Peter Thomson

183 Followers

10 SlideShares 183 Followers 255 Followings

10 SlideShares 183 Followers 255 Followings

Digital Strategist specialising in marketing and new product development. I have over ten years experience in translating business strategy into new brands, products and marketing campaigns. I specialise in digital strategy for financial services, tech and B2B brands. Past clients include Barclays, Panasonic, Philips, Toshiba and HTC. I'm usually responsible for: - Using design thinking to map user experience and uncover customer insights - Linking the business strategy and marketing strategy - Planning, analyzing and tracking digital marketing campaigns - Mapping the business model and user experience for new products - Planning and implementing organisational change

peter thomson peterjthomson innovation warehouse social media london startups converge+uk branding design brand guidelines photography styles photography business strategy design thinking value proposition canvas ux design business model canvas service design rebrand logo brand design startup accelerator startup incubator klaus bravenboer co-working techcity hot-desking 5in5 ignite petcha kutcha five in five london digital pr behavioural economics keep calm enigma machine bletchley park marketing strategy

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Execution eats strategy for breakfast

12 years ago • 8637 Views

Curated Identity Pyramid

12 years ago • 906 Views

London's Race to Digital (PR Agencies)

12 years ago • 753 Views

Five in Five Presentation Style

10 years ago • 10844 Views

Design Research: Innovation Warehouse Co-working London

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Design Research: Innovation Warehouse Startup Accelerators London

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Brand Design System: Innovation Warehouse

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Value Proposition Canvas

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Innovation Warehouse Brand Photography Guidelines

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Bletchley Park Keep Calm and Carry On Poster

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SeedInvest Pitch Presentation Template

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SeedInvest Halo - Private Funding Platforms for Angel Groups and Incubators (sept 2013)

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SeedInvest Overview

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The Digital Marketing Workshop SXSW 2014

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Jeff Lynn - Seedrs - UK - Equity Crowdfunding in Europe - Stanford Engineering - Feb 10 2014

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52 tools for any company to innovate like a Startup /by @nickdemey @boardofinno

Board of Innovation • 9 years ago

Social business - what if businesses couldn't lie?

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Brand Design System: Innovation Warehouse

Peter Thomson • 10 years ago

Talking European

Babel PR • 10 years ago

Breaking up with "Engagement"

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Developing a Brand Strategy

Lipman Hearne Inc. • 14 years ago

Five in Five Presentation Style

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Kapferer Model Brand Identity Prism

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Facebook - What You'd Forgotten (and Why it Matters)

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Great Speakers Tell Stories

Slides That Rock • 11 years ago

Sold Our Souls To The Devil

Slides That Rock • 11 years ago

Trust Me, I'm a Designer: 9 Principles for Creative Credibility

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Planning Needs Some Planning

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A framework for measuring social media activity

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Optimizing Your LinkedIn Profile to Improve SEO for Your Company

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Topline Findings from Wave V of Toolbox.com/AgencyPJA Social Media Survey

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Optimising the Facebook Stack for Earned Media

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Developing your own planning style - remix

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B2B Social Media Palette

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Ogilvy On: Social Media for B2B Companies

Ogilvy Consulting • 13 years ago

Introducing Thinkfarm

Thinkfarm • 14 years ago

PR: That Was Then, This Is Now

Todd Defren • 12 years ago

Financial modeling for startups

Rodrigo Sepúlveda Schulz • 12 years ago

What if Peter Drucker Taught Enterprise 2.0 Strategy?

Mark Fidelman • 13 years ago

Execution eats strategy for breakfast

Peter Thomson • 12 years ago

Digital Strategist specialising in marketing and new product development. I have over ten years experience in translating business strategy into new brands, products and marketing campaigns. I specialise in digital strategy for financial services, tech and B2B brands. Past clients include Barclays, Panasonic, Philips, Toshiba and HTC. I'm usually responsible for: - Using design thinking to map user experience and uncover customer insights - Linking the business strategy and marketing strategy - Planning, analyzing and tracking digital marketing campaigns - Mapping the business model and user experience for new products - Planning and implementing organisational change

peter thomson peterjthomson innovation warehouse social media london startups converge+uk branding design brand guidelines photography styles photography business strategy design thinking value proposition canvas ux design business model canvas service design rebrand logo brand design startup accelerator startup incubator klaus bravenboer co-working techcity hot-desking 5in5 ignite petcha kutcha five in five london digital pr behavioural economics keep calm enigma machine bletchley park marketing strategy

See more