as a Product Manager requires influence without authority - convincing a broad portfolio of stakeholders to work together on a shared vision.
A High Growth SaaS Playbook - 12 Metrics to Drive SuccessSaaStock
Keynote by David Skok, ForEntrepreneurs Blog & General Partner, Matrix Partners, at SaaStock on Tour New York, 20th June 2018, KnockDown Center, Maspeth, NYC
Our topic specific Treacy Wiersema Market Customer Intimacy Product Leadership Operational Excellence presentation deck contains twleve slides to formulate the topic with a sound understanding. This PPT deck is what you can bank upon. With diverse and professional slides at your side, worry the least for a powerpack presentation. A range of editable and ready to use slides with all sorts of relevant charts and graphs, overviews, topics subtopics templates, and analysis templates makes it all the more worth. This deck displays creative and professional looking slides of all sorts. Whether you are a member of an assigned team or a designated official on the look out for impacting slides, it caters to every professional field.
Lean Startup Methods & Thinking: apply it in hackathon Taavi Lindmaa
Lean how to apply leans startup methods to weekend hackathons, your startup, your enterprise or daily work. You will find practical tools and examples of how to start with customer validation from day 1 and get, validate idea and get your product hypothesis feedback in hours.
B2B Social Media Strategy by Kevin Espinosa of CaterpillarBMA Carolinas
Caterpillar, an industry leading B2B company, has developed and implemented social strategies that drive results. Kevin's presentation shows how to get started, receive buy-in throughout your company, train and educate employees, and get connected socially to business goals and results.
Customer Retention And Loyalty PowerPoint Presentation SlidesSlideTeam
Download Customer Retention And loyalty PowerPoint Presentation Slides to describe ways to increase customer loyalty. Loyalty and retention marketing PowerPoint complete deck comprises professional slides such as customer retention strategies, benefits, impact, customer loyalty lifecycle etc. Using this customer journey mapping PowerPoint template, you can easily explain how to build customer loyalty and increase retention. Customer relationship management PPT graphics is also suitable for topics such as user retention strategy, consumer satisfaction, loyalty program strategy, client service, user success, customer lifetime value and many more. Building loyalty with the key customer has become a core marketing objective. The retention process presentation layout is useful for marketers to develop a market plan, with important steps that cover full customer lifecycle. This an impressive presentation to illustrate the customer retention steps. Elaborate on inflation with our Customer Retention And Loyalty PowerPoint Presentation Slides. Explain the impact on the economy.
Leveraging Media Mix Modeling to Drive Performance Marketing ResultsTinuiti
Join our leading industry experts as they discuss how media mix modeling can help you identify how each of your media channels are working to achieve your business goals and enable you to have a holistic view of your performance marketing.
Not just another buzzword…product-led growth is an important go-to-market strategy that underpins some of today’s most successful businesses. Think Dropbox, Slack, Intercom, Expensify and Datadog.
At OpenView, we define product-led growth (PLG) as a strategy that puts the product front and center when it comes to how a company acquires, expands and retains customers. Relying on a product-led strategy yields rapid, extremely efficient growth.
Although similar to a freemium approach, a product-led growth strategy doesn’t actually require that you offer your product for free. It does however necessitate an amazing product and customer experience. In fact, PLG companies make it frictionless for users to start using their products. They deliver value extremely quickly and target users rather than buyers.
Practical workshop at UX London 2016, delivered by Doug Morwood of Business Models Inc UK. Great Value Proposition Design leads to great business success. Why? Because only by truly understanding the needs of the customer can we design solutions that last.
We keep coming up with fancy ways to describe the purpose of Customer Success, but in the end, we’re here for one thing: ensuring customers are so successful that they renew, term after term.
It’s not unusual to create and follow playbooks throughout adoption phases, but we often skip an important one: the renewal playbook. If you’re going into renewals in the dark and “hoping for the best”, you’re missing a critical step.
Introducing predictability into the renewal process always correlates with lower churn rates, and who doesn’t want that? Design and use a proactive game plan to manage the 90, 60, or 30 days prior to renewal and secure more wins.
Template for the improved Value Proposition Canvas. This version focuses on customer wants, needs and fears and on features, benefits and user experiences.
These are my slides from a free public workshop I conducted for JCI Beirut about the basics of Social Media Strategy that includes examples of brands that do not have a proper strategy, defining your goals, the sales cycle, asset mapping, defining your audience and creating personas, choosing channels, voice & tone, posting frequency & time, crisis management, and understanding Facebook's algorithm.
