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7 Crazy Ways to
Put Your LinkedIn Profile on Steroids
Today’s show is brought to you
                 by…
•   Guaranteed Rate –America’s Fastest Growing Mortgage Company

•   The Disco Dash – Bring your dancing (and running) shoes to this 5k/10k race and
    PARTY!
     –   For more details and sign up got to http://www.guaranteedrate.com/chicago-disco-dash-race.php
My Number One Goal:
• To drive 2 loans per month – per loan officer from Social
  Media.

• How?
   – Social Radio Live
   – Practical Information
   – Actionable Ideas
   – Motivation
Help Me – Help You Drive 2 Loans
          Per Month
How? By Getting Connected with Me and G-Rate!
Connect with me on Facebook
http://www.facebook.com/DanaShautAtGuaranteedRate
Follow me on Twitter https://twitter.com/#!/SocialRadioLive
Connect with my LinkedIn: http://www.linkedin.com/in/danawilliamshaut
Like the Guaranteed Rate Fan Page
http://www.facebook.com/guaranteedRate1
Follow G-Rate on Twitter https://twitter.com/#!/search/guaranteedrate
Connect with G-Rate on LinkedIn
https://twitter.com/#!/search/guaranteedrate
FAQ – LO                          of the Week:
What do I do if I have multiple LinkedIn accounts? - Steve Smith, Chicago, IL
Answer:
•   Choose profile(s) for deletion
•   Send a message and/ or update
•   Export & upload
•   Delete old account(s).
•   http://help.linkedin.com/
And the winner gets…$20 of Facebook
                Ads!




   Submit your question for a chance to win next week.
7 Crazy Ways to
Put Your LinkedIn Profile on Steroids
1. “Go the Distance”

•   If you don’t have your page set up – go to www.linkedin.com and set one
    up.
•   Its easy, fast and walks you through the process. Please complete your
    profile as close as possible to 100%. Click on “Improve your Profile” for
    tips on completion.
2. How’s Your Math…1+1=?
• Upload email addresses
• Search for:
    ―   Past and current Colleagues
    ―   Alumni
    ―   People You May Know
    ―   Realtors
    ―   Neighbors
    ―   Previous and Current Customers
3. “Gotta Give to Receive”
• START RECOMMENDING NOW:
  – Realtor Partners
  – Past Clients
  – Community, Charity & Religious Connections
4. Ask and You Shall Receive



        ―Past and current Colleagues
        ―Alumni
        ―People You May Know
        ―Realtors
        ―Neighbors
        ―Previous and Current Customers




**Always write your own message. Be specific on
what you want your connection to write about. i.e. a
project you worked on for them, their experience on
the loan you closed for them.
5. Be a Groupie!
•   Search for groups:
     –   Hobbies
     –   Financial planners
     –   Community
     –   Real Estate
     –   203 K Specialist
     –   Mortgage Related
6. They…Who asks Questions…Wins
7. “This Baby has Custom Wheels!”

               Customized Your Website URLS
               Quid pro quo your links everywhere!



                       Don’t do this.

 Do this.
6 Great LinkedIn Resources
2.LinkedIn Guides - http://learn.linkedin.com/
3.LinkedIn Intelligence, The unofficial source for all things LinkedIn -
http://linkedintelligence.com/, http://linkedintelligence.com/smart-ways-to-use-linkedin
/
4.Use LinkedIn Effectively - http://www.chrisbrogan.com/use-linkedin-effectively/
5.Ten Ways to Use Linked In - http://
blog.guykawasaki.com/2007/01/ten_ways_to_use.html#axzz1pyZf185k
6.How to Use Linked In For Social Selling - http://
www.slideshare.net/insideview/how-to-use-linkedin-for-social-selling
7.The LinkedIn help Center - http://help.linkedin.com/
Hear From Your Peers
                                                    “I have actually used LinkedIn as a way to
                                                     find agents information so that I can call
“I started posting blogs, commenting and                on them…I use it sometimes for the
asking questions. Within 4 days of actively          contact info and I also review their work
                                                      history so that I have knowledge of the
using Facebook, an old acquaintance                       agent and I can better tailor the
contacted me via Facebook for a refinance. I                       conversation.”
would have never thought it was this easy!
Facebook, Twitter and LinkedIn will all be a
part of my business plan for 2012 assisting me   “I have managed to set up a few
with my goal of doubling my numbers.”            appointments simply by following
                                                 agents on Twitter and engaging in
                                                 conversations. Never thought social
                                                 media would be this big in our
                                                 industry. It is clearly here to stay and
                                                 will continue to evolve.”
Compliance Tip Of the Week:
•   You must have your VP website listed under the website section of your profile
    so there is a link back to your NMLS #, disclaimers, etc.
FREE Extreme Social Media Makeover
                 One Lucky Winner Chosen Every Week!