Social Media Management Proposal PowerPoint Presentation SlidesSlideTeam
If your company needs to submit a Social Media Management Proposal PowerPoint Presentation Slides look no further.Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. http://bit.ly/3bdxx3H
Zero to 100 - Part 3: Founder-led Selling - Pete KazanjyDavid Skok
Zero to 100 is a learning program from David Skok. It is a detailed instruction manual for how to take your startup from zero to $100m, with a particular focus on the area of building a go-to-market machine. So many of today’s founders come from a product or technical background, and have never been involved with sales and marketing. Right after starting their venture, they are hit with the huge problem of how to build their go-to-market organization and processes. It breaks the journey down into 9 steps, and explains why it is crucial not to skip steps in this journey in the rush to get ahead. The major Zero to 100 is a learning program from David Skok. It is a detailed detailed instruction manual for how to take your startup from zero to $100m, with a particular focus on the area of building a go-to-market machine. So many of today’s founders come from a product or technical background, and have never been involved with sales and marketing. Right after starting their venture, they are hit with the huge problem of how to build their go-to-market organization and processes. It breaks the journey down into 9 steps, and explains why it is crucial not to skip steps in this journey in the rush to get ahead. The major emphasis of the course focuses on building a repeatable, scalable and profitable growth machine. Once you have that in place, you are ready to hit the gas and scale like crazy.
To see videos of the presentations, click here: https://www.forentrepreneurs.com/matrix-growth-academy-zero-to-100-videos/
Expanding SaaS Funnels with Product-Led GrowthLucas Neo
Its instinctive to think about Marketing and Sales when we talk about Growth. Between 2016 and 2017, we took a Product-led approach and significantly expanded our top of funnel leads. Learn about why product led growth is the future and how your company can move towards it too.
This talk was presented at Holistics Office on 2nd August 2018 in Ho Chi Minh.
This is a tutorial for startup live participants and elevator pitch beginners. This guide is designed to convey the essentials of what you need to know, quickly, simply, and in a visual format.
Further information about startup live and other events could be found at http://www.starteurope.at
For the Russian Version follow this link: http://www.slideshare.net/vitakimov/elevator-pitch-2476053
This slides are available under Creative Commons Attribution 3.0:
cc, by
Dave Chaffey's talk on Fuelling Digital Marketing Success in B2B organisations from Technology for Marketing & Advertising.
One of a set of 3 seminars - this download is for B2B organisations.
Strategy palette as a unifying choice framework. It is designed to help leaders match their approach to strategy to the circumstances at hand and execute it effectively, to combine different approaches to cope with multiple or changing environments, and, as leaders, to animate the resulting collage of approaches. The strategy palette consists of five archetypal approaches to strategy, which can be applied to different parts of your business:
• Classical: I can predict it, but I can’t change it.
• Adaptive: I can’t predict it, and I can’t change it.
• Visionary: I can predict it, and I can change it.
• Shaping: I can’t predict it, but I can change it.
• Renewal: My resources are severely constrained.
Lean Startup Methods & Thinking: apply it in hackathon Taavi Lindmaa
Lean how to apply leans startup methods to weekend hackathons, your startup, your enterprise or daily work. You will find practical tools and examples of how to start with customer validation from day 1 and get, validate idea and get your product hypothesis feedback in hours.
B2B Social Media Strategy by Kevin Espinosa of CaterpillarBMA Carolinas
Caterpillar, an industry leading B2B company, has developed and implemented social strategies that drive results. Kevin's presentation shows how to get started, receive buy-in throughout your company, train and educate employees, and get connected socially to business goals and results.
Customer Retention And Loyalty PowerPoint Presentation SlidesSlideTeam
Download Customer Retention And loyalty PowerPoint Presentation Slides to describe ways to increase customer loyalty. Loyalty and retention marketing PowerPoint complete deck comprises professional slides such as customer retention strategies, benefits, impact, customer loyalty lifecycle etc. Using this customer journey mapping PowerPoint template, you can easily explain how to build customer loyalty and increase retention. Customer relationship management PPT graphics is also suitable for topics such as user retention strategy, consumer satisfaction, loyalty program strategy, client service, user success, customer lifetime value and many more. Building loyalty with the key customer has become a core marketing objective. The retention process presentation layout is useful for marketers to develop a market plan, with important steps that cover full customer lifecycle. This an impressive presentation to illustrate the customer retention steps. Elaborate on inflation with our Customer Retention And Loyalty PowerPoint Presentation Slides. Explain the impact on the economy.
Leveraging Media Mix Modeling to Drive Performance Marketing ResultsTinuiti
Join our leading industry experts as they discuss how media mix modeling can help you identify how each of your media channels are working to achieve your business goals and enable you to have a holistic view of your performance marketing.
Not just another buzzword…product-led growth is an important go-to-market strategy that underpins some of today’s most successful businesses. Think Dropbox, Slack, Intercom, Expensify and Datadog.
At OpenView, we define product-led growth (PLG) as a strategy that puts the product front and center when it comes to how a company acquires, expands and retains customers. Relying on a product-led strategy yields rapid, extremely efficient growth.
Although similar to a freemium approach, a product-led growth strategy doesn’t actually require that you offer your product for free. It does however necessitate an amazing product and customer experience. In fact, PLG companies make it frictionless for users to start using their products. They deliver value extremely quickly and target users rather than buyers.
Practical workshop at UX London 2016, delivered by Doug Morwood of Business Models Inc UK. Great Value Proposition Design leads to great business success. Why? Because only by truly understanding the needs of the customer can we design solutions that last.