Submission Rules: If you are a newbie with very little Social Media experience, go to
Dana’s Facebook Page (https://www.facebook.com/DanaShautAtGuaranteedRate)
and tell him why you should win a FREE Extreme Social Media Makeover.
One winner chosen every week for Free Makeover and Free one on one tutorial!
This Week’s Winner is…
Upcoming “Social Radio Live” Shows
•   Ridiculously Simple Twitter Tips That Will Make You Money -
     Friday, April 27th

•   Get Your Name “Out There With SEO - Friday, May 11th

•   Miraculous Money Tips for Moving Social Media Leads into the
    Sales Funnel – Friday, May 4th
Dana Shaut - Your Social Media Guru!
•   Where to find me and connect:
     – https://www.facebook.com/DanaShautAtGuaranteedRate
     – https://twitter.com/#!/SocialRadioLive
     – http://www.linkedin.com/in/danawilliamshaut
     Where to find these presentations:
    – All presentations will be stored and easily accessible on my Slideshare
      account on my LinkedIn.
    – Check out the forum app on my Facebook for these tips and answered
      questions. Start your own discussion and we might use it as a webinar
      topic.
     All Social Media questions should be posted to my Facebook wall where

      everyone can learn together. Answers will be posted promptly, and we
      encourage interaction and participation from everyone.

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7 LinkedIn Profile Steroids

  • 1. 7 Crazy Ways to Put Your LinkedIn Profile on Steroids
  • 2. Today’s show is brought to you by… • Guaranteed Rate –America’s Fastest Growing Mortgage Company • The Disco Dash – Bring your dancing (and running) shoes to this 5k/10k race and PARTY! – For more details and sign up got to http://www.guaranteedrate.com/chicago-disco-dash-race.php
  • 3. My Number One Goal: • To drive 2 loans per month – per loan officer from Social Media. • How? – Social Radio Live – Practical Information – Actionable Ideas – Motivation
  • 4. Help Me – Help You Drive 2 Loans Per Month How? By Getting Connected with Me and G-Rate! Connect with me on Facebook http://www.facebook.com/DanaShautAtGuaranteedRate Follow me on Twitter https://twitter.com/#!/SocialRadioLive Connect with my LinkedIn: http://www.linkedin.com/in/danawilliamshaut Like the Guaranteed Rate Fan Page http://www.facebook.com/guaranteedRate1 Follow G-Rate on Twitter https://twitter.com/#!/search/guaranteedrate Connect with G-Rate on LinkedIn https://twitter.com/#!/search/guaranteedrate
  • 5. FAQ – LO of the Week: What do I do if I have multiple LinkedIn accounts? - Steve Smith, Chicago, IL
  • 6. Answer: • Choose profile(s) for deletion • Send a message and/ or update • Export & upload • Delete old account(s). • http://help.linkedin.com/
  • 7. And the winner gets…$20 of Facebook Ads! Submit your question for a chance to win next week.
  • 8. 7 Crazy Ways to Put Your LinkedIn Profile on Steroids
  • 9. 1. “Go the Distance” • If you don’t have your page set up – go to www.linkedin.com and set one up. • Its easy, fast and walks you through the process. Please complete your profile as close as possible to 100%. Click on “Improve your Profile” for tips on completion.
  • 10. 2. How’s Your Math…1+1=? • Upload email addresses • Search for: ― Past and current Colleagues ― Alumni ― People You May Know ― Realtors ― Neighbors ― Previous and Current Customers
  • 11. 3. “Gotta Give to Receive” • START RECOMMENDING NOW: – Realtor Partners – Past Clients – Community, Charity & Religious Connections
  • 12. 4. Ask and You Shall Receive ―Past and current Colleagues ―Alumni ―People You May Know ―Realtors ―Neighbors ―Previous and Current Customers **Always write your own message. Be specific on what you want your connection to write about. i.e. a project you worked on for them, their experience on the loan you closed for them.
  • 13. 5. Be a Groupie! • Search for groups: – Hobbies – Financial planners – Community – Real Estate – 203 K Specialist – Mortgage Related
  • 14. 6. They…Who asks Questions…Wins
  • 15. 7. “This Baby has Custom Wheels!”  Customized Your Website URLS  Quid pro quo your links everywhere! Don’t do this. Do this.
  • 16. 6 Great LinkedIn Resources 2.LinkedIn Guides - http://learn.linkedin.com/ 3.LinkedIn Intelligence, The unofficial source for all things LinkedIn - http://linkedintelligence.com/, http://linkedintelligence.com/smart-ways-to-use-linkedin / 4.Use LinkedIn Effectively - http://www.chrisbrogan.com/use-linkedin-effectively/ 5.Ten Ways to Use Linked In - http:// blog.guykawasaki.com/2007/01/ten_ways_to_use.html#axzz1pyZf185k 6.How to Use Linked In For Social Selling - http:// www.slideshare.net/insideview/how-to-use-linkedin-for-social-selling 7.The LinkedIn help Center - http://help.linkedin.com/
  • 17. Hear From Your Peers “I have actually used LinkedIn as a way to find agents information so that I can call “I started posting blogs, commenting and on them…I use it sometimes for the asking questions. Within 4 days of actively contact info and I also review their work history so that I have knowledge of the using Facebook, an old acquaintance agent and I can better tailor the contacted me via Facebook for a refinance. I conversation.” would have never thought it was this easy! Facebook, Twitter and LinkedIn will all be a part of my business plan for 2012 assisting me “I have managed to set up a few with my goal of doubling my numbers.” appointments simply by following agents on Twitter and engaging in conversations. Never thought social media would be this big in our industry. It is clearly here to stay and will continue to evolve.”
  • 18. Compliance Tip Of the Week: • You must have your VP website listed under the website section of your profile so there is a link back to your NMLS #, disclaimers, etc.
  • 19. FREE Extreme Social Media Makeover One Lucky Winner Chosen Every Week! Submission Rules: If you are a newbie with very little Social Media experience, go to Dana’s Facebook Page (https://www.facebook.com/DanaShautAtGuaranteedRate) and tell him why you should win a FREE Extreme Social Media Makeover. One winner chosen every week for Free Makeover and Free one on one tutorial!
  • 21. Upcoming “Social Radio Live” Shows • Ridiculously Simple Twitter Tips That Will Make You Money - Friday, April 27th • Get Your Name “Out There With SEO - Friday, May 11th • Miraculous Money Tips for Moving Social Media Leads into the Sales Funnel – Friday, May 4th
  • 22. Dana Shaut - Your Social Media Guru! • Where to find me and connect: – https://www.facebook.com/DanaShautAtGuaranteedRate – https://twitter.com/#!/SocialRadioLive – http://www.linkedin.com/in/danawilliamshaut  Where to find these presentations: – All presentations will be stored and easily accessible on my Slideshare account on my LinkedIn. – Check out the forum app on my Facebook for these tips and answered questions. Start your own discussion and we might use it as a webinar topic.  All Social Media questions should be posted to my Facebook wall where everyone can learn together. Answers will be posted promptly, and we encourage interaction and participation from everyone.

Editor's Notes

  1. Choose which profile you want to delete (the account with less connections and/or out of date info). Send a message to all of your connections telling them that you are deleting this account and to look out for an invitation to your new account. You can only send a message to 50 connections at a time. If you have way more than 50, post an update instead. Export the connections from the account that you are deleting. Save that list as a CSV file in excel with 3 columns (First Name, Last Name, Email). Upload that list to the new account under “Add Connections.” Wait a couple of days, and then delete the old account.
  2. Creating and Completing Your LinkedIn Profile Page
  3. Add Connections
  4. Give and ask for recommendations
  5. Groups to Grow your Network and Drive More Loans
  6. Be an expert in your field: Ask or Answer a Question
  7. Customize your website URL’s It helps SEO