We keep coming up with fancy ways to describe the purpose of Customer Success, but in the end, we’re here for one thing: ensuring customers are so successful that they renew, term after term.
It’s not unusual to create and follow playbooks throughout adoption phases, but we often skip an important one: the renewal playbook. If you’re going into renewals in the dark and “hoping for the best”, you’re missing a critical step.
Introducing predictability into the renewal process always correlates with lower churn rates, and who doesn’t want that? Design and use a proactive game plan to manage the 90, 60, or 30 days prior to renewal and secure more wins.
Template for the improved Value Proposition Canvas. This version focuses on customer wants, needs and fears and on features, benefits and user experiences.
These are my slides from a free public workshop I conducted for JCI Beirut about the basics of Social Media Strategy that includes examples of brands that do not have a proper strategy, defining your goals, the sales cycle, asset mapping, defining your audience and creating personas, choosing channels, voice & tone, posting frequency & time, crisis management, and understanding Facebook's algorithm.
Social Media Management Proposal PowerPoint Presentation SlidesSlideTeam
If your company needs to submit a Social Media Management Proposal PowerPoint Presentation Slides look no further.Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. http://bit.ly/3bdxx3H
Zero to 100 - Part 3: Founder-led Selling - Pete KazanjyDavid Skok
Zero to 100 is a learning program from David Skok. It is a detailed instruction manual for how to take your startup from zero to $100m, with a particular focus on the area of building a go-to-market machine. So many of today’s founders come from a product or technical background, and have never been involved with sales and marketing. Right after starting their venture, they are hit with the huge problem of how to build their go-to-market organization and processes. It breaks the journey down into 9 steps, and explains why it is crucial not to skip steps in this journey in the rush to get ahead. The major Zero to 100 is a learning program from David Skok. It is a detailed detailed instruction manual for how to take your startup from zero to $100m, with a particular focus on the area of building a go-to-market machine. So many of today’s founders come from a product or technical background, and have never been involved with sales and marketing. Right after starting their venture, they are hit with the huge problem of how to build their go-to-market organization and processes. It breaks the journey down into 9 steps, and explains why it is crucial not to skip steps in this journey in the rush to get ahead. The major emphasis of the course focuses on building a repeatable, scalable and profitable growth machine. Once you have that in place, you are ready to hit the gas and scale like crazy.
To see videos of the presentations, click here: https://www.forentrepreneurs.com/matrix-growth-academy-zero-to-100-videos/
Expanding SaaS Funnels with Product-Led GrowthLucas Neo
Its instinctive to think about Marketing and Sales when we talk about Growth. Between 2016 and 2017, we took a Product-led approach and significantly expanded our top of funnel leads. Learn about why product led growth is the future and how your company can move towards it too.
This talk was presented at Holistics Office on 2nd August 2018 in Ho Chi Minh.
This is a tutorial for startup live participants and elevator pitch beginners. This guide is designed to convey the essentials of what you need to know, quickly, simply, and in a visual format.
Further information about startup live and other events could be found at http://www.starteurope.at
For the Russian Version follow this link: http://www.slideshare.net/vitakimov/elevator-pitch-2476053
This slides are available under Creative Commons Attribution 3.0:
cc, by
Dave Chaffey's talk on Fuelling Digital Marketing Success in B2B organisations from Technology for Marketing & Advertising.
One of a set of 3 seminars - this download is for B2B organisations.
Strategy palette as a unifying choice framework. It is designed to help leaders match their approach to strategy to the circumstances at hand and execute it effectively, to combine different approaches to cope with multiple or changing environments, and, as leaders, to animate the resulting collage of approaches. The strategy palette consists of five archetypal approaches to strategy, which can be applied to different parts of your business:
• Classical: I can predict it, but I can’t change it.
• Adaptive: I can’t predict it, and I can’t change it.
• Visionary: I can predict it, and I can change it.
• Shaping: I can’t predict it, but I can change it.
• Renewal: My resources are severely constrained.
To introduce strategic design for an entrepreneurial venture
To discuss some of the reasons why entrepreneurs do not carry out strategic planning
To outline entrepreneurial strategy and some benefits of strategic planning
To examine the transition from an entrepreneurial style to a managerial approach
To discuss the five stages of a typical venture life cycle
To identify key management issues occurring during the growth stages
To introduce the steps useful for breaking through the growth wall
To identify the unique managerial concerns with a growth business
To elaborate the concept of entrepreneurial leadership
To outline ways to incorporate sustainability into business strategy
Developing a Strategic Plan Essay
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MGT 4337 Business Policy and Decision Making Module 3 .docxLaticiaGrissomzz
MGT 4337: Business Policy and Decision Making
Module 3 Strategy Exercises Worksheet
Overview: This exercise will tie concepts from the chapter material to the simulations assigned in this module. Completing this exercise will prepare you to help you to make decisions during the simulation rounds and prepare you for completing this module’s decision log journal entries and artifact analyses.
Specifically, you will apply what you learned in Chapters 5 and 6 to identify your own company’s and your rivals' competitive and supplemental strategies, as well as outline specific actions to obtain a sustainable competitive advantage.
Directions: Download and save a copy of this document so you can edit the worksheet with your responses to the questions below.
Chapter 5
1. Which of the five basic competitive strategies best characterize your athletic footwear company’s strategic approach to competing successfully?
2. Which rival footwear companies appear to be employing a low-cost provider strategy?
3. Which rival footwear companies appear to be employing a broad differentiation strategy?
4. Which rival companies appear to be employing some type of focus strategy?
5. Which rival companies appear to be employing a best-cost provider strategy?
6. What is your company's plan to achieve a sustainable competitive advantage over rivals? List at least three (preferably more than three) specific kinds of decision entries on specific decision screens that your company has made or intends to make to win this kind of competitive edge over rivals.
1.
2.
3.
Chapter 6
1. What offensive strategy options discussed in this chapter does your athletic footwear company have? Identify at least two offensive moves that your company should seriously consider in order to improve the company’s market standing and financial performance.
1.
2.
2. What defensive strategy moves should your company consider in the upcoming decision round? Identify at least two defensive actions your company has taken in the past one or two decision rounds.
1.
2.
3. Is your company vertically integrated to some extent? Explain why or why not.
Rubric
Guidelines for Submission: To complete this assignment, submit a saved copy of this completed worksheet.
Instructor Feedback: This activity uses an integrated rubric in Blackboard. Students can view instructor feedback in the Grade Center.
Criteria
Exemplary (100%)
Needs Improvement (75%)
Incomplete (50%)
Not Evident (0%)
Value
Worksheet
Submitted a complete worksheet that demonstrates sincere effort.
Submitted a mostly complete worksheet that demonstrates sincere effort.
Submitted an incomplete worksheet.
Did not submit a worksheet.
100
Total
100%
image1.png
Unit 4 Assignment
For this assignment, you are going to gather some data and discuss your results. Interview or survey 10 people and ask each person the first three terms or words that.
Scott droney - strategic planning and strategic managementScott Droney
Scott Droney is provide financial services spectrum as well as data processing and managing segments. Since most of its financial services were retail focused, the need to build scale and skill in the transaction processing domain became imperative.
How to Introduce Operational Excellence in your Organisation?Tina Arora
This presentation will help you present to the management the need and benefits of introducing Operational Excellence as a department in your Organisation.
It can be modified to suit the advocacy in any industry - be it Financial services, BPO, LPO, KPO, Domestic call centres, Manufacturing, Consumer Goods, Retail, etc.
Innovative service companies today recognize that they can supercharge profits by acknowledging that different groups of customers vary widely in their behavior, desires, and responsiveness to marketing. Federal Express Corporation, for example, has revolutionized its marketing philosophy by categorizing its business customers internally as the good, the bad, and the ugly--based on their profitability. Rather than marketing to all customers in a similar manner, the company now puts its efforts into the good, tries to move the bad to the good, and discourages the ugly.(n1) Similarly, the customer service center at First Union, the sixth-largest bank in the U.S., codes customers by color squares on computer screens using a database technology known as "Einstein." Green customers are profitable and receive extra customer service support while red customers lose money for the bank and are not granted special privileges such as waivers for bounced checks. Providing different service to customers depending on their profitability is becoming an effective and profitable service strategy for firms like FedEx, U.S. West, First Union, Hallmark, GE Capital, Bank of America, and The Limited. These firms have discovered that they need not serve all customers equally well--many customers are too costly to do business with and have little potential to become profitable, even in the long term. While companies may want to treat all customers with superior service, they find it is neither practical nor profitable to meet (and certainly not to exceed) all customers' expectations. Further--and probably more objectionable to quality zealots--in most cases it is desirable for a firm to alienate or even "fire" at least some of its customers. While quality advocates may be offended by the notion of serving any customer in less than the best possible way, in many situations both the company and its customers obtain better value
Support presentation to the SPIN-UP Training Programme on Entrepreneurial Skills for University Spin-Offs.
SPIN-UP is a cooperation project supported by the European Commission that aims to create an Entrepreneurship Training and Coaching Programme that contributes to the development of Key Entrepreneurial Skills, both technical and behavioural, essential to enable and leverage University Spin-Offs growth.
Download and have access to other training materials in www.spin-up.eu
Support presentation to the SPIN-UP Training Programme on Entrepreneurial Skills for University Spin-Offs.
SPIN-UP is a cooperation project supported by the European Commission that aims to create an Entrepreneurship Training and Coaching Programme that contributes to the development of Key Entrepreneurial Skills, both technical and behavioural, essential to enable and leverage University Spin-Offs growth.
Download and have access to other training materials in www.spin-up.eu
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This comprehensive presentation contains 30 common frameworks, models and tools for strategic planning.
A detailed summary is provided for each strategy framework, model or tool.
The frameworks in this deck span across the key domains of strategic planning. They include stakeholder analysis, internal analysis, environmental analysis, industry analysis, market analysis, competitive analysis, strategy development and strategy implementation.
INCLUDED FRAMEWORKS, MODELS & TOOLS:
1. Power/Interest Grid
2. VRIO Framework
3. Porter's Value Chain
4. PESTEL Analysis
5. BCG Growth/Share Matrix
6. GE-McKinsey Matrix
7. Porter's Five Forces
8. Industry Life Cycle Model
9. Competitive Profile Matrix
10. SWOT Analysis
11. Porter's Generic Strategies
12. Value Disciplines Model
13. Ansoff Matrix
14. BCG Strategy Palette
15. Blue Ocean Strategy
16. Greiner's Growth Model
17. McKinsey's Three Horizons of Growth
18. Disruptive Innovation (Christensen)
19. Value Proposition Canvas
20. Business Model Canvas
21. Core Competencies Model (Hamel & Prahalad)
22. Risk Management Process
23. Probability-Impact Matrix
24. Big Hairy Audacious Goal (BHAG)
25. Vision, Mission & Values
26. SMART Objectives
27. Hoshin Planning
28. Balanced Scorecard
29. McKinsey's 7-S Framework
30. Kotter's 8-Step Process for Leading Change
These frameworks and templates are used in many strategy consulting firms. With this comprehensive document in your back pocket, you can find a way to address just about any strategic planning challenge that can arise in your organization.
The level of detail varies by framework, depending on the nature of the model or tool. Examples and templates are provided.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Unleash the power of UK SEO with Brand Highlighters! Our guide delves into the unique search landscape of Britain, equipping you with targeted strategies to dominate UK search engine results. Discover local SEO tactics, keyword magic for UK audiences, and mobile optimization secrets. Get your website seen by the right people and propel your brand to the top of UK searches.
To learn more: https://brandhighlighters.co.uk/blog/top-seo-agencies-uk/
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...Demandbase
Delve into essential ABM ‘plays' that propel success while identifying and leaving behind tactics that no longer yield results. Led by ABM Experts, Jon Barcellos, Head of Solutions at Postal and Tom Keefe, Principal GTM Expert at Demandbase.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
5 big bets to drive growth in 2024 without one additional marketing dollar AND how to adapt to the biggest shifting eCommerce trend- AI.
1) Romance Your Customers - Retention
2) ‘Alternative’ Lead Gen - Advocacy
3) The Beautiful Basics - Conversion Rate Optimization
4) Land that Bottom Line - Profitability
5) Roll the Dice - New Business Models
In today's digital world, customers are just a click away. "Grow Your Business Online: Introduction to Digital Marketing" dives into the exciting world of digital marketing, equipping you with the tools and strategies to reach new audiences, expand your reach, and ultimately grow your business.
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The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
Is AI-Generated Content the Future of Content Creation?Cut-the-SaaS
Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability.
Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
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The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
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Marketing: Personalize content at scale and optimize engagement with predictive analytics.
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Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
1. 30 Strategy Models over 75 years
ABG Springboard and Turning Point Groups
Shiv 3 May 2021
Shiv- 30 Strategy Models over 75 years
2. This deck outlines the various strategy tools
we use, for your basic awareness and
understanding.
There are 30 models that cover about 75 years
of strategy thinking.
Shiv- 30 Strategy Models over 75 years
3. 1. SWOT analysis
Strengths Weaknesses
Opportunities
Threats
Shiv- 30 Strategy Models over 75 years
The most used model in all companies, because it is simple to understandand use.
Good to remember that X axis is about impact and Y axis is about probability
It is a qualitativemodel, strength of assumptionsis important
4. 2. Porter’s 5 Forces Model
Strategy has a competitive context that
involves buyers, sellers, substitutes. This
model helps you see this more holistically.
It’s a descriptive model, not a prescriptive
one.
Think about power in which box is either
increasing or decreasing and why
Shiv- 30 Strategy Models over 75 years
Rivalryfrom
existing
competitors
Threat of
new
entrants
Buyer
bargaining
power
Threat of
substitutes
Supplier
bargaining
power
5. 3. Porters 3 Generic Strategies
Cost Difference
Broad 1.Cost
leadership
2.
Differentiation
Narrow 3. Focus 3.Focus
Shiv- 30 Strategy Models over 75 years
Porter argues that there are 3 Generic
strategies to deliver aboveaverage results
in any industry:
1. You can be the cost leader via efficiency
2. You can develop uniqueproduct
offerings or services offerings
3. You can focus on niche segments or
markets.
You must ask who is the cost leader in your
market, who is the most innovative, who is
stuck in the middle.
The normal journey is to get to low cost
first, then differentiate and finallybroader
differentiationin a broader market.
6. 4. Burgelman’s Strategy Dynamics Model
Companysticks
with industry rules
Companychanges
industry rules
Environmentis rule
abiding
Low industry
change
Controlledindustry
change
Environmentis rule
changing
Independent
industry change
Runawayindustry
change
Shiv- 30 Strategy Models over 75 years
The buildingof a strategy does
not happenin a vacuum. It
happensin the context of an
environmentthat can be stable
or dynamic. It is important to
know what kind of an industry
you are in and what kind of a
company you are. Manytimes
companies tend to say x
company can do it but we
cannot , invariableoffering
excuses to give because they
dint want to change.
7. 5. Porter’s ValueChain
Shiv- 30 Strategy Models over 75 years
Supplier Value Chain OrganizationalValue
Chain
Buyer Value Chain
Support activities Infrastructure
HR
Technology
Procurement
How can these create
value for a buyer
Primary activities Inboundlogistics
Operations
Outboundlogistics
Sales and marketing
Service
Profit poll
Think of your company as a
chain of activities within a
chin that captures value in
the industry.
How well do the company
functionsperform and add
value?
How can we improve the
collaboratingwaysof
working between functions
to create valuefir the buyer?
Are the individualfunctions
the best in industry?
How does your way of
creating value map vs
competition?
8. 6. Core Competencies, Resourcebased view
Shiv- 30 Strategy Models over 75 years
Understanding
external
environment
Understanding
Internal
dynamics
Core
competencies
Understanding
competitive
dynamics
Core competencies are a combination
of resources and capabilitiesavailable
in a company. They become strategic
assets when they have distinctive
capability,particularlywhen it helps
achieve results.
Look at the external environmentand
try and get flexible to met the external
changes.
The companyinternal dynamics are
held together by a set if values and
behaviors
A company has tacit knowledge of
what’s happeningwith competitors
and the market.
9. 7. Nonaka and Takeuchi’s Knowledge Spiral
• Your company wants to know what you are good at and how you can turn
that into an advantage.
• A key component is how you learn and what you know.
• Tacit knowledge is what we know and don’t need to write it down.
• Explicit is what we know and has ben codified and clearly stated
• Socialization is where most new knowledge comes from, this is about how
learning is shared in a company.
• Internalization is how we formally teach what’s written down.
• Externalization is to write down your recipes using models so that they are
easy to learn
• Combination outs your recipe and formal knowledge together to create
better ways to achieve your goals.
Shiv- 30 Strategy Models over 75 years
10. 8.Peters,Athos and Waterman’s 7 S framework
Structure
Strategy
Systems
Superordinate goals
Skills
Staff
Style
Shiv- 30 Strategy Models over 75 years
1. Strategy dependson combiningmany parts in a way that
can deliver superior value
2. This framework shows that strategy is mote than
managing a portfolio.
3. Organizationismore than structure.
4. Each part of the organization mustbe aligned to create
value.
5. The key is to make the 7 work in a coherent way
6. Is there sufficient tension between these parts and what
opportunitiesexit there?
11. 9. Scenario Planning
• List the assumptions you are making about the future.
• Assumptions must be open and transparent and hence increase range of
options to discuss.
• Focus moves form what’s happening globally to what competition is doing
• Consider a range of obvious and less obvious options.
• Making sense : what does a trend mean?
• Anticipate changes: What might happen in the future? What might
competition do?
• Learning: how can we learn about what’s happening and with our
customers? Are we experimenting with the new learning?
• Develop strategy: Are we flexible enough to deal with an uncertain future?
Shiv- 30 Strategy Models over 75 years
12. 10. Ansoff Growth Grid
Shiv- 30 Strategy Models over 75 years
Current
product/service
New product
product/service
Current market Increase penetration,
what is retaliation
and legalities?
Product
development, how
expensive and how
risky?
New market Market development,
new users and
places?
Diversification,will it
be positive or
negative?
1. This is a simple model and many
American firms used this to explore
global markets in the 1970 s and
1980s.
2. Start by listing current products and
markets.
3. Look at SWOT
4. Think about existing capabilitiesfor
current markets and how can they
be stretched.
13. 11. BCG Matrix
High Relative
market share
Low relative
market share
High market
growth
Stars Question marks
Low market
growth
Cash cows Dogs
Shiv- 30 Strategy Models over 75 years
1. This is the staple diet of MBAs.
2. When Bruce Henderson did this, it was
more of a capitalallocationmodel, where
do you invest and why do you invest?
3. The definitionif a market is critical, if you
define too broadlyor narrowly, then it
makes no sense.
4. In the past market share was equated
with profitabilityand there was enough
correlation,that’snot true anymore.
5. The simplistic use of this can lead to a
stupid strategy
14. 12. Kim and Mauborgne’s four actions
New
Value
Curve
Which factors
should be
reduced below
industry
average?
Which factors
should be
created that the
industry has
never offered?
Which factors
should be raised
well above
industry
benchmark?
Which factors
should be
eliminated that
industry takes fir
granted?
Shiv- 30 Strategy Models over 75 years
1.Look at yourproduct in terms of
customer and non customer
preferences.
2.You could reduce some attribute,
eliminateit completelyor raise the
level of that attributeor create a
future attribute
3.You are trying to avoidred oceans
where everyone is competing
You are trying to find blue oceans
15. 13. Greiner’s Growth and Crisis Model
Phase 1
Creativity
Phase 2
Direction
Phase 3
Delegation
Phase 4 Co-
ordination
Phase 5
Collaboration
Phase 6
Alliances
Large Orgn Red tape
crisis
Growth crisis
Mid size Autonomy
crisis
Control crisis
Start Up Leadership
crisis
Shiv- 30 Strategy Models over 75 years
Time
16. 14.De Wit and Meyer’s Strategy Tensions
Shiv- 30 Strategy Models over 75 years
Find the best Make a choice
Strike a balance Best of both
Pressure for A
Pressure
for
B
1. This model argues that strategy is
about choices that come from
different views.
2. This s about trade offs
3. Every choice has an opposite that is
attractiveor unattractive.
4. In every situation, consider the
extreme opposite.
5. The aim is to get a devilsadvocate
perspective
17. 15.Cummings and Wilson- Orientationand Animation
High Animation
NATO- No action
talk only
organization
Excellent, but don't
pursue too many
things
Low Animation
Doomed Needs a gear shift,
lethargic orgn
Low orientation High Orientation
Shiv- 30 Strategy Models over 75 years
1. Strategy helpsfocus people and
to motivatethem
2. Use animationas a synonym for
motivation
3. How is the strategy being
communicated?
4. How is it being understood?
5. What fears is it creating in the
orgn?
18. 16. Lewin’s forcefield analysis
Existing Driving Restraining Future
Outsi
de
What is
happening
outside?
Tailwinds Head winds What will
happen outside
Inside What is
happening
inside?
Tailwinds Head winds What will
happen inside
Shiv- 30 Strategy Models over 75 years
1. This is the parent of change
models
2. It examines forces that impede
desired change and enablers of
change
3. It argues that headwinds must be
reduced and increase/use the
power of tailwinds
4. Describe the future situation
19. 17. Kotter’s 8 phases of change
1 Establishsense of urgency
2 Create coalition
3 Develop clear vision
4 Share vision
5 Empowerpeople to clear
6 Secure short term wins
7 Consolidateand keep winning
8 Anchor
Shiv- 30 Strategy Models over 75 years
1. In this model there are 8 steps and it
starts with establishinga sense of
urgency.
2. Buildingcoalitionfor change is
important
3. Short term wins are important to
pursue a strategy
4. At some point some changes are
needed
20. 18. Kaplan and Norton’s balancescorecard
Vision
and
Strategy
Financial
measures for
our
shareholders
Processes,
what
processes
should we be
best at?
Learning, how
do we keep
learning and
improving?
Customer,
how should
we appear to
customers?
Shiv- 30 Strategy Models over 75 years
1. Once you havea strategy, you must
measure how it is doing.
2. Strategy is more than financial
measures.
3. There is nothing called a perfect
scorecard
4. You can create a range of strategic
focus items.
5. It is good to have a sense of
measurement.
6. Don’t get obsessed with the
measures or the scorecard, a rough
progress in the right direction is
better than no progress.
21. 19. Hrebiniak’s modelof strategy execution
• Execution
results
• Leadership
• Organization
culture
• Power and
Influence
Corporate
strategyand
business
strategy
Corporate
structureand
business
structure
Change
management
Incentives
and controls
Shiv- 30 Strategy Models over 75 years
1. In the 2000s there is a lot
more focus on execution of
strategy.
2. It is about managing the
portfolio.
3. Each of the parts interacts
with the other parts
4. This is about organizing effort
in the desired direction
22. 20. Hammer andChampy – Businessprocess redesign
8.Ongoing
continuous
improvement
7. Evaluate the
new process
6.Make new
process
operational
5.Impelment
the new
process
Business
Process
reengineering
1. Develop
vision and
initiatives
2. Understand
existing
processes
3.Identify
process for
redesign
4.Identify
change levers
Shiv- 30 Strategy Models over 75 years
1. Processes are importantto
deliver results
2. A lot of strategy fails because
new processes don’t come in
3. One needs to review existing
processes and then change it.
4. Don’t be a slave to a process
that doesn’t deliver results,
change it or fix it.
5. Many organizationshave
archaic processes
23. 21.Michaud and Thoenig’s Strategic Orientation
Strong
pressure
Mercenary Organic
Weak pressure
Fragmented Self sufficient
Short Term Long term
Shiv- 30 Strategy Models over 75 years
1. Organizationshavedifferent perceptions of
how much they need to change.
2. Mercenary organizationsface the heat but
react in a short term manner
3. Organic organizationsrecognize the
challenge but take a long time to correct
4. Fragmented organizationsare set in their
ways.
5. Self sufficient organizationssense weak
signals but are willingto put change in
motion.
24. 22.Burgelman and Grove’s Strategy bet model
Sufficient cash
reserves
Safe bet Wait to bet
Insufficient cash
reserves
Bet the company Desperate Bet
Validated
Opportunity
Not yet validated
opportunity
Shiv- 30 Strategy Models over 75 years
Cash
Reserves
AutonomousOpportunity
1. Its difficult for any organizationto pursue
multipleopportunities
2. You can alter the choice of resources by
looking at level of change
3. You need level of validationto take bets
4. It is wise to take a betting the company
strategy after some part of the gamble is
successful
5. You need time to change, you need cash
to come in before you burn it on a bet.
25. 23. Argyris’s double loop and single loop learning
1. Single loop learning involves
actions and how they lead
to mismatch or errors.
2. Double loop learning
involves actions, mismatch
or errors to governing
values
Shiv- 30 Strategy Models over 75 years
• Strategic plans lead to learning, each time
something works or doesn’t work, it can teach a
lesson.
• The issue is whether the learning staysat the
operational level orto a broader organizationlevel
• For example, look at last year, what worked and hat
didn’t work, how much of that learning is at all
levelsthat need to learn so that the next year is
better?
• Is there any mismatch between strategy and how
the execution is playingout in terms of recrafting or
learnings?
26. 24.Mintzberg’s Deliberate and Emergent strategy
Shiv- 30 Strategy Models over 75 years
Intended Strategy
DeliberateStrategy
RealizedStrategy
Unrealized Strategy Emergent Strategy
1. It is good to know differences
between planningsomething
deliberatelyandwhat actually
happens.
2. Look at past statements and annual
reports and see how much of what’s
said is deliberate
3. Look for patterns over time
4. Think of where the growth ideas
came from
5. What role did luck play on the way?
27. 25. Johnson’s white spacemodel
Poor orgn fit Rare, essentially
some legacy SBU
hanging around for
divestment
White Space
Good orgn fit
Core business Adjacency
Existing customers New customers
Shiv- 30 Strategy Models over 75 years
Nature of Customer
Nature
Of
Opportunity
1. After generating new ideas, you
must check how they fit in.
2. If they are a good fit, what are you
doing with the opportunity?
3. Think about how many other people
could have the same idea?
28. 26. Prahalad and Hart’s Bottom of the Pyramid
More than
100,000 but less
than a million $ -
391 million people
Between $10,000 and
$99,999 – 1.1 billion
people
Less than $10,000 per annum – 3.5
billion
Shiv- 30 Strategy Models over 75 years
More than $ 1 million – 36 millionpeople
2010 data
1. The idea is that there is a bigger and attractive
market at the bottom, of people who earn less
than $ 2 a day.
2. Me, RajnikantSabnavisand Kimsuka
Narasimhanput together the shampoo case
study slides that feature in this book.
3. This thinkingmade many boards challengethe
CEOs on whether they had a India, China
strategy, or emerging markets strategy.
4. This approachis called the sachet-isationof
products and services.
5. People at the bottom of the pyramidare more
brand consciousthan these at the top, I’ve
alwayssaid “ rich people buy brandsfor vanity,
poor people buy brands for security”
6. Most MNCsfailed with BOP, because they
didn’t localize the strategy
29. 27.Stacey’s Strategy from Complexity
High
Lo Complicated Simple to proceed
Low Hi complex
Anarchy
Med Complicatedpath
Low High
Shiv- 30 Strategy Models over 75 years
Agreement
Certainty
1. In every company thee is a certain level
of agreement , disagreement on what’s
happeningin the external world.
2. If your companyhas high levels of
uncertaintyand high level of
disagreement then you are at the edge of
chaos.
3. If there is too much agreement, the you
are sleep walking
4. High certainty of a market or segment
invariablymeans lower profitability.
30. 28. Hart’s Sustainability Value framework
A strategy around clean
technology, this gets
innovation and repositioning
A shared roadmap for
meeting unmet needs, this
gets growth
A strategy around pollution
prevention, this gets cost
down and risk reduction
A strategy around product
stewardship, this gets
corporate reputation and
legitimacy
Sustainable
Value
Shiv- 30 Strategy Models over 75 years
1. Start by understandingthe
sustainabilityof your
existing strategy.
2. Don’t view sustainability as
conforming to regulations
3. Focus on efforts for cleaner
technology in your industry
4. External groups will be
vigilantabout this in the
future.
31. 29. House of Strategy
Shiv- 30 Strategy Models over 75 years
Values – Culture and Capabilities
Goal 1 Goal 2 Goal 3 Goal 4 Goal 5
Mission – The Purpose of your work
Vision
Desirable Future
1. How does the vision describe the
future?
2. How well does the mission indicate
what we are trying to achieve on a
dailybasis?
3. Are values generic or do they
encourage a specific way of working
and build a uniqueculture?
4. Remove anything that confuses
5. Don’t be generic or motherhood in
the words or sentences you use
32. 30. Innovation+ Strategy = Adaptability
Recognize
Understand
Necessary
Adaptation
Shiv- 30 Strategy Models over 75 years
Strategy and Innovation
1. The RUN loop
2. Innovationsis about creating new
ideasand making those ideas useful
3. Strategy is about shaping the future
4. Adaptabilityis the abilityto
recognize the need to change. All
success comes from successful
adaptation.